MU-SIGMA

The Brahma-Vishnu-Shiva clans in Mu Sigma (much

like the holy trinity) work in tandem to create the
synergistic ecosystem of Mu Sigma
The three diverse personifications of cosmic forces namely Brahma, Vishnu and Shiva synergize to complete the
universal cycle of creation, preservation and eventually, productive destruction or transformation. This concept
of Trimurti is reflected in Mu Sigma's ecosystem where:
The Brahma clan: Creating the future
The Vishnu clan: Preserving or managing the present
The Shiva clan: Destroying or selectively abandoning the past

In Mu Sigma, we believe that inferential learning is of greater importance than experiential knowledge. The
organization is built firmly on the duality of irreverence and humility. Irreverence for the challenges before us and the
confidence to face them head-on. Humility to accept that we are not the best and that we could solve these problems
from first-principles. This environment of nurturing enables our employees to gain mastery over the field of analytics.
This ecosystem in turn ensures that we achieve our higher purpose - to help our client make better decisions through
a better art for problem solving. It also means that we aim at autonomy by wanting to be the worlds largest decision
sciences company; build this industry as we build the company. We want to be the authority in the field of decision
management and institutionalize data driven decision making. And we enable this by driving the adoption of Math +
Business + Technology + Behavioral Sciences and building the Mu Sigma inside model where there is a little bit of
Mu Sigma in every major organization that prioritizes informed decision-making.

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Our Core Values

Value

What it means to us?

Why is it important to us?

Derive pleasure from

service

CUSTOMER CENTRICITY

Set realistic expectations

and aim to exceed them

Deliver a great experience

not just a great product

Create value and

communicate it effectively to clients

Put the client's long term

interests over everything

Always deliver products of

the highest quality

Celebrate every success

and learn from every failure

EXCELLENCE

Have patience to master

skills

Like any business, success in a Global Delivery Model

depends on understanding customer needs and
responsiveness to the customer

Excellence is a habit that we need to cultivate to evolve

from doing accurate work; being a reliable partner; trusted
partner; trusted advisor

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Acknowledge excellence
independent of impact

Value truth, honesty and

transparency

Keep commitments of all

forms

INTEGRITY

Never hesitate in
accepting and owning failures

Respect client
confidentiality

Always ask "Why" and

encourage constructive dissent

Make data driven

decisions and practice
management by facts

Install processes, systems

and metrics to ensure that relevant
facts are captured

If there is a better way to

do it then find it

Allow for controlled risktaking that ensures that innovative

ideas have a better chance of
seeing light

Create an environment
where failure is considered a
stepping stone to success

Display initiative and self

leadership

Encourage organizational
ownership across all levels

Acknowledge enthusiasm

INTELLECTUALISM

INNOVATIVENESS

INITIATIVE

Accept challenges and

view difficult situations as

Being a business about fact based decision making,

requires us to have a high level of integrity in everything
we do

To develop a better art for problem solving requires one to

be curious; and the ability to learn is far more important
than the ability to know

In a world that is constantly changing, where industries

face new problems all the time, being innovative is not a
nice to have, but a must have

The industry that we are in, is disrupting both the IT and

consulting way of doing things. This requires us to show
initiative in all aspects of decision sciences-to stretch the
boundary and try new things, have the ability to take risks,
learn from new industries and be proactive and not
reactive to problems that people face

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opportunities

OPENNESS

RESPECT

TEAM ORIENTATION

COENESS

Deal with conflict and

resolve it in a healthy manner
Be willing to take difficult and
unpopular decisions to ensure that
organizational objectives are met

Encourage and reward

sharing of knowledge, ideas and
expertise

Respect self and others

Practice professional
etiquette and courtesy

Accept diversity in thought,

lifestyle and cultural upbringing

Make individual interaction

agnostic to organizational hierarchy

Encourage an environment
of meritocracy

Emphasize team success

over individual triumphs

Partner with clients as we

serve them

Set team oriented

incentives

Act, decide and

communicate based on both inter
and intra organizational interests

Be a lean organization and

eliminate waste

Optimally allocate and

utilize resources

Be guided by value
maximization motives

The role of decision sciences is to mine for conflict in

decision making and resolve them in a healthy manner.
Therefore the spirit of openness is important

Resolving conflict in a consistent basis requires the ability

to 'agree to disagree'. The foundation for this comes from
mutual respect for people

The interdisciplinary nature of our business, the duality of

art and science working together, all make it essential for
us to take a team oriented approach to solving

Institutionalizing analytics; ubiquitous usage of analytics;

scalable deployment of analytics expertise; value pricing;
cost effective operations

MU-SIGMA