Beruflich Dokumente
Kultur Dokumente
Project-Friendly
Enterprises
Attributes of
Project-Friendly
Enterprises
Vittal S. Anantatmula and Parviz F. Rad
Abstract
The objective of any organization is to create value for its stockholders.
Given that sophistication in project management will lead to efficiency in
operations, which in turn leads to better profits, enlightened enterprises
are sensitive to project management sophistication and the definitive way
of measuring it and improving it. Although in many organizations, projects are initiated in isolation of each other, and based on ad hoc urgencies,
sophisticated enterprises have a formalized, logical, and consistent, structure for organizing, and managing, their projects.
Project management sophistication is the state of enterprise practices in which success of projects is predictable and that the definitive
measure of project management success continually improves with time.
Conducting a full assessment of the organizational project management
sophistication is relatively time consuming and costly. Thus, many organizations have a need and desire for instruments that would provide a
rough estimate of the project management maturity of the organization
without a major expenditure of funds. This book includes instruments
that should help in that regard.
Attributes of Project-Friendly Enterprises book creates a structured
approach and presents attributes of a healthy project environment that
include key indicators of success for projects, proposals, portfolios, project teams, project management office, and the enterprise.
This book is written for project management professionals, project
managers, and senior executives of any organization. This book serves as
a guide to make these evaluations. Further, graduate students in business
schools may use this as a reference book to understand influencing factors
in assessing project and project management performance.
Keywords
attributes, portfolios, projects, project management, project management
maturity, project management sophistication, project teams, project-
friendly organizations and enterprises, proposals, sophistication, vital
signs
Contents
Prefacexi
Acknowledgmentsxiii
Chapter 1 Introduction......................................................................1
Chapter 2 Project Attributes.............................................................27
Chapter 3 Proposal Attributes..........................................................49
Chapter 4 Portfolio Attributes..........................................................69
Chapter 5 Team Attributes...............................................................93
Chapter 6 Enterprise Attributes......................................................113
Appendix149
Bibliography183
Index187
Preface
Projects are at the core of all project management activities because they
directly will contribute to the operational and financial success of the
organization. Proposals are usually preludes to externally funded projects, and portfolios are collections of projects or proposals. Occasionally,
proposals are required for internal projects in large organizations with
multiple divisions and locations.
Given that sophistication in project management will positively
impact the operational profit margin, the desire for sophistication and
the motivation for excellence in project management are almost universal.
Independent of the source of this underlying noble motivation, the pace
at which an organization achieves that desired sophistication will directly
depend on how much time, effort, and support, is dedicated to the
enhancement of project management processes, procedures, and tools. A
high level of project management sophistication can be an exceptionally
advantageous credential for the enterprise because this credential can be
used as a competitive edge for advancing one contractor among the other
members of the bidder pool. If an organization has reached a high level
of project management maturity, the organization should regard that as
a reason for extreme pride among competitors. This book describes the
methods of recognizing or measuring attributes of organizations, and
determining the extent of sophistication of those attributes.
As a part of this book, an assessment instrument is created that consists sections representing attributes of projects, proposals, portfolios,
teams, and enterprises with a purpose to demonstrate the usefulness of
the instrument and assess project management sophistication in organizations. A few organizations that are known to managing projects well were
approached to participate in this study. Of these, three companies participated in project management sophistication assessment survey. These
results are presented in each chapter. Accordingly, each chapter in this
book is compiled in three parts.
xii Preface
Acknowledgments
Part one and part two of this book are adapted from a paper, by the authors
which was published in the proceedings of the 2014 annual meeting of the
Association for Advancement of Cost Engineering (AACE) International.
The authors would like to acknowledge AACE Internationals gracious
permission for the adaptation of the paper. The authors would also like
to acknowledge major corporations from the United States, India, and
Japan who participated and presented information for studying their
project management practices and sophistication. Specifically, authors are
grateful to Jim Grubbs and Takeomi Imani for their support in obtaining
information for the book.
CHAPTER 1
Introduction
In practical terms, the primary objective of an organization is to create
value for its stockholders. The interests of the stockholders will be served
when the organization creates a healthy profit through the achievement
of its strategic objectives. And projects are the instruments by which an
enterprise accomplishes its strategic objectives.
Organizations, due to the nature of their business, design and execute
projects that can be classified as internally and externally funded projects. In organizations that conduct externally funded projects for a fee (of
sorts) on behalf of external clients, efficiency in the conduct of projects is
the means by which the amount of real profit is enhanced. If the primary
line of business of the organization is service, manufacturing, or research;
the projects in the organization are probably internally funded, and the
missions of project teams are to create increased operational efficiency,
new products, or new markets.
McKinsey found that nearly 60 percent of senior executives felt that building a strong project management discipline is a top-three priority for their
companies as they look to the future.
PMI, in its report of Value of Project Management opined that
implementation of project management helps create a strategic value chain
that gives companies competitive advantage, specifically in high-risk sectors and markets. Ability to deliver projects on time and within budget
often determines whether a company will get the next job or whether its
new product hits the market.
The Economist Intelligence Unit survey reported that 90 percent of
global senior executives ranked project management methods as either critical or somewhat important to their ability to deliver successful projects
and remain competitive.
Source: PMI (2010).
Higher capabilities
Better profits
Introduction 3
from project management methods and properly designed project management methods are proven to reduce risks, cut costs, and save time,
thereby impacting the project success.
et
Introduction 5
Project team
Responsible for implementing the projects deliverable in line with its
specifications for scope, cost, and duration
Project portfolio team
Responsible for having the most relevant suite of projects in the project
pipeline
Proposal team
Responsible for drafting a compelling proposal for a forthcoming externallyfunded project
Proposal
portfolio team
Responsible for having the most relevant suite of proposals in the proposal
pipeline
Introduction 7
Naturally, these scores will be refreshed and reset at each round of portfolio optimization.
Looking at the efforts involved in managing an individual project, the
project personnel must be prepared to manage the following attributes of
the project: the enterprise objectives that created that specific project, the
people attributes of the team charged with the implementation of that
project, and task attributes of the deliverable, such as cost, schedule, and
risk. Likewise, managing proposals and portfolios can be characterized as
managing the three different sets of issues of task, people, and enterprise;
although these categories address slightly different issue when one views
projects, proposals, or portfolios (Figures 1.4 to 1.6).
In a shorthand notation, enterprise objectives can be referred to as the
why of the project management activities. Task indices can be referred
to those that describe the what of the project management activities.
However, the task indices indirectly relate to the strategic and financial
mandates of the enterprise (why), because the strategic objectives demand
the existence of the deliverable within the boundaries of the financial
Project
Task
attributes
People
attributes
Enterprise
attributes
Scope
Technical
competence
Strategic goals
Cost
Human
interactions
Financial objectives
How
Why
Duration
What
Proposal
Task
attributes
People
attributes
Enterprise
attributes
Proposal
documents
Technical
competence
Strategic
goals
Proposal
cost, duration
Human
interactions
Financial
objectives
How
Why
Project
cost, duration
What
Task
attributes
People
attributes
Enterprise
attributes
Pipeline
cost
Technical
competence
Strategic
goals
Pipeline
strategic goals
Human
interactions
Financial
objectives
How
Why
Pipeline
financial objectives
What
Introduction 9
10
Introduction 11
the client who paid for the project might or might not be successful in
achieving value or profit while using the deliverable. So, the measure of
project success is the amount by which the deliverable is in line with its
own specifications. From the clients perspective (be it internal or external), the measure of success in using the deliverable is the amount by
which the strategic objective that created the need for the deliverable is
logical, rational, and with enough forethought.
The success of an individual project is observed through measuring
the performance in achieving the desired values for the task facets of the
project. Task facets of the project include scope, cost, and duration, and
quality is integral to scope specifications. Likewise, the success of a proposal is observed through winning the contract, and through earning a
high level of profit during the execution of that externally funded project.
Lastly, the success of a portfolio (of projects or of proposals) is observed
through achieving a balanced portfolio, through meeting most of the strategic objectives, and through meeting most of the financial mandates.
This practice seems to be the norm, partly because the task attributes
reflect the outward results of the project, partly because the elements of
task attributes are easier to measure and calculate, and partly because task
attributes are often the primary concern of the (internal or external) clients of the project. That is not to say that people issues and enterprise
issues are not important. Rather, the latter two facets provide the foundation for the success of the mission. Therefore, sophisticated enterprises are
keenly aware of the fact that the foundation for successful deliverables, in
all project management initiatives, is provided by harmonious teams, and
by a supporting infrastructure and organization culture.
Most indicators of project success tend to measure the task aspects
of the project such as cost, duration, and deliverable quality. However,
sophisticated organizations acknowledge that; in addition to attending
to the task aspects of the project, the foundation for this success was provided by attending to the people issues of the project, and to the enterprise
issues of the project. In other words, the successful project results were the
manifestation of productive behavior by the projects personnel, supporting functions, and the organizational processes during the conduct of the
project. An appropriate metaphor would be that of ice; in that, for every
mass of ice that protrudes from water, there is a mass of much larger size
12
that is under water, that is, supporting the visible ice. Another metaphor
would be that of the vital signs of a human body, which are blood pressure
and cholesterol levels. Although these attributes are measured during an
examination, and even though they can be treated directly, the most effective way to improve these values would be to lay emphasis on improving
the food and exercise habits of that person (Figure 1.7).
A thorough assessment exercise should examine the success of projects not only as measured by task indices, but also examine the more
systemic means of that success, namely attending to people issues and
enterprise issues. Usually the task attributes are the only attributes that
are measured as part of survey instruments and the reason for this is
that task attributes are much easier to describe and quantify with survey
instruments, and questions for testing these skills are widely available
within the professional literature. Measuring people and organizational
attributes would require more effort and more elaborate forms and survey instruments.
Lastly, the measure of success and sophistication of the enterprise in
managing projects is the track-record of improving the accuracy of estimates from project to project, and from year to year, and repeated success
in completing projects as planned. Similarly, proposal success is characterized by having successful and continuously more profitable proposals.
Portfolio success is characterized by having a large number of fully relevant proposals and projects in the pipeline, with a continuously increasing level of alignment between the portfolio contents and the enterprise
objectives.
Task
issues
Provides foundation for
smooth operations and
for ultimate success
Enterprise
issues
People
issues
Outward measure of
progress and success
Introduction 13
If the project is being conducted for the benefit of another organization, and it is funded by that external organization, the project is considered to be externally funded. From a broad perspective, there are two
organizations that have interests in an externally funded project. One is
the client organization, which funds the project and ultimately benefits
from using the deliverable. The other one is the performing organization
that will essentially collect a fee for lending some of its people and equipment to the external client for the purposes of that project. In essence, the
funding organization provides the funds, strategic objectives, and sometimes the deliverable specifications. In turn, the performing organization
will provide the personnel, tools, and materials for creating the deliverable
(Figure 1.8).
It is an important point that the funding organization and the performing organization do not always share the same vantage point on elements
of the success of the project. The project client (the funding organization)
is primarily interested in the final values of cost, duration, and scope. On
the other hand, the implementation team (the performing organization)
measures its own success through determining how well it managed all
aspects of the project such as cost, schedule, risk, scope changes, people
issues, and the profit. To some extent, this disparity exists for internally
funded projects, although not as pronounced, and not as significant.
Client focus
Values of
Cost
Duration
Quality
Scope
Strategic goals
Financial objectives
Management of
Cost
Duration
Quality
Scope
Risk
Reports
Contracts
Relationships
14
Enterprise Support
The span of activities for planning and implementation of projects
encompass the management of the task attributes, people attributes, and
enterprise attributes. The project management professionals should be
skillful in, and fully equipped for:
Introduction 15
norm and not an exception in these organizations. Additionally, the activities are often reactive and based only on emerging issues. The interesting
dichotomy is that, in both circumstances, the team focuses primarily on
task issues of the project, with major success in a sophisticated organization, and with utter failure in an unsophisticated organization.
PMI conducted a survey of 1189 project management practitioners and
interviewed senior executives, Project Management Office (PMO) directors, and Directors of project management in 2016. The survey results
show that prior identification of benefits of projects, programs, or programs
result in 74 percent of projects meeting their goals and business intent as
compared to 48 percent in organizations that do not. When formal project
management is used for identifying benefits, these numbers improve to 80
and 54 percent respectively.
In another PMI 2015 survey (of 2428 project management practitioners, 192 senior executives, and 282 PMO directors), having proven
project, program, and portfolio management practices in place helped
organizations to meet original goals and business intent in 89 percent of
the projects.
Source: PMI (2016).
16
Clearinghouse
Enterprise-oriented
functions
Promote
Practice
Train
Tutor
Team-focused
functions
Augment
Consult
The team-focused category of the PMO functions includes augmenting the project staff, tutoring and mentoring the project staff, and providing consultation to the project staff. The enterprise-oriented category
of the PMO functions includes maintaining clearing house for the operational performance data, providing best practices and tools to the project
management professionals, offering project management training to the
staff, and providing visibility and career stability for the project management professionals.
It is important to note that, although managing individual projects
is at the core of the project management activities, and although the vast
majority of the project management effort is concentrated on managing
individual projects, sophisticated organizations will have separate teams
Introduction 17
Decrease
diminish
Team-focused
assistance
Increase
expand
Enterprise-oriented
facilitation
Proposals
Projects
Portfolios
18
Competent
professionals
Manage
task issues
Harmonious
teams
Manage
people
issues
Project-friendly
organization
.
Manage
enterprise
issues
Project
management
success
Compliance
with
process
Existence
of
process
Success
using process
particular mission. Naturally, the guidelines and tools that are provided
by the PMO will streamline preparation of these plans substantially.
Asophisticated organization is one that, not only has best-practices for
all of the facets of the missions, but also one that encourages the project management professionals to follow those plans during the execution
phase. Ultimately, the measure of the appropriateness and sophistication
of a set of guidelines is the level of success that is achieved using that
guideline. Monitoring the compliance with the process, measuring the
success of the process, and observing the enhanced success of the process
are the trademarks of a sophisticated enterprise.
Introduction 19
competency. The project management maturity assessment would provide a methodical and deliberate mechanism for checking the competency status of all of the organizations constituent components, and the
organization as a whole. The measurable, outward, and obvious signs
of project management sophistication are the measurable indices of the
performance of portfolios of projects and proposals of the enterprise.
Most of these indices are relatively straightforward to determine if there
is an enterprise-desire to collect accurate and regular data regarding its
performance.
Conceptually, the logical measures of progress in a major organizational project management capability improvement effort are the
collective and summarized values of all elements in the suite of quantitative indices that are available for characterizing the performance of
all of the projects within the organization; such as earned value, cost
over- or under-run, duration over- or under-run, and so on. On the
basis of the collected data and the resulting prediction of future performance, the enterprise could develop a continuous improvement plan. If
the enterprise has a clear picture of the recently measured and current
level of capabilities, the indicators of the current sophistication level
can be used as a prelude to developing a baseline for predicting future
performance.
An assessment exercise will provide data that will identify organizational strengths and weaknesses in project management, as the preliminary
step toward mapping a path and toward higher levels of sophistication. A
clear view of the current health of the enterprise will ultimately provide
the incentive, for developing an expanded library of best practices. These
best practices will assist with establishing a formalized enterprise-wide
project management process, and with developing a pool of more competent, and more qualified personnel, who can successfully assume the role
of more productive project team members.
An enterprise might choose to conduct the assessment of its project
management sophistication by using one of the well-known maturity models. Alternately, the enterprise might choose to conduct such
assessment in a less formal fashion, albeit just as objective, through
using enterprise-specific instruments. This book is directed toward the
latter case.
20
Summary
Project management sophistication is desirable to an enlightened enterprise because it is the basis for pride among peers, and equally important
it is the foundation of enhanced operations and good profits. Project
management sophistication can be detected, or measured, for projects,
proposals and portfolios. Although such sophistication is usually measured in terms of success in task attributes, the underpinning for such
success is provided through harmonious teams and a project-friendly
environment. Typically the organizational unit that is responsible for
facilitating a project-friendly environment is the enterprise-wide PMO.
Case Studies
As discussed earlier in the Preface of the book, three companies agreed
to participate in our study of project management sophistication. They
represent three different countries, namely the United States, Japan,
and India. In terms of GDP, these three countries figure in the worlds
top five economies, thereby representing a significant part of the global
economy.
Company Geographical
Services
India
multinational
Technology
services
>10,000
>$10 billion
Japan
multinational
IT Consulting >10,000
>$500M<1 billion
U.S.
multinational
Transportation >2500
10,000
>$500M<1 billion
All the three companies who participated in the study are for-profit
organizations in private sector and are considered to be among the
leaders in their respective countries and specific industrial sectors they
cater their services to.
Company A provides IT services, consulting, and business
solutions worldwide in 46 countries. It offers services in
many industries including health care, finance, banking,
insurance, energy and oil sector, life sciences, manufacturing,
Introduction 21
22
Introduction 23
Assessment Instrument
Your Organization Profile
1. Type of organization
Federal State Private (profit) Nonprofit
2. Type of industry
Financial services
Entertainment
Business management
Medical
Marketing
Utilities
Engineering
Communication
Transportation
Real estate
Mining
Construction
Technology
>1,0002,500
>100500
>2,50010,000
>5001,000
24
>$500,000$1 million
$1 billion or more
Assessment Overview
What are the aspirations for the project management sophistication of
your organization?
Introduction 25
What project management enhancement would you like to see implemented next?
Index
analytical hierarchy process (AHP),
7779
assessment
enterprise attributes, 137147,
171182
informal, 133
portfolio team, 8591, 162168
project management team,
132133, 169171
project team, 4047, 151158
proposal team, 6368, 158162
attributes
enterprise, 113147
portfolio, 6993
project, 2747
proposal, 4968
team, 93111
certified cost professional (CCP), 102
client organizations, 122
communication and reporting, 9899
conflict management, 99101
cost, defined, 32
enterprise attributes, 610
assessments, 137147, 171182
measuring project management
sophistication, 114125
project management maturity
models, 125131
enterprise
processes, 18
project management, 610
strategic and financial objectives of,
10, 32
externally funded projects, 13, 4950
funding organization, 13, 122
implementation team, 13
individual project, success of, 11
internally funded projects, 2
188 Index