Beruflich Dokumente
Kultur Dokumente
Group C5
The session started off with the discussion of the usage of a lady in a full-
page newspaper advertisement of Spice Jet. There were various views that
emerged. One was a feministic perspective, appreciating this Spice Jets
action as a move promoting the modern businesswoman traveler. Majority
was of the view that men, being the customers and the main readers of
the newspaper, were more likely to view the advertisement if a female
model was shown in it. Another was of the view that probably a male pilot
assuring a safe flight wouldve been more apt given that the lady shown
wasnt in formals and hence was likely to just be a traveler.
The video on Dholera, the Special Investment Region (SIR) around 130
kms from Ahmedabad, revealed some of the darker sides of the mega
project of the Gujarat Government. Though it could be argued that only
the villagers points of view were shown, there is merit in their reasoning
about how it interferes with their primary source of income, agriculture
and also how difficult it is to be asked to move away from their homeland.
Oscar-winning Inside Job directors video shown at the end of the class
introduced us to the frauds committed by people in the academia. It is a
sad situation when University and research papers provide wrong
information, and due to bribes accepted by professors and researchers. It
brings us to notice the importance of transparency when it comes to
disclosure of funding by people holding high positions in the academia.
Hence, the learning is that it is prudent to ascertain the sources of funding
before trusting the results of an academic paper.