Beruflich Dokumente
Kultur Dokumente
Year 1978
$1,575
$639
$795
$1,419
Err:522
Price Change
8%
7%
6%
5%
4%
3%
2%
1%
0%
-1%
-2%
Strengths
Entering into sodium chlorate industry improves it relationship with pulp and paper customers
Can uss existing sales network to increase the sales of collinsville plant
Diversified Chemical Company
Opportunities
Opportunities
Overall,The sales of sodium chlorate industry increase as a whole
Price Increase over last years(Positive trend)
Increase in Demand
Laminate technology will decrease the graphite and power cost
Total NPV(000's)
$3,466
$2,838
$2,225
$1,626
$1,042
$471
-$86
-$629
-$1,160
-$1,678
-$2,183
Weekness
Threats
Profit Margins can go down because of emerging competition
Capacity utilization can be decreased
Twelve existing competitors plus two new competitors
NPV wrt Price Change
$4,000
NPV(000 USD)
$3,000
$2,838
$2,000
$1,000 $1,042
$471
$0 -$86
-4% -2% 0% 2% 4% 6% 8%
-$629
-$1,000
-$1,160
-$1,678
-$2,000
-$2,183
Price Change in %
-$3,000
Change
$3,466
$2,838
$1,042
6% 8% 10%
in %
Given Information in Case
Average annual Prices of Sodium Chlorate Increases by 8 % between 1984 and 1989
Power cost increases by 12 % per year
Average tax rate is 48 percent
Assumptions
Sales of collinsville plant remain at 38000 between 1984 and 1989
Plant life is ten years
Plant scrap value is zero
The growth rate of graphite cost is 7 percent between 1984 and 1989
The growth rate of salt and other is 11 percent between 1984 and 1989
Labor cost increases by 11 percent annually between 1984 and 1989
Maintainence growth rate is 8.4 percent between 1984 and 1989
The fixed cost(others) remains constant between 1984 and 1989
Selling growth rate is 10 percent between 1984 and 1989
R &D growth rate is 5 percent
Capital Expenditures: $600,000 per annum after 1984
Accounts Receivable increases annually by 8.6 percent after 1984
Inventories increases annually by 10.4 percent after 1984
Account payable increases by 9 percent after 1984
Discount Factor NPV(000) USD
13% 5433
14% 4609
15.49% 3466
16% 3100
17% 2417
18% 1777
19% 1177
20% 613
21% 83
22% -416
23% -885
24% -1328
N e t P r e s e n t V a lu e in U S D 0 0 0
6000
4000
3466
3000 3100
2417
2000
1777
1177
1000
613
0 83
10% 15% 20% 25% 30%
-416
-1000 -885
-1328
-2000
Discount Factor
V Profile Curve
30%
Net Present valu
4000
316
0
27000 29000 31000 33000
-314
-1000 -944
-1574
Sales of Sodium Chlorate(0
-2000
Net Present value wrt sales
3466
2836
2206
1576
946
316
-944