SEARS EXTERNAL WEBSITE

Number of links clicked on following sites.

Weeks Facebook Google Youtube

Week 1 4356 23455 1324
Week 2 3265 37564 1784
week 3 6457 24536 1002
Week 4 6477 56463 2345
Week 5 3456 23746 1765
Week 6 7547 64537 2476
Total 31558 230301 10696

120000

100000

80000

60000

40000

20000

0
Total Purchases from each link over 6 weeks.
Week 1
Number of
Websites purchases
Facebook 3456
Google 45345
Youtube 1345
Mall websites 1004
Bing 4345
RNAL WEBSITE LINKS.
n following sites.

Mall websites Bing

347 13454
437 10034
222 23417
486 12348
346 13526
556 27654
2394 100433

120000

100000

80000

60000

40000

20000

0
weeks.
Week 1 Week 2 week 3 Week 4 Week 5
 Bing
Mall websites
Youtube
Google
Facebook

Week 5 Week 6
 Sears
Product Category Average Units Sold
Shoes 120
Clothes 70
Jewelery 110
Appliances 32
Furniture 12
Cosmetics 130
Toys 53
Fragrances 115
Other 94
Total 736

Online vs. In store Purchases for September 14th-20th, 201

Day Online ($)
Monday $ 4,625.00
Tuesday $ 6,691.00
Wednesday $ 6,495.00
Thursday $ 10,865.00
Friday $ 11,955.00
Saturday $ 13,842.00
Sunday $ 12,018.00
Total $ 66,491.00
 Sears
Average Price Revenue
Average Un
$ 85.00 $ 10,200.00 1

$ 23.00 $ 1,610.00
$ 120.00 $ 13,200.00
$ 750.00 $ 24,000.00 736

$ 550.00 $ 6,600.00
$ 20.00 $ 2,600.00
$ 40.00 $ 2,120.00 9
$ 90.00 $ 10,350.00
Shoes Clothes Jewelery
$ 60.00 $ 5,640.00
Cosmetics Toys Fragranc
$ 1,738.00 $ 76,320.00

r 14th-20th, 2015
In store ($) Online vs. In Store Purchases at S
September 14th-20th 2015
$ 5,116.00
$ 7,416.00 $80,000.00
$70,000.00
$ 7,631.00 $60,000.00
$50,000.00
$ 11,451.00 $40,000.00
$30,000.00
$ 13,956.00 $20,000.00
$10,000.00
$ 15,798.00 $-

$ 14,952.00
$ 76,320.00

Online ($) In store ($)

 Average Units Sold
120
70
110

32
12
736
130

53
115
94

s Clothes Jewelery Appliances Furniture

metics Toys Fragrances Other Total

tore Purchases at Sears

er 14th-20th 2015

e ($) In store ($)

 Sears Customer Sa
Rating Number of Customers
Very satisfied 142
Satisfied 187
Unsatisfied 66
Very Unsatisfied 31
Total 426

Unsatisfied Customers
Reasoning Results
Price 43
Service by Employees 11
Product 21
Environment 4
Lack of Promotion 18

Unsatisfied Customers vs. Satisfied Customers at Se

Lack of Promotion

Environment

Product

Service by Employees

Price

0 20 40 60 80 100 120

Column B Column D Column E

ears Customer Satisfaction for September 14th-20th 201
Number of Customers
7%
15% 33%

44%

Very satisfied Satisfied Unsatisfied Very Unsatisfied

Satisfied Customers
Reasoning
Price
Service by Employees
Product
Environment
Promotion

fied Customers at Sears

80 100 120 140

olumn E
r September 14th-20th 2015
mber of Customers
7%
15% 33%

44%

d Satisfied Unsatisfied Very Unsatisfied

fied Customers
Results
67
116
92
49
72