EMAIL NEGOTIATION PLAN

NEGOTIATION PLAN
Paige Turner Agent

Issues:
The negotiation between me as a Paige Turners agent and Bestbooks will be based on the following eight issues as per my experience:

Royalties
Contract signing bonus
Number of print runs for the book
Number of weeks that Paige has to promote the book
Number of books
Advance
Number of countries where the book will be sold
Number of book clubs that will adopt the book

Interest and Objectives:

As an interest of the client, monetary issues are crucial and to be negotiated to the best whereas, Paige do not want to write more
than two books for this particular publisher in order to have the freedom to leverage publishers against each other in future. Overall,
a best deal needs to be cracked out with enjoyable rewards and less corporate pressure.
High royalties, advance, less number of books and promotion period will be Paiges objective so as to achieve proposed plan.

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EMAIL NEGOTIATION PLAN

PROPOSED PLAN

Issues#

Royalties

Target point

15%/6000

Resistance
point

10%/4000

Negotiation
scope

Settlement
options

-5%/-2000

13% Royalty
with at-least
10%

Number of
books

2/2500

3/2000

+1/-500

2 Books

Advance

$60,000/6000

$45,000/4500

-$15,000/-1500

$45,000
Advance atleast

Number of
clubs that
adopt the book

5/5000

3/3000

-2/-2000

3 Clubs At-least

Number of
countries for
book
distribution

14/4000

6/2500

-8/-2000

6 Countries
Minimum

Number of
print runs for
the book

5/3500

3/2500

-2/-1000

3 Print Runs

Number of
weeks for book
promotion

15/500

25/300

+10/-200

30 weeks atmost

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Other party
Assessment:
Alternatives/BATNAs
Priority
based
After resistance,
Walkaway/No deal
If book promotion
reaches target, then
number of books is
compromised
If royalty reaches
settlement, then
advance is negotiated

High

High

Medium

If club reaches target,

then contract signing
bonus is
compromised

Medium

Both can be mutually

compromised

Medium

compromised

High

EMAIL NEGOTIATION PLAN

Contract
signing bonus

$50,000/5000

$10,000/1000

-$40,000/-4000

$10,000
Resistance
Point

POST NEGOTIATION ANALYSIS

Overall effectiveness
Comments
Successes
Regrets

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compromised

Low