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  • Pemasaran Online

    Hochgeladen von

    PendekarMustar
    74 Ansichten29 Seiten
    Pemasaran Online

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    Pemasaran Online

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    © All Rights Reserved
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    74 Ansichten29 Seiten

    Pemasaran Online

    Hochgeladen von

    PendekarMustar
    Pemasaran Online

    Copyright:

    © All Rights Reserved
    Als PDF, TXT herunterladen oder online auf Scribd lesen
    Markieren Sie unangemessene Inhalte
    von 29

    PEMASARAN

    ONLINE
    WWW.FACEBOOK.COM/COACHMEGAT

    PEMASARAN ONLINE

    PRODUCT & SERVICES POSITIONING

    Level Up Your Life


    http://www.nerdfitness.com/

    INTERNET STRATEGY

    4 BASIC INTERNET MARKETING STRATEGY

    GET TRAFFIC

    GET
    LEADS

    CREATE:
    Blog / Website
    SEO /SMO
    Keywords

    CREATE:
    Call-to-Action
    (Fill In Form)
    i.e: Offer

    TO ENTERTAIN

    TO EDUCATE

    GET
    CUSTOMERS

    Send Email / Make


    Sales Calls / Social
    Media Posting

    TO INSPIRE & TO
    CONVINCE

    ANALYZE

    ANALYZE
    Review your
    marketing
    campaign and
    optimise

    TO RE-LEARN

    .domain

    www.putrajaya.com

    .com

    www.putrajaya.com
    www.perbadanan.putrajaya.com

    TLD + EMD

    DOMAIN: www.perbadananputrajaya.com
    SEARCH KEYWORD: Perbadanan Putrajaya

    Diapers.com
    WebHosting.com
    CloudComputing.com
    RentalCar.com
    History.com
    OfficeSupplies.com
    clothes.com

    [Amazon]
    [AT&T]
    [Dell]
    [eEnterprise]
    [The History Channel]
    [Office Depot]
    [Zappos.com]

    91.3%

    LEGITIMATE SEARCH
    DESPERATE SEARCH

    Gooooooooooogle
    1 2

    DI SINI KOT!

    3 4 5 6 7 8 9 10 11

    Next

    HANYA ALLAH YANG DAPAT MEMBANTU

    SEO +SMO STRATEGY

    1st Page Criteria


    Internet

    Social Media

    1.
    2.
    3.

    1. Posting
    2. Sharing / Tag / Like
    3. Engagement

    4.
    5.
    6.
    7.

    The TLD
    The EMD
    The Content 'content is
    king' (relevant content)
    The Backlink and
    Internal Link
    The Content + Tag +
    Keyword + Description
    Match
    Content Update
    Check-In Time and
    bounce rate

    KEYWORD STRATEGY

    Hands-On Exercise
    Register on Social Media

    https://login.live.com/
    https://mail.google.com
    https://login.live.com/
    http://www.bing.com/toolbox/webmaster
    www.facebook.com

    https://mail.google.com
    https://login.live.com/
    http://www.bing.com/toolbox/webmaster

    <html> <head>

    <meta name="msvalidate.01"
    content="5EC96063986D099C37629564E5FF8
    49C" /> <title>Your SEO optimized title</title>
    </head> <body> page contents </body>
    </html>

    CONTENT STRATEGY

    % OF CONTENT POSTING

    VOLUME

    TOPIC ELEMENT

    85%

    USP
    Brand Uniqueness
    Selling Point
    Trending Topics
    Keywords
    Calendar Event
    Quote

    10%

    Partners | Agent | OTP

    5%

    Promotions

    CLEAR CONTENT STRATEGY


    EMOTIONAL

    AWARENESS

    PURCHASE

    COMPETITION

    CELEBRITY
    ENDORSEMENT

    QUIZZES
    VIRALS

    COMMUNITY
    FORUMS

    BRANDED VIDEOS

    ARITCLES

    INFOGRAPHIC

    ABOUT US

    GAMES

    EBOOKS

    PRESS RELEASE

    ENEWS

    PRODUCT
    VIDEOS

    REVIEWS

    RATINGS

    EVENTS

    PRODUCT
    FEATURES
    CASE STUDIES

    INTERACTIVE
    DEMOS

    RATIONAL

    CHECKLIST
    GUIDES

    TREND REPORTS

    DATA SHEET
    & PRICE GUIDE

    REPORTS
    AND WHITEPAPERS WEBINARS

    CALCULATIONS
    WEBINARS

    Objective: Awareness | Strategy: Entertain | Technique: Celebrity Video

    Objective: Interest | Strategy: Inspire | Technique: Endorsement

    Objective: Interest | Strategy: Inspire | Technique: Endorsement

    Objective: Desire | Strategy: Convince | Technique: Event

    Objective: Action | Strategy: Inspire| Technique: Testimonial

    Objective: Action | Strategy: Educate| Technique: Storytelling

    PEMASARAN
    ONLINE
    WWW.FACEBOOK.COM/COACHMEGAT

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