BEST PRACTICE 3/2016

BEST
PRACTICE

MOBILITY 4.0
VOLKSWAGENS D STRATEGY
CIO TALK EUROGATE
OPEN TELEKOM CLOUD
SHELL MAKES HISTORY
SECURITY EVALUATIONS

Issue 3/2016

ANYTIME, ANYPLACE
Rewriting tomorrows work playbook

INTRO
5

IT titans new buildings

More massive, modern and spectacular

ROOM FOR CREATIVITY.

SILICON VALLEYS IT TITANS ARE
COMPETING TO BUILD THE MOST
MASSIVE, MODERN AND SPECTACULAR BUILDING. WHO WILL COME UP
WITH THE MOST UNUSUAL DESIGN?
GOOGLE HAS DEVISED A 75,000
SQUARE METER GLASS-CANOPIED
CAMPUS USING LIGHT MATERIALS.
ITS VISION: OPEN SPACE FOR
TOMORROWS FLEXIBLE, MOBILE
WORKERS. THE TARGET MOVE-IN

Facebooks headquarters in Menlo Park is a miniature city (above).

Apple is the furthest along with its headquarters in Cupertino (below).
Star architect Sir Norman Foster designed a spaceship with a lush
green oasis and an underground auditorium.

Photos: Heatherwick Studio and Bjarke Ingels Group, Facebook/dpa, Flickr Forgemind ArchiMedia

DATE IS 2020.

CONTENTS

Issue 3/2016

11

12

40

<2>
<1> It helps to
think big when
securing data
used in public
cloud services.
<2> Shell hired
T-Systems to
handle the
biggest data
center move in its

<1>

history.

24
BEST PRACTICES

<1>

MOBILITY
WARNING: NEW FREEDOM.

WORK 4.0. Real and virtual mobility are pushing the traditional boundaries of our working world into entirely new dimensions. Technologies
such as 3D printing, voice control, artificial intelligence, M2M and IoT
have rewritten the work playbook. Companies and employees sound
freer but is that something they want and can manage?

20

MOVING TARGETS.

30

PIONEER. US economist Erik Brynjolfsson believes that the value

created by digitization should be measured differently in the future
and that machines will never overtake people.

24

TAKING AUTOMOBILE LITERALLY.

AUTOMOTIVE. How connectivity, artificial intelligence and predictive

analytics are transforming the automobile of the future. The directions
taken by BMW, Audi and VW.

29

DRIVING CHANGE WITH D.

VOLKSWAGEN GROUP. D cubed is how Chief Digital Officer

Johann Jungwirth describes the largest European carmakers
approach to digital transformation for customers, for products
and for the company.

37

Eurogate CIO Wolfram Mller (left) and Patrick Molck-Ude,

Director of the Telecommunications Division at T-Systems.

A BIG MOVE FOR BIG DATA.

SHELL. 69 IT environments, 7,000 servers, over 100 mission-critical

systems T-Systems took on the largest data center relocation in
Shells history. And pulled it off on spec, on time and on budget.

30

MISTAKEN MEASUREMENTS.

SKEPTICS NO MORE.
37

SALESFORCE. ContiTech, REWE, Zalando and Strer Digital

switched to the CRM market leader with support from a German
service provider.

SECURITY NETWORK. Wolfram Mller, CIO at Europes largest

container terminal operator, talks about cybersecurity in the Internet
of Things, 99.8 percent IT performance and the advantages of
having a spider in the web.

ANALYZE IT. According to Klaus Holzhauser, the Managing Director of

Pierre Audoin Consultants Germany, mobile working requires cautious
investment and genuine partners.

22

34

CIO TALK WITH EUROGATE.

Photos: Christian Kerber, Martin Bernetti/AFP/Getty Images, vario press; Illustration: Cindy Schmid, Title: Cindy Schmid

12

40

CLOUD COVER.

OPEN TELEKOM CLOUD. Even mid-market enterprises such as

communications provider Schwaiger or software licensing specialist
Octopus are turning to public cloud services. But theyre choosy
when it comes to legal certainty and data protection.

42

HOW HACKING HELPS.

SECURITY EVALUATION SERVICES. Who do you call to see how

your latest product innovation stacks up? Regardless of your
industry, if its hardware or software, you can call the programmers,
engineers, mathematicians, cryptologists and physicists at
T-Systems testing center.

44

A STATE GOES IP.

GOVERNMENT NETWORKS. North Rhine-Westphalia generates

more data traffic than any other German state. It now uses a single IP
transmission standard for data and telephony with speeds of up to
10 gigabits per second.

ABOUT THIS PUBLICATION

Published by:
Roger Voland,
T-Systems International GmbH
Heinrich-Hertz-Str. 1
64295 Darmstadt
Publication Manager:
Gina Duscher
Executive Editor:
Tatjana Geierhaas
Editor-in-Chief:
Thomas van Ztphen
(responsible for content)
Organization: Anke Echterling
Art Direction: Jessica Winter
Layout: Silke Weibach
Graphics Manager: Susanne Narjes
Operation Manager:
Maike Bamberg
Translation:
Native Speaker
Authors of this issue:
Sven Hansel, Roger Homrich, Michael
Hopp, Heinz-Jrgen Khler, Thorsten
Rack, Guido Reinking,
Anja Steinbuch, Thomas van Ztphen
Publisher:
HOFFMANN UND CAMPE X
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Copyright:
2016 by T-Systems. Reproduction
requires citation of source and submis sion of a sample copy. The content of
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FOCUS
13

Mobility
Work 4.0

Anytime,
anyplace.
WORK HAS CHANGED. PEOPLE USED TO GO TO THE OFFICE, SIT
AT A DESK AND DO ALL THEIR WORK THERE. NOT ANYMORE:
DIGITIZ ATION HAS ADDED A NEW DIMENSION TO HOW WE WORK.
EVERY DAY HAS BECOME ANY TIME. HERE HAS BECOME
ANYPL ACE. WE ALREADY VIEW MOBILIZ ATION AS THE COMPLETE
DIGITIZ ATION OF WORK. BUT WHEN TIME AND PL ACE CONVERGE
IN THE REAL AND VIRTUAL WORLDS, WE NEED FIRM RULES

Illustration: Cindy Schmid

TO MANAGE THIS NEW FREEDOM PROPERLY.

FOCUS
15

Mobility
Work 4.0

<Copy> Thomas van Ztphen

ASSIGNED DESKS DIED SURPRISINGLY QUICKLY. First, the laptop arrived now you can work anywhere! Their fate was finally
sealed when cell phones morphed into smartphones.
And now? Do you still make your own phone calls or do you let
your jacket handle it? Wait, what?
These innocent questions may still throw you off today, but you
wont even hear them tomorrow. Its all a matter of looking ahead.
As Claudia Nemat, Member of the Deutsche Telekom AG Board of
Management, Europe and Technology, put it, Theres no law requiring you to use smartphones for all your telecommunications.
Dont get me wrong: its a wonderful invention, just as the rotary
phone was in its day. But one day, they will both end up in a
museum for our grandchildren to admire.
One company thats looking ahead is Levi Strauss, the jeans
manufacturer. It is already developing fabrics that integrate touch
interactivity into trousers and jackets. They can send commands to
smartphones or other devices so that users can make calls or send
text messages. That means, according to Nemat, telecommunications will increasingly become a feature of our clothing. The trend
will even extend beyond clothing, driven by augmented reality, 3D
printing and other technological innovations, and include virtual
reality headsets, smart headphones, bracelets and rings.
Initiatives like Fashion Fusion, which Deutsche Telekom has
incorporated into its long-term innovation strategy, are anything but
playthings, as Jan Mantel will attest. People and things from
machines to smart clothing will form a relationship at home and
work that will change the way organizations think, operate and act
in every industry. The Crisp Research analyst recommends driving
the use of mobile devices and wearables across the enterprise.
And there are excellent reasons to do so.
Germany quietly crossed a big threshold recently. According
to a study conducted by HTW Berlin, a research university, 54 percent of productive employees in Germany were mainly or exclusively mobile workers at the start of the year. This marked the first
time that people who worked solely or primarily at a particular stationary workstation were in the minority.

25

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54 %

This change would be impossible without digital workstations powered by a combination of artificial intelligence, software-defined
products and increasingly sophisticated voice control on the one
hand, and IT applications such as the cloud, big data and predictive analytics on the other. For Experton advisor Wolfgang Schwab,
the terms digital workplace, Workplace 4.0 or future workplace are misnomers. Instead, he talks about a digital workspace
where virtually all areas of our conventional desktop world and the
modern mobile domain come together. It sounds like a gradual
process, but the infrastructural requirements would make many a
CIO break out in a cold sweat. The truth about virtual desktop infrastructure and application streaming, management, security and
mobility solutions is this: quite a few organizations believe they can
handle the growing integration requirements themselves, without
any outside help. Theyre mistaken, unfortunately.

THERES NO LAW REQUIRING YOU TO

USE SMARTPHONES FOR ALL YOUR
TELECOMMUNICATIONS. INSTEAD,
OUR CLOTHES WILL INCREASINGLY
TAKE OVER THIS FUNCTION.
Claudia Nemat, Member of the Deutsche Telekom AG Board of Management,
Europe and Technology

Illustrations: Cindy Schmid; Photo: Lautenschlaeger/WirtschaftsWoche

FROM WORKPLACE TO WORKSPACE

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