STORY TELLING BUSINESS MODEL

SERVICES OFFERED
1. Specialty workshops
Folklore Ancient heritage and tradition through music and games
Story wellness Balancing our Emotional quotient with Academic Intelligence;
Balancing our lives spiritually, physically, and emotionally is what
the workshop will offer

Language Development Learn about Role play, Body language, and movement through
Theatre

Effective Parenting Help parents relate to children and position storytelling in the
workshops right perspective while communicating

Story crafts Use of props like arts, craft masks, and other props to make stories
come alive

Shadow Play & Toy Stories Storytelling prop using shadows, lights, colours, and boxes
Puppetry Make puppets talk with sounds and voice modulations and make
them come alive with stories

2. Corporate Storytelling
Training corporate personnel in the areas of leadership skills, team building, effective communication,
behavioral traits, inclusion, diversity, gender sensitivity, and to customize the models to suit the needs
of the organization

3. Children Program
Weekend courses for children between the ages of 6 to 12, for:

1. Voice and Voice Modulation

2. Body language, movement, and expression

3. Chitrakathas and picture stories

4. Puppets in storytelling

5. Creativity and language development

6. Vocabulary build up
 7. Presenting their own stories.

8. Story Chest - A Box of materials for each story

9. Other accessories to set up the room like curtains, jingles, kits etc.

4. Courses

4.1 Beginners course in storytelling

Duration: 20 hours over 3 days

Fees: INR 18000 includes 15% service tax, certificate, snacks tea and lunch

Session 1 Session 2

Introduction Pillars of storytelling

Listening skills What is storytelling?

Elements of storytelling Expressing a story

Session 3 Session 4

Voice and Voice modulation Creating your own story

Body language and movement Application of stories

Story web Presenting stories by participants

Beneficial for:

Educators

Parents

Change Agents

Working Professionals

Business Heads
 Performing Artists

Professional Storytellers

Students

4.2 Diploma course in storytelling

Duration: 25 hours of theory; 6-12 months of field work

Fees: INR 23000 includes 15% service tax, materials, snacks tea and lunch

Session 1 Session 2

History and Evolution of storytelling Storytelling from around the world

Genres of storytelling Storytelling styles-A Film

Session 3 Session 4

Storyboard Puppetry for storytelling

Skill-based storytelling Picture stories and different types

Session 5 Session 6

Story structure Presentations

Music/Folklore in stories Documentation process

5. Other services
Story Space (Rs 25,000-50,000 depending on space)
Story telling competitions
Products:
Children story books (Rs 250-300)
curriculum of concepts based stories for schools, activity
centers and individuals (Rs 10,000-15,000)
 Gift set of story cards with props like pictures masks puppets
and storyboard (Rs 1000-1500)
DVD of Stories (Rs 200-250)

COST SHEET

PARTICULARS AMOUNT AMOUNT

(Rs.) (Rs.)
Direct Materials
Direct Wages
Direct Expenses

PRIME COST
Building O/H
Indirect Materials
Indirect Wages
Indirect Expenses

FACTORY COST
Office and Administration cost

Selling and distribution cost

TOTAL COST

BALANCE SHEET
LIABILITIES
CORPUS FUND
General Account
Research Account

EARMARKED
DONATIONS
General Account
Research Account

INCOME &
EXPENDITURE ACC
General Account
Research Account

CURRENT LIABILITIES
General Account
Research Account

ASSETS
FIXED ASSETS
General account
Cost
Less Depreciation
Research account
Cost
Less Depreciation
INVESTMENT
General Account
Includes mutual Fund
Market Value
Research Account

CURRENT ASSETS,
LOANS & ADVANCES
General Account
Research Account
INCOME & EXPENDITURE
ACC
General Account
Research Account

INCOME
GENERAL RESEARCH
ACCOUNT ACCOUNT
Interests from bank
Interests from GOI
bonds/FDs
Other Income
Profit on sale of units
Donations
Dividends from mutual
funds
Profit on sales of assets
 EXPENDITURE
GENERAL RESEARCH
ACCOUNT ACCOUNT
Salaries and allowances
Communication expenses
Professionals Fee
Vehicle mntc & Hire
charges
Maintenance Expenses
Conference Charges
General Expenses
Printing & Stationaries
Project expenses
Travelling & Conveyance
Depreciation
Loss of interest on
premature withdrawal
Loss on sale of assets

https://books.google.co.in/books?
id=018z0zAoovoC&pg=PA76&lpg=PA76&dq=storytelling+
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https://books.google.co.in/books?
hl=en&lr=&id=UzuTAwAAQBAJ&oi=fnd&pg=PA7&dq=story
telling+business+costing&ots=yWKMzcG32A&sig=bHbKae
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rue
http://download.nos.org/srsec320newE/320EL29a.pdf
https://issuu.com/ishtihaar/docs/rgf_annual_report
https://www.smallbusiness.wa.gov.au/business-
advice/financial-management/profit-loss-and-balance-
sheets/example-balance-sheet
http://www.kathalaya.org/help-us/sponsor/