Guide to the

Volvo Corporate typefaces

This guide is an introduction to the Volvo corporate typefaces used for external
communication. It presents font formats, language coverage, font equivalents for
non-latin languages, and also typographic usage dos and donts. The Volvo fonts
are the property of Volvo and must not be used by others than Volvo companies.

2012.08.20
Corporate typefaces
The Volvo typefaces are unique and have been specially designed for their legibility and distinctiveness. They also
complement the Volvo logotype in style and feel. The Volvo typefaces are unique to Volvo.

The Volvo typeface family offers the user variety from open and friendly script to more serious technical type,
all in a variety of weights and formats. The Volvo typefaces are to be used for all external communication and sales
promotional material. When the corporate typefaces are used consistently by all Volvo businesses, their impact will
increase and they will strengthen the Volvo brands visual presence considerably. Remember never to use the Volvo
logotype in running text. Instead it should be reproduced in capitals or upper-case and lower-case.

Note: Typefaces for office and in-house use are Arial/Helvetica and Times/Times New Roman. These support
both Western, CE, Greek and Russian Cyrillic and comes among the standard set of fonts in most computers. For
web usage, please refer to the respective Internet, extranet and intranet design manuals, available for download on
the Volvo intranet.

Sans Serif
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 ;,.\/:|<>!?@~$%^&*()_+-= 1234567890 ;,\./:|<>!?@~$%^&*()_+-=
Volvo Sans Pro Volvo Serif Pro
Volvo Sans is a distinct sans serif typeface and its pure lines A friendly typeface, Volvo Serif is open and closely allied
are ideal for representing the quality and integrity of the Volvo to script. Its proportions are elegant and very suitable for
brand. Volvo Sans is a very legible typeface, making it particularly descriptive or narrative text. Volvo Serif is available in regular,
suitable for presenting technical information and specifications bold, italic and bold italic.
but also for headlines, subheadings, captions and descriptors.
Type family Style
Volvo Sans is available in five weights.
Volvo Serif Pro Regular
Type family Style
Italic
Volvo Sans Pro Light Bold
Medium Bold Italic
Regular
Bold

BROAD
Super

For Volvo font formats and Inhouse/on-screen ABCDEFGHIJKLMNOPQRSTUVWXYZ

typefaces please consult page 2 >>
For Volvo fonts language versions
please consult page 3 >>
For non-latin languages font equivalents
please check pages 4-6 >>
1234567890$ % !?@&#/()+= -.;,~
Volvo Broad Pro
This typeface is a forceful upper-case typeface. Use it only for
headlines in advertising and other external communications and
sales promotional material. Not permitted for office use, text in
letterhead or other stationery, on-screen presentations, etc
Note: Do not use Volvo Broad for Volvo Group communication.

Type family Style

For typographic usage dos and donts
please see pages 7-8 >> Volvo Broad Pro Volvo Broad
Volvo Broad Outline Pro (Min. size 30 pt)
(Large, Medium, Small)
Volvo font formats
The Volvo typefaces are OpenType fonts. OpenType is a cross-platform font format for better language support and
advanced typographic control. OpenType fonts may be installed and used alongside PostScript and TrueType fonts.

Volvo Broad Pro, Volvo Sans Pro and Volvo Serif Pro are all OpenType fonts. OpenType is adapted to the
Unicode standard for text processing, a great advantage in multilingual typesetting and the Volvo OpenType fonts all
support Western and Central European languages. Volvo Broad Pro also support Greek and Russian Cyrillic and
Volvo Sans Pro has specially adopted numerals to match upper-case letters in e.g. range names (FH16 and the like).
Volvo Broad Outline comes i three versions:
Broad Outline Large - For large print headlines (above 1000 pt)
Broad Outline Medium - For print headlines (30 pt to 1000 pt)
Broad Outline Small - For web headlines (minimum size 40 pt)

Note: Do not use Volvo Broad Outline headlines in other colors or tints than full black or white.

If an operating system or software application does not fully support Unicode, replace the Volvo fonts with the fonts
advised for office and inhouse/on-screen usage.

Note: When installing new Volvo fonts it is important to first remove all old ones or they may cause conflict
and mixage problems.

Inhouse/on-screen fonts
Inhouse and office communication means Word documents, e.g. letters and other forms, (internal) PowerPoint
presentations etc. For most purposes, templates are available. Since a majority of the Volvo Group employees do
not have the Volvo Corporate typefaces installed, fonts that come as standard in most computers must be used.
Arial (or Helvetica) is the replacement to Volvo Sans Pro and as a substitute to Volvo Serif Pro, Times (or Times
New Roman) is the preferred choice.

Please note that Volvo Sans Pro does not have any italic fonts. As a consequence, the italic versions of Arial and
Helvetica must be avoided.

For information on the fonts used in intranet, extranet and Internet applications, please consult the respective
manuals or usage guidelines.

2
Volvo fonts language versions
Volvo Broad Pro
Volvo Broad Pro is an OpenType font that covers all Western and Central European languages (incl. Turkish and
Icelandic), and also Greek and Russian Cyrillic. The Volvo Broad Pro font contains all available language version letters,
numerals and signs created for Volvo Broad and may be installed and used alongside PostScript or TrueType fonts.

Volvo Broad Pro languages:

All Western, Icelandic, Polish, Czech, Slovac, Hungarian, Bulgarian, Romanian, Albanian, Slovene, Croatian, Serbian
and other Balcan, Estonian, Latvian, Lithuanian, Turkish, Greek and Russian.

Volvo Sans Pro and Volvo Serif Pro

Volvo Sans Pro and Volvo Serif Pro are OpenType fonts that cover all Western and Central European languages
(incl. Tukish), but not Greek and Russian Cyrillic. For the latter languages, use Arial as a substitute for Volvo Sans
and Times as a substitute for Volvo Serif.

Volvo Sans Pro and Volvo Serif Pro languages:

All Western, Icelandic, Polish, Czech, Slovac, Hungarian, Bulgarian, Romanian, Albanian, Slovene, Croatian, Serbian
and other Balcan, Estonian, Latvian, Lithuanian, and Turkish.

NOTE: All Volvo fonts are downloadable at the Volvo Corporate Identity website.

3
 Non-Latin equivalents and samples
For non-latin languages Volvo does not provide any corporate fonts cost or copyright reasons limit the possibilities
to develop Volvo-owned fonts for many non-latin languages. For the most frequent of those languages however,
Volvo has developed tables with some recommended equivalents to the Volvo fonts. In order to be consistent,
different Volvo companies operating in the same markets should use the same equivalents to the Volvo fonts
Arabic
Arabic
Arabic
(see tables below). These tables are also found as PDFs at the Volvo Corporate Identity website, PDF Library.
Arabic
Arabic
Arabic
Arabic
Arabic
Arabic
Note: All non-latin fonts are to be acquired from an external font supplier.

English
Arabic
Arabic
English
English
English Sample
Sample
Sample
Sample English
English
English
English Arabic
Arabic
Arabic
Arabic Typeface
Typeface
Typeface
Typeface Sample
Sample
Sample
Sample Arabic
Arabic
Arabic
Arabic
English
English
English
English Sample
SampleSample
Sample English
English
English
English Arabic
ArabicArabic
ArabicTypeface
Typeface
Typeface
Typeface Sample
SampleSample
SampleArabic
Arabic
Arabic
Arabic
Arabic
English
English
Volvo
Volvo Broad
Volvo Broad
Broad
Volvo Broad
Sample
Volvo
Volvo
Sample
Company
Volvo
English
English
Company
Company
Volvo Company
Arabic
Ahmed
Ahmed
Arabic
Ahmed
Typeface
LT
LT
Typeface
Regular/
LT Regular/
Regular/
Ahmed LT Regular/

SampleSampleArabic


Arabic







Volvo
Volvo
Volvo Broad
Volvo Broad
Broad
Broad Volvo
Volvo Volvo
Company
Volvo
CompanyCompany
Company Ahmed
Ahmed Ahmed
Ahmed LT
LT Regular/
LT Regular/
Regular/
LT Regular/










English
English
Volvo Broad
Volvo
English Broad Sample
Volvo
SampleSample
Company
Volvo English
English
Company
English Ahmed
Arabic
ArabicArabic
Ahmed LT Regular/
Typeface
Typeface
Typeface LT Regular/ Sample Sample
Arabic
Arabic
Sample Arabic

























Volvo
Volvo


Volvo

Volvo
Broad
Sans Broad
Light
Sans


Sans LightLight Volvo
Volvo

Volvo
Volvo

CompanyCompany

Company

Volvo Company
Company


Ahmed

Insan
Insan
Insan

Ahmed LTThin/
Regular/
LT Regular/

Thin/

Thin/














Volvo


Sans Light
Volvo



Company


Insan

Thin/








Volvo
Volvo
Sans

Sans
Light Light
Volvo


VolvoCompany
Company


Insan


Insan
Thin/
Thin/









Volvo
Volvo



Sans


Volvo
Volvo Sans
Volvo



Sans
Light

Light

Sans
Sans

Light
Light
Volvo

Volvo
Volvo
Volvo

Volvo

Company
Company

Company

Company

Company
Company


Insan
Insan

Thin/


Insan
Thin/
Thin/



Insan
Insan/ Thin/
Insan/



















Volvo
Volvo

SansSans
Volvo


Company

Volvo
Company

Insan/

Insan/









Volvo
Volvo


Volvo



Sans

Volvo Sans

SansSans
Volvo


Volvo Volvo


Volvo

Company
Company




Company
Company



Insan/





Insan/


Insan/
Insan/












Volvo

Volvo Sans

Volvo

Volvo
Volvo

Volvo
Sans
Sans

Sans
Sans

Medium
Sans
LightMedium
MediumLight Volvo
Volvo
Volvo
Volvo Volvo


Volvo
Volvo
Company
Company
Company


Company

Company
Company
Company Insan/

Insan

Insan Insan/

Bold/
Insan
Insan Bold/
Thin/
Thin/
Bold/





















Volvo


Sans


Medium



Volvo


Volvo
Volvo Company


Company
Company Insan


Bold/








Volvo
Volvo


Volvo
Sans


Volvo
Sans
Sans
Medium
Sans
MediumMedium

Medium Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Company
Company
Company
Company
Company
Company


Insan

Insan

Insan
Bold/
Bold/


Insan
Bold/
Bold/












Volvo
Volvo
Volvo
Volvo
Sans
Volvo
Sans
Medium
Sans
Bold
Sans
Sans
Bold Medium
Bold Volvo
Volvo
Volvo Volvo
Volvo Company
Company
Company
Company
Company
Insan
Bold/
Insan
Insan/ Bold/
Insan/










Volvo




Sans
Bold

Volvo
Volvo
Volvo

Company
Company
Company











Volvo

Volvo

Volvo
Sans
Volvo
Sans


Sans
Bold

Sans
Bold Bold
Bold Volvo
Volvo
Volvo
Volvo Company
Company
Company
Company








Volvo

Volvo Sans
Volvo

Volvo

Volvo

Sans Bold
Sans
Sans

Sans
Medium
Super Bold


SuperSuper
Medium Volvo
Volvo
Volvo
Volvo
VolvoVolvo Company
Company
Company
Company
Company
Company


Insan



Insan
Bold/
Bold/








Volvo



Sans

Super Volvo
Volvo
Volvo Company
Company
Volvo Company
Company








Volvo
Volvo
Volvo
Volvo
Sans
Sans
Sans
Super
Sans
Super Super
Super Volvo Company



Volvo



Sans
Volvo


Super
Sans Super Volvo
Volvo

Company
Company









Volvo
Volvo




Sans

Sans

Bold

Bold
Volvo

Volvo


Company
Company













Serif












Volvo
Volvo


Company
Company










Volvo
Volvo

Volvo
Volvo
Serif

Sans
Serif
Volvo Sans
Super
SerifSuper Volvo
VolvoVolvo

Volvo


Company
Company
Company


Company
Arial/



Arial/

Arial/


Arial/















Volvo
Volvo

Volvo Serif
Volvo
Serif

Serif
Serif


Volvo

Volvo Volvo
Volvo



Company
Company

Company
Company



Arial/
Arial/
Arial/
Arial/













Volvo

Serif

Volvo

Serif
Bold
Volvo
Volvo
Company
Company
Company


Arial
Arial/
Arial/

Bold/
Arial

Bold/











Volvo
Volvo
Serif
Serif
Volvo


Bold
Serif

Bold
Bold


Volvo Volvo

Volvo Company

Company
Company
Arial Bold/
Arial Bold/








Volvo
Volvo


Serif


Serif
Bold Bold



Volvo Volvo




Company
Company




Arial Arial




Bold/
Bold/








Volvo

Volvo

Volvo Serif

Serif

Serif Bold

Bold

Bold
Volvo
Volvo

Volvo
Company
Company


Company
Arial


Arial
Arial
Bold/
Bold/




Bold/









Volvo
Volvo
Volvo
Volvo
Volvo


SerifSerif
Bold
Serif
Serif

Bold


Bold
Italic
Bold Italic
Italic



ItalicVolvo
Volvo
Volvo



Company
Company
Company


For Arial
Arial/
body


copyBold/

Arial/
and general,

in-house and locally produced




communication,

OpenType

Volvo

Serif Bold











Volvo


Volvo
Volvo
Serif
Volvo
Volvo
Serif
Serif
Bold
Serif
Serif Bold
Bold
Bold
Italic
Bold
ItalicItalic
ItalicItalic




fonts


Arial for Arabic or CG Simplified are recommended.


Volvo
Volvo

Serif
Volvo
Volvo
Volvo Serif

Italic
Serif
SerifSerif
Bold Bold


Italic
ItalicBold ItalicVolvo


Volvo

Company
Company

Arial Arial

Bold/
Bold/






Volvo

Serif Italic

Volvo
Volvo
Volvo Serif
Volvo Serif
Serif Italic
Serif
ItalicItalic
Italic
A
few close equivalents as Al Bayan or AXtManal (for Mac) are also suitable, but




Volvo Serif
Volvo
Volvo
Volvo Serif
SerifSerif
Bold ItalicItalic
ItalicBold
Italic


for

each of them there may be possible software compatibility problems.

Arial
Arial
Volvo
Volvo
Arial SerifSerif
Arial ItalicItalic Volvo
Volvo Company
Volvo Company
Company
Volvo Company Arial/
Arial/
Arial/
Arial/






Arial
Arial
Arial
Arial
ArialArial Volvo
Volvo
Volvo
Volvo Company
Volvo Company
Company
Company
Company
Arial/
Arial/
Arial/
Arial/
Arial/









Volvo Company Arial/
Chinese
ArialArial Volvo
Volvo
Company
Company Arial/
Arial/



English Sample English Chinese Typeface Pinjyin/Chinese Sample Chinese

Volvo

Volvo
Volvo
Volvo
Company



Volvo
Volvo
Company
Volvo
Volvo
Company
Company


Company
Company
Company
Company































Volvo Volvo
Volvo
Company
Volvo
Volvo Company
Company
Company
Company

Volvo
Volvo
Volvo Volvo
Volvo
Company
Volvo
Volvo
Volvo
Volvo
Company
Volvo
Volvo Company
Company
CompanyCompany
Company
Company
Company
Company
Company

































Volvo Volvo
Volvo
Company
Volvo Company
Company
Company

Volvo






Volvo
Volvo Volvo
Volvo
Company
Volvo
Volvo
VolvoCompany
Company
Volvo
Volvo Company
Company
Company
Company
Company
Company
Company
Company
Company
































Volvo Volvo
Volvo
Volvo
Company Company
Company
Company

Volvo
Volvo
Volvo
Volvo
Company







Company
Company
Company

4
 Volvo
Volvo Company
Company VOLVO
VOLVO COMPANY
COMPANY
Japanese
Japanese Typefaces
Typefaces 2006.03.08
2006.03.08
Volvo
Volvo
Sans
Volvo
Broad
English
English
Volvo
Volvo
English
Light
Sans
BroadLight
Typeface
Typeface
Company
Sans Company
Light
Typeface
VOLVO
VOLVO
Sample
Sample
Volvo
VolvoCOMPANY
COMPANY
English
English
Company
JapaneseCompany
Japanese
Gothic
Gothic
Typefaces
Typefaces
MB101B/
Japanese MB101B/
Japanese
Typeface
Chu-Gothic

Typeface
BBB/
Chu-Gothic BBB/
MB101B
MB101B


Sample
Sample
BBB
BBB Japanese
Japanese
English
Volvo SansTypeface
Light Regular Sample
Regular SampleEnglish
English Japanese Typeface
Japanese Typeface Sample
SampleJapanese
Japanese
Volvo
Volvo
Volvo
Volvo
Volvo Sans
Broad
Volvo
Volvo Sans
Sans
Volvo
Light
Company
Company
Broad
Light
Light
Sans Regular
Regular
Light
VOLVO
VOLVO
Volvo COMPANY
COMPANY
JapaneseCompany
Japanese
Volvo Company Typefaces
Typefaces
Gothic
Gothic MB101B/
Chu-Gothic BBB/
MB101B/
Chu-Gothic BBB/

MB101B

MB101B
BBB


BBB
English
English
Typeface
Typeface Sample
SampleEnglish
English Japanese
Japanese
Typeface
Typeface Sample
SampleJapanese
Japanese
VOLVO Regular Volvo
VOLVOCOMPANY
COMPANY VolvoCompany
Company

R-KL
Volvo
VolvoBroad
Broad Chu-Gothic
Chu-Gothic
Gothic
Gothic BBB/
MB101B/BBB/
MB101B/


BBB
BBB
MB101B
MB101B

Volvo
Volvo
Volvo
Volvo
VolvoSans
Sans
Sans
Broad
Sans
English VOLVO
VOLVOCOMPANY
Light
Light
Light
Light
Broad Regular
COMPANY A:A:Ryumin
Gothic Ryumin R-KL/
MB101B/ R-KL/
R-KL
MB101B


Non-Latin
English Typeface
Typeface Sample
Sample English
English Japanese
Gothic
Japanese Typeface
MB101B/
Typeface MB101B Sample
Sample Japanese
Japanese
Volvo
VolvoSans
SansRegular
Regular Volvo
Volvo
Volvo
Volvo Company
Company
Company
Company A:Chu-Gothic
A: Ryumin
Chu-Gothic
Ryumin BBB/
R-KL/
BBB/
R-KL/


BBB
BBBR-KL
R-KL



Volvo
Volvo
Volvo
Volvo
Volvo
Sans
Sans
Sans
Sans
Broad
Sans
Light
Light
VOLVO
Light
Broad
Light
Light contd.
Regular
Regular
VOLVOCOMPANY
Regular
Regular COMPANY
Medium
Medium
Company Gothic
VolvoCompany
Volvo Company
Gothic MB101B/
MB101B/
MB101B
MB101B
R-KL

Volvo
VolvoSans
Volvo
Volvo Sans
Sans Light
Light
Light Medium
Medium Volvo Company A:
B:
A:
B:
Ryumin
Ryumin
Chu-Gothic
Chu-Gothic
Futo
FutoGo
R-KL/
R-KL/
BBB/
BBB/
B101
Go /
B101


/





B101
R-KL
BBB
B101BBB



Volvo
Volvo
Volvo
Volvo
Volvo
Sans
Sans
Sans
Light
Broad
Broad Light
VOLVO
Regular
Regular
Light
Light
Regular
Regular
VOLVOCOMPANY
COMPANY
Regular
Regular
Volvo
Volvo
Volvo
Volvo Company
Company
Company
Company
Chu-Gothic
A:
B:
Chu-Gothic
Gothic
Gothic
A:
B: Ryumin
Futo
Ryumin
Futo Go
BBB/
Go
BBB/
MB101B/
MB101B/R-KL/
B101
R-KL/
B101 /




/



BBB

B101

B101
BBB
MB101B
MB101B
R-KL




R-KL
Volvo
Volvo
Volvo
Volvo
Volvo Sans
Sans
Sans
Sans
Sans Light
Light
Light
Light Medium
Regular Medium
Regular Volvo Volvo Company
Company
Volvo
English Sans
English
Typeface Regular
Typeface Sample Sample
English
Volvo English
Company Japanese
Chu-Gothic
Chu-Gothic
Japanese Typeface
TypefaceBBB/
BBB/

BBBSample
BBB
Sample Japanese
Japanese
Volvo
Volvo
Volvo
Volvo Sans
Volvo
Volvo
Volvo
Volvo
Sans
Sans
Sans
Sans
Medium
Sans
Sans
Sans
Medium
Light
Light
Japanese
Light
Light
Light
Light
Regular
Medium
Medium Volvo
Volvo
Volvo Company
Company
Company
B:
A:B:
A:Futo
Futo
Ryumin
Midashi
Midashi
GoGo
Ryumin
Go
B101
B101
R-KL/ /
R-KL/
MB31/
Go MB31/

/


B101

B101
R-KL
R-KL
MB31
MB31



Volvo
Volvo
Volvo Sans
Sans Company
Medium
Medium
Regular
Regular Volvo
Volvo Korean
English Typefaces
Company
Company A:A:Ryumin R-KL/ BBB
R-KL

MB31
Volvo
EnglishSans
English Light
Typeface
Typeface
Light Bold
Bold Sample
Sample
English Ryumin
Chu-Gothic
Japanese
Japanese
Chu-Gothic R-KL/
BBB/
Typeface
Typeface
BBB/

BBBR-KL Sample
Sample
Japanese
Japanese
Volvo
Volvo
Volvo
EnglishSans
Volvo
English Sans
Sans
Sans
TypefaceLight
Light
Regular
Regular
Light
Typeface
Volvo
Volvo
Volvo
Volvo
Regular Sample
Regular
Bold Sample
Company
Company
Company
Company
English
English
B:B: Futo
Midashi
Futo
Midashi
Japanese
Go
Japanese
Go
Go B101
MB31/
B101
MB31/
Typeface
Typeface
/
/
B101
B101 MB31

Sample
Sample
Japanese
Japanese
Volvo
VolvoVolvoSans
Volvo
Broad SansLight
Light
BroadLight
Medium
Medium Bold
Medium
VOLVOVOLVO
Medium Volvo
COMPANY
Volvo
COMPANY
Volvo
Volvo Company
Company
Company
Company A:A:
Gothic Ryumin
Ryumin
Gothic
MB101B/ R-KL/
R-KL/
MB101B/



MB101B R-KL
R-KL
MB101B


Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Sans
Sans
Sans
Sans Company
Light
Light
English
Sans
SansRegular Medium
Regular
Bold
Bold
Light
Light

Medium
Bold
Bold Volvo
Volvo Korean
Sample

English Typefaces
Company
Company

Midashi
B:Midashi
B:Futo
Futo
Japanese
Gothic
Gothic

GoGoMB31/
MB31/
B101
B101
Typeface
MB101B/
MB101B/ /
/



B101 MB31
B101
MB101B
MB31
MB101B




Sample


Japanese

Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Sans
Sans
Broad
Sans
Sans
Sans
Medium

Medium


BroadBold
Bold


Light
Light Medium
MediumVOLVO
VOLVO Volvo
Volvo
COMPANY
COMPANY

Volvo
Volvo
Volvo
Volvo Company
Company






Company
Company
Company
Company


B:
A:
B:Futo
A:
GothicFuto

Go
Gothic
Midashi
Gothic


Midashi
Gothic

Go
Ryumin
Ryumin B101
MB101B/
Go MB101B/
Go
/
B101


R-KL/
R-KL/ /


MB31/
MB101B/


MB31/
MB101B/

B101





B101


R-KL
R-KL
MB101B
MB101B
MB31
MB101B


MB31
MB101B















Volvo Volvo
Sans
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
VolvoSans
Sans
Sans
Light
Sans
Sans
Broad
Broad

Sans
Light
Regular
Regular
Light


Light
Medium
Medium


Bold

Company
Bold


VOLVO
VOLVOCOMPANY
Volvo COMPANY
Volvo
Volvo


Volvo Korean

Company


Volvo

Company
Company

Company



Company
Company B:


Gothic
Gothic
Typefaces

B: Futo
Futo


Chu-Gothic Go

MB101B/
MB101B/
Go
BBB/ B101
B101 / /







Chu-Gothic BBB/

MB101B
MB101B
B101
B101
BBB BBB














Volvo
Volvo English
VolvoSans
Volvo
Volvo
Sans
Volvo
Volvo
Volvo Sans
Sans
Light
Sans
Sans
Sans
Volvo Typeface
Bold
Bold


Sans

Light
Light
Regular
Light
Medium
Medium
Super
Sans
Light
Light
Super

Regular
Medium
Medium Volvo
Volvo
Volvo Company
Sample

Volvo Company
English
Company


Company
Gothic
Gothic


Midashi
Midashi
Gothic
Gothic

Go Korean
MB101B/
MB101B/
GoMB31/
MB101B/ MB31/
MB101B/
Typeface








MB101B
MB101B
MB31
MB101BMB31
MB101B Sample


Korean




Volvo
Company
BBB
Volvo
VolvoSans
SansLight
Light Bold
Bold
Volvo
Volvo
Volvo
Volvo



Sans
Sans
Sans Bold


Sans



Super
Light
Light
Bold
Super
Light Bold




Bold
Volvo
Volvo
Volvo
Volvo


Volvo



Company



Company
Company


Company
Company


B:
Midashi


B:
Midashi
Chu-Gothic
Go MB31/
Chu-Gothic
Gothic
Gothic


Gothic BBB/
MB101B/
MB101B/ BBB/


Futo
Futo GoGo
Go MB31/
B101B101 /
/



B101



MB101B/
MB31
B101
BBBMB31
MB101B
MB101B
MB101B















Volvo
Volvo
Volvo
Volvo Sans
Sans
English Company
Sans
Light




Light
Medium
Medium Regular
Typeface



Regular
Volvo
Volvo
Volvo
Volvo Korean
Sample
Company


Company



English Typefaces
Company



Company


A:


Chu-Gothic


Midashi
Ryumin
Korean Typeface


Chu-Gothic BBB/
BBB/



A: Ryumin
Midashi GoGo
R-KL/ MB31/
MB31/
R-KL/




BBB
R-KL
BBB
MB31
MB31
R-KL
Sample




Korean




Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Sans
Sans
Volvo
Volvo
Sans
Volvo
Sans
SansLight
Light
Super
Super


Bold
Broad
Sans
Serif Bold
Light
Light
Regular
Sans
Serif
Regular


Regular
Medium
Medium
Regular
Bold
Bold Volvo
Volvo
Volvo
VOLVO COMPANY
Volvo Company

Company


Company
Company
Gothic
Gothic

MB101B/
MB101B/
HYGothicExtra/HY
Ryumin
Ryumin R/



MB101B

MB101B
R R MB101B

R/






Volvo
VolvoSans

SansBold


Bold


Volvo

Volvo
Volvo

Volvo
Volvo
Volvo
Volvo
VolvoCompany
Volvo
Volvo
Company

Company
Company
Company
Company
Company
Company
Company
Company

Gothic


Gothic


MB101B/
Midashi


MB101B/
Go
MB31/ MB101B
MB31


R-KL




Volvo
Volvo
Volvo English
Volvo
Volvo
Volvo
Sans
Serif
Sans
Serif
Volvo
Sans
Volvo
Volvo
Sans Company
Typeface
Super


Super
Sans
Light


Broad


Light
Medium
Light
Sans
Regular

Medium
Bold
Regular


Bold



Volvo
Volvo
Volvo Korean
Sample
Volvo
Volvo
Volvo
Volvo
Volvo
Company
Company
Company
Company
English
Company
Company
Company
Company
Company Typefaces
A: A: Ryumin
Midashi
Ryumin
Gothic


Ryumin
Gothic
Ryumin
A:

A:
Go MB31/
R-KL/
Korean
MB101B/
MB101B/
R/

R-KL/


R
Typeface



R/

R


HYGothicExtra/HY
Ryumin
Ryumin R-KL/
R-KL/

MB31
R-KL
MB101B
MB101B
R-KL
R-KL




Sample




Korean


Volvo
VolvoSans

SansBold
Bold
VOLVO COMPANY
Volvo
Volvo


Volvo
Volvo
Volvo
Volvo
Volvo
VolvoVolvo Company
Company
Company
Company
Company
Company
Company
Company
Company B:

FutoB:
Gothic
Gothic
Go


MB101B/
MB101B/
Futo
B101Go /
B101

/
R R MB101B

B101 MB101B
MB101B
B101







Volvo
Volvo
Volvo
Volvo Serif
Volvo
Sans
Volvo
Volvo
VolvoSansSans
Sans
Serif Company


Serif
Regular
Sans
Light
Bold

Serif



Regular
Super
Super
Light
Bold Medium

Volvo

Medium

Volvo
Volvo
Volvo
Volvo Korean
Company
Volvo
Volvo Company
Company
Company
Company
Company
Company
Company
Company Typefaces
MB101B/

Ryumin
Ryumin
Gothic
Gothic

Ryumin

Ryumin


R/R/

MB101B/



B/


B/ B B MB101B







Volvo
VolvoSans
English
Volvo
Volvo
Volvo Sans
Sans Super
Sans
Sans Typeface


Super
Bold

Bold

Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Sample
Volvo
Volvo
Company
Company
Company
Company
Company
Company
Company
English
Company
Company
Company
Gothic


Gothic
Gothic
Korean
MB101B/
MB101B/
MB101B/
HYGothicMedium/HY
B: B:
Gothic
Futo MB101B/
Futo
Go B101
Go Typeface






B101
/ / MB101B
MB101B
MB101B
MB101B
B101 B101


Sample






Korean


Volvo
Volvo
Volvo
Volvo
Volvo
Volvo Volvo
Sans
SansLight
Serif


Serif
Serif
Broad
Sans

Medium

Light
Bold
Bold Medium
Medium


Medium


Volvo


VOLVO COMPANY


Volvo
Volvo
Volvo
Volvo
Company
CompanyCompany Ryumin
Company
Company
Company



Ryumin
Ryumin

R/
B/R/
B/


HYGothicExtra/HY
B:

B:
Futo


Futo


RB
B R


Go Go
B101
B101
/
/ B101
B101










Volvo Company Volvo
Volvo
Volvo
Volvo Company
Company
Company
Korean


English Typefaces
Volvo
Volvo

Sans
Sans Super
Super




Gothic
Gothic
Midashi

MidashiMB101B/
MB101B/
Go MB31/

Go
MB31/ MB101B
MB101B
MB31 MB31

Volvo
Volvo
Volvo
Volvo
Volvo Serif
Volvo
Sans
English
VolvoSerif
Volvo
Sans


Serif
SansBold
Sans
Light

Bold
Bold
Sans


Light
Bold
Typeface
Medium

Serif Bold
Italic
Medium
Bold
Italic Volvo
Volvo
Volvo
Volvo
Volvo Company


Sample

Company


Company
Company
Company





Ryumin
Ryumin

Ryumin

Ryumin

B/
B/
B/

HYGothicMedium/HY
R/R/
Korean

B
RBR
Typeface



B/ B

B




Sample

Korean

Volvo
VolvoSerif
Volvo
Volvo
Volvo



Serif
SansSans

Super
Super
Broad Volvo


Volvo
Volvo
Volvo
Volvo Company

Company
Company
Company
Company




Ryumin
Ryumin
Gothic
Midashi


R/R/

MB101B/
HYGothicExtra/HY
Gothic MB101B/
Midashi
Go MB31/
Go R



MB31/
R MB101B MB31
MB101B
MB31










Volvo
Volvo
Volvo
Volvo
Volvo

Serif
Serif
Sans
SansSans
Serif Bold
Bold
Medium

Medium
Bold
Sans
Light
Italic
Italic
Light
Bold
BoldVOLVO COMPANY
Volvo
Volvo
Volvo
Volvo

Company
Company
Company
Company


Company


Ryumin
Ryumin
Ryumin

B/B/
B/


B B
B



Volvo
English
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo Sans
Volvo
Volvo
Sans Company




Serif
Serif
Sans
Sans
Bold
SansSans
Bold
Light


Typeface


Bold
Light Bold



Bold Volvo
Volvo


Volvo
Volvo


VolvoVolvo
Volvo
Volvo Korean
Company

Sample


Volvo
Company

Company

English


Company
Company
Company

Company Typefaces
Gothic
Company
Company




Ryumin
Ryumin
Gothic



Korean
HYGothicExtra/HY
Midashi
Midashi Typeface

Go Go
MB31/
MB31/


R/R/

MB101B/
HYGothicMedium/HY
MB101B/ MB31
R R MB101B

BMB101B
MB31


Sample







Korean






Volvo
Volvo
Volvo
Volvo
Volvo
Serif
Serif


Serif
Bold

Bold
Italic

Serif
Broad


Italic


Italic


Italic



Volvo
Volvo


Volvo
Volvo

Company




Company

Company
Company





Ryumin
Ryumin


Ryumin


B/B/




R/
HYGothicExtra/HY
Ryumin R/
R
B
R



Volvo
VolvoSerif
Volvo
Volvo
Volvo

Bold
Serif
Serif
Sans
Serif
Volvo
Sans Sans

Bold
Bold
Bold

Bold

VOLVO COMPANY
Volvo
Volvo
VolvoVolvo
Volvo
Volvo
Volvo Company



Company
Company
Company
Company
Company


Company
Company


Ryumin
Ryumin
Ryumin
Ryumin
Gothic

B/
R/
Gothic

B/
R/
HYGothicExtra/HY


MB101B/
MB101B/




B MB101B
BRMB101B
R












Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Serif
Serif
English
Serif Company


Sans
SansSans
Bold
Italic
Typeface
Bold
Italic


Bold
Broad

Bold
Italic
Italic


Volvo
Volvo
Volvo
Volvo
Volvo Korean


Sample




Volvo


English
Company
Company


Company


Company

Company
Company

Typefaces
Ryumin
Ryumin
Ryumin




B/
R/B/
R/

Korean



HYGothicMedium/HY
Gothic
GothicMB101B/
MB101B/
HYGothicExtra/HY


RB

R
Typeface

B
MB101B
MB101B

Sample








Korean






Volvo
VolvoVolvo
Volvo
Volvo
Volvo
Serif
Volvo
Sans Serif
Serif
Bold
Sans
Super


Sans
Bold
Super
Italic
Serif Italic
Light
Bold
Bold Italic VOLVO COMPANY
Italic Volvo Volvo
VolvoCompany

Gothic
Company
Company

Company
Ryumin
Ryumin
Gothic

B/
MB101B/B/

MB101B/

HYGothicMedium/HY
Ryumin
Ryumin R/B/
B/R/





RB
B
B
BMB101B
R
MB101B






Arial
Arial
Volvo
Volvo
VolvoSerif

Sans Bold
Bold
Serif Bold Italic
Italic Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo Company

Company

Company

Company
Company
Company
Company
Company
Company


MSP
Ryumin Gothic/
B/ MSP
HYGothicExtra/HY
MSP Gothic/
MSP

B
MB101B







Korean

Volvo
Volvo
VolvoEnglish
VolvoSerif
Volvo
Sans
Arial
Volvo
Volvo
Arial
Volvo
Volvo
Volvo
Volvo
Sans
Serif
Sans
Sans
Company
Serif
Bold
Sans Bold
Typeface
Super
Serif
Italic
Broad
Sans
Super
Italic
Light
Super
Super
Volvo
Volvo
Volvo
Volvo
VOLVO COMPANY
Volvo
Volvo
Volvo Korean
Sample English Typefaces
Company
Company
Company
Company
Company
Company
Company
Company
Ryumin
Ryumin
Ryumin
Gothic
MSP
Ryumin
MSP
B/B/
Gothic
Ryumin R/R/
B/
Gothic/
Gothic/

Korean


MB101B/
MB101B/

HYGothicMedium/HY

MSPMSP
HYGothicExtra/HY
HYGothicMedium/HY
Gothic
GothicMB101B/
MB101B/







B
Typeface
B
B
R R MB101B

MB101B
MB101B
Sample








Volvo
VolvoVolvoSerif
Volvo
Serif
Arial
Arial
Volvo
Serif
Sans
Bold
Serif Bold
Bold
Italic Volvo
Italic Volvo
Volvo
Volvo
Volvo Company
Volvo
Volvo
Volvo
Volvo Company
Company
Company MSP
Company
Company
Company
Company
Company
Ryumin
Ryumin
Ryumin Ryumin
MSP R/ B/B/

Gothic/
R/
Gothic/


MSP R
MSP
HYGothicExtra/HY


B
B

R




Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Serif
Volvo Serif
Sans
English
Serif
Volvo Sans
Serif
Volvo Company
Italic
Italic
Company
Typeface
Italic
Serif
Serif Medium
Italic
Bold
Serif Bold Italic Volvo
Italic
Volvo
Volvo
Volvo
Volvo
VolvoKorean
Company
Korean
Sample
CompanyEnglish
Company
Company
Company
Company Typefaces
Company Ryumin
Ryumin
Ryumin
Typefaces
Ryumin
Ryumin
Ryumin
R/R/
R/
B/
Ryumin R/
R/B/


HYGothicMedium/HY
Korean

HYGothicBold/HY



R/




RR
Typeface
R


B R
RBR


Sample Korean






Arial
Volvo
Arial Broad
Sans Light Volvo
Volvo
VOLVO COMPANY
Volvo Company
Company
Company HYGothicExtra/HY
MSP Gothic/ MSP
HYGothicMedium/HY
MSP Gothic/ MSP


Volvo
Volvo
Serif
Serif Volvo
Volvo
Volvo
Volvo
Volvo
Volvo Company
Company
Company
Company
Company
Company Ryumin
Ryumin R/ R/

R
RR




Medium Volvo Company
Volvo
Volvo
VolvoVolvo
Volvo
Serif
Volvo Sans
Serif
Serif
Bold
Sans Bold
Italic
Serif Italic
Bold Volvo Company HYGothicExtra/HY
Ryumin
Ryumin
Ryumin RyuminR/R/
B/
B/
B

HYGothicMedium/HY R B
Volvo
Arial
Arial Sans
English Typeface Volvo
Volvo Company
Company
Sample Company
English HYGothicBold/HY
MSP
MSP Gothic/
Gothic/MSP
KoreanMSP

Typeface



Sample Korean
Arial
Volvo
Arial
Volvo
Volvo
Volvo Korean
Broad
Sans
Serif
Serif
Volvo Sans Light
BoldItalic
Italic
Serif Bold
Bold Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
VOLVO COMPANY
Volvo Company
Company
Company
Company
Company
Company MSP
Company HYGothicExtra/HY
MSP Gothic/
Ryumin
Ryumin Gothic/
B/ R/
R/
Ryumin MSP
HYGothicMedium/HY

B/ MSP


HYGothicExtra/HY

R
BRB






Volvo
Volvo
Volvo Sans
Serif
Serif
English
English Super
BoldBold
Typeface
Typeface
Bold ItalicVolvo Volvo
Volvo
Volvo
Volvo
Volvo
Volvo
Volvo Company
Company
Company
Company
Company
Sample
Sample English
Company
Company
Company HYHeadLineBold/HYB
Ryumin
Ryumin B/Korean
B/


HYGothicMedium/HY
English Ryumin Korean
B
BB
BTypeface
Typeface


Sample
Sample Korean

Volvo
VolvoArial
Arial
Volvo
Serif Sans
Serif
Bold Medium
Italic Company HYGothicBold/HY
MSP
MSP B/Gothic/
Gothic/
RyuminB/MSPMSP





Volvo
Volvo Sans
Broad
Sans Light
English
Bold Volvo
VOLVO COMPANY
Volvo
Volvo
Volvo Company
SampleCompany
English
Company
Company HYGothicMedium/HY
HYGothicExtra/HY
Korean Typeface
HYGothicExtra/HY
Sample
Korean
Volvo
Arial
Arial
Volvo
Volvo Sans
SerifSerifSuper


Bold

Bold
Italic Volvo
Italic Volvo Volvo Company


Company
Company



HYHeadLineBold/HYB
MSP

MSP
Ryumin

Gothic/
Gothic/
Ryumin

B/ MSP

B/
MSP





BB










Volvo
Volvo
Volvo
Volvo Sans


Sans
Serif
Serif Medium
Light
BoldBoldItalic
Italic Volvo
Volvo
Volvo Company
Company


Volvo Company

Company
Company HYGothicMedium/HY



HYGothicBold/HY
HYGothicMedium/HY
Ryumin
Ryumin B/ B/




B B




Volvo Volvo
Volvo
Volvo
Volvo Serif




Serif
Serif Broad
Volvo Broad
Italic

Volvo

Italic

VOLVO Volvo

Company
VOLVOCOMPANY
COMPANY
Volvo Company

Ryumin



Company





R

HYGothicExtra/HY
Ryumin

R/


HYGothicExtra/HY
R/


HYMyeongjoMedium/HY R











Sans



Bold
Super

Volvo
Volvo
Volvo

Company
Company

HYGothicExtra/HY




HYHeadLineBold/HYB



Volvo
Volvo
Volvo
Volvo
Serif

Serif
Italic


Sans
Sans



Italic


Medium
Light
Volvo
Volvo
Volvo Company



Company




Company
Company



Company


Ryumin
Ryumin




R/
R/ R R


HYGothicBold/HY
HYGothicMedium/HY
HYGothicMedium/HY








Volvo
Volvo
Volvo
Serif

Serif
Serif
Italic




Italic



Volvo
Volvo
Volvo
Volvo
Company



Company
Company
Company


Ryumin
Ryumin




HYMyeongjoMedium/HY
R/ R/


R R







Arial Sans
ArialVolvo
Volvo

Sans


Bold
Super

Medium


VolvoVolvo
Volvo
Volvo Company







MSPHYGothicExtra/HY

Company
Company


Company

MSP
Gothic/

Gothic/
MSP MSP

HYHeadLineBold/HYB
HYGothicBold/HY










VolvoSerif
Volvo
Volvo Sans
Sans

Bold

Volvo
Volvo
Volvo
Volvo


Volvo

Volvo

Company
Company
Company

Company

Company
Volvo Company
Company HYGothicMedium/HY
HYGothicMedium/HY

HYMyeongjoExtra/HY









Arial
ArialSerif
Volvo Sans




Light








Volvo
Volvo Company
VolvoCompany
Volvo
Volvo
Volvo
Company
Company
Company
Company
HYGothicMedium/HY
MSP MSP




Gothic/
Gothic/
MSPMSP


HYMyeongjoMedium/HY









Arial
Arial
Volvo
Volvo Sans
Sans
Super
Bold
Medium Volvo


Volvo
Volvo
Volvo
Volvo Company
Volvo
Volvo
Volvo
Volvo Company
Company
Company
Company
Company
CompanyCompany
Company MSPMSP
Gothic/
Gothic/
MSPMSP
HYHeadLineBold/HYB



HYGothicExtra/HY


HYGothicBold/HY



Volvo

Serif

Bold






Volvo VolvoCompany
Volvo
Volvo
Volvo
Company
Company
Company
Company



HYMyeongjoExtra/HY








Volvo
Volvo Sans
Serif
VolvoSans

Light

Super

Volvo
Volvo
Volvo Company
Company
Volvo
Volvo
Volvo Company
Company
Company
Company
Company HYGothicMedium/HY

HYMyeongjoMedium/HY



HYHeadLineBold/HYB



Volvo
Volvo


Sans
Sans
Serif

Bold


Bold
Bold



Italic

Volvo
Volvo
Volvo
Volvo
Volvo Company
Company
Company
Company
Company
Volvo
Volvo Company
Company



HYGothicExtra/HY
HYGothicExtra/HY
HYMyeongjoExtra/HY









Sans
Volvo Serif



Medium
Bold



Volvo
Volvo Company
VolvoCompany
Volvo




Company
Company




HYGothicBold/HY




HYMyeongjoExtra/HY








Volvo
Volvo

Serif
Sans
Volvo Sans
Serif


Light
Super
Bold



Italic


Volvo
Volvo
Volvo
Volvo Company
Company



Company
Company









HYMyeongjoMedium/HY
HYGothicMedium/HY
HYHeadLineBold/HYB

HYMyeongjoExtra/HY




















Volvo
Volvo Sans


Serif
Serif
Medium
Bold Volvo

Volvo Company
Company


Company HYGothicBold/HY


HYMyeongjoExtra/HY
HYMyeongjoMedium/HY


Volvo
VolvoSerif
Sans
Sans Light
Light Volvo

Volvo Company

Company






HYGothicMedium/HY
HYGothicMedium/HY


Volvo
Volvo Sans



Serif

Super
Bold

Italic




Italic Volvo


Volvo
Volvo

Company






Company
Company

HYMyeongjoMedium/



HYHeadLineBold/HYB


HYMyeongjoExtra/HY
HY






















Volvo
Volvo

Serif
Sans
Serif

Bold

Medium


Volvo
Volvo
Volvo Company
Company


Company


HYMyeongjoExtra/HY
HYGothicBold/HY
HYMyeongjoMedium/HY

Volvo Company HY
Volvo SerifItalic




HYMyeongjoMedium/















Volvo
Volvo Sans


Serif
Serif


Super
Bold
Bold Italic Volvo
Volvo
Volvo



Company
Company


Company

HYHeadLineBold/HYB


HYMyeongjoExtra/HY
HYMyeongjoExtra/HY




Volvo
Volvo
Arial Sans
Sans


Medium
Medium Volvo
Volvo Company
Company


HYGothicBold/HY
HYGothicBold/HY

HYWoolungdoLight/HYL








Volvo Serif Italic Volvo
Volvo Company
Company HYMyeongjoMedium/HY
HYMyeongjoMedium/ HY
Volvo
Volvo Serif
Arial Serif
Bold
Bold Italic
Sans Super Volvo
Volvo Company
Company HYMyeongjoExtra/HY
Volvo Company
Volvo Company HYHeadLineBold/HYB
HYMyeongjoExtra/HY
HYWoolungdoLight/HYL



Volvo
Volvo Serif
VolvoSerif Italic
Bold
SansSuper
Super Italic Volvo
Volvo
Volvo Company
Company
VolvoCompany HYMyeongjoMedium/HY
HYMyeongjoMedium/
Company HYMyeongjoExtra/HY
HYHeadLineBold/HYB HY
Volvo Sans Volvo Company HYHeadLineBold/HYB

Volvo Serif Bold
Arial Volvo Company
Volvo Company HYMyeongjoExtra/HY
HYWoolungdoLight/HYL
Volvo
Volvo Serif
Serif Italic
Bold Italic Volvo
Volvo Company
Company
Company HYMyeongjoMedium/
HYMyeongjoMedium/HY
HYMyeongjoExtra/HY HY
Volvo
Arial
Volvo Serif
VolvoSerif Bold
SerifItalic Volvo
Volvo
Volvo Company
Company
VolvoCompany
Company HYMyeongjoExtra/HY
HYWoolungdoLight/HYL
HYMyeongjoMedium/
HYMyeongjoMedium/HY HY
Volvo Serif Volvo Company HYMyeongjoMedium/HY

Volvo Serif Bold Italic Volvo Company HYMyeongjoExtra/HY
Arial
Volvo Serif Italic
Volvo Serif Bold Volvo
Volvo Company
Volvo Company
Company HYWoolungdoLight/HYL
HYMyeongjoExtra/HY
HYMyeongjoMedium/HY
Volvo
Arial Serif
VolvoSerif Bold
SerifBold
Bold Italic Volvo
Volvo Company
VolvoCompanyCompany HYMyeongjoExtra/HY
HYWoolungdoLight/HYL
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Volvo Serif Italic Volvo Company HYMyeongjoMedium/HY
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HYWoolungdoLight/HYL

 Non-Latin contd.
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6
The Volvo fonts usage
The Volvo fonts Volvo Broad Pro, Volvo Sans Pro and Volvo Serif Pro are intended for external communication.
Together with the Volvo logotype and iron mark they are an important part of our graphical identity. The purpose with
all usage of corporate fonts for text is a maximum of clarity and readability. It is strictly forbidden to change or distort
the fonts to create other weights or letter-shapes:

Do not alter the vector outline of the characters

Do not create a new typographic font (that may be used in a computers font handling system/software)
with any version of the original Volvo fonts

Do not alter any of the Volvo Sans fonts to italic (within Volvo, the usage of italics is excluded for this
sans typeface)

Note: AB Volvo has only given permission to one* extra version of Volvo Broad, the Volvo Ocean Race headline font
(Distressed Volvo Broad). The one single usage allowed is in the official Volvo Ocean Race communication.

Normal use
Normal use means the use of typography in all everyday communication, mainly by the use of templates. Texts
appear as plain, filled characters in corporate, profile or accent color*. Spacing, kerning and other necessities for
good typographic use, as well as positioning text on image or colored backgrounds etc. are within the fields
of this usage.

Extraordinary use
For non-template communication, under special circumstances, i.e. unique, high-profile or prestige productions,
special effects in type reproduction may be considered:

Embossing or debossing

(Hot) foil techniques or high-gloss text on a matte background or the opposite

Tone-in-tone print or stitching

(Overlapping) transparent letters or type collages

Drop shadows or mirroring effects

Outline

Images within letters

Circular settings or angled letters

These techniques may be used only as long as readability, quality and clarity are not jeopardized. Especially for Volvo
Broad, witch is closely connected to Volvo values, utmost care must be taken when using any of those effects. The
usage in digital and mobile media may also put further demands on type visuals, technically as well as aesthetically.

For questions, please consult the respective Volvo companies brand or communication departments or contact
Volvo Group Brand Management Department.

*Please note that Volvo Broad Outline is to be used in black or white only until further notice.

7
The Volvo fonts donts
The Volvo fonts are to be used in the same way as all other fonts. There are however a few typographic
effects or applications that should be avoided in order to maintain clarity, readability and protect the specific
characteristics of the Volvo typefaces.

Do not make italics out of upright letters. Do not stretch/extend (or condense) to change
the width of the characters.

Do not change outlines to dotted or stitched lines. Do not fill or adjust parts of the characters.

Do not affect the appearance of the characters by Do not jeopardise readability and clarity e.g. by
removing parts, apply in pattern grids or the like. positioning thin outline letters on a scattered
image background.

Do not manually change outline information to Do not overdo visual effect combinations like 3D
create other weights or letter shapes. extrution, outline, drop shadows etc.