Beruflich Dokumente
Kultur Dokumente
Term 2, 2016-2017
Lee Shu Yu
Table of Contents
1
Page
1. Executive Summary 3
2. Introduction 3-4
6. Strategy Risks
7. Risk Analysis
8. Recommendation 17
9. Reference 18
Executive Summary
In our report, we aim to have a comprehensive analysis of the risk of Cathay
Pacific Airways Limited. Cathay Pacific is a prominent airline around the
world, one of the best world-famous airline. It provides the outstanding flight
experiences and a high-quality service to its passengers and public. In our
report, we identify four major type of risk are financial risks, internal and
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external operational risk, and strategy risks. We will analyze those risks and
make related recommendations in these parts.
In financial risks, it focusses on the credit risk, liquidity risk, market risk. Next,
the internal operational risks involve health and safety risk, risk on lack of
knowledge and skills just like technology risk. In addition, regulation risk,
terrorist risk and inclement weather risk would be analyzed as external
operational risks in our report. Last, we will analyze supplier risk and
employees contract risk and use five porters analysis model to analyze the
strategy risks of Cathay Pacific.
Introduction
Cathay Pacific an international airline registered and based in Hong Kong,
1 C. (n.d.). Cathay Pacific Airways Limited Annual Report 2016. Retrieved from
https://www.cathaypacific.com/content/dam/cx/about-us/investor-relations/interim-
annual-reports/en/CX16_Final_en.pdf
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Strengths: Weaknesses:
- presence in the market for a long time - The poor financial health
- a well-established reputation
Opportunities: Threats:
- an increase in demand on flight recently - an increase in labor cost
Financial Risks
1. Credit risk
As of 31st December 2016, the Cathy Pacific granted credit to customer with
million), a decrease with $42 million than the previous year. In the company
policy, the company allows 30 days credit term to clients. The clients have to
follow the local industry standard with the debt in certain circumstances being
checking the credit worthiness of such agents and collecting bank guarantees
amounts due from airlines are settled on net basis via an IATA clearing house.
2 C. (n.d.). Cathay Pacific Airways Limited Annual Report 2016. Retrieved from
https://www.cathaypacific.com/content/dam/cx/about-us/investor-relations/interim-
annual-reports/en/CX16_Final_en.pdf
4
Existing Policies
To manage credit risk, the company decide that all the deposits and funds are
only carried out with financial institutions which have high credit rating and set
a trading limits which are regularly reviewed. Risk exposures are monitored
2. Liquidity Risk
without using capital or earning during the process. Liquidity risk evaluates
how easy an asset can be transformed to cash to meet the debt obligations.
From the above table, Cathay pacific has a high current (0.712) and quick
ratio (0.678). The current ratio and quick ratio is bigger than the previous year
but less than 2014. In addition, the current ratio can be used to take a rough
measurement of a companys financial health. The higher the current ratio, the
proportion of asset value relative to the value of its liabilities. It shows that
company has low leveraged and low risk. Therefore, the company can pay off
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Existing Policies
exposures and at the same time meeting the criteria of security, profitability
and liquidity are the Cathy Pacifics core target for the risk department.
3. Market risk
Market risk is a type of exposure that arises from the market fluctuation. The
foreign currency movements will put downward pressure on the yield. The
dollars, Singapore dollars, Renminbi and Japanese yen. Those currencies are
exposure above, the company is exposed to currency risk from its future net
Existing Policies
3 C. (n.d.). Cathay Pacific Airways Limited Annual Report 2016. Retrieved from
https://www.cathaypacific.com/content/dam/cx/about-us/investor-relations/interim-
annual-reports/en/CX16_Final_en.pdf
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The Companys policy is hedging a percentage of its forecast net foreign
currency cash flows, primarily using foreign exchange forwards and swaps to
Since capital expenditure, debt repayments and fuel purchases are typically
Existing Policies
Fuel is a significant cost to the Cathay Pacific, accounting for 29.4% of its
operating expenses. However, the high fuel cost due to the failure hedging in
fuel cause huge loss in 2016 ($8456 million). Although the fuel cost had
decreased in 2016 (from $24494 million drop to $19497 million), the failure
fuel hedging still cause the high fuel cost in the company.
Existing Policies
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In order to reduce exposure to fuel price risk, the Company hedges a
fuel derivatives. These policies supposed to help stabilize the fuel price within
However, the company make the wrong decision in hedging the fuel price
cause a high loss in fuel cost. In the hedging contract, Cathy Pacific need to
continue the contract until 2019. In the other words, Cathy Pacific have the
high probability that keeping the high fuel cost exposure until the due date of
the contract. The failure of hedging cause the increasing in expense and
decreasing in profit.
technology risks.
Health and safety are always being the biggest issue in the aviation industry.
Cathay Pacific are serving a large number of customers, either in the air and
on the ground, staff was required it full attention on it jobs. In addition, the
flight crews play arguably the most important role in the airline after the plane
left the airport. In aviation industry, every single mistake might lead to serious
company have the strictly training and observation to it captains. For average,
formal captain. We can say that all it captains are reliable and professional.
However, most of it captains are work overtime, even them exceed the
working hours limit. It will be the risk for company if the overtime working
For the existing and known problem, the company had set up some policy to
manage the risk, such as fatigue problem. Cathy Pacific minimize risk with
Further, the company design the captains rosters to ensure fatigue problem is
Recommendation
The company should not only use its money on hiring more experienced
captains. It should spend more money on new captains and provide training,
Cathay Pacific has made a huge amount of investment in expanding its global
the huge number of business and operation process, the quality of aircraft
system, will be the most important section for their daily operations. Some
accidents such as plane crashes and crash landing are the results of system
identified for a model of aircraft, all aircrafts with this model will be grounded
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immediately until the issue is solved. Moreover, there are many staffs who are
Recommendation
Cathay Pacific should keep records of the checking each time. For the
checking, the related staffs should give a report for the problem identified, so
that the company can solve the problem following the corresponding solution
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