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About the company Farm Equipment Sector (FES) is one of the six sectors in which
Mahindra and Mahindra Ltd (M&M) operates. Mahindra and
Mahindra
Ltd (M&M) is the flagship company of the US$ 1.96 billion Mahindra
Group.
Mahindra and Mahindra Ltd (M&M) was awarded the Deming Prize
by JUSE in 2003.
leading to recognition
The TQM journey at FES started in 1985. It can be broadly divided
into four phases till 2003, when the company won the Deming
Prize.
a) Orientation Phase - 1985 to 1989
b) Introduction Phase - 1990 to 1994
c) Promotion Phase - 1995 to 1999
d) Development Phase - 2000 to 2003
a) Orientation Phase - The focus was on Quality Circle movement
for employees staff and workmen during this phase. The
movement started on a pilot basis in Mumbai in 1985,
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Employee Involvement was another feature of TQM and the Deming
Prize. Introduction of Continuous Improvement Teams (CIT) for
workmen, Officers' Improvement Teams (OIT) and need-based
Cross
Functional Teams (CFTs) for officers ensured 100 per cent
employee
involvement over the last three years. The total 100 per cent
employee involvement and improved labour-management
relationship
was another aspect appreciated by the Deming Examiners.
Business excellence model FES' model of Excellence, which was in general based on the
Deming
Model, can be summarised as follows:
a) Foundation comprised the following:
and Strategy.
b) The main pillars of their model of TQM comprised:
The Deming Prize Specific comments from the auditors during evaluation and
recognition specific points mentioned during the investiture ceremony
Contribution to further The journey undertaken for challenging the Deming Prize gave FES
growth/business and many benefits, which could be divided into two categories, namely:
Culture related