QUESTIONS TO FOCUS:

1.
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3.
4.
5.
6.

What is your name and designation?

What models are available at the showroom?
Which Models you prefer to stock?
From where you order on demand?
How much time it takes to complete the order? (LEAD TIME)
As per your designation, you report to some body or you head the
sales team?
(Showroom Hierarchy)
7. Is this a franchised store or self-owned store?
8. Stock size and variety is monitored by company or the showroom
owner?
9. According to you which is the fastest moving model and why?
10.
Do company incentivize to sell a particular model?
11.
Stock out is by pressure or by choice to buzz?
12.
You have a predefined sales pitch?
13.
Sales person plays a vital role in customer handling?
14.
What affects the compensation more: high end sales or
volume sales?
15.
How the cars margin decided? on demand or on supply?
16.
The cars in the showroom are directly delivered from
manufacturing plant or there is a dedicated warehouse/channel
mechanism to facilitate just in time delivery?
17.
The advertisement cost, discount, perks, additional services
and anything extra to increase sale is bore by company or the
showroom? (leverage of high model)
18.
Transportation is bore by the showroom or company?
19.
You have an in house insurance business and car registration?
20.
After sale service21.
From where you procure spare part? (Company, third party or
local market)
22.
Do you help in reselling? If yes, why is it a common followed
phenomenon in automobile industry.
23.
Does reselling has any paper work with the company or it has
its own separate market?
24.
Is it possible to have multiple franchise?
25.
How often you get a switching customer? Is he a potential lead
or a problem customer?
26.
Is there any provision to get companies assistance in case of
faulty cars? What is the possible solution available?