BAUHAUS MOVEMENT

BAUHAUS MOVEMENT

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Jayashree Samal
 BAUHAUS MOVEMENT

INDEX

1. Creative Brief
Project Summary
Sections

2. Audience
Overview
Persona

3. Perceptions/tone

4. Navigation Map
Menu
Legend

5. Wire Frames

6. Styles

7. Credits

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Jayashree Samal
 BAUHAUS MOVEMENT
CREATIVE BRIEF

Project Summry:
The purpose of this application is to give insight into the history and philosophy of Bauhaus movement and how it impacted
modernism and all aspects of design. The goal is to educate designers and others interested in the topic how Bauhaus move-
ment has influenced development of avant-garde design and visual arts that have profoundly shaped our visual world today.

Sections:
1.Home
The home page will have 6 buttons for each section. There will a brief intro with a quote. As you hover over a button the
button will move up and show the title of the section. There will be a brief intro for each section with an image fading into
another image along with text. This page will have access to the history, philosophy, impact, works of art, Bauhaus artist,
timeline.

2.History:
This section will have text on the history of Bauhaus and three buttons with small images of the three different Bauhaus
school.
Bauhaus Weimar
Bauhaus Dessau
Bauhaus Berlin
As the user hovers over the button on each of the Bauhaus school an image will appear along with a small pop up with a
brief blurb about the school.

3.Philosophy Behind Bauhaus movement

This section will have have one image and scrolling text with up and down arrows. The user will have to
Click the up and down arrows to move to different sections of the text.

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Jayashree Samal
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4.Impact
This section will have a brief text on how the Bauhaus movment has strongly influenced Design, Architecture and Art. There
will be four images on.
bauhaus architecture
bauhaus graphic design
bauhaus furniture
bauhaus paintings
As the user hovers over the image text on the impact of that particular section will appear along with a
Collage of 6 thumbnail images. As you click on the small image a larger image of that design will slide from top to appear.

5.Timeline of Bahaus movement (1919-1933)

This section will include 7buttons identified by a year. Seven buttons will appear along .As the user clicks on the button, it
will load images of important people and events that contributed to that movement. There will also be brief text along with
each of the image.

6. Credits
This section will include information about all the sites from where references for text have been taken. It will give a list of
all the sites from where all the images have been taken for producing the the site.

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Jayashree Samal
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AUDIENCE

Primary audience
- will be man and woman between the age of( 21-50) from all fields of art and design (architecture, industrial, interior, graph-
ic, furniture design) who are interested to learn about Bauhaus movement

Secondary audience
will be students between the age of( 18-25) who are in the field of art and design and have an interest to learn about this
art movement.

Persona
Eugenia Deckovich 44

lives in washington DC

Profession: Curates exhibition at the Smithsonian.

Education: PHD in Art History
Income: $80,000 -100,000

She is happily married. She lives in DC with her spouse and her three children.
She has a busy life. She travels around the world, collaborates with other muse-
ums and has interest in art history and spends a lot of time researching about
art and design movement.

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Jayashree Samal
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NAVIGATION MAP Home
Weimar

HIstory Dessau

Berlin

Scrolling Text
Home Philosophy of Bahaus

HIstory architecture
Philosophy of Bahaus graphic design
Home Impact
Impact furniture

Major Artist paintings

Timeline Joseph Alber

Wassily Kandisky
Timeline
1919-1933 Piet mondrian
Paul klee
Johanes Itten

1919-1920

1921-1922

1923-1924

1925-1926

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Jayashree Samal
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WIREFRAME Home

Bauhaus Movement banner Geomatric shapes

Home
HIstory Image of Bauhaus school TEXT
Philosophy
Impact The first proclamation of the Bauhaus
Major artist declared: Archiects, painters, and sculp-
Timeline tors must recognize anew the composite
character of a building as an entity... Art
is not a profession. There is no essen-
tial difference between the artist and the
craftsman. The artist is an exalted crafts-
man... Together let us conceive and create
the new building of the future, which will
embrace architecture and sculpture and
painting in one unity and which will rise
one day toward heaven from the hands of
a million workers like the crystal symbol of
a new faith.

Dimension: 840px/480px

The quote will be animated and the rest of the text will appear all together. Geomatric
shapes will animate one by one and reveal a picture of Bauhaus school building.

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WIREFRAME History

Bauhaus Movement banner

Image of Bauhaus school The school existed in three German

Home cities
HIstory (1) Weimar 1919-1925; (2) Dessau
Philosophy 1925-1932; (3) Berlin 1932-1933), under
Impact three different directors (Walter Gropius
Major artist 1919-1927; Hannes Meyer 1927-1930;
Timeline Ludwig Mies van der Rohe 1930-1933),
until it was finally closed by the Nazi
government.

Image of Bauhaus school Image of Bauhaus school Image of Bauhaus school

Weimar Dessau Berlin

Dimension: 840px/480px There will be three buttons for three different school of Bauhaus. As the user drags the thum-
nail image, the big size image will appear along with text.

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Jayashree Samal
 BAUHAUS MOVEMENT
WIREFRAME Philosophy

Bauhaus Movement banner

The most important influence on Bauhaus Image of Bauhaus school

Home was modernism, a cultural movement
HIstory whose origins lay as far back as the 1880.
Philosophy It was based on radically simplified forms,
Impact the rationality and functionality, and the
Major artist idea that mass-production was reconcil-
Timeline
able with the individual artistic spirit. With
that belief
upon simplified forms and unadorned
functionalism, it emphasized that the
machine could deliver elegantly designed
items for the masses

Scrolling text

Dimension: 840px/480px This section will have have one image and scrolling text with up and down arrows. The user
will have to Click the up and down arrows to move to different sections of the text.

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Jayashree Samal
 BAUHAUS MOVEMENT
WIREFRAME Impact

Bauhaus Movement banner

The Bauhaus had a major

Home image on impact on art and architecture
HIstory
trends in Western Europe, the
Philosophy
United States, Canada and
Impact
architecture, Israel The impact of the experi-
Major artist furniture, ences in the First World War,
Timeline
painting and poverty and inflation created
Graphic design a new consciousness, which
strongly influenced Design,
Architecture and Art. One of
the main objectives of the Bau-
haus was to unify art, craft, and
technology. The machine was
considered a positive element,
and therefore industrial and
product design were important
components.

Dimension: 840px/480px Will Showcase art and design work produced by Major Bauhaus artists.
There will be 4 sections.

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Jayashree Samal
 BAUHAUS MOVEMENT

WIREFRAME Timeline

Bauhaus Movement banner

Home
HIstory 1925-1926
1921-1922 1929-1930
Philosophy
Impact
Major artist
Timeline 1919-1920 1923-1924 1927-1928

Text on related
event

image of Event

Dimension: 840px/480px Six buttons will appear along. As the user clicks on the button, it will load images of important people
and events that contributed to that movement. There will also be brief text along with each of the image

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Jayashree Samal
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STYLES

Fonts: Html Fonts: Images

Arial Frankilin Gothic

Color Background
Fonts:Flash
#000000 Gillsans
Candara
#CC9900

#EC1C24

#5C8727

#F3901D

#00A4E4

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Bibliography

Wilson, Tome. .November 18, 2009

<http://www.dieselpunks.org/profiles/blogs/art-history-the-bauhaus>

Griffith Winton, Alexandra. The Bahaus. New York: The Metropolitan Museum of Art, August, 2007
<http://www.metmuseum.org/toah/hd/bauh/hd_bauh.htm>

Bauhaus 19191933: Workshops for Modernity. November 8, 2009January 25, 2010

<http://www.moma.org/interactives/exhibitions/2009/bauhaus/Main.html>

ENCYCLOPEDIA OF IRISH AND WORLD ART Bauhaus Design School (1919-1933).

<http://www.visual-arts-cork.com/history-of-art/bauhaus-design-school.htm#history>

Credits

Mies van der Rohe Ludwig,1924 MR Armchair. <http://camio.oclc.org/>

Kandinsky Wassily, Kleine Welten I from the set Kleine Welten. September 1922
<http://camio.oclc.org/>

Hay Morris photostream

<http://www.flickr.com/photos/34256343@N02/3749056196/>

Marc Wathieus photostream

<http://www.flickr.com/photos/marcwathieu/471709936/sizes/o/>

96dpis photostream
<http://www.flickr.com/photos/loewenhertz/113532425/>

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Jayashree Samal
 BAUHAUS MOVEMENT

Credits

Sludgegulpers photostream
<http://www.flickr.com/photos/sludgeulper/4663757335/>

hans.munks photostream
<http://www.flickr.com/photos/grumt/339700316/>

96dpis photostream
<http://www.flickr.com/photos/96dpi/3765774447/>

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Jayashree Samal