Beruflich Dokumente
Kultur Dokumente
Assimilation Funnel
St. Paul Lutheran
Update January 30, 2016
Brought by
Friend
Shopper Flyer
Ads
Events
Cantata
VBS
Easter Fair
Trunks n Treats
Get contact info
Walk In
Sign
Internet
Parade
Victorian Festival
Holy Spirit
Drive by
Buzz
Visitor Follow-up
Newcomers Class
Visitor Follow-up
Newcomers Class
Improvement Ideas:
Sunday Morning Welcome
1. Train ushers to direct visitors to welcome center
2. Assign Shepherd spotters to welcome center
3. Pastor invitation at end of service for visitors to stop at welcome center
4. Form a Welcome Team and train them on what a welcoming conversation would be like. For example,
have dialogue to find out what their interests are. Invite the person to something St. Paul is doing that
aligns to their interests.
5. Train all members how to engage. Get good at facetime when people are here.
Example phrases
If Ive met you before, Ive forgotten your name
Glad to have you in church today
6. Get email addresses from visitors
7. Consider a way to snag people on the way out. e.g., a food table. Goal is to get 25% of members to stay
15 minutes after service.
8. During opening greeting, Pastor to ask members to welcome two people you dont know or have
forgotten their names.
9. Improve visitor/friendship pad
10. Pass friendship pad down your row then back to the row behind you.
Visitor Path
Current-State Improvement Ideas
Personal
Witness
Social
Media
Community
Engagement
Advertising
Brought by
Friend
Events
Shopper
Flyer Ads
Facebook
Northville
and South
Lyon
Chamber of
Commerce
Cantata
VBS
Easter Fair
Trunks/Treats
Walk In
Sign
Internet
Parade
Victorian Fest.
Holy Spirit
Drive by
Buzz
Improvement Ideas:
Personal Witness
1. Give members SPL business cards to invite people
2. Train members on what a personal witness looks like. e.g., pray before meals when out with friends.
Social Media
1. Add member experiences/witness videos and God Sightings on Facebook
2. Look into creating a presence on Pinterest
Community Engagement
1. Partner with someone doing something in Detroit. Offer the opportunity to serve with St. Paul to our
larger community.
2. Offer Family of God to our community as a way to serve our larger community with St. Paul.
3. Create opportunities for teenagers that need service hours (Rotary, National Honor Society, Scouts, etc.)
to get that by serving with/at St. Paul.
4. Do the blood drive again. Invite the community to participate.
5. Do more with Chamber of Commerce, e.g., lead the prayer at their prayer breakfast.
Advertising
1. Get better feedback on what's working/not-working. Add a how did you hear about us to the visitor
pads.
2. Consider getting back into the Northville/Novi area Welcome Wagons
3. Become a member of the Novi Chamber of Commerce
4. Consider advertising on Facebook
Walk In
1. Post Pastor sermon videos on internet
2. Somehow, someway get a street presence. i.e, there is no drive by (tucked away behind Hillers)
Events
1. Expand getting contact info Ensure School also gets contact information from events
2. Add an Easter Drama to our program
3. Look at what we are doing (or not doing) to get them to come back to St. Paul for a worship service,
Sunday School, or Bible Study.
4. Consider having Youth/Family Life Intern lead the Easter Fair this year.
Brought by Friend
1. Consider having more Bring a friend Sundays.
REFERENCES