Beruflich Dokumente
Kultur Dokumente
Ayelet Fishbach
University of Chicago
Stacey R. Finkelstein
Columbia University
Commitment-Induced Highlighting
Progress-Induced Balancing
Questioning commitment
Questioning progress
Low commitment
High commitment
5.5
Feedback
Negative (High
Standard)
Positive (Low
Standard)
4.5
4
Low (Phone Book
Clipboard)
Figure 1. Interest in healthy eating as a function of accessibility of health goal and feedback
(positive: comparison to a low social standard; negative: comparison to a high social standard)
1.5
Completed Coursework
1
Remainig Coursework
0.5
0
-0.5
-1
-1.5
Letter-Grade Course
Pass/Fail Course
Charity Contributions
$3.50
Accumulated Contributions
$3.00
Missing Contributions
$2.50
$2.00
$1.50
$1.00
$0.50
$0.00
Cold List
Hot List
Figure 3. Charity contribution as a function of commitment (high: hot list; low: cold list) and
focus on accumulated versus missing contributions
100%
10%
27%
80%
7%
45%
9%
60%
Below
7%
Same
83%
40%
Above
64%
20%
48%
0%
Completed Part
Present Position
Remaining Part
Figure 4. Choice of a subsequent task level (below, same or above) as a function of feedback on
completed progress, present position, and remaining progress on present task
90%
80%
70%
60%
50%
40%
30%
1
Task Trial
Figure 5. Proportion of learners seeking negative feedback as a function of progress on the task
(i.e., gained expertise)
30
25
20
New Relationship
15
Long-Standing
Relationship
10
5
0
Positive
Negative