Beruflich Dokumente
Kultur Dokumente
Shruti Kasat
STARTUPS
SCALE
Access to funds
and network that can
help startups to scale
Lack of strategic
resources to help
them grow
CULTURE
Conservative style
of management to
ensure stability
Foster creativity by
hiring explorers to
spur new ideas
Designed to execute a
predictable business
model
INNOVATION
CREDIBILITY
Have credibility to
bargain for deals and
have millions of clients
Faces challenges in
building credibility and
are thus require venture
capitalists, investors etc.
EXECUTIVE SUMMARY
This report aims at highlighting the importance of collaborative innovation between a corporate company and a startup or a
small medium firm. The unfulfilled innovation needs of organization are highlighted and an analysis is carried out on the
changes acknowledged that led to creation of new products or services. The key lessons learnt are summarized to conclude
the research. The exploratory research is done in context of synergies built in order to achieve a shared goal.
Region : United States of America
Industries Covered: Retail, Automobile & Hospitality
Wal-Mart
Seventh
Generation
General Motors
Lyft
Airbnb
Vayable
Seventh
Generation
51-200
employees
Innovation Needed
Search Method
Sources:
i. (2010, July 22). Retrieved from corporate.walmart.com: http://corporate.walmart.com/_news_/news-archive/2010/07/26/seventh-generation-walmart-announce-strategic-partnership-to-offer-environmentally-friendly-sustainableproducts-at-more-than-1500-stores
ii. Dominguez, A. (2010, August 6). GreenBiz. Retrieved from www.greenbiz.com: https://www.greenbiz.com/blog/2010/08/06/why-walmart-doing-business-seventh-generation
Firm Description
Lyft
Lyft is a digital startup that
500 + matches drivers with
employees passengers who request rides
through its app for iPhone or
Android.
Innovation Needed
Search Method
Lessons Learned
Sources:
i. GM and Lyft to Shape the Future of Mobility. (2016, January 4). Retrieved from http://media.gm.com/media/us/en/gm/home.detail.html/content/Pages/news/us/en/2016/Jan/0104-lyft.html
ii. Griswold, A. (2016, January 4). Why General Motors is making a $500 million bet on Lyft. Retrieved from http://qz.com/585520/why-general-motors-just-made-a-500-million-bet-on-lyft/
iii. Lunden, I. (2016, March 14). Lyft and GM partner on Express Drive, a rental service that paves the way for autonomous cars. Retrieved from http://techcrunch.com/2016/03/14/lyft-gm-express-drive/
Firm Description
Innovation Needed
Search Method
Both of these
companies are
sharing economy
websites. Thus,
Vayable was in
Airbnbs radar for a
partnership.
Lessons Learned
Airbnb has unintentionally crafted a
blossoming ecosystem of value-added
service providers throughout their
growing marketplace.
Sources:
i. Cros, T. T. (n.d.). 50 examples of business collaborations.
ii. Owyang, J. (2014, April 21). Collaborative Economy. Retrieved from http://www.web-strategist.com/blog/2014/04/21/airbnb-blooms-an-entire-ecosystem-of-startups/: http://www.webstrategist.com/blog/2014/04/21/airbnb-blooms-an-entire-ecosystem-of-startups/
iii. Vayable Overview. (n.d.). Retrieved from LinkedIn: https://www.linkedin.com/company/vayable