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PROMOTION
INTRODUCTION..........................................................................................................................3
TASK 1...........................................................................................................................................3
1.1 Communication process applicable to advertising and promotion............3
1.2 Various organizations working in advertising and promotion industry....4
1.3 Regulations of promotion in UK............................................................................... 5
1.4 Trends in advertising and promotion and impact of ICT................................5
2.1 Role of advertising in integrated promotional strategy of Westfield
Complex .................................................................................................................................. 5
2.2 Significance of branding for increasing business............................................. 6
2.3 Reviewing the creative aspect.................................................................................6
2.4 Mode of working with advertisement agency.................................................... 7
CONCLUSION ............................................................................................................................. 7
REFERENCES...............................................................................................................................8
Illustration Index
Illustration 1: Communication process ............................................................................4
Illustration 2: Integrated marketing strategy................................................................ 7
DISSERTATION HELP
TASK 1
DISSERTATION HELP
DISSERTATION HELP
DISSERTATION HELP
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