GLOBAL TREND AT THE POLITICAL, SOCIAL AND ECONOMIC

The rapid increase in consumption levels of materials, energy and services are one
of the fundamental drivers of global environmental change and local

As

Consumption is still a little understood phenomenon and social, cultural, economic

variables and psychological factors have not yet been clearly identified

Whereby

This theory accepts different causes of consumption, which are:

Social

*People need goods in anonymous and stressful modern

societies for stay healthy and happy

*Their basic needs extend to new objects due to the

pressure of advertising, which associates consumer goods
with sex, status, self-respect and other impulses
fundamental human

*Social theories of consumption consider the consumption

as a group phenomenon, a form of collective behavior that
helps form groups and indicate membership

*In traditional society, people consume according to their

rank and their social place.
 Political

*Social theories tend to suggest that truly effective policies

will be those that reduce social inequality and therefore the
social competence

*Consider the example of utility vehicles sports car in North

America, a fleet of vehicles that many critics considered
emblematic of waste and unsustainability in the political
ambit

*It is an essential product of a society with abundant wealth

but unequally distributed and high levels of competition
society, in which automobiles have been the favorite symbol
of status for nearly a century

*It can be expected that health policies, environment, welfare

and other policies have an impact on consumption and can
be audited and changed to promote more sustainable
practices

Economic

*That the total cost also favors Kerosene, as it can be burned in

stoves cheaper, and can be purchased and stored in small bottles
and cans, fitting into a poor cash economy with opportunities of
irregular employment

*Electric and gas fuels are cheaper than kerosene, as part of its
argument against the economic rationality

*A multigene theory can provide a the basis for policy solutions of

multiple layers to conserve and reduce energy consumption.
PRODUCED BY

MARIANA RUIZ CEBALLOS

INTERNATIONAL NEGOTIATION TECHNOLOGY