ys in which you can help AA with aca 7 ., i on Gather details about Visitors who click : on the advertisements on websites . Increase CTR (click-through rate) on the advertisements on BB/CC ints) You are also interested in learning about the visitors that visit AA’s website. Identify specific metrics that you would be interested in tracking on AA’s Website. Discuss each metric that you identify, underscoring the reasons for tracking each of them (7 points) 5. AA would like to leverage the social media space for the purposes of marketing YY. b wou ocial media marketing strategy for AA. What role can the different types/kinds Suggest a sc Fal acai in AA’: {to leverage social media? i ia play in AA’s attemp! 2 of social media p (8 points)LOSS Ramer 3/y sd ap oul 00g Deed Boy woe veavar” baw weanyns co Guayropn aa sey WAY oma P RS LMP) Pad fo syqywaare f° yen Ma sw Ryuoap! oF rpdde evs PAm~™NO a\Poo QUA rAd FP may pep rwava * gp 220 Ray Carsmis Ra ayn ga ga@ oy ATO SAR pug + opr Pnt & Sarum a my art Rygourd oi0oay Py apo guipdn copwoy — DePAD vanud Qwas good gare TF gsauisqam jo 1x10 18005 Aq, sapesl exo1 snoh Jo %46°Sa4NHI % \ i se . \ HOGI 590 lhe coms Prerenrpy» Quoc eo oy aya co owes YS and Hyon Ms RE Parey pag Yup 7H quod Ve MS me V8 a “4x pam a por PEW Rom eae KRWATAI yor \ ed wes HE upord a4 PV omepred PRY Sa su AT AAT soe VO a" —— sawp oH dus WH pope ev b vome wo Banya oreUA PTD ay Boyde PY? San ee a jowpnrd 0 Ry ay grpe~ 2 Bane Pa pare Oo mney BY AMON Tey | eens meq YawAnMD aes y ns oe pes vo ame MH dus om = dR uP wo ves 81 BORG mswtoy ce owhis1 pds soya vores Raa syompexd Jom . a se fouwsy ROarmys Bayonwo rea pig famoiios Jy Oe vance & ved © Regma Cape Kip yeivag