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By Martika Dupigny-Williams

STRENGHTHS
From doing GCSE and AS Media Studies we all have previous
experience with creating a film and working within a group
which will ensure that our production is successful
Our main protagonist portrayed by Phoebe Francis has had
previous experience with acting and has an interest in it which
will result in a higher quality production
As a group we have a good communication between each other.
By having good relationships with each group member it will
ensure each stage of the production process runs smoothly and
efficiently
The target audience for our film is males and females aged 1535. By having a wide target audience this allows us to appeal to
a mass amount of people especially teenagers as our film is
based around the life of one
Our film demonstrates elements of the generic conventions of a
drama film and follows a clear narrative. This will make it easy
for audience members to follow furthermore reinforcing its
success
By having one main actress this is highly beneficial for during
the production stage as we will have to rely on less people and
theyll be more likely to be available. This will allow us to
complete filming faster as well as have extra time to re-film any
parts if desired
The majority of our film is set indoors which is beneficial as
footage is more likely to be clear, weather conditions wont need
to be taken into account, and it allows the cinematographer to
have more creative freedom
From doing Music BTEC level 3 I have gained a vast knowledge
on sound production and sonic components. This is beneficial as
I bring specialist knowledge to the group which will aid me
when inputting sound into the film

By Martika Dupigny-Williams
WEAKNESSES
As our film demonstrates mental health issues (depression) and
deals with self harm it is important to take our audience into
account as some viewers may be sensitive to these issues
Due to it being winter it gets darker quicker during the day
making harder to film outside during the week without footage
being dark and grainy hindering the ability of the
cinematographer
As each group member has other subject commitments it is
harder to find time to meet up during the day so wed have to
ensure we have good time management
I am the editor for the group, but as I have never used editing
software, using Final Cut Pro X may be challenging without
practice or looking at YouTube tutorials
Sound quality may not be good if not recorded properly and
with the right equipment. This will result in dialogue needing to
be dubbed over in post production
If any group members are absent for meeting this can decrease
productivity therefore we would have to stay in close contact by
other means. This can be done using apps such as Whatsapp
and Skype

OPPORTUNINTIES
The editing software we use is Final Cut Pro X which is available
of Apple computers. By having access to this high quality
software this wont limit our creative freedom when cutting the
video together
We also have access to multiple other forms of software which
can be used to complete paperwork set such Word and
Powerpoint (other forms of software stated in equipment list)
From having links to the music department we are able to utilise
the studio to our advantage to ensure the voiceovers are of a

By Martika Dupigny-Williams
good quality
We can gain input from the media teacher and technician if
needed during the filming and editing stages
By generating a following on platforms such as Facebook and
Twitter this will ensure that our film meets the needs of our
target audience as we will be able to interact with them through
these forms of social media
As our film conforms to the generic conventions of the drama
genre this will be beneficial as it will appeal more to our target
audience. As well as this, they will be drawn to it through forms
of marketing and publicity material such as posters

THREATS
If equipment such as batteries or the camera settings arent
checked prior to recording this could result in unusable footage
or having shorter time to film
Possible lighting issues doing inside scenes or filming outside
meaning footage would be grainy. By taking a light during
filming this can resolve this issue
Other students would be booking out equipment so it may not
be available when needed so its important to book in advance
(few days prior) to guarantee our chances of getting equipment
Poor time management will affect deadlines therefore by having
weekly meetings this will ensure that we keep on track with
paperwork as well as the completion of the film to meet
deadlines
Raw files of footage could become corrupt at anytime meaning
it would have to be backed up on separate devices to prevent it
hindering the production
Actress may be uncooperative when filming certain scenes due
to the nature of the topics which will be problematic regarding
the completion of our film

By Martika Dupigny-Williams

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