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Title: Report into the features of digital graphics

Author: Paramdeep.K. Shoker

Introduction:

In this report I am going to explain about different graphic products, choose two
and review them. I will also discuss the suitability and impact of the selected digital
graphics.

Background information:

Bitmap graphics are based and composed on pixels. They are scalable down
only and are mainly recognized as photos and illustrations. The common file
formats are JPG. BMP. PGF. Bitmap graphics are also known as raster
graphics

Vector graphics are based on mathematical equations. They are often made
up of lines, shapes and curves. They are fully scalable which means if there
size is increased or decreased there file Quality will remain the same. The
common file format for vector graphics are EPS. PDF. AI. And SUG. They are
easily recognized as illustrations and logos

Main Report
Graphic 1

]
This type of image is vector and bitmap. The text in this image is the movie name
which is BFG, the text also says the world is more giant than you can imagine. The
text also tells the audience what the film release date is on 22nd July. The title is in
the colour brown. According to colour phycology the brown colour represents
warmth, Nature, earthiness, reliability and support which identifies the description of
the big friendly giant. The date is in the white colour, the white colour could
represent simplicity, sophistication, efficiency. The colour green is also used to
represent nature. In graphic products colour phycology is vital. The size is
1500x1125

The characters shown in this movie poster are the bfg and the little girl called
Sophie. file type jpeg and sizes s: 1500x1125

This type of image includes bitmap and vector. This image has various different
texts the first piece of text that catches the audiences eye is the title which is BFG. I
opened up abode Photoshop and I opened up the image in there. From using abode
Photoshop I learned that this image is made up of many pixels.

The image informs us about the date and tells us when the film will releasing on that
date. The motive is to entertain the audience. This image identifies the two main
characters in the movie. The motive of the poster is to persuade the audience to see
the film. The film poster represents kindness and friendship.

The features of this poster are suitable for children as it creates a friendly expression
of the giant. This poster created a friendly expression of the giant as it shows the
giant is smiling. It also shows the children that the giant is friendly as hes sis
holding a girl without causing any form of harm to her.

The main audience for this poster are children. The poster is aimed at boys and girls
the reason for this being that various different colours are used and manty are
natural.
The aim for this poster is to make the audience feel happy and to shoe the older
audience that humanity still exist.

The poster succeed in its purpose and has fulfilled its many people went to see the
film as it reminded them of their childhood.

The strength about this poster is the colours used, each colour has a physiological
meaning and is linked to nature. The picture used in the poster reflects the motive
of the movie which teaches the audience about the meaning of friendship. However
the poster could have been improved if it used some vibrant colours instead of
naturals colour and pastels to catch the attention of the younger audience. It would
have been better if the wicked giants were revealed this would have created and
heroic image for the giant and would have made the giant look heroic and with the
intension of saving the world. Because in the movie is about friendship conquering
your fears, standing up for yourself, and heroism (saving the world from the giants)

Graphic 2
This is a vector graphic it is composed of pixels when the image is increased it the
file quality remains the same

The file type for this graphic is SVG vector graphic. I know this because it the image
is increased or decreased in size the size will remain the same. The text on this
movie poster introduces the audience to the main the characters in the movie which
are three minions who are called: Kevin, Bob and Stuart. The text also reveals the
production company which is illumination as well as the movie name which is
Minions. The poster also tells the audience what date the film is releasing. There is
also a cardboard in the poster that states Im with stupid which reveals the comical
side of the movie.

The colour used in this poster has a meaning for it use according to colour
physiology. The background colour of this poster is white which shows the innocence
and purity of the minions. The colour black reveals the power and strength of the
minions. The colour of the minions is yellow which reflects on their personality as
the colour yellow represents optimism and happiness according to the colour
physiology. The minions wear blue denim dungarees. The colour blue represents
loyalty, trust and perseverance which are the traits of the minions.

The size of this poster is 948x1500 the text in this poster is positioned in the centre
as well as the minion. This is because the word and the image of the minions
demand your attention and the centre position is the best they can get your
attention. The file types is pdf.

The characters used in this poster are Kevin minion, Bob minion and Stuart minion.
Kevin is the Minion in the centre of the poster. Just by looking at his character and
facial expressions we can guess hes the mature one. The one who makes the rules.
I believe Kevin stereotypically represents the eldest child in the family. Then its
Stuart minion who is the minion on the left side of the poster. He is the rebellious
minion. Stereotypically he represents the middle child who could be rebellious. On
the right side of the poster is Bob minion who stereotypically represent the youngest
child in the family the reason for this is that is represent as an innocent childlike
minion.

The motive of the poster is to inform the audience that there is a new film out in
cinemas. The poster informs us about the release date which is summer 2015. The
purpose of the use of colour and character is to entertain the audience. When we
first look at the poster we learn that this is about the minions. The minions names
identify them. The movie poster also reveals that the movie will revolve around the
minions as there are no humans in the poster. Persuasive language is used with in
the text as the movie poster says meet the motive behind the word is to introduce
the minions to audience and the word meet could also reveal the minions past this
poster is humours and makes the audience laugh therefore the audience would be
willing to go to see the movie.
This poster is suitable for 2 year olds to 18 year olds and it is suitable for both sexes.
The graphic used which was vector graphic plays a vital role in the poster as it
creates a flawless illustration.

The strength for this poster is that it accomplishes the motive to make the audience
laugh, another positive factor for this poster is that it creates a sense of curiosity
which makes the audience want to meet the minions. However this poster could
have been improved if more colour was used instead of white, brown, yellow, blue
and black. More colour such as red, pink or purple would have engaged the female
audience more .

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