Madeline D.

Monaco
200 EAST 72ND ST. NEW YORK, NY 10021| MADELINE.D.MONACO@GMAIL.COM | 646.288.7517
RELEVANT EXPERIENCE
APCO Worldwide New York, NY
Consultant, Digital – Consumer, Reputation Management & Advocacy 2017-Present
• Manage data-driven, audience-first digital campaigns for clients looking to increase awareness or enact
legislative change, one of which consisted of content development and advertising recommendations that
resulted in acquisition of over 10,000 relevant, engaged followers to client social channels
• Day-to-day lead and project manager for 3-4 clients, including a national energy coalition, leading food &
bev company, and global trade organization
• Lead and support business development proposals and pitches through research and integration of digital
strategies
Awards and Recognitions
• Awarded 2018 Rising Stars Award at the Social Shake-Up presented by PR News & Social Media Today
• Drove a 6% increase in awareness of Fortune 500 financial client among consumers by carrying out PR
News’ Platinum Award-winning targeting and content strategy
• Selected by global digital team to plan, lead and facilitate immersive, on-the-ground digital skills
trainings in Europe and Asia

ISL (iStrategyLabs) Washington, DC

Junior Strategist & Community Manager – Consumer 2015-2016
• Managed client communication, content development, and community management workstreams for
social accounts of leaders in the automotive and grocery industries
• Pioneered a robust database and in-house newsletter for trending topics and cultural events
• Maneuvered 3-5 brand voices at a time while fielding thousands of comments per hour
• Standardized onboarding, Sprinklr, and reporting processes to ensure cohesive social presence for brands

Live Oak Communications at Elon University Elon, NC

Student Account Supervisor – Technology and Hospitality 2014-2015
• Awarded Fall 2014 Agency MVP and Spring 2015 Excellence in Client Management
• Led team in coordination and analysis of in-depth interviews for tech company channel marketing team
• Contributed to increased sales at local restaurant by 50% with 8 months of social content and campaigns

EDUCATION
Cours de Civilisation Française de la Sorbonne Paris, France
Diplôme – Level C1 2017
• Honorable mention in studies of advanced business French
Elon, NC
Elon University
Bachelor of Arts, Strategic Communications & French 2015
• Phi Beta Kappa, Pi Delta Phi, and Lambda Pi Eta inductee; 6-time Dean’s List recipient
• Mahaffey Scholar at Elon University, Education & Development in Kerala India, 2015

SKILLS & CERTIFICATIONS

• Digital Certifications: General Assembly Front-end Web Development Certificate (60-hour class),
Digital Marketing Institute Certified Digital Marketing Specialist - Strategy & Planning
• Language Certification: Diploma of Professional French (DFP AFFAIRES B2, Mention Bien)
• Social Media: Facebook & Instagram (+Ads), Twitter (+Ads), LinkedIn (+Ads), Snapchat, YouTube
• Software: Adobe InDesign & Photoshop, Asana, Basecamp, CisionPoint, Crimson Hexagon,
Mailchimp, Microsoft Office, NationBuilder, Phone2Action, Spredfast, Sprout, Talkwalker, Wordpress
• Publications: Best Milkshakes in America (The Daily Meal) highlighted on USAToday.com, Iced
Coffee Taste Test (The Daily Meal) featured on HuffingtonPost.com