Beruflich Dokumente
Kultur Dokumente
ALEX OSTERWALDERS
BUSINESS MODEL CANVAS OVERALL PROGRESS
DO YOU HAVE A CLEAR IDEA OF
YOUR BUSINESS MODEL(S)?
REVENUE STREAMS
- FOR WHAT VALUE ARE OUR CUSTOMERS KEY PARTNERS
REALLY WILLING TO PAY?
- FOR WHAT DO THEY CURRENTLY PAY? - WHO ARE OUR KEY PARTNERS?
- HOW ARE THEY CURRENTLY PAYING? - WHO ARE OUR KEY SUPPLIERS?
- HOW WOULD THEY PREFER TO PAY? - WHICH KEY RESOURCES ARE WE ACQUIRING FROM PARTNERS?
- HOW MUCH DOES EACH REVENUE STREAM - WHICH KEY ACTIVITIES DO PARTNERS PERFORM?
CONTRIBUTE TO OVERALL REVENUES?
KEY ACTIVITIES
COST STRUCTURE - WHAT KEY ACTIVITIES DO OUR VALUE
PROPOSITIONS REQUIRE?
- WHAT ARE THE MOST IMPORTANT COSTS INHERENT - OUR DISTRIBUTION CHANNELS?
IN OUR BUSINESS MODEL? - CUSTOMER RELATIONSHIPS?
- WHICH KEY RESOURCES ARE MOST EXPENSIVE? - REVENUE STREAMS?
- WHICH KEY ACTIVITIES ARE MOST EXPENSIVE?
CUSTOMER SEGMENTS
- FOR WHOM ARE WE CREATING VALUE?
- WHO ARE OUR MOST IMPORTANT 5
KEY RESOURCES
CUSTOMERS?
- WHAT KEY RESOURCES DO OUR
VALUE PROPOSITIONS REQUIRE?
- OUR DISTRIBUTION CHANNELS?
- CUSTOMER RELATIONSHIPS?
- REVENUE STREAMS?
VALUE PROPOSITION
CHANNELS - WHAT VALUE DO WE DELIVER TO THE CUSTOMERS?
R AT E C L A R I T Y & S TAT E - WHICH ONE OF OUR CUSTOMERS PROBLEMS ARE WE HELPING TO SOLVE?