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NORTHWESTERN UNIVERSITY

COLLEGE OF BUSINESS EDUCATION


LAOAG CITY

NARRATIVE REPORT
IN
ON-THE-JOB TRAINING

SHAKE SHACKBATTERY PARK, N.Y.

Submitted to:
MRS. GLORY DOMINGO

Submitted by:
NIC ANGELI L. EMPENIO

OCTOBER 2015
SHAKE SHACK RESTAURANT

MISSION
Stand for Something Good

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History of Shake Shack

Shake Shack sprouted from a hot dog cart in Madison Square Park in Manhattan to
support the Madison Square Park Conservancys first art installation. The cart was quite
the success, with Shack fans lined up daily for three summers. In 2004, the bid was won
to open a permanent kiosk in the Park: Shake Shack was born. This modern day
roadside burger stand serves up the most delicious burgers, hot dogs, frozen custard,
shakes, beer, wine and more. An instant neighborhood fixture, Shake Shack welcomed
people from all over the city, country and world who gathered together to enjoy fresh,
simple, high-quality versions of the classics in a majestic setting. The rest, as they say,
is burger history.

MENUS

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Burgers

Shack Burger
Single or Double
Cheeseburger topped with lettuce, tomato, Shack Sauce.

Hamburger
Single or Double
Choice of lettuce, tomato, pickle or onion.
Add cheese or all-natural Applewood smoked bacon.

Shack Stack
Cheeseburger and a Shroom Burger topped with lettuce, tomato, Shack
Sauce.

Smoke Shack
Single or Double
Cheeseburger topped with all-natural Applewood smoked bacon, chopped
cherry pepper, Shack Sauce.

'Shroom Burger

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Crisp-fried Portobello mushroom filled with melted muenster and cheddar


cheeses, topped with lettuce, tomato, Shack Sauce.
*100% all-natural Angus beef. No hormones and no antibiotics ever. Our proprietary Shack blend is freshly ground.
All burgers are cooked medium unless otherwise requested, served on a non-GMO Martins Potato Roll. Add lettuce,
tomato, pickle or onion your choice! All you veggie-lovers, check out our Shroom Burger which stars a whole
portobello mushroom roasted low and slow.

CHICKEN

Chick'n Shack
Crispy chicken breast with lettuce, pickles and buttermilk herb mayo.

FLAT-TOP DOGS

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With all this burger talk its easy to forget that Shake Shack began as a humble hot dog
cart. These bad boys are not to be missed. Our dogs are 100% all-natural Vienna beef
with no hormones and no antibiotics ever, served on a non-GMO Martins Potato Roll.
Split and griddled crisp perfection!

Shack-cago Dog
Dragged through the garden with Rick's Picks Shack relish, onion, cucumber, pickle,
tomato, sport pepper, celery salt, mustard.

Hot Dog
Add Shack cheese sauce.

Chicken Dog
Shake Shack chicken, apple and sage sausage (made exclusively for the Shack!).

Fries
Crispy, crunchy, salty potato-y goodness!

Cheese Fries
Topped with our special blend of cheddar and American cheese sauce. Warning:
Theyre highly addictive.
*Flock this way! 100% all-natural cage free chicken, served on a non-GMO Martins Potato Roll. No hormones
and no a ntibiotics ever. (Not available at Theater District, JFK Airport or stadium Shacks.)

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FROZEN CUSTARD

Shack Attack Chocolate custard, fudge sauce, chocolate truffle cookie dough and
Mast Brothers Shake Shack dark chocolate chunks, topped with chocolate sprinkles

Wall-nut Street (BPC) Vanilla custard, chocolate truffle cookie dough, walnuts
and amarena cherries

Jellys Last Donut (TD) Vanilla custard, Doughnut Plant donuts, strawberry
preserves and cinnamon sugar

Brooklyn Pie oh My (Brooklyn Shacks) Vanilla custard and slice of Four &
Twenty Blackbirds seasonal pie

Banana Post Rd. (WSPT) Chocolate custard, caramelized cocoa nibs, bananas
and sea salt

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*Our dense, rich and creamy frozen custard is the real deal spun fresh daily at the Shack! Our vanilla and chocolate
recipes use only real sugar, no corn syrup, and milk from dairy farmers who pledge not to use artificial growth
hormones. Our fudge sauce and caramel sauce have zero shelf-life lengtheners. We dare you not to like it.

DRINKS

Shakes

Hand-spun vanilla, chocolate, caramel, black & white, strawberry, peanut


butter or coffee Fair Shake. Make it malted, why dont you?

Shake of the Week

Featured custard flavor.

Floats

Root beer, purple cow, creamsicle.

Cups & Cones


Handmade frozen custard ice cream in vanilla, chocolate or flavor of the day. Do a
single dip, double dip, or pint to go. Choose a cone, and feel like it's summer yearround!

Concretes
Dense frozen custard ice cream blended at high speed with mix-ins. You can make
your own, or choose from a selection of signature concretes (the crazy-great
combinations are specific to each Shack). Available in single or double.

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DESIGN YOUR OWN CONCRETE


Heres where you can let your creative juices flow! Mix-ins vary by location, but for an
idea of what we offer check out this selection:
Mix-Ins
Caramel sauce
Peanut butter sauce
Marshmallow sauce
Strawberry pure
Chocolate truffle cookie dough
Chocolate toffee
Hazelnut brown butter streusel
Cannoli shells

Shack-made Lemonade
Lemon-y good and sweetened just right with Shack-made simple syrup. Choose
original or featured flavor.

Fresh Brewed Iced Tea


Brewed fresh daily at the Shack.

Fifty/Fifty
Half lemonade, half iced tea fully refreshing.

Fountain Soda
Coke, Diet Coke, Coke Zero, Sprite, Fanta Orange, Fanta Grape, Dr Pepper. Coke Life
is also available at the Theater District and Westbury Shacks.

Abita Draft Root Beer


Made in Louisiana at Abita Brewing Co. from clean spring water and Louisiana cane
sugar.

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SHACK|2O
1% of every bottle sold supports the cleanup of water sources. (710ml.*Wash down your
meal with an ice cold beverage. From our delicious Shack-made lemonade and fresh brewed iced tea, to our wide
assortment of beer and wine, weve got your thirst quenched. Cheers!

BEER AND WINES


Meet ShackMeister Ale, otherwise known as the ShackBurgers best friend. Our
team collaborated with Brooklyn Brewery to create this stellar beer. We think its a
brew surely worthy of our eats with its deep golden color, bright citrus aroma, slight
bitterness and bready malt flavor. If wines more your style, our incredible house red and
white (made exclusively for Shake Shack by Napa Valleys celebrated Frogs Leap) are
patiently waiting for you to take notice.

Draft
ShackMeister Ale
Made just for us by Brooklyn Brewery.

Bottle
We thoughtfully select local brews tailored to each location.
Check out your neighborhood Shack for the full offering.

Wine
Shack Red and Shack White by Frog's Leap available by the glass or bottle.
We hand-pick a variety of wines to complement the Shack menu.

FOR DOGS

Pooch-ini
ShackBurger dog biscuits, peanut butter sauce and vanilla custard. Includes dairy,
sugar and nut products. Not intended for small dogs... just let 'em have a lick or two!

Bag O' Bones

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5 ShackBurger dog biscuits made just for us by NYC's Bocce's Bakery


*Woof!

Well always have a special place in our hearts for your furry four-legged friend. We were born in a park,
after all! Shake Shacks dog menu is available at all Shake Shacks except stadiums, ballparks, airports and
international outposts.

LOCATIONS
Shake Shack originated in States, So it has a lot or store around USA such as

New York
Arizona
Connecticut
Florida
Georgia
Illinois
Maryland
Massachusetts
Nevada
New jersey
Pennsylvania
Texas
Washington DC

International Branches includes;

Japan
Middle East
Russia
Turkey
United kingdom

Location for Shake Shack-Battery Park


215 Murray St.
(Between West Street and North End Avenue)
646.545.4600.
New York City

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Location Information
Located in the heart of Battery Park City at 215 Murray St, the BPC Shack is just a short
jaunt from the chambers Street Subway Station. Some attractions near the store will be;

Hudson River
Battery Park
World Trade Center
Brooklyn Bridge
Manhattan Bridge

MY SHACKEXPERIENCE
Hi can I have a Shroom burger? okay so that was my very first
encounter with a shack member. It wasnt my first day that time, but
me and my friends who are gg to join the program with me decided to
hunt down the store and try the food first before meeting the manager
and do some orientation. We want to arrive on time so we decided to
find the store first so we wont be late the next day.
The place is just so cosy, its a different place, I cant believe I was in
United States, the feeling is so amazing.
So, the orientation came, it was okay though, we met the General
Manager and the team members. I was so scared cos mostly of them
are just not so friendly at first, maybe because they look so serious
working. The store is just so mad busy. I was so nervous about me
working there for the next day.
And so the real work came, it was crazy, fun and tiring at the same
time. Crazy because theres no cool down moment, the store is just so
full all day, the kitchen is busy, and there are a lot of orders, but its
fun in some ways because we still get to laugh together even if

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everyone is dead tire from 10 hours of work. I manage to have a lot of


friends, black American, Puerto Rican, Mexican, Spanish, Jamaican,
Chinese and Korean, yes! A Multi culture one. We also had our
bonding times together with some shack friends.
The experience is superb, I was exposed to the real work, met so
many faces and different races, we may have some conflicts but I
guess it was given for us to learn the reality, I definitely think, Im
100% ready to face the Hospitality world.

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Due to strict regulations of the company, taking pictures of employees inside the
workplace like kitchen is strictly prohibited. So Ill just put some pictures of me and my
co-participants.

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