Introduction

In the world today, when big companies and multimillion dollar companies are being listed, DHL
always comfortably fall amongst the top. DHL which stands for the initials of its three (3) cofounders Arian Dalsey, Larry Hillblom and Robert Lynn, was founded in 1969 with the sole
purpose of increasing turnaround speed for ships at ports back then. DHL is currently present in
220 countries and territories across the globe which make it the most international company in
the world (Dhl.com, 2017). DHL has over 340,000 employees and the delivery of solutions for
an almost endless amount of logistics needed which is why its is part of the worlds leading
postal and logistics company Deutsche Post DHL Group. The companys vision is to be The
Logistics Company of the World, their mission is Excellence. Simply Delivered and their
growth strategy which theyve called Strategy 2020 is Focus, Connect & Grow which is a
brilliant strategy because the company wants to focus on what has made them successful,
connect across the organization and grow in new market segment and that is exactly what most
multimillion dollar companies need in order to survive in this competitive market. There are five
(5) main divisions to which DHL extends their remarkable services: One (1), DHL Express
which its main function is to transport urgent goods and documents reliably and on time from
door-to-door in more than 220 countries. Two (2), DHL Parcel & eCommerce, this service is a
domestic and international standard parcel services for business costumers and consumers whom
are into e-commerce logistics and facilitation services. Three (3), DHL Global Forwarding, this
division takes care of a variety of customers logistic needs from standardized logistics
operations and multi-modal transport solutions to highly individualized industrial projects. Four
(4), DHL Freight, this is one of Europes leading road freight providers which offers high
quality LTL, FTL and intermodal services for B2B settings. According Roger Crook the CEO of
Global Forwarding DHL Global Forwarding and DHL Freight share the same business model.
Five (5), DHL Supply Chain, this division of DHL is the global market leader in contract
logistics, providing warehousing, managed transport and value-added services at every link in
the supply chain for customers in a variety of industries.
This document has chosen to analyze the current state of DHL in United Arab Emirate (UAE), a
federal nation of seven (7) Arab territories, including Dubai and Abu Dhabi. UAE today is the
worlds forth (4th) largest exporter of oil and she also offers a highly diversified economy and
liberal trade environment which make it a very intriguing place to start up a business. In fact,
with English being the prevalent business language, the World Bank ranked the UAE as the
easiest country for doing business in the Middle East. According to DHL UAE Fact Sheet, DHL
is located in twenty-seven (27) different places including the capital city (Abu Dhabi), Dubai,
Mina Zayid and other major countries. DHL has also managed to establish four (4) Gateways
into the country with twenty-five (25) Service Centre and eight (8) DHL Delivery Zones.
Therefore, there is a lot to be discussed about DHL as company in the UAE and in the Middle
East entirely.