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Omnicom Health Group launches DDB Health,

combining AgencyRx, Flashpoint, Synergy and DDB Health


into a single integrated offering
Omnicom Health Group CMO Josh Prince to lead network
New York / June 29, 2016 Omnicom Health Group today announced that it is creating DDB
Health. The new network combines several US and European professional healthcare agencies to
form a dedicated, integrated healthcare network. Building on the groups global depth of medical and
healthcare experiencecombined with DDBs creative heritageDDB Health is being founded to
help clients use creativity as a force for good health.
According to Ed Wise, CEO of Omnicom Health Group, DDBs creative heritage is world class.
Align this with proven healthcare talenttalent thats helping clients innovate and grow through
creativity and technologyand we have something powerful.
The newly formed DDB Health unites AgencyRx and Flashpoint Medica, two award-winning
professional Omnicom Health Group agencies, into a US-based unit with offices in New York and
San Francisco. In addition, DDB Health brings global scale, marrying the talents of DDB Health
Germany, DDB Health Paris, and Synergy, a global medical education offering with offices in
London and Philadelphia. DDB Health will also partner with other DDB offerings and agencies
worldwide.
Josh Prince has been named CEO.
Bill Bernbach, one of the founders of DDB, said you have to stand for something. DDB Health will
stand for using creative as a force for good health, said Prince. We have incredible, inventive
healthcare people in the agencies were bringing together. We have a real digital-first outlook, and the
work to show for it. We have brave clients that are innovators in their own right, making important,
life-changing therapies. Together, we can solve complex problems for doctors, patients, and brands.
Chuck Brymer, CEO of DDB Worldwide, pointed to consumer health as a key area for collaboration.
People everywhere are having their say on health. And weve helped influence that with work like
our groundbreaking campaign for HPV vaccination. Were looking forward to partnering with Josh
and his team to leverage DDBs consumer expertise across our entire global network.
Prince has tapped Jennie Fischette as President of DDB Health in the US. Jennie is a proven leader
and a great steward of client business and trust, said Prince. I know this firsthand from working
with her several years ago within the Omnicom network. Michael Schreiber will serve as DDB
Healths US Executive Creative Director, and Nicole Johnson will serve as Managing Director for
DDB Healths San Francisco office. Rounding out this new leadership team will be the talents of
CEO Stefanie Drnberger who will lead DDB Health Germany, and Pascal Douek, Managing
Director to head DDB Health Paris as President. Gareth Evans will serve as CEO of Synergy UK, and
Barbara Mische as President, Synergy US.

We have a superb and diverse leadership team, noted Prince, and I love how it aligns with DDBs
Talent Has No Gender mission. Jennie and Ialong with our other global leadersare determined
to make this a priority at DDB Health.
In addition to his role as CEO of DDB Health, Prince will also serve as Chief Marketing Officer of
Omnicom Health Group. Prince was formerly President of the CDM Group (Cannes Lions Health
2015 Healthcare Network of the Year), where he shaped culture, direction and work for twenty-nine
years. He also co-founded HealthWork, an award-winning DTC joint venture between BBDO and
CDM. In 2015, Prince was named Industry Person of the Year by Med Ad News, and served as the
2016 Jury President, Health & Wellness, for Cannes Lions Health.
About DDB Health
DDB Health (www.ddbhealth.com), part of the Omnicom Health Group, is a global network of
healthcare communications companies dedicated to helping clients use creativityand creative
technologyas a force for good health. Through deep insight into customers, channels, and behavior,
DDB Health creates meaningful change on behalf of important healthcare brands.
About Omnicom Health Group
Omnicom Health Group (www.omnicomhealthgroup.com) is a global collective of communications
companies with more than 3,200 dedicated healthcare communications specialists. It provides
marketing services to the health and life-science industries through a combination of specialized
agencies, customized client solutions, and collaborations with other Omnicom network agencies.
Organized around four customer groupshealthcare professionals, patients, payers, and medical,
evidence and regulatory stakeholdersOmnicom Health Group serves more than 100 clients in over
55 offices worldwide.
About Omnicom Group Inc.
Omnicom Group (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and
corporate communications company. Omnicoms branded networks and numerous specialty firms
provide advertising, strategic media planning and buying, digital and interactive marketing, direct and
promotional marketing, public relations and other specialty communications services to over 5,000
clients in more than 100 countries. Follow us on Twitter for the latest news.
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Press Contacts
Joanne Trout, 212-415-3669
joanne.trout@omnicomgroup.com

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