JOSEPH

GREGORY GOMEZ
San Francisco, CA
(615) 305-7983
Email: jggomez88@gmail.com

Gifted writer, storyteller and creative problem solver record of producing successful media and marketing projects

EDUCATION:
Graduated from Santa Clara University in June 2011 with a bachelors in Philosophy and Environmental Studies
Received the Presidential Scholarshipa fully subsidized grant for four years of tuition
Received the Grand Prize at the Santa Clara University Science and Engineering Symposium

EXPERIENCE:

Mountain Hardwear








Richmond, CA
Digital Content Strategist








May 2014 present

Mountain Hardwear is a global manufacturer of outdoor equipment and apparel. It is one of the most reputable brands
in the outdoor industry, having inspired generations of rock climbers, alpinists and outdoor adventurers.

! Managed planning, producing and publishing of content across all digital channels: web and social media
! Produced frequent reports assessing performance of digital content; used insights to inform content strategy
! Grew brand influencer program into a content powerhouse aligned with marketing goals
! Wrote copy for digital, print and retail ads; Contributed to creative process for seasonal planning
! Attended industry events; built partnerships with media, athletes/ambassadors and likeminded companies

Range










San Francisco, CA
Producer // Editor (Contract)







May 2014 September
2014

Range is a creative agency dedicated to the outdoor and active lifestyle markets. It specializes in brand messaging,
market analysis, trend forecasting, as well as retail merchandising and spatial design.

! Helped build a launch deck to pitch the editorial and marketing value of Range Magazine to sponsors
! Brought in Title Sponsor, managed the account and planned/produced creative for multiple accounts
! Worked with publisher to define audience and distribution, as well as construct editorial outline
! Wrote articles, conducted interviews, assisted with photo shoots and design (print, digital, social)

DNF Media










Santa Clara, CA
Senior Editor // Marketing Coordinator






April 2012 October 2014

DNF Media is a multi-channel media platform, specializing in B2B communications. It is the publisher of two trade
journals focused on vertical sports and lifestyle marketsOutdoor USA Magazine and Running Magazine.

! Developed a variety of content across all channels: print, email, web, social media
! Managed editorial process while meeting strict deadlines; oversaw contributing writers and interns
! Reported on industry trends, technologies, and companies; attended trade events e.g. Outdoor Retailer
! Assisted with business development and sales initiatives interacted with senior executives to pursue leads
! Defined content strategy, planned marketing initiatives, built collateral e.g. media kits, flyers, press releases


INTERESTS/SKILLS:
-Content Strategy, Copywriting, Scriptwriting, Brand Development, Project Management, Event Marketing
-Web CMS, Sprinklr, Adobe Suite, Final Cut Pro, Adobe Marketing Cloud, Wrike, Asana, Salesforce, Excel, GIS