SMD Recruitment

Solutions For
Aircel
Friday, December 4, 2015

Turbo-charge your recruitment

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved. No part of this document may be
reproduced in any form or by any electronic or mechanical means, including information storage
and retrieval devices or systems, without prior written permission from SMD Consultants Pvt. Ltd.

Our Value Proposition

Benchmark
against best
industry
practices

Access
Reach out and attract the
best suitable talent

Service
spectrum
across TA
supply chain

Wide access
to multi
disciplinary
talent pool
Value
Proposition

Assess
Evaluate candidates
across a range of
competencies, skills &
Knowledge

Technology
enabled Service
Delivery
Platform

Pan India
Logistics &
Partner
Network

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Economies of
Scale

Process

Seamlessly manage the

entire process of
candidate selection till
onboarding

Pan India coverage

GURGAON
HQ Office

Pune
Branch Office

Hyderabad
Branch Office

Bangalore
Branch Office
Coming Soon
Mumbai Branch Office
Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Group Services Overview

IT & ITES

BPO

Talent Acquisition (TA)

Consulting & Advisory

Telecommunication

Large

Campus to Boardroom
hiring

Mid

Manage entire TA supply

chain

Automobile &
Engineering

Scalability

Solutions

Consistency

Impact
SME

Efficiency

Start
Up

Transparency

Multi skill Assessment

Workflow automation
Service Delivery Platform

Transforming Talent Acquisition Eco Systems

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Solution Overview

Executive Summary
In multi location hiring scenarios, our solutions aim to offer scale and standardization by
deployment of client team extensions & relevant tool to manage every step of the supply
chain.
Our response to scale in the proportions of Aircel, therefore, lies in the following crucial
factors A. Automation

B. Scalability

We provide platform that enables

configuration, mapping & tracking
of every applicant in the supply
chain from application to
onboarding

Our ability to mobilize and

manage
large onshore + off shore teams
enable the ability to quickly scale
up or down

C. Accountability

D. Standardization

Our senior operations team is

drawn from some of the best
academic/professional
backgrounds in the country .

We breaks down the client

objectives to measurable activities
that can be then improvised
through self service modules

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Recruitment Process
SMDs solution will provide value addition to each activity in recruitment supply chain

Managing
business
interface

Talent
mapping &
landscaping

Campaigning
across various
channels

Candidate
sourcing

Pre-Offer
Process

Candidate
interview
scheduling

Event &
logistics
planning/
scheduling

Candidate
screening and
fitment

Offer roll out

On Boarding

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

1. Talent Acquisition Strategy & Planning

Talent
Mapping and
Branding

Sourcing
Plan

Job
Description
workshop

Based on the recruitment plan & skills, conduct market landscape study across
regions
Plan campaigns (job portals, SMS and e-mailers) for the target candidate segment
Develop content for candidate interactions
Leverage on automated campaign and response management
Based on the nature of skill set that needs to be fulfilled and market landscape/
talent availability, determine the sourcing channels to be used for developing
pipeline of resumes
Set targets for different sourcing channels and allocate resources accordingly
Develop an estimate on the number of profiles to be sourced for better sourcing to
hire efficiency
Interaction with the key stakeholders on the following
Skill availability (combination of skills, experience range)
Size of the pipeline
Current compensation
Timelines

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Few of our Acclaimed Clients

Fortune 500 MNC

Indias Topmost rated

Employer

Topmost player in its

segment

Italian Car Manufacturer

2nd biggest Commercial

Vehicle Manufacturer

Captive Financing Arm of

Tata Motors

Leading name in Tractors

Worlds #1 Cement
Manufacturer

Among Top 3 in Telecom

Fortune 500 MNC

Fortune 500 MNC

Tata Motors

Tata Motors Group

Market leader in
Fluorochemicals

Flagship Co. of Aditya

Birla Group

Commercial Vehicles
Manufacturer

Japanese Car
Manufacturer

Austrian MNC

Fortune 500 MNC

Mumbai

Fortune 500 MNC

Fortune 500 MNC

Vedanta Group

Ranked #14 Worldwide

Fertilisers, Chemicals

Leading name in Auto

Interiors

Leader in Chemicals

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Fortune 500 MNC

2. Candidate source management

Vendor Management through the Unified Vendor Model
SMD, through its Unified Vendor Mode (UVM) provides client access to a consortium of
vendors who will be responsible for maximizing candidate reach. The highlights are:

A consortium of vendor partners specializing across skills with presence in multiple

geographies
SMD provides necessary governance through AMS system covering
Selectively publishing requisitions to vendors depending on their capabilities
Program management of the consortium
Working with vendors to provide steady inflow of the applicants
Process implementation on resume duplication / validity period
Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

2. Candidate source management

Employee Referral Management

ER Campaign

Resume
Management

ER Help Desk
Setup a help desk for ER management
Manage & update job postings on ER job
board

Launch ER campaigns
ER Automation

Employee
Helpdesk

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Acknowledge responses & provide timely

updates
Enable profile rotation for various job
opportunities

2. Candidate source management

Ensure positions are updated on the companys website and portals subscribed by the company
Reactivate suitable candidates for current job openings
Profiles Source
Job Postings & Portal
Campaigns

Advertisements

Career Website

Skill CV categorization &

Grading

Resume Parsing & Info

Extraction

CV Screening and
elimination

Matching interested resumes

Client Candidate Repository

Resume Screening
Job Matching
Candidate Interest Check
Applicant Co-ordination
POFU (Post Offer Follow Up)
Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

3. Recruitment Co-ordination

Resume
Database
Management

Resume
Duplication
check

Resume
Screening

Set up and maintain centralized resume repository

Resume entry into centralized database with relevant tags and fields
Updating various field lists regularly (Skills, Roles, Functions)
Performing regular sanity checks on database entries
Publishing regular reports to drive compliance in resume entry

Defining profile duplication and validity policies

Establishing mechanism for duplication check and integrating it with the workflow
Addressing concerns and providing clarification to various sourcing channels
Designing comprehensive and customized resume screening framework
Profile Screening & Telephonic Screening
Performing various hygiene checks of profile including academic credentials, role
fitment, skill fitment, basic validation professional credentials etc.,
Validation of details entered into the tool and mentioned in the resume

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

3. Recruitment Co-ordination

Candidate
Interest
check

Short listing
and Resume
matching

Interview
Scheduling

Evaluate the candidates understanding of the role and provide basic orientation
Understanding key drivers and motivation of the candidate in the context of role
under consideration
Exercise various probing techniques to understand the underlying factors that could
drive candidates decisions
Understand candidate expectations, preferences and constraints
Drawing skill matrix for the position
Designing a basic screening template to be developed along with key stakeholders

Standardization of scheduling systems and procedures

Creating alert mechanisms for reminders (Candidates, Interview Panel)
Performing analysis of interview drop-outs and taking corrective actions
Standardizing candidate engagement procedures

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

3. Recruitment Co-ordination

Offer
Co-ordination

Post Offer
Follow Up
(POFU)

Candidate
Joining related
Documentation

Standardization of offer approval workflows

Follow-up with candidate for offer processing related document collection
Validation of the documents against the master check list
Uploading the documents
Interaction with all stakeholders to facilitate offer fitment & release

Customization of POFU plan and integration of workflows

Candidate grading based on joining probability and accordingly aligning the POFU
activities
Communication of any variations (joining date, offer declines) to all stakeholders
Follow-up with the candidate for confirmed joining date.
Make calls/ e-mails to ensure speedy joining
Triggering candidate replacement exercise in case of offer declines

Create workflow for candidate record creation and document tracking

Collect all relevant joining related documents from the candidates
Upload the candidate joining form and related documents for online access
Create Employee Joining File by collating all candidate joining related documents

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Organization Structure & SLAs

Proposed Organization Structure

Principal Account Manager
Onsite Recruitment Lead + Coordinator(s)
Onsite Process Management
ER Help Desk

Vendor Mgmt.

Database
Mgmt.

Reporting, MIS

Offer Mgmt. &

POFU

SMD Source Management

Vendor 1

Vendor 2

Market Mapping

Talent
Landscaping

Lead/Name
Generation

Database Search

Job Posting

Internet Sourcing

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

SMD Sourcing Team

Head Hunting

Role & Responsibilities of key people

Role of SMD Team
Principal
Account
Manager

Review SLAs, Metrics & Compliance

Engagement Satisfaction

2nd Level of escalation

Project Compliance and

governance

Recruitment Talent Landscaping

Lead
Niche & Source Planning & management
Ageing Requisition Mgmt.

Vendor Management
Career site Mgmt. & Direct Applicants

Candidate offer management

Engagement with HR
business partners/ Hiring
Managers
1st Level of escalation

ER Management & Help Desk

Coordinator

Profile screening and short listing

Post offer follow up

Scheduling

Data management & MIS

Offer roll out

Tool update

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

SLA / KPI
SLA/ KPI

Definition

Time to Fill

Date of job requisition opening (fully approved) to the date the

candidate accepts the offer made by the company

Offer Acceptance Rate

Candidates joining the organization as a percentage of total job

offers made

Response Time

Date of job requisition opening (fully approved) to the date the

first relevant profile is shared

Resume Shortlist Ratio

Number of profiles shortlisted vis. a vis. Number of profiles shared

by the RPO Partner

Job Offer Ratio

Number of interviews leading to an offer

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

SMDs Assessment Solution

Enabling standardization in screening

Assessment Design
Assessment Design Process
1. Discussion with client and business
stakeholders to initiate the customized
content development

Define skills
and identify
appropriate
assessments

2. Finalize type of assessment required.

Example Objective assessment, coding test,
technical interview, psychometric etc.
3. Deconstructing the job description/role
(KSAP Analysis) to arrive at required technical
and analytical skills to be assessed

4. Finalize assessment blueprint which defines

section and subsection wise question
distribution along with difficulty level
5. Pilot to benchmark the designed assessment.
This is done by
Mapping the current skill level in employees
Determining threshold for
elimination/selection
Bucketing candidates for Skill groups
6. Discuss and implement changes based on the
feedback

7. Arrive at Standard question paper/blueprint

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

Present test blueprint to

business

Gather inputs through

feedback sessions

Run pilot tests with incumbents, match data performance with assessment data

Identify most effective type

of assessment, Difficulty
Level, cut-off scores for each

Statistically analyze data to

determine which assessment
scale would be most effective

Develop final assessment

design and test

Sample Reports

Source Mix, Gender Diversity & Hiring statistics

Source mix of Joined candidates

Hiring Statistics

Referral

Particular

24%

Direct 7%

59%

5%
Portal
5%
Internal

Vendor

R&D

Regional

Plant

Total Open Positions

442

51

25

Total Offers rolled out

97

71

13

Total Joinees in the Month

46

71

Pending approval

37

Pending Onsite/Final
interview

38

Gender Diversity
Female

10
8
6
4
2
0

13
10

Male

15

8
8 6
2

10

6 5

4
2

Total

4 3
1

3 2

5
0

L3

L4

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

L5

L6

L7

L8

Fulfillment Index
Req Open to Join timeline (Days)
SLA above

SLA met

39%

40%

26%

20%
5%

4%

14%

9%

5%

5%

0%
1-3 yrs

3-7 yrs

7+ yrs

4.8

4.5

Regional

Plant

Interview to Offer Ratio

6%

SLA not met

5.7

4%
2%
0%
R&D
Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved

2%

Contact us

CONTACT:
Dinesh Bansal / V.B. Bansal
Email: hr@smdconsultants.com
Ph: +91 0124-4985075-79
+91 9910704910, 9929758333

Visit us at www.smdconsultants.com
SMD Consultants Pvt. Ltd.

Gurgaon: 401, 4th Floor, Tower B4, Spaze i-Tech Park, Sohna Road, Gurgaon-122002
Bangalore: #9, 5th Cross, MR Garden, V Nagenahalli, Bangalore-560032
Hyderabad : 103, Nature Gift, Radhanagar, Suncity, Hyderabad-500069
Pune: 8/8, Swatantrya Sainik Nagar, Alandi Road, Yerawada, Pune-411006

Copyright 2010, SMD Consultants Pvt. Ltd. All Rights Reserved