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Industry Drivers
India as a travel destination: India projecting itself as a
major tourist destination to the world abroad.
Service Environment
The environment in which an organization provides services
forms an essential part of the consumer experience by creating
a distinctive image and unique positioning. The caf has a
pleasing environment with nice interior decoration that looks
rich. It focuses on neat and clean environment. It engages
customers in fun activities like crosswords who come for dine-in
while the order is prepared.
Complaint Management:
This is one of the most important part of service design as it
helps in maintaining quality control and reduce customer
grievances. In the current context it becomes even more
essential so as to maintain repeat business and reduce
negative word of mouth for the organization. Complaint
management helps in maintaining quality control and reduce
customers grievances. It provides quick replacement of order
on genuine quality related complaints. Also the employees are
trained to handle customer complaints with ease to reduce
negative mouth of publicity.
Service Marketing
Service Delivery: Different offers and discounts are available for
both dine in and home delivery respectively. Orders can be
made via both Internet and Mobile Phones. Value for money by
competitive and affordable pricing. Quick delivery of food.
Delivery boys carry exact change with them for customers
convenience. Sometimes the food degrades its quality in case
of home delivery (loses crisp and becomes soggy). Only one big
table; mostly reserved for families. For customer closeness,
Pizza Corner adopts policies to keep in touch with the
customers to provide good quality food and services.
Delivery Policy: Both dine-in and home delivery (radius of 4
kms) available. Single and separate delivery number in each
city. No minimum amount requirements for free home delivery.