PROJECT REPORT

ON
INTERNSHIP AT NAY BHADRA HEALTHCARE LTD

SUBMITTED BY
MR. ABHISHEK JAIN
T.Y.B.M.S SEMESTER V
ROLL NO: 167714
ACADEMIC YEAR: 2016-2017

PROJECT GUIDE
MRS. KANCHANA SATTUR

SUBMITTED TO
UNIVERSITY OF MUMBAI
MULUND COLLEGE OF COMMERCE,
SAROJINI NAIDU ROAD, MULUND (WEST),
MUMBAI-400080

PROJECT REPORT
ON
INTERNSHIP AT NAY BHADRA HEALTHCARE LTD
SUBMITTED TO UNIVERSITY OF MUMBAI
IN PARTIAL FULFILMENT OF REQUIREMENT
FOR THE DEGREE OF
BACHELORS OF MANAGEMENT STUDIES.

SUBMITTED BY
MR. ABHISHEK JAIN
T.Y.B.M.S. SEMESTER V
ROLL NO-167714

TO
PROJECT GUIDE
MRS. KANCHANA SATTUR
MULUND COLLEGE OF COMMERCE,
SAROJINI NAIDU ROAD, MULUND (WEST)
MUMBAI-400080
MUMBAI UNIVERSITY

DECLARATION

DATE OF SUBMISSION:

I MR. ABHISHEK JAIN OF MULUND COLLEGE OF COMMERCE,

T.Y.B.M.S HEREBY DECLARE THAT I HAVE COMPLETED THIS
PROJECT ON INTERNSHIP AT NAY BHADRA HEALTHCARE LTD
DURING THE ACADEMIC YEAR 2016-2017 AND THE
INFORMATION GIVEN IN THIS PROJECT IS TRUE AND ORIGINAL
TO THE BEST OF MY KNOWLEDGE.

____________________
DATE:

SIGNATURE
OF

PLACE: MUMBAI

THE STUDENT

ACKNOWLEDGEMENT

It gives me an immense pleasure to present this project on Internship at Nay

Bhadra Healthcare in front of you.
I would like to thank our Principal Dr.Parvathi Venkatesh. I would also like to
thank our B.M.S. Cordinator Mrs. Viji Kannan and my project guide
Mrs. Kanchana Sattur for assisting me throughout my project preparation.
I am also grateful to my superiors and colleagues at Nay Bhadra Healthcare for
providing me with a wonderful learning experience.
I would thank the non-teaching staff and library staff of our college and my
friends who have directly or indirectly contributed their valuable time and
helped me to complete this project.
I thank god and my parents for their continuous support and encouragement.

_________________________
SIGNATURE OF STUDENT

EXECUTIVE SUMMARY
The internship Program in Ty Bms is very beneficial to have practical exposure of how things
really operate in market. Being a student who wants to make a mark in marketing field, the
best place to gain practical understanding of marketing is to do internship in the marketing
related department of Ayurveda Industry which can be regarded as one of the most fast
growing industry in India.
This report or project underlines the Activities performed by sales and distribution
department. An efficient Sales and distribution channel is most important in todays growing
world of market. Each region had its own different sales and distribution channel. The report
also consists of information regarding various techniques used by company to forecast sales.
The report also gives an overview about the different channel members involved in
distribution process. The project also shows the activities carried out at the work place or the
place where I had completed my internship.
An opportunity for Nay Bhadra Healthcare success exists because the Ayurveda industry is
growing at a rapid pace annually. Nay Bhadra Healthcare is poised to take advantage of this
growth and moderate competition in the industry, with a dedicated and experienced staff,
excellent networking, and effective management and marketing.
Objective:
To implement theoretical concepts into Corporate by doing marketing research and
promotional activities for Nay Bhadra Healthcare.
Scope:
To study about competitors product, price, pack size and sales thereby providing significant
information to the company.
Purpose:
To learn as much as I can from Market exposure so that can contribute to the companys
strategy formation.

TABLE OF CONTENTS
CH.
NO
1.

2.

PARTICULARS
ORGANISATION DETAILS

LEARNING OBJECTIVES

3.

DETAILS OF INTERNSHIP

4.

OTHER DEPARTMENTS

5.

STUDENT EXPERIENCE

ANNEXURE

BIBLIOGRAPHY
WEBLIOGRAPHY
Annexure
Manufacturing machines

PAGE
NO.
1

19

21

26

46

Pulverizes

hammer mill

Juice press

Granite end runner

Packaging and labeling machines

Mixing of various extract in given proportion

Ware housing in industry

Chapter 1
Organisation
details

Chapter 2
Learning
objectives

Chapter 3
Details of
internship

Chapter 4
Other
departments

Chapter 5
Student
Experience