Designed for: Designed by: Date: Version:

The Business Model Canvas

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments

Key Resources Channels

Cost Structure Revenue Streams

 Designed for: Designed by: Date: Version: Documentation:

The Lean Canvas Read Instructions

Watch YouTube video

Problem Solution Unique Value Prop. Unfair Advantage Customer Segments This is a post it! Copy and
paste it to the canvas.

This is a post it! Copy and

paste it to the canvas.

Existing Alternatives Key Metrics High-Level Concept Channels Early Adopters This is a post it! Copy and
paste it to the canvas.

This is a post it! Copy and

paste it to the canvas.

Cost Structure Revenue Streams

Lean Canvas is adapted from The Business Model Canvas (www.businessmodelgeneration.com/canvas)

This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit:
http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.

Excel implementation by: Neos Chronos Limited (http://neoschronos.com/)

This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit:
http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.
 Designed for: Designed by: Date: Version: Documentation:

The Value Proposition Canvas Read Instructions

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Product Customer paste it to the canvas.

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paste it to the canvas.

Benefits Wants
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Experience Fears paste it to the canvas.

Features Needs

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paste it to the canvas.

Company Enter value in the -- Designed for: -- box Substitutes

Product

Ideal Customer
Based on the work of Steve Blank, Clayton Christensen, Seth Godin, Yves Pigneur and Alex Osterwalder. Released under creative commons license to encourage adaption and iteration. No rights asserted.

This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit:
http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.

Excel implementation by: Neos Chronos Limited (http://neoschronos.com/)

This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit:
http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.
 Designed for: Designed by: Date: Version: Documentation:

The Lean Canvas Lean Canvas Ash Maurya 01 January 2010 1.0
Read Instructions
Watch YouTube video

Problem Solution Unique Value Prop. Unfair Advantage Customer Segments This is a post it! Copy and
paste it to the canvas.
Business models needs to be Lean Canvas Helps startups raise theirs Personal Authority
Startup Founder (Creators)
more portable odds of success
Advisors / Investors (Collaborators)
Measuring progress is hard Progress Dashboard
"Expert" endorsements
work

Communicating learning is Sharing Learning

This is a post it! Copy and
critical
paste it to the canvas.

Existing Alternatives Key Metrics High-Level Concept Channels Early Adopters This is a post it! Copy and
paste it to the canvas.
Github meets Weight-watchers
Intuition, business plan, Create Lean Canvas 1. Blog / Book / Workshops Familiarity with Lean Startups,
for business models.
spreadsheets
Track Experiment 2. Startup / Acelerators / Investors Customer Development,
Startup report card
Invite Collaborator Business Model Canvas.

This is a post it! Copy and

paste it to the canvas.

Cost Structure Revenue Streams

Hosting Costs - heroku (currently $0) 30-day Free trial @ $14/mo

People Costs - 40hrs & $65/hr - $10K/month (1 private canvas / 3 collaborators)

Break-even point: 743 customers

Lean Canvas is adapted from The Business Model Canvas (www.businessmodelgeneration.com/canvas)

This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit:
http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.

Excel implementation by: Neos Chronos Limited (http://neoschronos.com/)

This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit:
http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.