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WELCOME

Logistics Management &

Supply Chain Management

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COURSE OUTLINE

Module I : Introduction to Logistics & SCM

Module II : L-SCM & Inventory Mgmt.

Module III: Global Logistics & Recent Trends,

Future of L-SCM

Module I: Intro. To L & SCM

History, Definition, Importance
Concepts, Models
Globalization & Logistics
L-SCM Trident & Quadrants

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EVOLUTION OF L-SCM

MANUFACTURING

?
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MANUFACTURING

Is Mfg. = Assembling ?

Underlying Principle input to output, for a value

MANUFACTURING:

Production Process use of machinery, and or Labour

and power to create a new product

ASSEMBLING:

Exchange Coordination Process integration and

selling under one brand name

INVOLVEMENT OF TRANSPORTATION

Is the involvement necessary?

Which mode of transportation is needed?

Inbound Transportation (Movement of Raw Materials,

Semi Finished goods to & in Production Centers), or

Outbound Transportation (Movement of Finished

Goods from Production Centers to Consumer Markets);
which is more urgent ?

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Evolution of Logistics & SCM

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The Supply Chain management Concept

A supply chain is a group of partners who

collectively convert a basic commodity into a
finished product, that is valued by end-customers,
and who manage returns at each stage.

Planning and controlling all of the

Definition processes that link partners in a supply
chain together in order to serve needs of
the end-customer.

Supply chain:
structure and tiering
The process starts with
several external suppliers
that move milk, cardboard,
and plastic to the processing
plant.
After the milk is processed
and packaged, it is delivered
to retailers, who sell it to
customers. The alternative
delivery system is delivery
from a warehouse directly to
customers homes.

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MODELS OF SUPPLY
CHAIN

Traditional Supply Chain Model

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Intrinsic Flows in SCM

4 Intrinsic (Essential) flows in SCM
Materials Flow
Information Flow

Financial Flow
Commercial Flow

Kotlers & Kellers SCM Conceptual

Model

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Kotlers & Kellers Model

SCM Configuration starting up a SCM Firm,
starting its operations
SCM Relationships
Unilateral One way flow of materials and Info.
Bilateral Two Way flow (Reverse Logistics)

SCM Coordination
Backward Integration
Forward Integration

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Maersks Model

SCM as a TOTAL INTEGRATION MODEL, performs L-SCM

functions, for a single firm or for many firms
Model explains on focusing the core areas of integration: From functional to Process Perspective integrating as a part of
routine business
From Operational to Strategic View Needs long term
investment and long term planning

Maersks Model
Contd
From single enterprise to extended enterprise LSCM activities

for not just single firm, but for many firms

From Transactional to Relational Business Making long term
customer oriented relations
From Local to Global Business Spreading LSCM operations
across the globe, with DCs and Logistics Offices

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Global Operators of L-SCM

As per study conducted by Armstrong Associates, the leading
L-SCM operators around the globe are: DHL

Kuehne Nagel
DB Schenker
UPS
Nippon Xpress
UTI Worldwide

Indian Operators of L-SCM

As per study conducted by DHL
Nielsen Group, the leading First Flight

L-SCM operators around OM Logistics

the globe are: SAFE EXPRESS
DTDC
Global Express Services
ABT
VR Logistics
Blue Dart

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Logistics concept
The task of coordinating material

Definition flow and information flow across

the supply chain.

INTEGRATION OF LOGISTICS IN
BUSINESS FIRMS
Integration in this context refers to Max. possible way in which
it can integrate as a function of OEMs and reduce its
operational Cost
Manufacturing

SUPPLIERS

OEM

CUSTOMERS

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L-SCM TRIDENTS & QUADRANTS

SCM Tridents: Cost, Quality, Time
Focus on Order Placement Time & Customer Lead
Time. (Customer and Supplier Integration)
L Quadrants: Roadways, Railways, Airways and
Waterways
(Pipelines are still in the infant stage)

LOGISTICS SYSTEM

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LOGISTICS FRAMEWORK
Order Processing
Warehousing

Inventory Control
Transportation
Information Monitoring
Facilities

ORDER PROCESSING

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ORDER PROCESSING
Receiving the order

Recording/Filing the order

Confirming the order
Dispatching the order

WAREHOUSING

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WAREHOUSING
SINGLE WAREHOUSING

MULTI WAREHOUSING
AUTHORISED WAREHOUSING
COMMISSIONED WAREHOUSING

INVENTORY CONTROL

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INVENTORY CONTROL
LIFO
FIFO
VED ANALYSIS
FSN ANALYSIS
JIT JUST IN TIME

TRANSPORTATION

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TRANSPORTATION
ROADWAYS
RAILWAYS
WATERWAYS
AIRWAYS
PIPELINES

INFORMATION MONITORING

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INFORMATION MONITORING
BATCH PROCESSING

ONLINE PROCESSING
REAL TIME PROCESSING
DISTRIBUTED NETWORK PROCESSING

FACILITIES

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FACILITIES
QUALITY CONTROL CIRCLES
QUALITY ASSURANCE CIRCLES
SECURITY IMPLICATIONS

ESSENTIALS OF
SUPPLY CHAIN SYSTEMS

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ESSENTIALS OF SC SYSTEM
Location Decisions

Production Decisions
Inventory Decisions
Transportation/Distribution Decisions

Module II: L-SCM & Inventory Mgmt.

Parties to Logistics Models, Outsourcing v/s. Offshoring

Inventory Valuation

Maritime Logistics

CONCOR Multi-Model, Payment Methods

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PARTIES TO LOGISTICS

Parties to Logistics refers to various individuals or groups,

or MNCs, associated with smooth functioning and
implementation of Logistics in a L-SCM Model
PL is defined as a set of vested interest group, who are
bound to plan and perform, all the activities in the value
creation and or, addition process; either small scale or large
scale operations, including outsourcing and offshoring, with
a monetary involvement thereto, for profit or charity.
- A. Parasuraman, et. al.

Models of PL

PROFIT ORIENTED MODELS

OEMs gets raw materials

supplied from the
Suppliers, and they
manufactures or assembles
the product, and then
distributed to the
customers, through
Distributors.
PL plays an imp. role, by
providing logistics services
between Suppliers - OEMs
and OEMs - Distributors

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Models of PL

PROFIT ORIENTED MODELS

OEMs gets raw materials
supplied from the Suppliers,
but its manufacturing design
is made either by In-house
designers, or given as
contract to outsider, and then
distributed to the customers,
through Distributors.
PL plays an imp. role, by
providing logistics services
between all those key players

Models of PL

SERVICE ORIENTED MODEL

Social

Supportive Model: PL are involved in

undertaking any charity or emergency related

activities, for the society.
For E.g. TATA-HITACHI provides excavation logistics during

earthquakes in Gujarat, L&T provides emergency logistics

during Tsunami in the coastal areas of South India

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Classification of Parties To Logistics

1st Party Logistics

1st PL Inbound Transportation

2nd Party Logistics

2nd PL Outbound Transportation

3rd Party Logistics

3rd PL Logistics across Globe

4th Party Logistics

4th PL 3PL + Owned DCs

th
5
* Yet

Party

Logistics*

5th PL 4PL + Financing +

Consulting

to evolve fully

OUTSOURCING

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OFFSHORING
According to Zeithaml, Berry and Parasuraman, Offshoring
is defined as moving of the on-shore operations to off-shore

(distant) locations, in order to take the advantages of local

resources, that are abundant in nature, and there by reduce the
operations cost, and or, penetrate market in a competitive
environment; but without change in ownership.

LOGISTICS PARTIES

Outsourcing v/s. Offshoring

Which is Best ?

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BEST EXAMPLE OF OUTSOURCING

INVENTORY MODELS &

ANALYSIS
VERY IMPORTANT

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INVENTORY & LOGISTICS

Cost Reduction Burning Ice for any firm

Logistics Cost Cost incurred to transport product
from *PoP to PoC + DC Cost + Insurance
Physical Cost = Production
Cost + Logistics Cost
Market Cost = Taxation +
Duties of Import and Export +
Sales Promo. + Ads Cost +
Brand Name Cost
SC Cost Reduction
= min {Cs1, Cs2, Cs3 .... Csn}

INVENTORY ANALYSIS MODELS

LIFO FIFO

VED ANALYSIS

FSN ANALYSIS

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LIFO & FIFO

FIFO

LIFO
Last In, First Out
Usually followed in

stacks/racks in Super
Markets, Malls etc.
Price-Value is not
affected
Less chance of quality
deterioration

First In, First Out

Usually followed in

Shop Depots, Fashion

Houses, etc.
Price-Value is affected
High chance of quality
deterioration

VED Analysis

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VED Analysis
VED stands for Vital, Essential & Desirable Items
V type items are critical for production/sales

margins, and is always stocked

E type items are essential for production/sales
margins, that is to be stocked at a LT of 1-3 days
D type items are desirable for production/sales
margins, that is to be stocked at a LT of 5-10 days

FSN Analysis

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FSN Analysis

Items are classified on the basis of its

consumption speed.
F items are Fast moving consumed items
S items are Slow moving consumed items
N items are neutral consumption items, that
needs to be stocked, but rarely its consumption
occurs

Classification of Customer Orders

MTS Made To Stock

MTO Made To Order
Forecast
Order

Customer

MTS

CUSTOMER ORDER

Product

DC

Production

Product

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Classification of Customer Orders

MTS Made To Stock

MTO Made To Order

Customer Order
Customer

MTO
Production

MARITIME
LOGISTICS

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INTRODUCTION

It explains about the logistics through waterways,

using container ships, cruises, barges, Reefers, or
catamarans
Items transported using Maritime Logistics are
usually bulky, costly and that are durable in nature

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CONTAINER SHIPS

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BARGES

AUTO - CATAMARANS

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JACKBLOW CATAMARANS

MAN BEHIND
CONTAINERS

1956, Malcolm
Mclean,
developed Freight
Containers
He was named as
Man of the
Century, for
contributions to
the Maritime
Business
Developments

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CONTAINER SHIPS CLASSIFICATION

- GLOBAL
Sl. No

Container Capacity
(In TEU)

Model of Container
Ships

Less than 3,000 TEUs

Small Feeder, Feeder,

FeederMax

3,000 to 5,000 TEUs

PANAMAX

5,100 to 10,000 TEUs

Post PANAMAX

10,100 to 14,500 TEUs

New PANAMAX

14,501 and Higher TEUs

Ultra Large Container

Vessel (ULCV)

CONTAINER SHIPS CLASSIFICATION

(INDIAN CLASSIFICATION)
INDIAN
CLASSIFICATION

Sl.
No

Container Capacity
(In TEU)

Model of
Container Ships

Less than 3,000 TEUs

Small Feeder,
Feeder,
FeederMax

3,000 to 5,000 TEUs

PANAMAX

5,100 to 10,000 TEUs

Post PANAMAX

10,100 to 14,500 TEUs

New PANAMAX

40 IEU

14,501 and Higher TEUs

Ultra Large
Container Vessel
(ULCV)

45 IEU

20 IEU

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CONTAINER LOADS
CLASSIFICATION
Sl.
No

Container Loads Capacity

Container Load
Name

Passengers

Maximum capacity of TEUs utilized, either in

FCL (Full Container Load) or LCL (Less than
Container Load); loaded using rolls
(except for Transshipment Containers)

Ro/Ro

Maximum capacity utilized, stocked through

Rolls, inside the cargo ships and loaded out
using cranes

Ro/Lo (Roll On
Lift Off)

Maximum capacity utilized, loading &

unloading using cranes

Lo/Lo (Lift On
Lift Off)

Maximum capacity utilized, stocked on using

Cranes, loaded out using both cranes and rolls,
esp. for Transshipment Containers

ConRo

Ro Ro

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Ro Lo

Lo Lo

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ConRo

LARGEST CONTAINERSHIP
OPERATORS
1)

MAERSK LINE DENMARK

2)

MSC SWITZERLAND

3)

CSCL CHINA

4)

COSCO CHINA

5)

CMA CGM FRANCE

6)

APL SINGAPORE

7)

NYK - JAPAN

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FLO FLO

Future of Lo Lo
Recently FLO FLO (FLoat On FLoat Off), an advanced form
of Lo Lo (no transportation of passengers), have been

introduced by M/s. Maersk Inc., for the transshipment of

yachts, loaded barges, intra-delivery of military weapons and
resources etc. using Catamarans.

Loaded Yachts/Boats/Barges/Catamarans are

lifted on to the Container Ships/Warships (usually 40 or 45)
and then transported to destinations.

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CONTAINER IDENTIFICATION
METHODS

RFID Tags

Container Barcodes Identification using Sensors

Use of Radio Frequency as a medium to identify the container,

through radar

Use BARCODE Identification through WSN (Wireless Sensor

Network), via OBU-RSU (On Board Unit Road Side Unit) and
CAN - CALM (Communication Air Network Continuous Air
interface for Long and Medium distance)

Container Codification using manual method

Manual Supervision and Identification of Lots/Containers, through

Alpha Numeric Codes

RFID METHOD

Courtesy: UHF Tag RFID, Yamaha Inc.

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RFID ROOM

Courtesy: Deister Electronics.

CONTAINER BARCODE METHOD

Courtesy: Barcode of COCA-COLA DIET COKE

Imported to SAARC NATIONS, in Containers

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CONTAINER BARCODE METHOD

OBU - RSU

CALM: Continuous Air interface for Long and Medium distance

CONTAINER CODIFICATION
METHOD

SUZB|920232|A9
Owner Code
Reg. No:

Product Code

Cust. Code

Courtesy: Imported Bikes from Suzuki Inc.

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PRICE FIXATION IN
LOGISTICS
Source : In te r n a tio n a l Lo gistic s, Peter Hin es,
David Tayl or, 2000

QUANTITY MAPPING
Price is determined on basis of the Quantity of Items dealt with

logistics
It can be on any of the following criteria:

TEU Capacity 20, 40, 45

FCL or LCL

Container Weightage

Light Weight Containers less than 18 tonnes

Medium Weight Containers 18 tonnes to 25 tonnes

Heavy Weight Containers more than 25 tonnes

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VALUE MAPPING
Price is determined on basis of the Net Value of Items dealt

with logistics
It can be on any of the following factors:

Durable Long Lasting

Recyclable Reuse

Re-Sale Second Sales

TIME MAPPING
Price is determined on basis of the Time associated with

logistics
It can be on any of the following factors:

Quick Delivery

Normal Lead Time

Extended Lead Time

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FOB v/s CIF

In FOB, goods will be shipped from Consignor to the Port by

the logistics cos. and from there the Consignee has to collect.
In CIF, product will be delivered at the door step
of the Consignee, by the logistics party
In FOB, Consignee need not incur any extra cost. Amount paid

for shipment, including the VPP (Value Payable by Post) or

shipment charges. Sometimes no VPP or shipment charges
are levied by Consignor
In CIF, Consignee gets the products delivered at
the door step, but he has to pay additional charges for the
door delivery from the port.

BIGGEST BUSINESS PORTS

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Top 5 Biggest Ports in the World

1. Shanghai Port , China

2. Singapore Port , Singapore
3. Shenzhen Port , China
4. Busan, South Korea
5. Dubai Port , UAE

CONCOR
CONtainer CORporation of India

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Multimodal Transportation

TYPES OF MMT

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FUNCTIONING OF CONCOR

PIGGYBACK

FISHYBACK
TRANS SHIP
AIRYBACK

PIGGYBACK

It is the widely used model of transportation in USA since

1960s, and in India from late 80s

It is the outcome of effectively coordinating the Roadways &

Railways transportation

In this goods/containers are loaded in a truck/trailer,

delivering it to rail, removing the truck & transported to its
destination. From destination goods are unloaded from rail to
truck and transferred to PoC

A.k.a. TOFC (Trailer On Flat Car) or COFC (Container On Flat

Car)

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FISHYBACK

It is the model made by coordinating road and

water modes of transportation

In this goods/containers are loaded in a

truck/trailer, delivering it to ship, removing the
truck & transported to its destination. From
destination goods are unloaded from ship to
truck and transferred to PoC

TRANS SHIP

It is the model made by coordinating rail and

water modes of transportation

In this bulk cargos are loaded in a train,

transferred to harbour/dock, delivering it to
ship & transported to its destination. From
destination cargos are unloaded from ship to
docks/harbour and transferred to PoC, via train

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AIRYBACK

It is the model made by coordinating road and

air modes of transportation

In this bulk cargos are loaded in a truck/trailer,

transferred to airport, delivering it to flights &
transported to its destination. From destination
cargos are unloaded from flights to airports, and
transferred to PoC, via truck/trailer

Module III: GLOBAL LOGISTICS &

FUTURE TRENDS
Starting a logistics business

Varieties of Logistics
Documents needed for EX-IM Business
Cases

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Global : Logistics Industry Scenario

The logistics industry is valued at US$ 3.5 trillion.

The U.S., which contributes to over 25% of the global industry value,
spends close to 9% of its GDP on logistic services.

The sector currently employs over 40 million people in the world

Global Industry Verticals - Logistics Activity

Automotive
10%

Others
4%

Technology
19%

Chemical
4%

Retail
17%

Consumer
23%

Health Care
4%

Countries Logistics Cost /

GDP
Countries

Logistics Cost/GDP

India/China

13-15%

U.S

9.90%

Europe

10%

Japan

11.40%

Industrial
19%

STARTING A LOGISTICS
BUSINESS

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STEPS

Register/Incorporate a Company

Networking Relationships with various dealers

and distributors Manufacturers

Leasing/Owning Vehicles/cranes etc.

Developing ICDs and WH Networks

Office Automation RFIDs, Sensors etc.

VARIETIES OF LOGISTICS

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REVERSE LOGISTICS

REVERSE LOGISTICS
It is the process of planning, implementation
and control, of the backward flow of materials
and or information, from the Place of
Consumption to Place of Production
- Confederation of Indian Industries
Today, logistics means going beyond forward logistics to include
product recall, product disposal and product recycling etc.
Reverse Logistics is the result of Global Concern about
environmental/ecological problems
Recently, Hitendra Chathurvedhi invested Rs.100 Crores
in GreenDust Co., who are into Reverse Logistics

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HITENDRA
CHATHURVEDHI

REVERSE LOGISTICS
A COMPETITIVE TOOL
To

remain

competitive

&

differentiated,

companies

across the world are showing speed and reliability in

Service offerings such as

Replacing defective goods

Repairing of used products
Refurbishing the returned products
Calling back sub-standard or harmful goods
Disposing-off product waste

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LOGISTICS FLOW

STORES

PRODUCTION

WAREHOUSE

DISPOSAL

SUPPLIERS

CUSTOMERS

REVERSE LOGISTICS FLOW

STORES

PRODUCTION

WAREHOUSE

DISPOSAL

SUPPLIERS

CUSTOMERS

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GREEN LOGISTICS

GREEN LOGISTICS
It is the processing of Forward and Reverse
Logistics, which integrates the use of eco friendly
products, and or reduces Green House Gases, and
or eliminates wastage of resources, to maximum
extent possible

- Confederation of Indian Industries

Green Logistics = Forward or Reverse Logistics + Eco Products

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CLASSIFICATION OF CONTAINERS

115

10 20 40 & 40 HQ DRY
CONTAINERS
They are used for shipping dry goods that do not require
temperature control.

116

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FLAT RACK CONTAINERS

Flat rack containers are especially suitable for heavy loads and
cargo that needs loading from the top or sides.
There are collapsible containers and non-collapsible
containers with or without walls.
Flat rack containers are manufactured from steel and come in
20 and 40 sizes.

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OPEN TOP CONTAINERS

Open top containers do not have solid roofs instead they have
removable bows and a weather-proof tarpaulin roof which can
be secured with ropes and allows for a significantly simplified
loading and unloading process.
The door header may also be swung out allowing for easier
access to the cargo.
Open top containers are ideal for bulky cargo such as machinery.

118

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TUNNEL CONTAINERS
Tunnel container storage containers come with doors on both
ends of the container.
They are very useful when quick loading and unloading of
materials is required.

119

OPEN SIDE STORAGE CONTAINERS

The doors of this type of storage unit can be changed to form a
side completely open that allows for the storage of much wide
merchandise and easier loading

120

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INSULATED & THERMAL

CONTAINERS
These storage containers have a regulated temperature control
allowing them to maintain a higher temperature to keep goods
warmer.

121

TANKS LIQUID & GAS

CONTAINERS
They are typically constructed of strong steel and other anticorrosive materials to protect the liquid freight inside it.

122

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DOUBLE DOOR OPEN CONTAINERS

Double doors make it easy for loading and unloading of the
freight.
Construction of this sort of shipping containers is typically made
of steel and iron.
They are available in standardized sizes of 40ft and 20ft.

123

REFRIGERATED ISO CONTAINERS

Refrigerated ISO freight container is one that is temperature
regulated and always has a carefully controlled low temperature.
These types of units are used for the shipment of perishable
substances like vegetables and fruits over vast distances.

124

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SPECIAL PURPOSE CONTAINERS

These containers can be different shapes and sizes and are often
custom made for specific cargo.

125

SWAP BODIES CONTAINERS

This intermodal container can be swapped from a truck chassis
to a railcar.
These shipping containers have foldable legs to support the
containers in-between the two transport modes.
Swap body transport is commonly used in Europe.
A swap body both weighs and costs less than standard shipping
containers.

126

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HALF HEIGHT CONTAINERS

This container was designed for the transport of heavy, low
volume cargo on ships and trains.
The containers can also be used for vehicle transportation, or as
a cargo platform for local transport of sand, gravel etc.

127

AUTO-CARGO CONTAINERS
These are used for the transportation of liquid materials, cars,
and special goods such as weapons.

128

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DRUM CONTAINERS
Drums are cylindrical shipping containers made of steel, plastic
or fiber. They are often used for liquids and granular materials.

129

HUMANITARIAN
LOGISTICS

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HUMANITARIAN LOGISTICS

It is a specialized form of logistics, that focuses

on the delivery of goods, and or services, to meet
the beneficiary requirements.

- Thomas and Mizushima, 2005

HUMANITARIAN LOGISTICS
P. P. T. MODEL

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HL P.P.T. MODEL SIMPLIFIED

KEDARNATH DISASTER v/s PHAILIN CYCLONE, ODISHA

KEDARNATH DISASTER

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KEDARNATH JUNE 2013

In June 2013, a cloudburst on Uttarakhand caused
disturbing floods and landslides in Indias worst natural
disaster after the 2004 Tsunami.
There was warning generated, but tourists were not sent
SMS alerts. In fact, there was no tourist database.
The flow of tourists & vehicles in the hills could have been
halted. But it was ignored.
There were no satellite phones in remote areas.
The Army was called in 48 hours after the tragedy.
Many people died of starvation, hunger, thirst, cold and
injuries.
Result: More than 5,700 people died, including 934 local
residents.

PHAILIN DISASTER

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PHAILIN DISASTER OCTOBER 2013

When the first warning signal came, 600 buildings were
identified as cyclone shelters and people were evacuated from
areas near the coast.
TV, radio, mobile were activated for alerts. It was India's
biggest evacuation where more than 11 lakhs people were
moved from the coast line to safer places.
State government issued high alert and cancelled
Dusshera holidays of employees of all districts.
Food packets for more than 10 lakhs people for 1 week were
prepared in advance.
The Chief Minister asked Union Defence Minister for support
from Air Force and Navy for rescue and relief operations.
Result: - 44 lives could not be saved.

P. P. T. MODEL
These two cases show humanitarian logistics management
approaches.

In Uttarakhand tragedy, lack of coordination led to failure.

While in Odisha, People, Process & Technology were
activated and disaster was managed successfully.
This P. P. T. model would ensure better results for all
concerned, if implemented properly.
Finally, the success of the humanitarian logistics operations
would depend on the way the challenges are converted into
opportunities.

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MILITARY LOGISTICS
4

MILITARY LOGISTICS
It is planning and carrying out the movement &

maintenance of military forces.

- US DoD, Logistics Wing

It includes: Design, development, acquisition, storage and maintenance of
materials and weapons.
Transport of Personnel and medical facilities

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MILITARY LOGISTICS

MILITARY LOGISTICS
Iraqi Army Explosive Ordnance
Disposal (EOD) specialist.

U.S. Navy Explosive Ordnance Disposal (EOD)

divers.

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SCRAP LOGISTICS

SCRAP LOGISTICS
It is the variety of Reverse Logistics (RL), that involves the
movement of goods, from consumers to manufacturers and or,
disposers/dismantlers, having products of scrap value, or utility is

zero.

- Team Well Logistics Limited

It includes: Movement of products for: -

Scrapping
Dismantling
Recycling

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MAJOR PLAYERS IN SCRAP

LOGISTICS
SGS, Switzerland
CMC, Canada
Team Well Logistics Ltd., Hong Kong
DGS Logistics, India
BK Logistics, India

TESTS USED IN SCRAP LOGISTICS

Recyclability Analysis
Impurity Analysis
Phase Separation Analysis
Explosive Analysis

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PORT OPERATIONS

148

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149

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ANY QUERIES

Mr. Sivaraman P. S.
Faculty, IIM-A, IRMA
+919048415793, +918089714063
mailsivaramanps@rediffmail.com

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