Grammar Scan and Plagiarism Scan

Grammarly
Report generated on Sat, 28 Jan 2017 16:51

Grammarly
Page 1 of 10
DOCUMENT
SCORE
Sandaru madushan senarath

<Sample>
68 of 100
parana yapa
ISSUES FOUND IN THIS TEXT
89
PLAGIARISM
60%
Contextual Spelling
Misspelled Words
23
13
Mixed Dialects of English
Confused Words
Commonly Confused Words
Grammar
13
Determiner Use (a/an/the/this, etc.)
Faulty Subject-Verb Agreement
Wrong or Missing Prepositions
Misuse of Modifiers
Punctuation
10
Comma Misuse within Clauses
Misuse of Semicolons, Quotation Marks, etc.
Sentence Structure
Incomplete Sentences
Misplaced Words or Phrases
Style
18
Grammarly

Grammarly
Improper Formatting
Page 2 of 10
10
Wordy Sentences
Passive Voice Misuse
Vocabulary enhancement
Word Choice
23
23
Grammarly

Grammarly
Page 3 of 10
Sandaru madushan senarath parana yapa
<Sample>
Qualification Graduate Diploma in Management
Batch No GDM Batch 34
Project Title The Role of Digital Marketing in Contemporary Business
<Sample>
Name of Candidate Sandaru 1 madushan 2 senarath 3 parana 4 yapa 5

Candidate No. 434071666
[ Sandaru Standard ]
Submission Date 8th January 2016
[ madushan mandu shan ]
Word Count 1750 words
[ senarath separate ]
[ parana Parana ]
[ yapa ya ]
[ Stratergy Strategy ]
[ digital Digital ]
"THE ROLE OF DIGITAL MARKETING IN CONTEMPORARY
<Sample>
BUSINESS"
Table of contents
1.0 Introduction 4
1.1 Definition of Digital Marketing 4
1.2 The scope of digital marketing 4
1.3 Digital marketing as an innovative tool 5
2.0 Importance of Digital Stratergy 6 6
2.1 Understanding the digital 7 Consumer 6
2.2 Digital Marketing Tools and platforms.....
...7
Grammarly

Grammarly
Page 4 of 10
2.3 Measuring and managing success..

..11
3.0 Conclusion..
..12
4.0 References.......
.13
1.0 INTRODUCTION
1.1 Definition of Digital marketing 9
Digital marketing is marketing that makes use of electronic devices
Unoriginal text: 14 words

slideplayer.com/slide/5788875/
billboards, and game consoles to engage with consumers and other
business partners. Internet marketing is a major component of digital
[ marketing Marketing ]
10
marketing. 11 (Plain English: Getting found online)
[ a computer or the computer ]
11

www.uslegalforms.com/us/US-04316BG.htm
Figure 1: Digital marketing 13
12
Possibly miswritten word: smart phones
1.2 The scope of digital marketing
13
[ marketing Marketing ]
Scope 14 of Digital Marketing is Today, no marketing plan or strategy
14
is complete without digital 16 strategy. Almost all industries have been
[ Scope The scope ]
15

www.learningskills.in/2013/12/career-in-digital-mar
do a simple Google about any company or brand, most probably you'll
16
[ a digital or the digital ]
find them online, and their real time 18 digital strategy in 15 its full
17
[ a brand or the brand ]
vigor 19. (Stephen. J. Kobrin 1984)
18
[ real time real-time ]
19
[ vigor vigour ]
such as 8 computer 10, tablets, smart phones 12, cell phones, digital
using digital marketing to build brand 17, generate leads or sell. Just
Figure 2: Scope of digital marketing

1.3 Digital marketing as an innovative tool
Grammarly

Grammarly
Page 5 of 10
In Digital Channel Essentials Toolkits within members' area and

20
[ Skills , ]
21

www.smartinsights.com/managing-digital-marketi
sales, 21 but within some sectors, techniques like using AI, IoT, and
22
[ simplify simplifies ]
Wearables will be more important.(Torsten Darer & Alan Townsend)
23
[ 8 eight ]
24
Unusual word pair
25
[ strategy Strategy ]
26

www.sas.com/en_sg/insights/marketing/digital-ma
27
Possibly confused any time and anytime
28
[ personalized personalised ]
29
[ be is ]
Digital Marketing Skills 20 report simplify 22 digital marketing down to

just 8 23 key 24 techniques which are essential for businesses to
manage today AND for individual marketers to develop skills. This
visual shows the core techniques which will drive more leads and
2.0 importance of Digital strategy 25

Digital media is so pervasive that consumers have access to
information any time 27 and any place they want it. Gone are the days
when the messages people got about your products or services came
from you and consisted of only what you wanted them to know. Digital
media is an ever-growing source of entertainment, news, shopping
and social interaction, and consumers are now exposed not just to
what your company says about your brand, but what the media,
friends, relatives, peers, etc., are saying as well. And they are more
likely to believe them than you. People want brands they can trust,
companies that know them, communications that are personalized 28
and relevant, and offers tailored to their needs and
preferences. 26 (Digital Marketing business dictionary)
2.1 Understanding the Digital Consumer
Someone who gets products electronically be 29 it:
Someone reading periodicals or other publications online or from
stored media (like e-books on a Kindle)
Someone who watches streaming video on Netflix or similar,
someone who listens to streaming audio on Spotify or similar
Someone who pays for and uses other types of products online, such
as multiplayer games, people who used cloud-based application
30
Grammarly

Grammarly
Page 6 of 10
software 30 etc.
[ software, ]

Figure 4: Digital Consumer
31
[ platforms Platforms ]
32

www.toprankblog.com/2015/07/social-media-marke
33
Overused word: great
34
[ available on available for ]
35
Missing subject
36

37
[ publishing , ]
38
Repetitive word: stream
39
[ Really a A ]
Twitter and Instagram, supporting contest applications, monitoring,
40
Possibly confused word: ppt
CRM and one-click, customizable ppt 40 reports. All social content is
41
[ funneled funnelled ]
42

www.backlinkfy.com/news/2016/3/28/top-13-social-m
software to introduce the queue publishing 44 system allowing its
43
[ Buffer The buffer ]
users to schedule content across most social networks without having
44
Repetitive word: publishing
to individually schedule 46 them 45. It covers all Social Networks except
45
for Instagram, 47 and is definitely 48 the best publishing system out
Split infinitive
46
Repetitive word: schedule
5. Sendible
47
[ Instagram, ]
Sendible is a Social Media marketing platform supporting 30+
48
[ definitely ]
networks with services for accounts/profiles, messages and social
49
2.2 Digital Marketing Tools & platforms 31

1. Sprout Social
Sprout Social provides great 33 reports for social accounts and shows
social content and monitored keyword searches in one stream. You
can schedule content on all your accounts with a convenient
publishing system and manage your Social messages on the go with
a mobile app available on 34 iOs and Android. Supports Twitter,
Facebook, LinkedIn and Google 32+. 35
2. Hootsuite
Hootsuite is the leader in the Social Media Marketing Management
space. It offers everything a Social Media manager needs from
publishing, 37 to monitoring, including reports and team collaboration
features. Contrary to Sprout Social, it displays all your Social Media
accounts in multiple streams. Some users prefer the unified stream 38
approach of Sprout Social and Agorapulse, some like the multiple
stream approach. Really a 39 matter of personal preference. Hootsuite
also provides a mobile app to manage Social streams on the go.
3. AgoraPulse
Agorapulse is a social media management toolkit for Facebook,
funneled 41 into an 'email-like' inbox feature and syncs accounts in

real time while retaining past conversations and social data from fans
& followers. 36
4. Buffer
Buffer 43 is the pioneer of Social Media publishing. It was the first
there. Buffer offers a free version. 42
Grammarly

Grammarly
Page 7 of 10
content, social contacts, content discovery, engagement, blog content

and promotion, monitoring, and analytics. Sendible also provides a
white label version for agencies. 49
50

blog.retargeting.biz/top-5-social-media-marketing-t
Post Planner is a publishing solution for Facebook and Twitter. 50 It
51
allows to schedule posts at specific times or add 51 them to a queue.
[ add adds ]
52
[ The most unique A unique ]
53

54
[ own ]
55

www.pcquest.com/15-free-social-media-marketing-t
Edgar is a social media scheduling tool that allows you to recycle
56
categorized 56 social media updates and re-post them later
[ categorized categorised ]
57

8. Rignite
58
Rignite 58 is an all-in-one social media management platform,
[ Rignite Lignite ]
59
Unusual word pair
60
Overused word: specific
61
[ a promotion ]
62

generation campaigns. 62
63

10. Communit 64
64
[ Communit Community ]
Communit 65 is a Twitter CRM that provides support for community
65
[ Communit Community ]
66

www.pcquest.com/15-free-social-media-marketing-t
67

68
Repetitive word: enterprises
6. Post Planner
The most unique 52 feature of Post Planner is its "viral content" feature.
In a nutshell, you can see the most viral photos, videos and linked
from pages in your industry and use them on your own 54 Social
accounts to increase your engagement. 53
7. Edgar
automatically to reach more fans & followers. 55
covering daily posting, goal-based campaigns, and analytics data. Its

unique 59 staple is the campaign based posting feature that allows you
to set a specific 60 set of posts to promote a product, an event or a
promotion 61 and track the results of that campaign. 57
9.Oktopost
Oktopost is Social media management platform for B2B marketers,
focused on delivering and measuring clicks and conversions for lead
management, influencer identification, customer communication,

multiple profiles, tweet scheduling, and more. 63
11. Shoutlet
Shoutlet manages social media marketing communications- building,
engaging, and measuring, support for multiple accounts and
platforms, social CRM and e-commerce for Facebook, and email
marketing.
12. 66 Spredfast is an enterprise social media management system for
managing, monitoring, and measuring across multiple social media
Grammarly

Grammarly
channels, with a white label option for agencies. Recommended for
Page 8 of 10
69
Repetitive word: agencies
70

71
Repetitive word: agencies
72

73
Repetitive word: tools
74
Passive voice
75

76
Unusual word pair
77

78
[ enterprise class enterprise-class ]
79
Possibly miswritten word: base line
80
[ prior to before ]
81

blog.thecenterforsalesstrategy.com/blog/bid/14861
82
Repetitive word: goal
to the site multiple times before making a purchase in store or online,
83
[ However, ]
you may want to design a campaign that gets people coming back to
84
Repetitive word: site
large enterprises 68 and large agencies 69. 67

13. Sprinklr
Sprinklr is a Social media marketing platform and consulting service
for marketers and agencies 71 in B2B and B2C markets. It provides
social media audience research, acquisition, content promotion, and
measurement tools. Recommended for large enterprises. 70
14. Oracle SRM
Oracle SRM is Social Relationship Management platform offering a
suite of tools 73- Oracle Social Marketing Cloud Service, Oracle Social
Network, and Oracle Social Data. Oracle SRM was started 74 after the
acquisition of Vitrue and Involver by Oracle. Recommended for large
enterprises. 72
15. SocialFlow
SocialFlow is a social media management platform that handles
content publishing schedules, goal-oriented social advertising, and
intelligent 76 reporting and licensing. Recommended for mid-size
enterprises. 75
16. Engagor
Engagor is an enterprise class 78 social media management solution,
which enables posting and scheduling on every major social network,
real-time monitoring, team performance tracking, legal compliance
assurance, and analytics. Recommended for mid-size enterprises. 77
2.3 Measuring and managing success
Overall Site Traffic: Establish a base line 79 prior to 80 adding any new
components to your marketing efforts. New vs. Returning Traffic:
based on the website goals and the purchase cycle of the consumer,
you may be looking to increase new or returning users. The goal here
should be to understand at the start of the campaign what is most
important to you and make sure that you design a campaign to
achieve that goal 82. In other words, if you are looking to get as many
new people to the site, look for the percentage of new traffic to
increase. However 83 if you find that the typical consumer comes back
the site 84 and in-turn 85, examine the percentage of returning
85
Grammarly

Grammarly
Page 9 of 10
traffic. 81 (Stephen. J. Kobrin, 1984) Mobile Traffic: More than half of
86
digital traffic online now comes from mobile devices and through
mobile apps. Because of that trend, understanding how many users
Possibly confused word: in-turn

87
[ Look to Look at ]
88

Sources: Use your traffic sources to determine how users are getting
89
Passive voice
to your site. For search traffic, aim to increase the percentage of traffic
90
Overused word: important
91

92
Repetitive word: content
93

94
[ ultimately Ultimately ]
95
Overused word: important
CONCLUSION
96
To conclude we understand that digital marketing plays an important
Passive voice
97
Overused word: constantly
connected 96 with everyone and everything. Mobile technology and
98
[ internet the internet ]
internet 98 all customers under one shade. Business is either digital or
99
Repetitive word: businesses
access your site via mobile devices each month should demand
attention. Look to 87 your mobile traffic metrics to learn about how
many users are accessing your site via a mobile device. 86 Traffic
that comes to the site via branded keywords or specific keywords that
are being highlighted 89 in your marketing efforts that are important 90
to your business. 88 (Stephen. J. Kobrin, 1984) Average Time Spent
per Visit: Assess the average time that users spend on the site to learn
about how engaging they find your content. You can also look at the
average pages per visit in conjunction with this metric to get a deeper
understanding of the engagement with the content 92. The longer they
stay and the more pages they view, the more likely they enjoy the
content and the experience of your site. 91 (Stephen. J. Kobrin, 1984)
ultimately 94, the importance of each metric will vary based on the
individual campaign goals. These metrics will all provide deeper
insight into how well your digital marketing is performing. 93
role in 95 contemporary business. Everyone is constantly 97
becoming digital. Businesses 99 should identify the real need of digital
100
[ in order to to ]
101

mhealth.jmir.org/announcement/view/78
102
[ Organizations Organisations ]
103
Repetitive word: world
104
[ Also, ]
105

aplawrence.com/Unixart/newsserver.html
process is properly managed and aligned with the required strategies
106
[ user friendly user-friendly ]
and methods to achieve a long term 110 success in being a successful
107
[ However, ]
business using digital marketing
108
Repetitive word: businesses
marketing in order to 100 progress with the rapidly developing world.

Organizations 102 which are already in the process of
101
using digital
Tools and platforms are undoubtedly leading the world market 103.
Also 104 digital marketing will be an ideal and an innovative approach
when compared to traditional marketing. As described above, there
are a lot of
105
user friendly 106 software and apps developed for
marketers to advertise and make use of them in their business

journey. However 107 businesses 108 should make sure that 109 this
Grammarly

Grammarly
Page 10 of 10
109
Repetitive word: make
110
[ long term long-term ]
marketing. Available at: https://www.urbanpro.com/a/careers-digital-
111
marketing-2 (Accessed: 2 January 2017).
[ in In ]
112
[ at: ]
113
[ at: ]
114
[ at: ]
115
[ marketer Marketer ]
116
Overused word: common
117
[ economic Economic ]
REFERENCES
Ferguson, J. (2013) What is digital marketing? Available at:
http://www.fangdigital.com/what-is-digital-marketing/ (Accessed: 2
January 2017).
What is a web server? (2000) Available at:
http://whatismyipaddress.com/web-server (Accessed: 2 January 2017)
Reserved, A.R. (2016) Career in digital marketing | scope in digital
What comes after those ellipses? (2017) in 111 Available at: 112
http://www.businessdictionary.com/definition/digital-marketing.html
(Accessed: 2 January 2017).
More (2013) Teeky.Org. Available at: http://teeky.org/differencebetween-internet-intranet-extranet/difference-between-internetintranet-extranet/ (Accessed: 2 January 2017).
(No Date) Available at: 113
http://www.nielsen.com/content/dam/corporate/us/en/reportsdownloads/2014%20Reports/the-digital-consumer-report-feb2014.pdf (Accessed: 2 January 2017).
Social media management software (2017) Available at: 114
http://sproutsocial.com/ (Accessed: 2 January 2017).
Inc, H.M. (2017) Social media marketing & management dashboard.
Available at: https://hootsuite.com/ (Accessed: 2 January 2017).
marketer 115, G.K.S. (2011) Social media engagement App. Available
at: http://www.postplanner.com/ (Accessed: 2 January 2017).
Stephen. J. Kobrin, International Expertise in American Business,
New York Institute of
International Education, 1984, 38.
M.O. Ojo. Towards a common 116 currency in West Africa: progress,
lessons and prospects, West African Journal of Monetary and
economic 117 integration, Volume 5, 2005, 6-10

Grammar Scan and Plagiarism Scan

Hochgeladen von

Dokumentinformationen

Originaltitel

Copyright

Verfügbare Formate

Dieses Dokument teilen

Dokument teilen oder einbetten

Freigabeoptionen

Stufen Sie dieses Dokument als nützlich ein?

Sind diese Inhalte unangemessen?

Copyright:

Verfügbare Formate

Grammar Scan and Plagiarism Scan

Hochgeladen von

Copyright:

Verfügbare Formate

Grammarly

Report generated on Sat, 28 Jan 2017 16:51

Sandaru madushan senarath

Mixed Dialects of English

Commonly Confused Words

Determiner Use (a/an/the/this, etc.)

Faulty Subject-Verb Agreement

Wrong or Missing Prepositions

Comma Misuse within Clauses

Misuse of Semicolons, Quotation Marks, etc.

Misplaced Words or Phrases

Report generated on Sat, 28 Jan 2017 16:51

Passive Voice Misuse

Report generated on Sat, 28 Jan 2017 16:51

Sandaru madushan senarath parana yapa

Name of Candidate Sandaru 1 madushan 2 senarath 3 parana 4 yapa 5

Submission Date 8th January 2016

[ madushan mandu shan ]

Word Count 1750 words

"THE ROLE OF DIGITAL MARKETING IN CONTEMPORARY

Report generated on Sat, 28 Jan 2017 16:51

2.3 Measuring and managing success..

Unoriginal text: 14 words

billboards, and game consoles to engage with consumers and other

business partners. Internet marketing is a major component of digital

marketing. 11 (Plain English: Getting found online)

[ a computer or the computer ]

Unoriginal text: 27 words

Figure 1: Digital marketing 13

Possibly miswritten word: smart phones

1.2 The scope of digital marketing

Scope 14 of Digital Marketing is Today, no marketing plan or strategy

is complete without digital 16 strategy. Almost all industries have been

[ Scope The scope ]

Unoriginal text: 50 words

do a simple Google about any company or brand, most probably you'll

[ a digital or the digital ]

[ a brand or the brand ]

vigor 19. (Stephen. J. Kobrin 1984)

[ real time real-time ]

Figure 2: Scope of digital marketing

Report generated on Sat, 28 Jan 2017 16:51

In Digital Channel Essentials Toolkits within members' area and

Unoriginal text: 36 words

Wearables will be more important.(Torsten Darer & Alan Townsend)

Unusual word pair

Unoriginal text: 121 words

Possibly confused any time and anytime

Digital Marketing Skills 20 report simplify 22 digital marketing down to

2.0 importance of Digital strategy 25

Report generated on Sat, 28 Jan 2017 16:51

Unoriginal text: 57 words

Overused word: great

[ available on available for ]

Unoriginal text: 132 words

Repetitive word: stream

Twitter and Instagram, supporting contest applications, monitoring,

Possibly confused word: ppt

CRM and one-click, customizable ppt 40 reports. All social content is

Unoriginal text: 58 words

software to introduce the queue publishing 44 system allowing its

[ Buffer The buffer ]

users to schedule content across most social networks without having