AMBER YOO

516 Glenrock Ave., Apartment. #310, CA 90024 w amberyoocaw@gmail.com w (661) 964-9712

EDUCATION
UNIVERSITY OF CALIFORNIA, LOS ANGELES Expected Grad. June 2018
Bachelor of Arts in Economics Cumulative GPA: 3.4
SAT: 2300 (Writing: 800, Math: 750, Critical Reading: 750) | SAT Subject Test Math Level 2: 800
Relevant Coursework: Microeconomic Theory, Principles of Accounting, Statistics, Statistical Programming with R

WORK EXPERIENCE
PURPLE SQUIRREL | Job Search and Referral Tech Startup Venice, California
Business Development Intern Dec 2016 Present
Incentivized user acquisition for the Purple Squirrel platform by negotiating and securing new partnerships
Identified 700+ potential advocates for platform through data-based research and email marketing campaigns
Evaluated business potential and determined the most effective approach for execution of projects and initiatives

R2 KOREA REAL-ESTATE INVESTMENT ADVISORY INC. Seoul, South Korea

Summer Analyst Aug 2016 Sep 2016
Conducted feasibility study on investment and urban development in countries including Sri Lanka, Vietnam, and India
Analyzed 30+ foreign properties by target region, urban progress, affiliated state-owned corporations, and past financing
Researched Official Development Assistance (ODA) loans and partnerships to optimize financial plans

CROSS-DISCIPLINARY SCHOLARS IN SCIENCE AND TECHNOLOGY, UCLA Los Angeles, CA

Program Coordinator Jul 2015 Apr 2016
Organized 3 summer programs for 150+ international students to develop their graduate school research at UCLA
Spearheaded a 10-week research program, 8-week medical study program, and a 4-week English-immersive experience
Coordinated mentorship program with professors, alumni, and graduate students to expand students professional network
Managed a $15,000 account and financial budget for receptions and lectures with attendance in excess of 200

TWAZER | P2P E-commerce Startup Los Angeles, CA

Marketing Intern May 2015 - Jan 2016
Expanded consumer base by 500% by forming key partnerships and hosting promotional events reaching 2000+ students
Synthesized comprehensive marketing strategy increasing downloads on App Store by 300% and Play Store by 200%
Oversaw focus group surveys of 319 college students for feedback on how to improve app UX/UI

LEADERSHIP
AY CONSULTING | Student-led Management Consulting Los Angeles, CA
Project Manager, Project Consultant Aug 2016 Present
Led team in ongoing project to maximize user acquisition and retention for a social networking app
Evaluated potential angel and venture capital investors to recommend for Santa Monica-based early-stage startup
Identified 3 markets through competitive profile matrix to focus long-term expansion strategy for a FinTech startup
Articulated characteristics of target demographics to build consumer profiles for app-based discount brokerage firm

MERITZ SECURITIES | Leadership Program led by Former Goldman Sachs Executive Seoul, South Korea
Summer Scholar Jun 2016 Aug 2016
Selected among 250+ applicants for interactive leadership training in the Korean investment banking industry
Led a team of 5 students in analyzing problems and stock market performances, building upon teamwork and leadership
Networked with Meritz partners and senior associates to explore company culture and familiarize with the career field

ALPHA KAPPA PSI | Professional Business Fraternity Los Angeles, CA

Director of Social Affairs Mar 2016 - Present
Developed a successful 8-week fundraising campaign raising over $4000 for various professional development programs
Coordinated product marketing competition and professional networking event with 100+ student attendees
Direct and organize event logistics for quarterly social events with 70+ attending members

HIGHLIGHTS
Languages: Fluent in Korean, Conversational in Chinese (Mandarin)
Skills: Proficient in Microsoft Suite, Adobe Photoshop, Adobe InDesign, and Statistical Programming in RStudio
Interests: Traveling, Hiking, Pennyboarding, Videography, Yelping, Animation movies