Changing Landscape of Healthcare by CSR

A healthy society leads to a developed nation. This is only possible when every
community is leading a healthy life. In the past few years, SEEDS CSR has been working
rigorously to reach out to the grass-root level of those issues that are still prevalent in
the society. As a result, different projects are taken up for the betterment of the
community. As an organization, SEED believes that healthy, fit and active community
members can only be targeted for the upliftment of any society.

Thereby, the main agenda followed by SEED CSR as an implementation agency is to

achieve its business and strategic goals through community development projects.
This is visible through initiatives taken towards the healthcare services in the key areas
and step by step strategy has been targeted not only to educate the people about
the benefits of a good health but also efforts were taken to make them aware of
various diseases that can be taken care of easily. The impoverished and marginalized
communities are the ones, suffering the most according to various surveys that has
been taken up by the government and many NGOs every year.

To ensure that the people are

being given the right
education in terms of health
and diseases, CSR has taken
up many projects in various
parts of the country.
Therefore, free health check-
up camps are organized
regularly to provide treatments and medicines. People are being provided with
prescribed medicines with an advice on how they can take good care of their health.

The focus as of now is to make them aware of waterborne and contagious diseases.
Also, women and children are given special attention by setting up gynaecology and
paediatric camps across the country. Besides this, awareness campaigns are
organized to spread the message that Hygiene and Sanitation issues are important
and needs to be addressed. The campaigns are a medium to educate people about
the significance of cleanliness which in turn is important for a healthy lifestyle.
During World Water Day, SEED CSR took an initiative to organize a drive at the Ghats
of Ganga to spread the message of good hygiene and sanitation. The main agenda
of this drive was to stop the wastage of water and reduce the practice of open
defecation by the tourists and the local vendors at the Ghats. Though this project is a
part of World Water Day to spread the message of Save Water, but is also an indirect
effort to reach out the people to provide them the necessary knowledge required for
their wellbeing.

Also, to improve the quality

healthcare, Seed CSR came up
with Integrated Community
Development Programme to
improve quality of life and
wellbeing of the deprived
communities. It aims at
improving the critical
development issues faced by
the marginalized population of
villages in Kelambakkam,
Alathur & Chennai. It also evolves around improving the Facilities at Primary Health
Centre . Also, installing the RO System in School and Anganwadis to improve the
Watery Hygiene in the villages.