The Energy Saving Business

Visualise for a moment having within your

hands the potential to save a company up
to 40% of their energy costs operating in
a marketplace estimated to be worth over
a $ trillion.
Everyday, people everywhere are being encouraged by their governments and
the media to save energy. Through the TV, Radio, Newspapers, Magazines, the
Internet and even Hollywood Movies, the urgent need to be energy efficient is
being promoted.

Thats because saving energy is seen as one of the primary ways of combating
something we all face, climate change. The next Bill Gates will be
the entrepreneur who defines
Indeed the consequences of climate change are seen by many as the single
the green industries.
biggest threat that civilisation has ever faced.
Trade and Industry Secretary, UK.
Of course, all of us want to make a positive contribution to addressing this
global problem, but at the same time climate change is presenting us with
arguably the biggest business opportunity of the 21st Century.

The UK Trade & Industry Secretary, having held detailed discussions on climate
change with his political counterparts across the globe has described it as:
The greatest business opportunity of our age

Tim Bond, the Head of a leading Investment Bank, Barclays Capital, released a
report predicting that Climate change will boost the global economy and
dominate financial markets over the next 25 years. He added: If ever the time
were ripe for such an energy revolution, it is now"

And Bill Gross, a man who proved his ability to spot future profit potential in
global markets has stated: "Reinventing energy is a multitrillion-dollar
opportunity. It dwarfs any business opportunity in history."

You can be certain of one thing with increasing pressure from governments
and growing awareness from the media, The Energy Saving Business is here
to stay! It is set to be high on the international agenda for many years to come.
As an Enigin partner you will be poised to maximize on this in a huge way
indeed it is hard to imagine anything else that can remotely compare with
this potential.
Your Business Opportunity
You will be able to offer an irresistible business
proposition that will appeal to your clients both
logically and emotionally. The Enigin Solution is
exactly what companies need right now to
save energy... the timing is perfect!
As an Enigin partner you not only have access to a fantastic range of energy
saving products but we also provide you with a powerful set of unique business
tools that will enable you to secure business, lots of business, in a highly
professional and credible way.

Given that 40% savings are readily achievable it will come as no surprise when
you experience very high customer demand. With Enigin you not only provide
an exceptional investment opportunity for your clients - at the same time you
will enjoy an incredible business opportunity. As an Enigin partner you will
benefit from millions of potential customers who readily see the urgent need to
save energy.

1 Products that can save a staggering 30% 40% even over 50%
on some applications.

2 A groundbreaking system in Eniscope that makes it easy for your

customer to see the savings and thus buy the products risk free.

3 A range of powerful business tools in Nucleus, ECOS, and

PeopleMaps that enable you to focus your time on building a
successful, profitable business.

You dont need to be technical to succeed as an Enigin Partner, but you do

need vision, good business acumen and sound commercial judgment along with
all the necessary drive and determination to build a long-term serious business.

Rarely do small businesses get a chance to save money, cut their wastage and
help the environment all at the same time. Knowing where to start when it
comes to reducing energy wastage can be difficult.
Neil Gould, head of Powergen SME business.

With our systematic presentation format, which incorporates motivating high

quality audiovisual presentations, your clients will readily appreciate that saving
energy is no longer an option for them its a must!
As an Enigin Partner you can operate as either a
highly efficient single person business - manage
a Marketing Suite with several key staff that we
will help recruit and train - or run multiple offices
across a region, even a whole country.

Energy Saving Products

As an Enigin partner you will be given direct access to some of the most
efficacious energy saving solutions available on the planet. All Enigin
solutions are designed to provide a very attractive pay-back proposition
to your customers - normally less than two years - which equates to a
50% return on investment! Whats more, they are such easy products
to demonstrate. Consider just a few examples:

LESS Light Energy Saving System

In its crudest form a conventional light bulb is probably only 10% efficient that
means up to 90% of the energy consumed is wasted and converted to heat.
Conventional florescent tubes and metal halide while more efficient still leave a
lot to be desired. In many companies lighting can be a major cost. However, we
can provide you with stunning solutions that in the first place make sure that
light is produced efficiently, then with occupancy sensing ensure that lights are
turned off automatically when they are not required add to that daylight
harvesting which ensures that light output is exactly what is needed and you
can deliver savings of well over 50%.

i-MEC Intelligent Motor Energy Controller

Ac induction motors are amongst the most common form of electro mechanical
engineering in daily use and consume more than half of all the worlds
electricity, and yet motors can be incredibly wasteful. In the right applications
i-MEC can save up to 40% of the energy consumed by many motor driven
production facilities by dynamically adjusting the amount of energy a motor uses
in direct proportion to the job of work it does. In effect i-MEC will electronically
size the motor to its torque requirement every 100th of a second.

ACES Air Conditioning Energy Saver

Millions of simple air conditioning units waste unbelievable amounts of energy

every day. Not only is the power demand very high, but air conditioning also
contributes to extreme peak energy demand on the hottest days of the year,
which the energy infrastructure has to cope with and your customers are further
penalized for with added maximum demand charges. ACES is a sensor-driven
electronic controller with software algorithms designed to detect thermodynamic
saturation and to optimize the compressor to enable it to deliver exactly what is
needed to maintain room temperature in the most economical way. This low
cost solution will typical save around 30% - in some instances even up to 40%.

The timing for an Energy Saving Business couldnt be better experts

agree we are on the verge of an energy saving revolution and we can
give you the solutions that businesses desperately need.
Powerful Business
Development Tools
At Enigin we have spent years developing the most THE KNOWLEDGE BASE is a veritable oasis of
Powerful business development tools known to man information on virtually every conceivable subject
and these bespoke crucial elements are available matter relating to the Energy Saving Business be
exclusively to Enigin partners. We provide dynamic that technical, commercial, administrative or the all
training programmes and harness the very latest important sales & marketing. Distilled from literally
techniques and organisational tools with one primary thousands of hours of practical experience from within
objective: So that our partners and their people can be the Energy Saving Business the KB24 Knowledge Base is
their best when it counts. your reliable, always-available, source of help, information
and advice.
Although we have some of the most efficient energy
saving solutions available, with a superb monitoring
Everything we have accumulated from our collective
system in Eniscope nevertheless our greatest asset is
experience in this business coupled with the real life
the people who represent us across the globe. At Enigin
experience our distributors face in the real world is
we believe that People are the primary determinant in
the success of any business distilled into this invaluable resource. This resource is
updated literally - every single working day!
Thats why we invest so much time and money into
developing and supporting our partners because we We believe it is vital that you have access to all of the
know quite simply when you succeed then so do we! critical information you will need literally 24/7/365 and
that is why we have created the Knowledge Base, along
with the fast enquiry response system.
NUCLEUS has been developed exclusively for
Enigin its an incredibly proficient organisational tool
that provides real time support its been designed ECOS provides easy on-line access to most
to enable Enigin Partners and their team to Enigin products.
concentrate on what they do best, secure new
business and simultaneously provide incredible levels They can be purchased very conveniently, negating the
of customer service. need for you to hold stocks, and they are normally
dispatched the same day from our capacious distribution
So, you need a business proposal for a potential client... facilities based either in the UK or North America.
NUCLEUS will enable you to produce a stunning,
application specific proposal with full colour graphics in
minutes ensuring the proposal is created in a style that is
most likely to get results. NUCLEUS incorporates the
most sophisticated Customer Relationship Management
programme (CRM) ever devised...
The Enigin Story
Enigin plc is a dynamic new company with a
fresh clear vision for the future a sharply
focused business with imaginative yet practical
solutions to the urgent need for companies to
save energy
pioneering new technologies that will provide immediate and lasting benefits
which are completely self financing and perform with utter reliability for
decades to come.

Most of the original foundation team at Enigin has worked together for decades
in the development of leading edge energy saving products, Innovative Business
Solutions and Global Marketing Initiative.

Consider some of the key milestones achieved by the Enigin team: -

74 82 84 86 87 91 92

1974 1984 1987 1992

Two of our Founder Directors
Ian Wrigley FRSA and Eddie
Delaney work together against
a background of surging oil
prices and the government
backed Save It campaign.
It was also the year that an
RSA report examined the use
of energy resources,
pre-dating popular modern
concerns about the
environment.
1982
Installation within the UK of
the very first, Digistat
microchip based energy
saving controller, originally
developed by American
Stabilis. Following hundreds of
successful installations these
became a benchmark for a
new generation of digital
energy management systems.
Technical development and
national launch of the
trademarked FuelBoss range
of software driven
microcontroller systems
successfully installed in
thousands of factories, hotels,
nursing homes and private
residences across the UK.
1986
Launch of the UK wide Fuel
Saving Crusade, as captured
on national television, planned
to coincide with the
Governments Get More For
Your Monergy energy
awareness campaign.
Approval for the exclusive
own branding and nationwide
distribution of the Centroller
3000 developed by Smiths
Industries allegedly one of
the rare occasions such a
concession had been made in
the tradition of this 100-year-
old company.
1991
Development and production,
of the worlds first and then
only truly intelligent single
phase AC motor controller.
This was to become the
forerunner in a range of
dynamic fixed speed motor
controllers that were ultimately
sold commercially to
Cadburys Schweppes, Coca
Cola, Gillette, Hitachi, Jaguar
and numerous other blue chip
companies.
Formation and launch of an
international manufacturing
and marketing company with a
mission to deliver turn-key
motor control solutions to a
waiting global market. Early
success was achieved
following an Energy Audit
undertaken by ETSU, which
led to negotiating terms and
coordinating the installation of
over 4000 motor controllers
across 600 sites for the UK
national chain of Dillons
convenience stores on behalf
of one Distributor.

95 96
1995
Complex control algorithms
successfully transferred to a
range of industrial motor
controllers developed in
conjunction with The British
Technology Group achieving
what many said cant be
done. Enigins Commercial
Director, Troy Wrigley and
Operations Director, Tim
McMahon work together in the
technology division.
1996
Invention and actualisation of
the Genesis range of heating
control systems successfully
installed to high acclaim in
numerous diverse applications
including British Rail. This was
also the year that EnergyMaps
was first conceptualised.
The original documentation is
now archived for posterity.
1998
Writing, presenting and
producing of Winning More
Customers for Richmond
Training, hailed as the
ultimate formula for boosting
sales. Utilised since as an
in-house training facility by
Barclays Bank plc, MacDonald
Hotels plc, Norwich Union,
98
British Glass, Tuffnells Parcels,
Anglo Group plc to name
but a few. This programme
now forms the bedrock for the
training of all Enigin Partners
and Sales Consultants. It uses
an energy saving solution as a
business model.
2004
Enigin Sales Director Ben
Willcocks joins the team as
International Business
Manager working alongside
Troy Wrigley and Tim
McMahon. The ensuing
success, of which they were
major contributors, resulted in
the company receiving several
prestigious awards. Meanwhile
Lindsey Davis, facilities
manager at Enigin HQ ran the
international sales office for
Laser when their product was
chosen, against stiff
competition, for the 2008
Olympics.
2006
Enigin was legally
incorporated as a Public
Limited Company, and the
fledgling organisation moved
into new offices in the
cathedral city of Truro. At the
same time the company also
Enigin 30 years in the making!
04 06
created a presence in the
Chrysler Building New York to
further support our USA
activities.
Troy Wrigley, Ben Willcocks
and Tim McMahon left their
lucrative secure employment
in an established energy
saving company to form part
of the strategic team that
would spearhead the Enigin
Solution namely; Eniscope,
augmented by our burgeoning
range of load-side products
that included iMEC, LESS,
ACES & CUES.
Considerable work was
directed into the development
of various powerful business
tools and web-applications to
ensure only the highest levels
of training, development and
support were given to all
partners and staff.
Enigin created a dedicated
research and development
team working on several new
and very exciting innovative
energy saving products and
solutions.
2010
We currently have numerous
partners across the globe
enjoying excellent success by
taking our ethical, triangulated
10
approach to energy
management with both
Eniscope and the most
efficacious load-side products
available on the Planet.
With the Directors firmly at the
helm, the expanded Strategic
Management Team at Enigin is
now able to boast a wealth of
business experience from a
team of real professionals,
which includes: Andrew Booth
- Operations & Finance
Manager, Ken Cheyne - Head
of Research & Development,
Ed Raynham - Head of
Software Development and
Steve Hill - Media Manager, all
of whom work to provide
support to partners,
distributors and customers
through their respective
teams.
At the 2010 NEMEX
'Sustainability Live' exhibition
we were able to officially
showcase our latest Real-time
and Analytics software
alongside our brand new
Renewable Energy Public
Display all of which
attracted overwhelming
interest from major
organizations and smaller
business alike
Your Next Step
Our mission, here at Enigin, is to create lasting
partnerships with dedicated business
professionals empowering them to deliver
the most efficacious energy saving solutions
available on the world market which in turn
their customers will be able to confidently buy
in an impartial and risk free setting.
From the very outset one of our primary objectives in developing the Enigin
Solution was to create an environment for our partners where it's easy for them
to conduct business both with their customers and in turn with Enigin.

If you feel you can meet the challenge of being part of this global phenomenon -
start by giving us a ring - or writing to us to register your interest. We will be
happy to answer all your questions and provide you with the important
information you will need to evaluate this exciting business opportunity.

Success in life is often about timing there are few occasions when a great
opportunity crosses our path, and it is rarely when the timing is just right.
However, at Enigin a unique set of conditions have been merged to form an
innovative new business opportunity with unlimited profit potential. It is a
challenging yet rewarding business for today's entrepreneur, available on a
'once only' exclusive basis.

After carefully considering the information available, your next step is to

complete an Initial Strategy Document which can be accessed on
the extranet area of the web-site. It will then be constructive to talk to
one of our Business Managers and go through the opportunity step by step.
In the meantime thank you for taking the time to consider this information -
we wish you every success in The Energy Saving Business.

Enigin... profit with integrity.

 Whilst there are costs to reducing carbon emissions the flipside is a market for climate
change technologies and services worth something like a trillion dollars by 2010 and much
more after that. Companies both big and small that have vision and creativity stand to win as
international momentum grows to tackle climate change.
Report by Shell, discussing the many commercial advantages of companies introducing
energy efficient technologies.

Europe North America

Enigin plc Enigin plc
Southview House The Chrysler Building
St Austell Enterprise Park 405 Lexington Avenue
Carclaze 26th Floor
St Austell New York
PL25 4EJ NY 10174
UK USA
euro@enigin.com usa@enigin.com

t: +44 (0)1726 871040 f: +44 (0)1726 61960

info@enigin.com www.enigin.com