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Chapter 3
Preliminary
Information
Gathering and
Problem
Definition

Chapter Objectives

Chapter Objectives

Identify problem areas that are likely to be


studied in organisations

Develop relevant and comprehensive


bibliographies for any business research topic

State research problems clearly and


concisely

Apply all you have learned to a group project

Discus how problem areas can be identified


in work settings

Write a literature review on any given topic,


documenting the references in the prescribed
manner

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Catalyst for Business Research


The initial situation

Currently existing issue


Conceptual issue

The Literature Survey


Reasons for the literature survey
Conducting the literature survey

- Identify relevant resources


- Extracting the relevant information

Writing up the literature survey

Preliminary Information
Gathering

Nature of information to be collected


Specific information
Broader issues and context
Sources of Information
Organisational records
knowledge of staff, outside
information gathering, Internet,
libraries

Problem Definition

Problem or opportunity

Where a gap exists between the


actual and desired states
Symptoms vs Problems

A succinct statement of the question


or issue that is to be investigated with
the goal of finding a solution or answer.

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