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ADAMS APPRENTICESHIP

2017 Program Guide

A comprehensive guide for students, advisors and coaches


supporting the Adams Apprenticeship in 2017

TABLE OF CONTENTS

A Playbook for High-Impact Entrepreneurial


Engagement
PART ONE: INTRODUCTION
Mission
Special Thanks
Career Paths of Successful Entrpreneurs
Identifying UNCs Top Student Entrepreneurs
Class of 2017
Advisor Network
Program Overview
Building the Entrpreneurial Ecosystem
Key Contacts
PART TWO: ADVISOR EXPERIENCE
Advisor Overview
The Mentoring Process
Advisor Network
The Challenge Coin
Student Psychology
Dos and Donts for Advisors
Time Commitment
Team Coaches
PART THREE: STUDENT EXPERIENCE
Overview
E-Lab Coursework
Co-Curricular Sessions
Key Events
National Networking Trips
Deliverable #1: Personal Leadership Plan
Deliverable #2: Personal Board of Advisors
PART FOUR: GETTING STARTED
Team Assignments
Student Roles
Begin Networking
Student Scorecard
Networking Notes

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PART ONE: INTRODUCTION


The purpose of the Adams Apprenticeship is to accelerate the
entrepreneurial careers of UNCs highest potential student leaders.
The program matches highly qualified, successful professionals with
high-achieving students, and facilitates productive and mutually
beneficial long-term relationships.

OUR MISSION

A Program Accelerating Careers

The Adams Apprenticeship is a life-long network of students and successful UNC alumni that exists to
shape, support, and speed the transition to entrepreneurial careers with successful outcomes. The program
matches highly qualified, successful professionals with high-achieving students, and facilitates productive
and mutually beneficial long-term relationships.
The Adams Apprenticeship experience begins with the selection of diverse,
entrepreneurially-minded students from across the UNC campus who demonstrate
extraordinary potential. The program provides these young leaders with the resources
needed to build successful entrepreneurial careers:
--Life-long access to one of the top entrepreneur networks in the world
--Enrollment in the "Entrepreneurs Lab" course and five co-curricular
career-building sessions
--Networking events across the year to build meaningful relationships
--Customized leadership development plan
--The creation of a personal board of advisors
During this journey, Adams Apprentices learn to create change and turn their ideas into
action. At the end of the year, students will graduate to the alumni network, and begin
paying it forward.

SPECIAL THANKS
The Adams Apprenticeship is generously supported by John and Vicki Adams, and the John and Patricia
Adams Family Foundation. Without their commitment to UNC and developing the next generation of
entrepreneurs, the Adams Apprenticeship would not be possible.

CAREER PATHS

Of Successful Entrepreneurs
The trajectories of remarkable careers are NOT slow and steady. Rather, they are marked by
BIG BREAKS -- career experiences that lead to usually rapid gains.

PERCEPTION

REALITY

The Adams
Apprenticeship is a
program designed
to create big breaks

HOW DID THEY DO IT?


A closer look at the careers of five of the most famous entrepreneurs reveals a
non-linear career trajectory and a pattern of big breaks:

RICHARD BRANSONS
fledgling recording studio
changed forever when his
sound engineer introduced
him to a demo tape of
Mike Oldfield.
After his first successful
venture, MARK CUBAN
reconnected with Todd
Wagner, a college
classmate, who proposed
the idea of streaming sports
on the internet. Five years
later Broadcast.com sold
for $5.8 billion.
ELON MUSK meets
Aerospace Engineer Jim
Cantrell who opened up
his network of rocketeers
to enable the SpaceX
vision to become a reality.

STUDENT SUCCESS

A Program Creating Big Breaks


GROWTH
EXECUTIVES

FUNDERS

FOUNDERS

IDENTIFYING UNCS TOP


STUDENT ENTREPRENEURS
In the Fall of 2016, we received 95 applications from undergraduate juniors and first year graduate students.
The application consisted of a letter of reference, a resume, and essay questions about career goals,
leadership strengths and weaknesses, the role of mentorship in their lives, personal values and
entrepreneurial mission.
Through a multi-round interview, which included Adams Advisors interviewing candidates at the Fall
Conference, 30 students were selected for the 2017 program, including 16 graduate students across three
schools (MBA, Public Health, and Law) and 14 undergraduate students (across ten majors). Additionally, we
have 37% women and 50% minorities in this year's class.
The selection criteria is based on students strengths across the following areas:
Entrepreneurial ability
Leadership ability
Commitment to the Adams Program
As the newest members of the Adams Apprenticeship, the 2017 class of apprentices
are now part of the lifelong network. Congratulations!

ADAMS CLASS OF 2017


Sophia Alvarez
1st Year Graduate Student from Miami, FL
Kenan-Flagler MBA, Entrepreneurship and
Operations

Irenie Habib
1st Year Graduate Student from Cairo, Egypt
Kenan-Flagler MBA, Entrepreneurship and
Operations

Julian Boyd
1st Year Graduate Student from Memphis, TN
Kenan-Flagler MBA, Entrepreneurship

Destiny Harrell
Undergraduate Junior from Gastonia, NC
Kenan-Flagler, Computer Science

Armando Chekerdemian
1st Year Graduate Student from Sao Paulo

Alexandra Hehlen
Undergraduate Junior from Los Alamos, NM

Kenan-Flagler MBA, Corporate Finance

UNC School of Media and Journalism and


Kenan-Flagler, Reporting

Alina Clarke
1st Year Graduate Student from Raleigh, NC
Gillings School of Global Public Health.
MSPH, Health Policy and Management

Josh Jackson
Undergraduate Junior from High Point, NC
Pre-Business, Entrepreneurship and Corporate
Finance

Matthew Dallhoff
1st Year Graduate Student from Burke, VA
Ray Jang
Kenan-Flagler MBA, Marketing and Entrepreneurship 1st Year Graduate Student from Los Angeles, CA
Kenan-Flagler MBA, Finance and Entrepreneurship
Madrid Danner-Smith
Undergraduate Junior from Newark NJ
Brittany Kielhurn
Interdisciplinary Studies, User Interface Design
1st Year Graduate Student from Durham, NC
Kenan-Flagler MBA, Strategy and Entrepreneurship
Amela Dybeli
1st Year Graduate Student from Tirana, Albania
Abhishek Kumar
Kenan-Flagler MBA, Marketing
1st Year Graduate Student from Manhattan, Kansas
Kenan-Flagler MBA, Capital Markets and
Tanyi Fuoching
Investments, Entrepreneurship
1st Year Graduate Student from Cameroon
Kenan-Flagler MBA, Healthcare
Sami Lachgar
Undergraduate Junior from Winston Salem, NC
Karla Garcia
Kenan-Flagler, Business Administration
Undergraduate Junior from Dallas, Texas
UNC Honors College, Public Policy

ADAMS CLASS OF 2017


Luke Lechner
Undergraduate Junior from Asheville, NC
College of Arts and Sciences, Communications

Taylor Meyer
1st Year Graduate Student from Raleigh, NC
Kenan-Flagler MBA, Entrepreneurship

Kristen Lee
Undergraduate Junior from Chapel Hill, NC
Kenan-Flagler, Food Systems Planning

Chijioge Nwogu
1st Year Graduate Student from Bronx, NY
Kenan-Flagler MBA, Entrepreneurship and Marketing

Garrett Locklear
Undergraduate Junior from Winston Salem, NC
College of Arts and Sciences, Peace War and

Nash Prince
1st Year Graduate Student from Woodbury
Kenan-Flagler MBA, Product Management and

Defense

Entrepreneurship

Nina Luker
Undergraduate Junior from Radnor, PA
School of Media and Journalism, Advertising

Andrew Skinner
Undergraduate Junior from Clayton, GA
Kenan-Flagler, Entrepreneurship

David Mansor
1st Year Graduate Student from White Plains, NY
J.D. School of Law, Business Transactions

Tyler Tonnesen
Undergraduate Junior from Kitty Hawk, NC
Kenan-Flagler, Business Administration

Harry Masters
1st Year Graduate Student from Paget, Bermuda
Kenan-Flagler MBA; Master of Environmental
Management (Duke Nicholas School), Corporate
Finance

Damian Walker
Undergraduate Junior from Charlotte, NC
Kenan-Flagler, Business Administration
Sophie Whelchel
Undergraduate Junior from Asheville, NC
College of Arts and Sciences, Global Studies
and Womens Studies

ADVISOR NETWORK
Partial List

Fred Barringer
Raj Bhatia
Leif Forer
Perry Genova
Jimmy Goodmon, Jr.
Don Holzworth
Katie Hughes
C. Scott Hultman
Peter Johnson
Brian McMerty
Randy Myer
Cam Patterson
John Pistone
Preston Chip Rich
Dennis Schaecher
Robert Stevens
Adam Abram
Susan Acker-Walsh
Aimee Adamec
Peyton Anderson
Todd Ballenger
Houston Barnes
John Battle
Chris Bingham

Nick Black
Phaedra Boinodiris
Richard Boyd
Paul Boyer
John Cambier
Graham Carroll
Bryce Chaney
Kevin Clark
Render Dahiya
Jan Davis

Aaron Houghton
John Howell
Fred Hutchison
Nick Jordan
Malcolm Kendall
Jim Kitchen
Adam Klein
Martin Lagod
Russ Lange
Ken Lee

Lister Delgado
Ron DiFelice
Morris Fine
Adam Fischer
Kevin Fitzgerald
J.J. Froehlich
Vicki Gibbs
Bill Goodwin
Mike Griffin
Alec Guettel
Clay Hamner
Benjamin Hartmere
Bryan Hassin
Luke Holman

Kevin Leibel
Laure Levesque
David Logan
Scott Maitland
Steve Malik
Merrill Mason
Craig Mathews
Laurie McCartney
Fred McCoy
Bill Moore
Tom Newby
Paul Poole
Todd Pope
Jed Record

Dave Rizzo
Larry Robbins
David Routh
Brian Sanders
Linda Sanders
Mark Scullion
Shruiti Shah
Jed Simmons
Amit Singh
Zaorawar B. Singh
Jaggi Singh
Martin Sinozich
Aaron Smith
David Spitz
Bill Starling
John Stedman
Ryan Stone
Eric Teague
Joe Vance
Sumit Vohra
Ned Wheeler
Scot Wingo
Tucker York

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PROGRAM OVERVIEW
Developing Students into
Transformative Entrepreneurs

The purpose of the program is to develop the top student entrepreneurs in the world. The 12 month program
attracts students from across the university undergraduate juniors and first year graduate students and
takes them through a comprehensive program.

HOW IT WORKS
After a highly selective application process, students
begin the program in January with the start of the
Entrepreneur's lab course and co-curricular classes.
With monthly pod team meetings integrating the
programming, there are entrepreneurship treks to
San Francisco and New York, and a full calendar of
networking events.

YEAR-END DELIVERABLES
To graduate from the Apprenticeship, students are asked
to complete an entrepreneurial leadership plan and a
personal board of advisors. The ELP is the culmination of
the educational aspects of the program, which includes
short and long-term goals, leadership assessment and a
personal mission statement. The board of advisors is the
culmination of networking activities and includes the
commitment of 2-5 advisors.

LONG-TERM RESULTS
Students often find internships or full-time jobs
through the program. The goal, however, is for
students to thoughtfully design a career path best
suited for their values and interests, then use the
network for feedback and, in the process, create
big breaks that accelerate their careers

goal is to build a
Our
network that creates
the big breaks in an
entrepreneurs life.
--Ted Zoller

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PROGRAM OVERVIEW
E-LAB COURSEWORK
During the Spring Semester, Ted Zoeller offers the highly regarded Entrepreneurs Lab for UNC students.
This interactive course invites some of UNCs top entrepreneurs back to campus to participate in the
course, including Kel Landis, Nick Jordan, Bill Starling, Matt Williamson, Diana Kander and Amit Singh. The
course includes grand challenges and reading top business books. Participation in this course is
mandatory for graduating from the program.

CO-CURRICULAR CLASSES AND TEAM MEETINGS


During the course of the year, we offer co-curricular sessions and breakout team sessions with Adams staff.
Workshops include:
Career paths of highly successful entrepreneurs: founders, funders and growth executives
Entrepreneurial skill assessment: Stengths-Finder study
Building your entrepreneurial network

NETWORKING EVENTS
There are four national events across the year that are open to all program participants: students, Adams
alumni and advisors. The year kicks off with the Gala in Chapel Hill in February, a trip to San Francisco in
the Spring, a Fall Conference and Workshop in Chapel Hill, and a trip to New York City in the Fall.These
events provide opportunities for networking and education.

PERSONAL NETWORKING
With the goal of building a personal board of
advisors, students are encouraged to meet with many
advisors through the year on an individual basis. The
students personal leadership plans will serve as the
foundation for these conversations, which may take
place in a coffee shop, over the phone, or on campus.
Rather than tactical advice, the goal is to discuss
strategic career guidance and create big breaks.

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BUILDING THE
ENTREPRENEURIAL
ECOSYSTEM
With new students and alums entering the Adams Apprenticeship program every year, it is poised to grow
into the most robust and impactful alumni network in the world for entrepreneurs.

KEY CONTACTS
Ted Zoller
Director of Center for Entrepreneurial Studies
Ted_Zoller@kenan-flagler.unc.edu
Dina Rousset
Director, The Adams Apprenticeship
rousset@unc.edu
919.423.2770
Callie Brauel
Program Coordinator, The Adams Apprenticeship
Callie_Brauel@kenan-flagler.unc.edu
919.943.6531

Brett Nicol
Lead Entrepreneur-in-Residence
Brett_Nicol@kenan-flagler.unc.edu
925.818.8812
Scott Brown
Entrepreneur-in-Residence
Co-Curricular Programming
Scott_Brown@kenan-flagler.unc.edu
919.801.6091

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PART TWO:
ADVISOR EXPERIENCE
The purpose of the Adams Apprenticeship is to accelerate the
entrepreneurial careers of UNCs highest potential student leaders.
The program matches highly qualified, successful entrepreneurial
professionals with high-achieving students, and facilitates productive
and mutually beneficial long-term relationships.

2016 Adams Forum

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ADVISOR OVERVIEW
High-Impact Mentoring

The Adams Apprenticeship is a life-long network of students and successful UNC alumni that exists to
shape, support, and speed the transition to entrepreneurial careers with successful outcomes. The
invitation-only program matches highly qualified, successful entrepreneurial professionals with
high-achieving students, and facilitates productive and mutually beneficial long-term relationships.
Adams Advisors are successful founders, funders and high growth executives at various stages in their careers. They
come from a broad selection of industries- from technology to clean energy, consumer products to finance- and a
diverse range of functional expertise- from marketing to finance, and human resources to strategy. Theyve created
enterprise values across different-sized organizations, from start-ups to Fortune 500 companies to state
governments. They are all UNC alums, or friends of UNC, and share a commitment to developing the next
generation of entrepreneurial leaders.
Commitment
We know you are busy. As an Advisor, the program is designed to make an efficient, high-leverage use of your time.
We ask for 3-5 hours of time every six months spent networking with Apprentices. You will likely receive requests
from students after theyve finished training, and 1-2 of the students may ask you to join their personal board of
advisors. Should you accept, this will be a one hour commitment to that student every quarter. Meanwhile, students
expect good-intentioned feedback, advice and perhaps a door opened every now and then.
Benefits of Mentoring

Give back to UNC

Talent identification

Opportunity identification

Strengthen personal network with like-minded alums

Have fun

Advisor Impact

2016 Adams Forum Speed Networking

Student Testimonials
Thus far, my experiences in the program have connected me to like-minded mentors who approach the world
with curiosity and ambition. Essentially, as apprentices, we view mentors as role models and seek to emulate their
successes or even failures in one way or another in order to foster success on our own path. Ive learned more from
a five minute conversation with certain advisors than I have in semester long courses.
-Fletcher Cox, Apprentice 2016

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THE MENTORING PROCESS


As Advisors, you'll be receiving regular updates from the Adams team around both the networking and
programming. This information will come via monthly emails, individual emails, LinkedIn Group and website
updates.
We've designed the program to be sensitive of the advisor's time while achieving maximum impact. You can
expect a handful of networking requests from students across the year, at which point students may ask you
to serve in a more formal capacity as their advisor. Think of it as a few first dates, then becoming "steady."
Students will be prepared to lead the conversations But remember some students are as young as 20
years old, so they are still learning about business and etiquette.
Students are likely to come to you with key career-making decisions. For example, Do I take an internship
at Google this summer or work on my own startup? The students will want you to influence their thinking on
career management, and ultimately their trajectory as professionals.

at an event over six months

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ADVISOR NETWORK
6
to over

500 advisors in ve years

CHALLENGE COIN
In 2015 we designed and minted 500 "The Adams Apprenticeship Challenge Coin" with UNC's Old Well
on one side and the words The Adams Apprenticeship and Kenan-Flagler's Center for Entrepreneurial
Studies logo on the other side. Along the edge each coin is individually numbered. Each Adams Advisor
is presented a coin during the first Adams event that they attend welcoming them into The Adams
Apprenticeship network. The use of the challenge coin was modeled after elite branches of the military
who have used challenge coins since World War I to build camaraderie. Student Apprentices graduation
to the ranks of Adams Advisor is also celebrated with the presentation of The Adams Challenge Coin
signifying that they are now an Advisor to the next groups of Apprentices.

2016 Adams Pioneer Awardee Eric


Becker at the Adams Forum

The Adams Apprenticeship


Challenge Coin

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STUDENT PSYCHOLOGY
Adams Apprentices are ambitious and very busy. They are typically type As, leaders, and have a tendency
to take on a lot of responsibility. They balance heavy course loads with commitments to clubs, part-time jobs
and their own ventures. The Adams Apprenticeship, while a primary commitment for each student, does at
times take a backseat to exams, job interviews and the occasional UNC sporting event. We encourage
coaches to make sure students keep on top of their Adams scorecard so they have met all program
requirements in time for graduation at the Gala.
Though you should challenge students to fully understand and apply the principles of high-impact
entrepreneurship, recognize that they may be:
--Occasionally pulled away by other classes and activities
--Sometimes focus too much on the now and not as much on their long-term careers
--Attracted to the newest, latest, or coolest idea
--Focus too much on their own ventures or projects
As an advisor, remember that this program is more about accelerating their careers
than launching a business.

2016 Adams Forum

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DOS AND DONTS


FOR ADVISORS
Do:

--Communicate. You decide how you will communicate with the teams. The team leaders should
make your job easier by providing one point of contact.
--Focus on the students rather than their ventures.
--Offer candid, honest feedback.
--Encourage high activity levels. Lots of networking, outside reading, and career discovery.
--Rely on your team or the Adams team to handle mundane or repetitive tasks. Your
time is precious.
--Always encourage proactiveness. This can-do attitude is a prerequisite for successful
entrepreneurs, and we should expect the same approach for student entrepreneurs

Dont:
--Open doors or provide students with key contacts if you dont feel comfortable.
--Feel like you can only give praise of students. Give honest feedback. Theyll appreciate it.
--Dont overschedule yourself. If time commitment exceeds six hours per month, let us the Adams
team know and well figure out a solution.

TIME COMMITMENT
For Advisors, we ask for five hours across a six
month period.
For Coaches, we ask for two to five hours per month.
Advisors are invited to every Adams Apprenticeship
event. We strongly encourage you to attend our major
events, such as the Kick Off Gala in February and Fall
Conference in the fall.
There are co-curricular sessions across the Spring
which you can attend. These are opportunities to
learn about career paths of highly successful
entrepreneurs, networking, and more. There are also
trips to New York and San Francisco where we will
tour start-ups, meet entrepreneurs, and grow UNCs
network.

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TEAM COACHES
This section applies to the 5-6 Advisors who are coaches each year. Please let us know
if you are interested in this position for next year.
Apprentices are organized into teams of five students, led by a coach. The teams are pre-selected, and
organized based on career objectives and areas of interest. The coach serves an important mentoring role
for these five students and ensures the students are leveraging the unique resources of the Adams
Apprenticeship to accelerate their careers.
We recruited a wide mix of serial entrepreneurs, founders, funders, high-growth innovators and other
business professionals. We understand how busy entrepreneurs and business leaders are. Therefore,
weve designed the role to have maximum impact in the lives of their students, with a time commitment
of 2-5 hours per month for each coach.
Specifically, as a coach, you are expected to do the following:
Meet with your team of five students approximately once per month for one hour (in
person or via video) Offer advice and mentorship with their career-related questions
Help students complete their end-of-year deliverables including a personal leadership
plan and creation of a board of advisors.
During the course of the year, each coach will receive regular updates about the program, coaching tips, and
other relevant information that integrates what the students are learning - in class, co-curriculars, networking
conversations and company visits - with what they are expected to do as Apprentices, which includes
completing a personal leadership plan and setting up a personal board of advisors. Basically, the coaches
help the students turn their ideas, insights and goals into action.
For example, in the Spring of 2017, the students will be traveling to San Francisco to tour start-ups in the
Bay Area, meet with technology founders, and attend a UNC alumni event. The monthly team meeting in
advance of this trip may include the following topics: helping students prepare for meetings/interviews,
identifying other people/Adams Advisors to meet on the trip, or practicing an elevator pitch.
Coaches will brainstorm ideas and field questions from student teams about their respective projects.
Coaches might help students with understanding their leadership assessments or reviewing their leadership
plans. More importantly, coaches will share real-world experiences that relate to the career questions
students pose.
Coaches will be expected to provide periodic email assistance to the teams they guide. While we dont
anticipate emails to be frequent, we do ask that coaches make themselves available.
Key Criteria of Being a Coach:
1. Successful entrepreneurs willing to share their real world
experiences with their teams
2. Coaching ability, helping students achieve their goals
3. An interest in working with students, approximately 2-5 hours a month
4. A commitment to attend at least three of the five co-curricular sessions
this Spring.
We will be scheduling a Coaches Orientation in early February for coaches to meet one another and to
provide more detailed information on the program and your role.

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PART THREE:
STUDENT EXPERIENCE
The Adams Apprenticeship provides students with access to
unique educational, networking, travel and other experiences. A
comprehensive, multi-faceted program will help students develop
relationships and resources that will help them to be successful leaders.

2016 NYC Entrepreneurial Trek with Howard Morgan,


Founding Partner of First Round Capital

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OVERVIEW AND
SCORECARD
The purpose of the program is to develop the top student entrepreneurs in the world. The 12 month program
attracts students from across the university undergraduate juniors and first year graduate students and
takes them through a comprehensive program.
There are four pillars to the student experience: Entrepreneurs lab course, development of a personal
leadership plan, networking events and personal networking. Since we understand Adams students
have busy schedules, we have developed a scorecard to help you track your progress through these four
components and ensure you graduate on time. You should fill out this scorecard before each co-curricular
or pod meeting with coaches and review your progress and questions with other students.

E-LAB COURSEWORK
During the Spring Semester, Ted Zoller offers the highly regarded Entrepreneurs Lab for UNC students.
This interactive course invites some of UNCs top entrepreneurs back to campus to participate in the course,
including Kel Landis, Nick Jordan, Bill Starling, Matt Williamson, Diana Kander and Amit Singh. The course
includes grand challenges and reading top business books. Participation in this course is mandatory for
graduating from the program.
The course employs a novel course design that affords the opportunity to explore in-depth the core issues in
entrepreneurship by exposing you to the latest ideas and the thought-leaders who offer them who will be our
guests in the class. We will explore the core lessons of leadership derived from breakthrough entrepreneurs
to assist you in formulating your plans for your entrepreneurial career.
The books we will cover are listed on the following page, and we will notify you of your group assignment at
the first class. All the books are available via Amazon or Barnes & Noble.

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E-LAB COURSEWORK
Reading Materials
The Little Book of Do! (Kel Landis III)
6 Secrets to Startup Success (John Bradberry)
All In Startup (Diana Kander)
Killing it: An Entrepreneurs Guide to Keeping
Your Head Without Losing Your Heart (Sheryl OLoughlin)
Mastering the Rockefeller Habits: What You Must Do to
Increase the Value of Your Growing Firm (VerneHarnish)
Originals: How Non-Conformists Move the World (Adam Grant)
Bold: How to Go Big, Create Wealth and Impact
the World (Peter Diamandis)
The Hard Thing About Hard Things (Ben Horowitz)
Zero to One (Peter Thiel)

World-class leadership expert David Bond will be coaching you in entrepreneurial leadership as part of
the class. The course will also be assisted by the Centers program coordinator Aspyn Fulcher, and
eLab graduate Sam Petrie, who will serve as the teaching assistant.
The first class is on Monday, 23 January from 5-8pm in McColl 2000. Please note that several of the
classes will convene at company sites and entrepreneurial hotspots throughout the Triangle. These
visits will be a terrific way to apply our learning and explore the Research Triangle entrepreneurial ecosystem.

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CO-CURRICULAR SESSIONS
During the course of the year, co-curricular sessions will be offered to students to for
the purpose of career management and planning. Topics for these co-curricular
sessions include:
--Introduction to the Adams Apprenticeship Program, including the Personal Leadership Plan
& Board of Advisors
--Career paths of highly successful entrepreneurs: founders, funders and growth executives
--Entrepreneurial skill assessment: Tri-Metrix & other assessments
--Building your entrepreneurial network workshop
--Leadership plan workshop
--Board of Advisors workshop

KEY EVENTS

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April 14-15, 2016

STU

AGENDA

2016 TRIP

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San Francisco Entrepreneurial Trek


Networking Itinerary

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November 10-11, 2016

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NYC Adams Entrepreneurial Trek


Networking Itinerary

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DELIVERABLE #1: PERSONAL


LEADERSHIP PLAN
Students are asked to prepare a deck that defines their transition to entrepreneurship:
1. Personal story: Where you are and what youve experienced
2. Aspirations: Where you are going
3. Personal Inventory of Strengths & Weaknesses Known strengths, known weaknesses,
feedback from mentors
4. Entrepreneurial models to emulate
5. Long-range entrepreneurial goals: Focus on the end game
6. Learning objectives and experiences to achieve long-range goals
7. Building-block objectives and timeline to reach goals - Immediate objectives following
graduation and intermediate objectives
8. Profile of individuals on personal advisory board
Examples of leadership plans:
--Shannon Cummings: Social Entrepreneur (ppt) http://bit.ly/2jNmVxB
--Brent Comstock: Marketing Entrepreneur (website) https://spark.adobe.com/page/O57BQ/

DELIVERABLE #2: PERSONAL


BOARD OF ADVISORS
To graduate from the program, students must create a personalized board of advisors. The board consists
of 3-6 mentors that are committed to the students success in the long-run. The mentors may come from
within the Adams network as well as students own networks.
Many studies have shown, including Yan Shens research at MIT, the importance of mentoring and coaching
in supporting individuals career and personal growth. With an accelerated pace of change, more
professional mobility, and increased uncertainty, the role of a personal board of advisors becomes even
more important.
As entrepreneurs change roles, occupations, industries or organizations, they need to build a personal
board of advisors that fits their careers and busy lives.

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PART FOUR:
GETTING STARTED
Whether participating in an exclusive educational program, interacting
with peers and advisors, or implementing your big idea, the Adams
Apprenticeship provides access to incredible resources that will help you
reach your goals. This lifelong network is here to support your in
success and failure, and we are so excited to see what you accomplish.

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TEAM ASSIGNMENTS
The 2017 class of Apprentices has been organized into six teams based on career goals. These teams will organize to
meet once a month to discuss the following:
--Learnings from the program
--Provide support and encouragement
--Discuss tips for networking and other career-related tactics
--Share progress on the leadership plans and board of advisor deliverables
--Check in on Adams Scorecard to ensure timely progress towards graduating at the Gala

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TEAM ASSIGNMENTS

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STUDENT ROLES
The teams are responsible for meeting once a month. The program requires students to be proactive, and
we encourage students in each team to take a leadership role in contributing to the Adams Program.
On each team, we ask for students to volunteer for the following roles:
Scheduling Lead - This person is responsible for scheduling team meetings on a monthly basis
Marketing Lead - This person is responsible for the marketing and promotional efforts of the Adams
Apprenticeship. The Marketing Leads from each team will meet with Adams organizers, Brett Nicol as
Entrepreneur in Residence and Callie Brauel as Assistant Director, to design and execute an annual
promotional strategy for the program. This includes blog posts, PR, photography, monthly email newsletters
and more.
Events Lead - This person is responsible for helping organize events, serving as an extension of the
Adams team. For example, these leaders will help shape the agenda for the Fall Conference, provide
recommendations for speakers, provide recommendations for companies to visit in New York and San
Francisco, etc.
Research Lead - Professor Ted Zoller is using the Adams network for a piece of major research on
entrepreneurial networks. The research lead is responsible for capturing each major networking activity
between a student and advisor in our CRM system. These leads also assist Professor Zoller and other
faculty in specific aspects of the research process.
Admissions Lead - Attracting the top talent at UNC is critical for the Adams Apprenticeship to continue to
grow. These student leaders will help with the recruiting process, the interview process, and selection
process for the class of 2018.

BEGIN NETWORKING
To start the year, each team will receive a pool of 20-40 advisors that correspond to similar career interest.
For example, the Marketing team has a list of marketing related advisors. The team is responsible for
contacting each member of this pool before April.
Apprentices will receive networking guidance during two of the co-curricular sessions. The teams can
discuss in more detail tips and techniques to improve networking.
This networking activity in the early part of the year accomplishes a few objectives:
--Students hit the ground running
--Advisor network continues to remain active
--Students are able to begin courting potential board of advisors
--Initial feedback on leadership plans from advisors

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