Nicolette Simmons

902 S Second Street, Champaign, IL 61820 (708) 860-7464 nicolettelsimmons@gmail.com

EDUCATION
University of Illinois at Urbana-Champaign Urbana-Champaign, IL
Bachelor of Science in Advertising Expected Graduation May 2019
Minor in Business & Certificate of Media Sales

PROFESSIONAL EXPERIENCE _____________

Wunderman Advertising Agency London, UK
Job Shadow May 2016
Assisted in designing a loyalty app for a global oil company
Executed multiple creative projects and strategy projects for over four large clients
Researched competitor strategies and created comprehensive marketing plans for brands to implement
University of Illinois Foundation Champaign, IL
Student Development Representative February 2017-Present
Maintained relationships with thousands of alumni from across the University of Illinois system
Cold-called alumni and other affiliates to raise funds for further advancement of the University
Worked in a large team to achieve collective and personal fundraising goals
DMD Sales Darien, IL
Sales Representative Assistant September 2016-March 2017
Analyzed a variety of brands and became knowledgeable with an assortment of products
Followed trends and helped with deciding what brands and products are selling
Listed items for sale on an online platform from a remote location
Centennial Park Aquatic Center Orland Park, IL
Lead Lifeguard and Swim Instructor Summers 2013-2016
Managed 15 first year guards and supervised 3,000 swimmers daily of all ages
Completed active rescues and attended trainings for CPR and AR (artificial respiration)
Taught private and group lessons to students of all ages and skill levels as well as provided customer service

ACTIVITIES AND LEADERSHIP ___________________________________________________________________

Verge Illinois Champaign, IL
Assistant Content Director February 2017-Present
Continued the growth of a newly launched website for the University of Illinois Advertising Department
Recruited student writers to produce content for sites articles, blogs, and forums
Collaborated with prospective and current students, employers, and alumni to ensure site meets stakeholder needs
American Advertising Federation Champaign, IL
Committee Member September 2016-Present
Strategized multiple campaigns including AAFs Thanks Campaign and AAFs Diversity Campaign
Selected to join the Winter AdVasion trip to survey Advertising agencies and Marketing companies in Los Angeles
Networked with students, alumni, and current employees in the Advertising and Marketing field in a professional manner
National Student Advertising Competition Champaign, IL
Researcher September 2016-Present
Selected from over 80 applicants to be on the National Student Advertising Competition Team of 24
Generated insights on a target market and assisted in structuring a strategy for a corporate client
Performed independent studies, ethnographies and gathered consumer research
7Elements Champaign, IL
Social Chair & Co-Founder September 2016-Present
Arranged two social events per month and updated multiple social media platforms
Helped fundraise to to allow members to teach sustainability to citizens in a developing country
Phi Sigma Sigma Champaign, IL
Sisterhood Chair, Finance Committee Member, Membership Recruitment Chair Assistant September 2015-Present
Managed a budget of over $7,000 and organized over ten events per semester to encourage chapter bonding
Led a committee to plan events and assisted in budgeting the chapters resources
Talked to potential new members in an informal setting and helped them acclimate to their college environment
American Marketing Association Champaign, IL
Consultant January 2016-January 2017
Consulted with six team members to develop a marketing plan for a company targeting markets in India
Collected and analyzed research for four presentations
Presented ideas to clients and responded to their feedback

SKILLS ______
Computer Skills: Microsoft Word, Microsoft PowerPoint, Microsoft Excel, Print Master