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Fannie Mae
The Fannie Mae website has the asset-liability management strategy in supp
orting management decisions in its mortgage assets. To earn adequate returns, Fa
nnie Mae times the cash flow to establish the proper time to pay liabilities. Fa
nnie Mae sets ambitious goals concerning mortgage and housing, as stipulated in
the words change, innovation and progress at their website.
Monitoring of delinquent loans should be done to point out defaulters and
ensure they comply, but this strategy is omitted in the site. In the strategic i
mplementation, Fenni Mae identifies where and when best to invest in a housing p
roject and defines two types of families potentially in need of a housing; Singl
e families and multi-families.
Other information in the website can infer the monitoring strategy as the
enhancement of housing finance market liquidity is only successful where effecti
ve oversight is done. In Capital Markets, the website clarifies that Fannie Mae
minimizes risks and enhance investment market liquidity in housing. Monitoring e
nables the company reduce the risk.
From the website, Fannie Mae acknowledges the input of media contacts, leadershi
p and research team comprising of 11 professionals. However, the website expound
s on a board of directors, investors, and committees. The input of the team lead
ers and research team is acknowledged at the internet site while the rest of the
companys workers are ignored.
I would like the website to add data regarding its social responsibility a
nd its treatment of employees. The role of the employees at Fannie Mae should be
clearly stipulated to increase their ownership of the company. The staff page c
omprising the leadership team should have a description of their departments. Th
e website should also include a photo of the president with the entire workforce
, possibly standing or seated doing their work. Such a picture convinces prospec
tive clients that Fannie Mae consist of real people while warming up the website
.
By including photos of the entire employees communicates to the customers the re
al people they will meet while doing business. Such an undertaking brings the bu
siness closer to clients and offers them multiple ways of reaching it.