T HE B E A U T Y E X P E R T

JA
JJAN
AN

Z ENDAYA
An Icon in For Better
The Mak ing Skin?

9
THE
SECRET
WEAPON
Already in AMAZING
Your Medicine PRODUCTS
Cabinet Youve Never
Heard of
Before

+Gorgeous
Spring
Zap, Freeze,
Or Recycle
THE
NEW FAT
FRONTIER

Makeup
Reinventing the Classics
JANUARY
76 BLURRED LINES
Lose the lip
lineand other
tips for fresh, fun,
unexpected
twists on classic
makeup looks.
Top by Cline. Bikini
top by Alexander
Wang. Necklace by
Efva Attling. Infallible
Paints lip color in
DIY Red by LOral
Paris. Details, see
Shopping Guide.

FROM LEFT: NICOLAS KANTOR; JOSEPHINE SCHIELE

6 ALLURE JANUARY 2017

 NEWS & TRENDS
18 My Look. Talking Beauty
With Zoey Deutch. The actress
on the product she hoards, her
surprising shampoo secret, and
her unbreakable style rule.

22 Hair Inspiration. Head 84 The Tyranny of Choice.

Games. Simple hair accessories
get a quirky makeoveryouve
never seen barrettes or hair ties
quite like this.
24 Beauty School. Sparkly lips,
high-wattage cheeks, and more
IN THIS ISSUE ways to banish the winter blahs.
If 40 sounds like a laughably
low number of beauty products
to own, youre right there with
Una LaMarche, who ponders the
pros and cons of paring down.
88 Off the Grid. Tartan tosses

50 Skin News. Glow All In.

BEAUTY REPORTER
29 Look We Love: Pink-and-Red Lips
30 Editors Favorites
32 Orange Theory A Supercharged
Spot-Fading Serum No
Appointment, No Problem: The New
Drop-In Massage Boutique
33 The Secret to Gorgeous Skin and
Hair Could Be in Your Blood
36 The Cold Truth About Cold
Rinses Pantene Reinvents Shampoo
How to Become Blonde in Seconds
FASHION
39 Feeling Frisky. A showstopping
pair of Balenciaga boots
43 Good Sport. Allure accessories
director Nicole Chapoteau suits
up in rainbow-striped leggings and
gold-accented sneakers.
45 Elements of Style. Veronika
Heilbrunner wears a lacy yellow
dress in all the right ways (usually
with sneakers).
off its stiff, staid reputation,
getting flirty and playful in airy
silk dresses, cozy knits, and,
Hyaluronic acid has been a skin-
OK, yes, some boxy blazers.
care star for a while, but doctors
are using it in fresh new ways.
52 Insiders Guide. 9 Amazing REGULARS
Products Youve Never Heard 12 Cover Look
Of. We got the pros to tell us their
secret weapons for radiant skin, 16 Editors Letter
ultraglossy waves, and more.
20 Beauty by Numbers
56 Beauty Passport. Italian 98 Shopping Guide
Lessons. Tuscany is as heavenly
as the clich suggests, especially 100 Autobiography.
if you spend your time soaking Rita Ora fills in the blanks.
in a thermal pool looking over the
rolling hills of the Val dOrcia.
Allure Regrets
In Happy Merry [December],
FEATURES we mistakenly included a photo
62 The Evolution of a Child Star. of the Miami Beach Edition hotel
Shes 20 years old, famous, and a instead of the Standard Miami
Disney starby all rights, Zendaya Beach. In Off and Running
should be a train wreck. Instead, [December], we misspelled the
name of the makeup artist for the
shes home on the couch. But
shoot. Her name is Sally Branka.
whats behind that squeaky-clean
image? By Elizabeth Siegel Allure regrets the errors.
70 Fat Chance. If youre
so inclined, you can now
freeze it, suck it, or melt it off
your body. Were talking
about everyones favorite cell
type: fat. By Jessica Chia

76 The New Classics. Red lips,

black eyeliner, and smoky
shadow like youve never seen
them before. By Liana Schaffner

ON THE COVER
Zendayas look can be re-created with the following: TruNaked eye-shadow
palette in Goldens, TruNaked Eyeliner Duo in Cashmere/Espresso, LashBlast
Volume Mascara in Black, and Lipstick in Spellbound by CoverGirl. Silk
satin dress by Dior. Photographed by Jason Kibbler. Hair: Kim Kimble. Makeup:
Frankie Boyd. Manicure: Ashlie Johnson. Prop stylist: Bette Adams of Mary
Howard Studio. Fashion stylist: Patrick Mackie. Details, see Shopping Guide.
ALLURE .COM
Straight Talk
For many, theyre a dream
come true (smoother, frizz-
free hair). For others, theyre
still a source of confusion
(potential health risks, inconsistent
results). Get the facts
on keratin treatments at
allure.com/keratin-treatments.

Scent and the City

CLOCKWISE FROM TOP: ANNE LAYMOND; COURTESY OF AEDES; JOSEPHINE SCHIELE

One of New York Citys most
Instagrammable spots is also a mecca
for fragrance lovers. Join us
on a beauty sightseeing adventure
at allure.com/instagram-nyc.

The Bling Ring

There is nothing subtle about glitter
nai s, and thats precisely the
point. See our favorite ways to shine
and one totally out-of-this-world
manicureat allure.com/mirror-nails.
Clockwise from top: Deborah Lippmann nail polish
in Whatever Lola Wants, Jinsoon Nail Lacquer in
Melange, Deborah Lippmann nail polish in 12th St
Rag, and Tenoverten nail polish in Grand.
 EDITOR IN CHIEF
MICHELLE LEE
DESIGN DIRECTOR EXECUTIVE EDITOR MANAGING EDITOR
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B E AU T Y FAS H I O N
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A RT I C L E S
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My longest
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COVER LOOK

ZENDAYABehind the scenes at

Allures cover shoot.

Mugler dress.
Details, see
Shopping Guide.

R
ule one for living like Zendaya:
Close your eyes. The singer-
actress squeezes in shut-eye
whenever she canlike during
the car ride to her first Allure
cover shoot. Fresh from her
power nap, the Disney star
skipped coffee, buzzed past the breakfast
table, and announced to the crew, I am
ready to go. Lets do this!
Rule two: Skip lunch; go straight to dessert.
At 3:40 P.M., after posing in colorful gowns
under the beaming California sun, Zendaya
was ready to take a break. But instead of
starting with her main course, the vegetarian
with a sweet tooth went straight for a
chocolate tart before heading back for a plate
of farro, green beans, and tortilla chips. Rule
three: Dance. Whether she was up on the
rooftop of a Malibu beach house or down in
the sand, Zendaya brought her moves for
photographer Jason Kibbler. She swayed to
Snoop Doggs Drop It Like Its Hot and Jay Zs
Hard Knock Life before entertaining the crew
with her best running man, moonwalk, and
King Tut. Once the ten-hour shoot wrapped,
Zendaya slipped into the backseat of her car. It
was time for another nap.
NATHANIEL WOOD (2)

Between serious REPORTING BY PATTY ADAMS MARTINEZ

shots, Zendaya
was all smiles.
Versace dress.
Details, see
Shopping Guide. Watch a behind-the-scenes video of Zendayas
photo shoot at allure.com/zendaya-bts.

12 ALLURE JANUARY 2017

 Dior dress.
Details, see
Shopping
Guide.

BEAUTY
Hair
To get Zendayas slicked-back look,
her longtime hairstylist Kim Kimble

LESSON
raked leave-in conditioner through
her damp hair and used a paddle
brush while blow-drying it straight.
Then she parted it to one side and
smoothed it with gel for a wet look.
Makeup
Zendayas look can Makeup artist Frankie Boyd first
be re-created with the emphasized the singers skin with
following (clockwise subtle highlighting and contouring.
from top): Lipstick in He then blended taupe eyeliner
Spellbound, TruNaked and shadow on her lids and wiggled
eye-shadow palette
the mascara wand at the base of
in Goldens, TruNaked
Eyeliner Duo in
her top lashes. As for the bottom
Cashmere/Espresso, rows: Boyd used a small angled
and LashBlast brush dipped in mascara to paint
Volume Mascara in each individual lash before swiping
Black by CoverGirl. hot-pink lipstick on her lips.

FROM TOP: NATHANIEL WOOD; JOSEPHINE SCHIELE

14 ALLURE JANUARY 2017

LETTER FROM THE EDITOR

Whats the I just spent the last hour rewatching Steve Jobss

BIG
groundbreaking, highly entertaining January
2007 keynote introducing the first iPhone. In
hindsight, the devices debutten years ago this
monthwas spectacular in its simplicity. Today, a

IDEA
gesture like scrolling feels so, well, elementary. But a
decade ago, Jobss big-screen demonstration of the
upward flick prompted a collective ooohh from the crowd.
A billion (yes...whoa) iPhones later, Im struck by how much
our world has evolved since the day Jobs promised that this
revolutionary device was going to change everything. And then
it did. Anyone remember what we did before apps? Or how we ever
waited in line at the DMV without catching up on our Instagram?
With the new year upon us, it feels like a particularly fitting time to
immerse myself in Jobsian big thinking and the concept that one
albeit one superinnovativeshift can have a monumental effect. So this
year Im not making a New Years resolution. Im making five:
1) I will get a trip to the Amalfi Coast and Majorca on the calendar.
2) I will exercise four days a week (including days I have cramps or a cold
or my sports bras are in the wash).
3) I will be diligent about full-body skin care. I never skip a beat when it
comes to my face, but the rest of my body gets woefully ignored. Ashy
knees and elbows, begone in 2017. And, yes, that includes shaving my
legs regularly, even in the winter.
4) I will learn enough Italian to get through Milan fashion week
without Google Translate.
5) I will designate two hours every Tuesday for innovative future-
thinking. Black turtleneck and jeans potentially required.
Once I do all this, I will obviously achieve enlightenment,
profound joy, and world peace. Oh, wait. One more:
6) I wont beat myself up if I dont exactly stick to every last one.
Now that would be revolutionary.
@PHOTOM.STUDIO/INSTAGRAM

Michelle Lee, Editor in Chief

@heymichellelee

16 ALLURE JANUARY 2017

MY LOOK

Talking
Beauty
WITH
ZOEY
DEUTCH Growing up in Hollywood doesnt
mean youre exempt from an
awkward adolescence, but it
does give you an in to some
pretty awesome beauty tricks.
Reporting by Patty Adams Martinez
If I wear a bright lip, I dont wear much else,

JOSEPHINE SCHIELE (EYE SHADOW AND NAIL POLISH)

says Deutch. Left: Cotton top by Theory. Silver
earrings by Veronika Borchers x Pearl Collective.
Lasting Finish by Kate Lipstick in Muse Red by
Rimmel London. These pages: Hair, Ramsell Martinez;
makeup, Mai Quynh. Fashion stylist: Sean Knight.
Details, see Shopping Guide.
PHOTOGRAPHED BY DARIA KOBAYASHI RITCH

M y job definitely doesnt

suck. Truer words have
never been spoken. In
this case, by Zoey Deutch.
The star of the comedy
Why Him? has been paid to
kiss James Franco and
Zac Efron, attends parties
dressed in only Chanel, and uses her celebrity to
champion causes like Planned Parenthood. An
actress of a previous generation might simply say
that she is blessed, but Deutch has the refreshing
honesty of a 22-year-old who grew up in Hollywood
(her mom is actress Lea Thompson from Back to
the Future, and her dad, Howard Deutch, directed
Pretty in Pink)and on social media. Lucky for us,
she is just as candid about her beauty routine,
including the person whose style she shamelessly Above: Cotton top by Caroline Constas. Jeans
copies and the unexpected way she keeps her by Re/Done. Leather shoes by Alexander Wang.
gorgeous honey-colored hair healthy. Ring, stylists own. Details, see Shopping Guide.

18 ALLURE JANUARY 2017

I have about ten of them in my bathroom drawer, so Im sure to
never run out, says Deutch of her favorite brown shadow, Maybelline
New York eye-shadow palette in Chai Latte. Right: Deutch likes to
layer Le Labo Lys 41 (a blend of jasmine and tuberose absolute) with
Le Labo Ambrette 9. Below: Makeup colors: Gimme Brow in 01 and
Theyre Real Big Sexy Lip Kit in Flame Game by Benefit.
Deutchs go-to manicure shade is Essie nail
polish in Ballet Slippers.
On why she always checks her luggage: I have
really healthy hair, and my secret is simple: Costco
shampoo and conditioner, the Kirkland brand.
Even when I only need a carry-on suitcase, I check
my bag because I have to travel with it. No #ad
here, but it truly is my best secret.
On being a beauty copycat: Im a younger
sister, so I copy things from my big sister, Maddie.
Shes almost four years older. When she did the
thick black eyeliner la Avril Lavigne, I did. She
did winged liquid liner; so did I. When [Duwop]
Venom lip gloss was bigyou know the kind that
made your lips sting as it plumped them up?I
stole hers. And it hasnt stopped. She uses cream
eye shadows now, so I do, too.
On a very bad idea: For my bat mitzvah at 13, I
wanted to wax my brows for the special occasion.
Bad idea! Not only did I ask for the most grotesque
thin shape, but the wax made me break out, too,
and it was the day of the party. I also wore a silver
glitter dress, which was my second mistake.
Weirdly, those photos dont exist anymore. I have
no idea what happened to them.
On unintentional ombr: I never color my hair
for myself, just for jobs, because I hate sitting in a
salon for hours. So in between movies I have half-
grown-out color. The funny thing is thats when I
get the most compliments.
On her behavior at 35,000 feet: I am absolutely
that psycho-looking person who is wearing a
hydrating mask on the plane. I had to take 13-hour
flights from L.A. to Europe three times this
month, and all that travel really messes up your
skin. Right now Im into the SCBI Superba Stem
Cell Hydrating & Firming Mask. To make it even
worse on my fellow passengers, I leave it on for,
like, two hours. But I dont care, because it fixes
acne and acne scars and helps you not look
exhaustedthe stuff is magic.
On how everything she needs to know she
learned in kindergarten: In kindergarten, I had
all my hair chopped off. I guess I didnt have a
feminine look at age six, because everyone
thought I was a little boy, which is hard to take as
a little girl. Thanks to that slight identity crisis,
I havent cut my hair even remotely short since.
On the style rule she never breaks: You cant
show your boobs and legs. Choose one or the
other if you want to keep it classy.
BEAUT Y BY NUMBERS

Tis the season were all going to be healthier

people who go to barre class every day
and survive on kale and sunlight. A look at the One Love Organics
The Cleansing
endless quest to detoxify mind and body. Sponge in Bamboo
REPORTING BY JESA CALAOR Charcoal Heart

THE YEAR STANLEY BURROUGHS

published a pamphlet called The
Master Cleanser that paved the way
for future juice-cleansing trends.

APPROXIMATE AMOUNT
U.S. consumers spent on
bottled juice cleanses in 2015.

NUMBER OF POUNDS
Beyonc dropped by
drinking cayenne-pepper
lemonade on a two-week
Master Cleanse in 2006.

PERCENTAGE INCREASE IN THE

number of beauty products that
contained detoxifying charcoal as an
ingredient between 2015 and 2016.

THE COST OF A TUBE OF CURAPROX,

a black toothpaste that uses
activated charcoal to whiten teeth.
Bior Pore Penetrating
Charcoal Bar

E OF Youth to the People

ho Age Prevention
Moisture Cream
a
on their
.
LIAM GOODMAN

THE NUMBER OF CUPS OF

black tea it takes to equal
the detoxifying benefits in
one cup of matcha tea.

20 ALLURE JANUARY 2017

H A I R I N S P I R AT I O N

Head
Games
Theres classic with a
twistand then theres
classic with a legit
sense of humor. Our
favorite hair accessories
right now are quirky,
cheeky, and irreverent.
And the only thing
more unexpected than
the pieces themselves?
How theyre being worn.
By Lexi Novak

CLIP ART
At some point, the barrette got
a reputation it couldnt shake
for being either totally sweet or
totally boring or totally both.
But for Adam Selmans spring
show, jewelry designer Chris
FROM TOP: PAUL TERRIE; JASON LLOYD-EVANS;

Habana transformed the

misunderstood hair accessory.
First, Habana blew them up in
size. Next, he made them neon
metallicthe hottest pinks and
most Day-Glo oranges. And
then hairstylist James Pecis
stepped in. He twisted models
hair into knots anchored at the
LIAM GOODMAN

hairline and attached the vivid

accessories so close to the
forehead, they almost looked
wrong. And thats exactly what
made them look oh so right.
Adam Selman x Chris Habana clips
 PIN
POINTS
Imagine the 80s: Women
are crimping their hair
and jamming to Cyndi
Lauper. Ashley Williamss
spring show brought us right
back there. (Lauper actually
provided inspiration for the shows
youthful, playful hair.) But instead
of using crimping irons on the
models, hairstylist Indira
Schauwecker wove and flatironed
hair around wire and adorned
it with pins spelling out girls
and boys in rhinestone letters.
Theyre a cheeky way to pull
layers off the face or decorate
the back of a topknot.
FOR PHOTOGRAPHERS CREDITS, SEE CREDITS PAGE.
Tibi belt hair
ties, $65 each
(tibi.com).
Ashley Williams hairpins,
$79 for a set of two
(ashleywilliamslondon.com).
BELT WAY
A belt around your waist?
Practical. A belt around your
ponytail? Sexy and more
than a little subversive.
Swapping out the typical hair
ribbon for a buckled strap
makes an already sleek ponytail
seem even more controlled
(or perhaps we should say
dominated?). Backstage at Tibi,
hairstylist Frank Rizzieri dried
and flatironed hair and secured
it at the nape of the neck with
two clear elastics. Then he
wrapped it with one of the belts
made specifically for the
show. To play up the
crispness of the
look and get an
obsessively neat
finish, mist a
toothbrush
with hair spray
to smooth
down frizz.
JANUARY 2017 ALLURE 23
 T H E T I P S , T H E S H O R T C U T S , A N D A L L T H E S T E P - B Y- S T E P S

Beauty School
BY JESA CALAOR

LIGHT
THERAPY
The right highlighter will perk up your skin,
give your cheeks a glow, and maybe make
you happier than anything that plugs in.

1 2 3
Wearing highlighter Grab two highlighters: a While a face full of bronzer
on bare skin is like champagne powder and can look ridiculous in
stepping out in a tank top a peachy-gold cream. subzero temperatures, a
when its snowing Dust the powder over few strategic sweeps helps
you need layers, people. your cheekbones and up give definition to your
JOSEPHINE SCHIELE (STILL LIFE)

Swirl a coral-pink cream around the temples. Then glow. Make a fish face and
blush on the apples and tap the cream on top to blend bronzer into the
along your cheekbones. intensify the shine. hollows of your cheeks.

Above: Viscose cotton sweater by Max Mara. Earrings by Annelise Michelson. Makeup colors: Healthy Skin Blends powder
in Clean and MoistureSmooth Color Stick lip crayon in Sweet Watermelon by Neutrogena. These pages: Makeup, Stevie Huynh;
hair, Jordan M; manicure, Gina Viviano. Model: Hannah Holman. Fashion stylist: Lotte Elisa. Details, see Shopping Guide.
PHOTOGRAPHED BY PAUL MAFFI
BEAUT Y SCHOOL

1
GILT TRIP
Glitter lips arent for the timidor the thirsty,
for that matter. But they are crazy fun.

Bare lips arent holding

onto anything, so
youll want to build a
base for the glitter to
cling to. Brush on a
matte nude lipstick,
then top it with clear
lip gloss.

2
Select your glitter. It can
be any color (we like rose
gold), but the smaller the
pieces, the easier it is to
spread evenly. Use your
lip brush to dab the
flecks onto your lips.

3
Clean up any glitter that
may have fallen outside
your lip line with a piece
of tape. Now sip your
cocktail through a straw
and enjoy the night.

Left: Cotton jacket by Stella

McCartney. Gold-and-diamond
earrings from Venus by Maria
Tash. Makeup colors: Pigment
in Tan, Pro Longwear Paint Pot
in Clearwater, and Water Base
Mixing Medium by M.A.C.
Details, see Shopping Guide.

Sparkle Removal
JOSEPHINE SCHIELE (STILL LIFE)

Glitter is tricky to apply, but once its on, it wont budge. Like, at all. Eventually,
though, youll need to go to bed. Heres how to clean up every last fleck.

WHAT YOULL NEED: Scotch tape, oil-based liquid makeup remover, and cotton pads.
WHAT TO DO: Freeze. Before you reach for the makeup remover, first use tape to lift off
the glitter layer by layer until youre left with just a few of the reflective pieces. Now go
ahead and douse a cotton pad with the oil-based makeup remover and wipe off the rest of
the glitter, gloss, and lipstick. Good night.

ULTRA
VIOLET
Purple eye shadow looks festive, not bruised,
when layered with a swipe of gloss and a dash of sparkle.
1 2
JOSEPHINE SCHIELE (STILL LIFE)
Sweep a vibrant purple
shadow from the lash
line to the brow bone.
Then, with a wet brush,
use it as an eyeliner on
the outer edge of the
upper and lower lashes.
3
On the back of
your hand, combine that
same purple shadow
with clear lip gloss and
purple glitter. Blend it all
together with a dense
shadow brush and
smooth it over your lid.
Wool jacket and brooch by
Gucci. Gold earrings by
Melissa Joy Manning.
Makeup colors: Artist
Shadow in Violet,
Glitter in Pink Multicolored,
and Artist Plexi-Gloss Lip
Lacquer in Transparent by
Make Up For Ever. Details,
see Shopping Guide.
Brushed-up brows, curled
lashes, and a sweep of
mascara pull the look
together. If you want to
intensify the shine, add
an extra dab of gloss to
the center of your lid.
JANUARY 2017 ALLURE 27
 T H E B E AU T Y N E W S YO U N E E D T O K N O W N O W

Beauty Reporter
On models and at
bottom right, from left:
M.A.C. Lip Pencil in
Cherry and M.A.C.
Chromagraphic Pencil
in Process Magenta.

LOOK WE LOVE

Hot Damn
FROM LEFT: JASON LLOYD-EVANS; JOSEPHINE SCHIELE

Red lipstick on top, pink on bottom. Sounds

like one of those things makeup artists
do at fashion shows that inspires a lot of
talk, little action. But do you see the magic
thats happening here? When makeup artist
Sammy Mourabit created fiery cherry-
on-magenta lips at Cushnie et Ochss spring
show, the lighter shade on the lower lip
reflected more light, sneakily making the
bottom lip look poutier than the top.
The effect is sexy, polished, andif youre
doing it rightelegant all at once.
JESSICA CHIA
BE AUT Y REPO RTER

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Foundation (shown in
2, 6, and 13). Its a high-
coverage unicorn: a
matte-all-day finish that

EDITORS
never looks like a matte-
all-day mask. $64.

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des Reves. The
gourmand original is so
(STILL LIFES)

sweet it might actually

spike your blood sugar.
This fresh iteration cuts
the cotton candy with
sparkly citrus and a
sexy white musk. $135
for 100 milliliters.

H2O+ Teak Rose On the Move Body Butter Stick. Our best lotion-
skipping excuses (too greasy, too time-consuming, too forgettable) were re
re
foiled by this coconut-seed-butter-and-sunflower-seed-oil roll-on. $15.

30 ALLURE JANUARY 2017

BE AUT Y REPORTER
LADY
Marmalade
in Sunshine State of Mind, and Sally Hansen Insta-Dri
Nail Color in Orange Zest.
PRODUCT REVIEW
Olay Luminous Miracle
Boost Concentrate
Its a... Lightweight concentrate (a hybrid of a watery,
splash-on essence and a serum) meant to be layered under
your regular moisturizer day and night.
It promises to Fade spots and even tone in two weeks.
The key ingredients are Vitamin E, which buffers against
free radicals (and ensuing skin roughness and lines), and
niacinamide and n-undecylenoyl phenylalanine, which
brighten and help reduce the appearance of dark spots.
The first thing I noticed was The
smellfresh as clean laundry, without
soapiness or the sour tinge that some
heavy-duty serums can have. Also,
the stuff is very cool-looking: icy white
with a slight iridescence.
When I wore it I couldnt stop stroking
my silky face. The concentrate slid
over my skin like the most featherweight
slip and didnt make my makeup pill
or crease.
Now I Am sticking with it. I smooth on
a dropperful under my sunscreen in the
morning and my night cream before bed.
After two weeks of using it twice daily,
the dark spots that litter my cheeks are
less noticeable, and I have a soft-focus
glow I havent seen in years. LIZ KRIEGER
COLOR OF THE MOMENT
Its the color of rubber cones and prison
jumpsuits. Orange has never been the standard-
bearer of chic. But then: the spring runways.
Orange became the color of cropped eyelet
tops, crushed-velvet skirts, and so many
manicures. The best of them were nails the color
of freshly peeled carrots at Tibi (left). The effect
is traffic-stopping in the best possible way.
JESSICA CHIA
Clockwise from top left: Yves Saint Laurent La Laque
Couture The Mats in Le Orange, Essie nail polish
CLOCKWISE FROM TOP LEFT: JOSEPHINE SCHIELE; IMAXTREE; TESSA NEUSTADT/THE NOW; LIAM GOODMAN
DIRECTORY
The Now
F
or most of us, a trip to Tulum might foster a
new fondness for mezcal and cliff-jumping. For
Amy Krofchick, Erica Malbon, and Gara Post,
it inspired a Los Angeles massage boutique. The
Now makes it possible to drop in anytime, get a
Swedish massage, and pay $35 for 25 minutes of expert
de-stressingperfect for fitting into the squeeziest of
agendas (Gigi and Kendall find time). The Nows second
location, in Santa Monica (there are plans for a third
in Silver Lake), is appropriately transportive. Theres the
cactus terrarium. Theres the reclaimed-wood table
and the homemade wall hangings. Sturdy canvas drop
cloths act as the cabana-like walls. Youd swear you
were in the Yucatn. That is, until you check out the
add-ons, like a chakra-balancing crystal treatment and
a spiritually minded aromatherapy menu. Ah, nope.
Were definitely in L.A. KRISTEN NICHOLS
2407 Main St., Santa Monica, and 7611 Beverly Blvd.,
Los Angeles (thenowmassage.com)
 THERE WILL
BE BLOOD
S
The newest skin-care ingredient is not for the squeamish.
kin care has taken a
decidedly macabre turn.
Take Barbara Sturm, a
German physician with a
skin-care line, who has
come up with a very unorthodox way
to boost skins radiance. And I happily
guinea-pigged myself. Heres what
FROM TOP: JAMIE CHUNG/TRUNK ARCHIVE; LIAM GOODMAN
happened: After drawing two vials of
my blood, Sturm separated out the
plasma using a centrifuge, incubated
it for four hours to multiply its healing
agentsinterleukin-1-antagonist and
growth factorsand mixed it into a
shea-butter-based cream.
Sturms cream, MC1 (were hoping
for a more exciting name down the
road), is the only one that makes
plasma available for topical at-home
use. (And although the rest of Sturms
paraben-, fragrance-, and mineral-oil-
free products are now available in the
U.S., youll have to travel to Germany
to get this oneso add a round-trip
ticket to the creams $1,400 price tag.)
Sturm says her plasma cream will
stimulate collagen and reduce
inflammation, but no independent
trials have proven those claims.
Reputable studies do show,
however, that platelet-rich plasma
(PRP)plasma processed to retain a
high concentration of the bodys
natural growth factorscan help tissue
heal faster when injected. Its now used
to help with postsurgical wound
healing, chronic tendinitis, and
osteoarthritis, explains Raja Sivamani,
an assistant professor of clinical
dermatology at the University of
California, Davis. Many dermatologists
also inject PRP into the scalp to
stimulate follicles and grow hair. I use
PRP in concert with at-home topical
minoxidil, and patients start seeing
more hair after three to six months,
says Doris Day, a New York City
dermatologist. You need three to four
monthly treatments initially, but only
[one] every six months or even less
often after that. The growth factors
stimulate the hairs growth cycles, and
those positive effects can last months
and even years after treatment.
Then, of course, theres the vampire
faciala term trademarked by internist
Charles Runels (and made famous by
Kim Kardashian West). It describes a
treatment in which PRP is injected into
the dermis to stimulate collagen and
elastin growth. Many dermatologists
now use the technique regularly
(without the Transylvania references).
We offer facial PRP treatments to treat
sun damage and acne scars. Patients
have smoother, more even skin in as
little as two weeks, says Neil Sadick, a
New York City dermatologist. Were
just beginning to tap into plasmas
possibilities, particularly when we apply
it topically right after using fractional
lasers and needling devices, which
help get it to the lower layers of the skin
more effectively. SARAH BRUNING
JANUARY 2017 ALLURE 33
BE AUT Y REPORTER

FINAL ANSWER

Will a Cold
Rinse Make
Your Hair
Shinier?
In a word: No. Nope. Nein. The
rationale behind this one has
been that icy water closes the
cuticle of your hair so its flat
(and more light-reflective). Now a
study has arrived to finally, well,
pour cold water on that theory.
Chemists at TRI Princeton, an
independent research facility in
New Jersey, rinsed hair in water
that was at least 98 degrees
Fahrenheit or below 65. They
found that cold water had zero
shine-enhancing effects and

FROM TOP: ARTHUR BELEBEAU/TRUNK ARCHIVE; JOSEPHINE SCHIELE; COURTESY OF PANTENE

wait for itwarm water actually
made hair look glossier. Cold

CLEAN
water may not rinse residue off
strands as well as warm water
can, says cosmetic chemist Joel
Coret, one of the researchers. So

SLATE
next time youre at the shampoo
bowl and hear Do you want a
cold-water rinse? you know the
answer: Nein. JESA CALAOR

Like nail-polish remover and

charity scams, shampoo has Lightening Fast
always seemed to take away Being blonde is lovely. Going blonde is a total drag. But the new Pravana
more than it gives back. Sure, Blonde Wand can speed up the process by 97 percent. That means
its main job is to cleanse. lightening the hair by up to seven shades (light brown to golden blonde) in
But along with dirt and oil, it ten seconds, as opposed to about 40 minutes, according to independent
can also strip away the natural tests. The drill: Colorists apply Pravanas low-concentration persulfate
fats that make hair shampoo- lightening solution to small sections of hair and cover it in foil as they normally
Pantene
commercial shiny. Pantenes would. After they run the tool over each section, the foil is removed
Pro-V decided to change thatand immediately and the hair rinsed. Because the process is so fast, its less
Moisture is reformulating the majority damaging than typical lightening techniques, says hairstylist Justin Anderson
Renewal of its shampoos. The brand of the Chris McMillan Salon in Los Angeles. The Blonde Wand is available
Shampoo spent about 15 years figuring only to professional colorists (go to pravana.com to find salons)and do not
out how to infuse shampoo get any creative at-home ideas. This may look like your everyday flatiron, but
with tiny lipids that slip under the cuticle the plates dont completely close (they radiate heat around the foil but
as you rinse to replace fats lost to suds never actually touch it), and they always stay below 300 degrees. J. C.
(the new formulas still contain detergent).
The lipid-based ingredient is the standout
hereIve never seen it in hair care before,
says cosmetic chemist Ron Robinson.
Chemically, it should offer the best of both
worlds: cleansing well while keeping hairs
moisture. And we can attest to the
difference: Even our most highlighted
testers noticed that their hair felt softer and
less snarled (before conditioner) after a
single wash. LEXI NOVAK

36 ALLURE JANUARY 2017

 Fashion Notes
CULT OBJECT

Feeling
Frisky
Take a regal floral brocade.
Add an unlikely curved heel.
And throw on handfuls
of sequins. The result: A
pair of boots that
practically purr.
LIAM GOODMAN

Balenciaga silk-and-leather boots, $3,450,

at Balenciaga, N.Y.C. (212-206-0872).

JANUARY 2017 ALLURE 39

 NOTES: EDITORS OBSESSIONS

M LLE
MI
MIE LLLE
L E OR
ORGAGA
GAN
A ICS
C
BAB
ABBAS
ASS
A SSU O OIL
IL
L MINT
MINT DEEP
DEEP
CON NDDIT
IT
TIOIONER.
ION ER. Am
ER Amazi
a ngl
az ngly
y IVY PARK
hy rat
hyd atting
in
ng. $14
$1 .99
9 POLYESTER TOP.
(miel
(miell e
e
ell eor
eoorrg
o ga
a ics.co
an cs.co
c m). Looks equally
great in warrior
pose and
happy-hour-drinks
pose. $30
(topshop.com).
ALEXANDER WANG
NECKLACE. Beca Because Im
notorious ffor losing keys.
$250, at Alexander Wang, NIKE MESH SHOES.
N.Y.C. (212-977-9683). I love gold on
sneakersits so
unexpected. $100
(nike.com).

TORY SPORT NYLON SPANDEX PANTS.

The perfect layering piece under

Good
a sh
sheer skirt. $135, at Tory Sport stores.

Sport
Allure accessories director
TE U); PIETRO DAPRANO/GETTY IMAGES (RUNWAY); LIAM GOODMAN (STILL LIFES)

Nicole Chapoteau is drawn

to rainbow colors, energetic
prints, and one surprisingly
utilitarian jacket.

THE BEAUTY CHEF Louis Vuitton

uitton
HYDRATION INNER Resort 2017
R
BEAUTY BOOST. Loaded d
with probioticsit makes
my skin glow. $39.95
(thebeautychef.com).
SEEE BY CHLO POLYESTER
BAG. Bright, fun, and makes
mee want to go to a Jazzercise
class from the 80s. $225 for
sim
milar styles (shopbop.com).
JEREMY ALLEN (CHAPOTEAU
OTEA
OTE
POT
AP O

GYPSY SPORT NYLON JACKET. It zips up so you

can wear it like a cross-body bag instead of tied
around your waist. $220 (gypsysportny.com).

JANUARY 2017 ALLURE 43

NOTES

ELEMENTS OF
Style

1 DRESS, 4 WAYS
Veronika Heilbrunner appreciates a
swath of lace as much as the next person,
but the German in me is practical
and needs to be comfortable so I
can run around, says the cofounder
of the lifestyle website Hey Woman.
By the way, she means that literally.
No matter how fancy the dress,
Heilbrunner wears it almost exclusively
with what she calls cool street
elementsor what we call sneakers.
Reporting by Patty Adams Martinez
Lace dress by Erdem. Belt by Gucci. Jewelry throughout,
Heilbrunners own. Makeup colors: Argan Wear Blush in
Natural and Shimmer Strips Shadow & Liner in Nude Eyes
by Physicians Formula. These pages: Hair, Jerome
Cultrera; makeup, Fumiaki Nakagawa. Fashion stylist:
Ye Young Kim. Details, see Shopping Guide.
PHOTOGRAPHED BY SILJA MAGG

Watch Veronika Heilbrunner share her favorite style essentials at allure.com/veronika.

NOTES: ELEMENTS OF STYLE

White is an amazing
color, especially on gray,
wintry Berlin days. It makes
everything look fresher
and gives the right dose
of chic to sporty items.

Above: Suede shoes by Adidas Originals.

Right: Cotton jacket by DKNY. Viscose pants by
Protagonist. Details, see Shopping Guide.

Layering a bustier over it

and denim underneath
transforms the dress
into something
really funky.

COURTESY OF ADIDAS (SNEAKER); COURTESY OF GUCCI (BAG)

Above: Leather bag by Gucci. Left: Cotton silk

bustier by Brock Collection. Jeans by Nehera. Canvas
shoes by Vans. Details, see Shopping Guide.

46 ALLURE JANUARY 2017

 I love the
contrast of a
shiny, sporty
little raincoat
with the lace.

FAVORITE
THINGS
JEWELRY: I always wear rings from
my mom and grandma, a mini
hoop earring with a cross, and
my star-sign necklace that I was
given when I was born. BAG:
Gucci GG Marmont. DENIM:
Levis vintage 501s and Citizens
of Humanitys wide-leg jeans.
SNEAKERS: Nikes, Converse All-
Star Chucks high- and low-tops,
Vans, and Adidas Gazelles. SKIN-
CARE BRAND: Lancer. FRAGRANCE:
Chanel No. 5 LEau. WINTER GEAR:
Uniqlo turtlenecks, long-sleeved
T-shirts, and Heattech leggings.
Left: Eel-skin coat by Nina Ricci.
Makeup colors: Lash Power Mascara
and Lip Colour + Primer in Blushing
Pop by Clinique. Below: Gold-
and-diamond ring by Louis Vuitton.
Details, see Shopping Guide.
JOSEPHINE SCHIELE (RING)
SKIN NEWS
GLOW
The more hyaluronic acid you can
get into your skin, the younger and fresher
youll lookand now there are
newer, and better, ways to load up.
By Jillian Mackenzie
All In
Hyaluronic acid is a little
complicated. First, its not actually
an acid. Its a sugar. Also, its a
sponge. Every molecule can hold
1,000 times its weight in water.
But one thing about hyaluronic acid
has always been 100 percent
straightforward: Its a skin-care star.
In serums and creams, it smooths
and plumps (temporarily); as
an injectable, it erases wrinkles (for
months). Lets be honest, though:
Weve taken hyaluronic acid for
granted for a while. Sure, its great
stuff, always welcome at the party.
But whens the last time you were
like, Guys, hyaluronic acid is here!
BAARD LUND/TRUNK ARCHIVE
Thats about to change. A fresh crop
of innovations has us taking a new
look at the old standby. Chemists
and dermatologists are using
hyaluronic acid in unprecedented
ways to make skin dewier, firmer,
and a whole lot awesomer.
 THE HOT SHOTS
prove that hyaluronic is way more than a tricky string of vowels.
The Face-lift Lite. We used to use
hyaluronic acid only to fill wrinkles,
says Neil Sadick, a dermatologist in
New York City. But now doctors are
also injecting it deeper, near fat pads
in the face. Those fat pads hold up
the skin but shrink with age, causing
sagging and wrinkles, says Sadick.
By replacing them with a hyaluronic
acid filler, you can lift the skin and
smooth lines for 9 to 12 months.
The Bright Side. Something called
skin boosting is popular in Europe,
and now doctors here are adapting
the technique. It involves
getting shallow injections
THE HOME GOODS
Hyaluronic acid innovations that dont require an
appointmentor a needle.
Downsizing. The hyaluronic acid in
serums and creams used to be too big
to sink into skin. But chemists have
figured out how to make small
molecules that can penetrate between
skin cells to draw in moisture at a
deeper level to hydrate better, says
cosmetic chemist NiKita Wilson. We
like Pestle & Mortar Pure Hyaluronic
Serum and Kane NY Serum Savant.
LIAM GOODMAN
Making It Last. There are enzymes
that naturally break down hyaluronic
acid on the skins surface, says Wilson.
New treatments
of hyaluronic acidup to 50 shots!
all over your face. If youre thinking,
Why would anyone do that? (fair
question), the appeal is twofold. Each
treatment disperses hyaluronic
acid evenly through the skin so you
look brighter and dewier for weeks,
says Jessica Wu, a dermatologist in
Los Angeles. And regular treatments
every few months stimulate
collagen to smooth fine lines and
firm mild sagging, says Whitney
Bowe, a dermatologist in New
York City. Wu expects the
popularity of the treatment to
rise soon if a hyaluronic acid
filler from a company called
Teoxane gets FDA approval
(the flexible gel is ideal
for this technique).
But cross-linking the molecules
gives them more lasting power. Try
SkinMedica HA5 Rejuvenating Hydrator
with both cross-linked and miniature
hyaluronic acid. The varying shapes
and sizes mean that the skin retains its
moisture longer, says Ellen Marmur, a
dermatologist in New York City.
Plumping It Up. Theres a lot to be said
for traditional hyaluronic acid, which
sits on the skin and expands to plump
wrinkles (typically for three hours, says
Wilson). Our favorite old-school
hyaluronic acids: Glossier Super
Bounce, Neutrogena Hydro Boost
The Superpowered Serum.
Most doctors use needles to get
hyaluronic acid into the skin,
but some are also just using their
hands. Theyll break open a vial
of an injectable, like Belotero, then
spread it on like a face mask. It
pulls water into the skin for several
weeks to a month, says Robert
Anolik, a dermatologist in New
York City. It makes fine lines less
visible but wont do much for
deep wrinkles. It works only if the
hyaluronic acid penetrates skin, so
dermatologists apply this medical-
grade mask for at least three hours
after doing another treatment (like
microneedling or Fraxel) that
pokes microscopic
holes in the skin.
From left: Fillerina Lip Plumping
Gel, Dr. Dennis Gross Hyaluronic
Marine Infusion Modeling Mask,
Pestle & Mortar Pure Hyaluronic
Serum, Glossier Super Bounce,
SkinMedica HA5 Rejuvenating
Hydrator, and Neutrogena Hydro
Boost Hydrating Serum.
serum, and Michael Todd Beauty
Hyaluronic Complex Hydrating Serum.
Getting Creative. Youve got your
creams. Youve got your serums. And
then youve got your uncharacterizables.
Fillerina Lip Plumping Gel delivers high
doses of hyaluronic acid through a
rollerball to make lips subtly fuller. And
then theres the science experiment
that is the Dr. Dennis Gross Hyaluronic
Marine Infusion Modeling Mask. Mix
hyaluronic acid gel with powder to get
a bright blue mask that turns rubbery
on your face. Peel it off after 15 minutes
for smoother, more glow-y skin.
ADDITIONAL REPORTING BY ELIZABETH SIEGEL
JANUARY 2017 ALLURE 51
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If a makeup rule exists, Garland is backstage breaking it. Lipstick gets smudged.
Eyeliner gets blurry. And flowers are more likely to end up on the face than in the
hair. But underneath all the creativity, Garlands real gift is perfecting skinwhich h
is where this roller (thats it above) comes in. I plunge it into ice or stick it in the
MOLLY CRANNA

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and its a great way to depuff the skinespecially around the eyes. When Im working
on a celebrity or a nervous client, its also a great way of making them feel relaxed.

*And if you have: Were calling you next time.

52 ALLURE JANUARY 2017

INSIDERS GUIDE

KRYOLAN SUPRACOLOR
PALETTE
RECOMMENDED BY: DIANE KENDAL,
MAKEUP ARTIST
Dont let Kendals knack for neutrals fool you.
Shes as comfortable with cobalt as she is
with taupe. Take the spring shows. Glossy
Crayola eyes at Nina Ricci, canary ear makeup
at Proenza Schouler, silver cheek paint at
Tome: all Kendal. I like playing up the eyes,
but powders can drag or dont smudge right,
she says. These greasepaints are malleable
and come in all different colors. To create
those Nina Ricci eyes, Kendal used a brush to
buff vivid blue and purple Kryolan creams
into lustrous washes of color.

PILATEN SUCTION
BLACK MASK
RECOMMENDED BY: FULVIA FAROLFI,
MAKEUP ARTIST
Farolfi has worked with almost every
ridiculously radiant single-name model
out there: Gisele, Kendall, Imaan, Gigi. But
this is the product behind her own glowing
skin: Once a week, I apply an even layer
[of this mask] on my T-zone after a shower,
making sure the edges are neat and not
thin so its easy to remove. When its dry
in about 30 minutesI peel off the mask in
one quick motion. It helps smooth the
skin and keep pores clean between facials.

COCK GREASE XXX WATER

TYPE POMADE
RECOMMENDED BY: SAM MCKNIGHT,
HAIRSTYLIST
McKnight has done the hair for big shows (Fendi,
Chanel) and big names (Princess Diana, Lady Gaga).
But were most awed by his ability to make neon
faux-fur extensions and braids woven with plastic
bags somehow chic. One of his most trusted tools:
an old-fashioned petroleum jellyI first saw it in
Rickys years ago, he says. It weighs down hair
and gets it really flat but doesnt dry hard. Its more
malleable than a wax or a typical pomade but still
supershiny. And unlike most pomades, its water-
soluble, so it washes out with shampoo.

CARUSO STEAM SETTER

ROLLERS
RECOMMENDED BY: JAMES PECIS,
HAIRSTYLIST
This tatted California cool guy is a former
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and acid dye. Yet one of the go-tos in
his kit is 100 percent old-school. The first
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guy I ever assisted, Max Pinnell, always

used these rollers, he says. They heat
with steam. You put water in the box, plug
it in, then heat one roller at a time.
The steam makes the hair really glossy
and gives it waves that last.
 BUTTER ELIXIR FACE OIL
RECOMMENDED BY: TOM PECHEUX,
MAKEUP ARTIST
Pecheux could teach a class in seduction. Maybe
thats because hes French. Or because hes
known for what he calls naughty black eyes
and lips that look as though theyve been kissing.
(Or both.) Either way, when he has a secret to
glowing skin, we listen. I love the smell [of this
oil], he says. I love that its oily but it doesnt
feel like theres much left over on the skin after
application. You know how when you put on oil,
its hard for it to absorb and for makeup to
stick? This doesnt do that. I discovered it about
a year ago and have been loyal ever since.

DAISO JAPAN STICKY

HEAD COTTON BUDS
RECOMMENDED BY: ROBIN BLACK,
MAKEUP ARTIST
Lipstick so bright its acidic, an eyeliner
flick that looks like calligraphythe Beauty
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safe. Which means shes also damn good
at undoing mistakes. These are genius
for makeup fixes, she says. One side is
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and the other is sticky, so it picks up
loose eye shadow and crumbly mascara.
Theyre individually wrapped, so you can
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Fill the well inside the brush with hair oil
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RECOMMENDED BY: TRACYLEE,
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Yes, she makes the nails of Cate Blanchett,
Zosia Mamet, and Olivia Munn glossy
and flawless. But its the mirrored finishes
and glittery cuticles Tracylee dreams up for
the runway that we are all copyingor at
least trying to copy. Her trick for nail-polish
removal, though, we can totally manage:
MOLLY CRANNA (4)

I use these to soak off gels, acrylics, and

temporary tips. They work faster and are
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finger. They cut the removal time in half.

JANUARY 2017 ALLURE 55

 Passport
Beauty

NEWS, TREATMENTS, AND OUR LATEST OBSESSIONS FROM ABROAD

The artists retreat

that is Villa
Lena in Palaia

ITALIAN
LESSONS
Danielle Pergament heads to
a Tuscan spa and finds that
la vita is very dolce indeed.
TOM CRAIG/TRUNK ARCHIVE
B E AU T Y PAS S P O RT

N

ot all clichs are so bad. Take the one about Tuscany:
the endlessly rolling vistas painted the color of flax, the
ancient stone villages perched on top of every hill, and
the dreamy, hazy sunlight that makes the landscape
look like its always golden hour. Its a clich that makes
you want to let your long, wavy hair fly loose, slip into
a sexy chiffon Dolce & Gabbana number, and change your name
to Sofia. Or maybe thats just me.
To go to Tuscany is to be inspired by it. Its how the world ended
up with 478 million calendars of the same dirt road climbing up the
same beautiful hillside lined with the same sharp cypress trees. Its
also how Tuscany came to be a spa destination over 2,000 years ago.
Ancient Romans with means came to the Val dOrcia (whether or
not youve heard of it, this is the area you picture when you picture
Tuscany) for the thermal baths. In the Middle Ages, the baths
were a famous stop for pilgrims. And villages like San Casciano
dei Bagni, Bagni San Filippo, and Bagno Vignoni
are actually named for their healing waters.
(Google Translate if you dont believe me.)
But I was here for none of that. I was here for
Monteverdi Tuscany. Monteverdi Tuscany is
a hotel/spa/enoteca/restaurant encompassing
pretty much the entire 900-year-old village
of Castiglioncello del Trinoro. From the outside,
imagine a beautiful stone hamlet covered in
flowers and nestled on a hilltop overlooking
the expanse of the Val dOrcia. Then imagine the
inside of those stone buildingsevery modern
amenity, rough-hewed wooden beams, insanely
plush beds, and the pervasive smell of rosemary

Tuscanys
Less
Famous
FOR PHOTOGRAPHERS CREDITS, SEE CREDITS PAGE.

Cousin
Just over the border, in
Umbria, youll find the Eremito
Hotelito del Almaa
centuries-old monastery
turned hotel. The rooms all
look like monks cells, the
sauna is made from stone, and
theres no talking allowed at
dinner. Odd? Maybe. Trippy?
Probably. Peaceful, beautiful,
From top: A sunflower field in Castagneto Carducci; inside the thermal spa at Castello di and serene? Assolutamente
Velona in Montalcino; a stroll on one of Tuscanys classic cobblestone streets. si. Eremito.com
 Run for
the Hills
To visit a spa in Tuscany is to take an
odyssey in rosemary, lavender, olive
oil, and of course, a little vino rosso
along the way.
Castello di Velona. The big draw here
is the outdoor thermal pools, with
views of the vineyards, the patchwork
farms, and the rolling hills of
the Val dOrcia. Castellodivelona.it
The Spa at Monteverdi. You can get a
hot-stone massageor you can step
outside of your comfort zone. The Santa
Maria Novella Candlewax uses hot
oil from a candle (kinda kinky, totally
amazing). Monteverdituscany.com
Rosewood Castiglion del Bosco.
The spa embraces Tuscanys farm-
to-table approach to massage, with
flower scrubs and grape detoxes.
End the day with the resorts own
Brunello di Montalcino, plus a stroll
through the vineyards at sunset.
Castigliondelbosco.com
A Very Relaxing Room. Yep, theres just
A lovely blonde woman
one (amazingly restorative) room for
treatments at La Bandita Townhouse, and
scrubbed my body of its
its the perfect excuse to visit Pienza,
Tuscanys loveliest town. La-bandita.com dry, scaly, touristy patches.
(thats outside, too, actually). The place is heaven.
And I was dreaming about every last thread count
from the balcony of my treatment room.
I had come for something called the Full
Monteverdi. First, a lovely blonde woman used salt
infused with lavender, rosemary, and lemon to scrub
my body of its dry, scaly, touristy patches, revealing
the skin tone of an Italian siren underneath (let me
pretend). Then she brought me to the bathtubhuge,
stone, and very much outdoorsand sprinkled in
little handfuls of lavender. Lying in a tub that big
with a view that big is surreal. How often are you
truly naked in the great wide open? This is what
FOR PHOTOGRAPHERS CREDITS, SEE CREDITS PAGE.

celebrities must feel like when they buy the rights

to the airspace above their mansions. Then finally it
was time for the hour-long massageit came with
grape-seed oil or olive oil or some other kind of oil
that I cant remember because at that point I could
barely remember my own name.
By the time I left Monteverdi, I had fully embraced
the clich that is Tuscany. The sun was golden. My
skin was glowing. It was time to meet my husband
for a dinner of pasta and red wine. And I had the
perfect Dolce & Gabbana dress for the occasion.

From top: Taking in Palaia at sunset; a treatment room at

the Spa at Monteverdi in the Val dOrcia.

JANUARY 2017 ALLURE 59

 A portrait of
the artist, the
singer, the
rising beauty
iconbecause
nothing
conveys who
we are quite
like the bottles
we spritz,
the wands we
twirl, and the
jars we twist
open every day.
JOSEPHINE SCHIELE

For product details, see

Shopping Guide.
The Evolution She doesnt drink. She doesnt do drugs. And until very
recently Zendaya still lived with her mom and dad.
But make no mistake, when the actress wants to turn heads,
well, lets just say she can stir a controversy.
BY ELIZ AB E TH SIEG EL
PHOTO G R APH ED BY JASO N KIB B LER

Viscose jersey dress

and leather shoes by
Versace. Makeup
colors: The Super Sizer
Fibers Mascara in Black
and Oh Sugar Vitamin
Infused Balm in Jelly
by CoverGirl. These
pages: Hair, Kim Kimble;
makeup, Frankie
Boyd; manicure, Ashlie
Johnson. Prop stylist:
Bette Adams of Mary
Howard Studio.
Fashion stylist: Patrick
Mackie. Details,
see Shopping Guide.
of a Child Star

he first thing you need to know about
Zendaya is that youre saying her
name wrong. It is not zen-DIE-uh. Its
zen-DAY-uh. Maybe you could be
forgiven when you consider the fact
that she just turned 20 and youre
probably rusty on your Disney
Channel cast members. Then again,
shes a legit red-carpet favorite, an
accomplished musician, and oh my
God, she just turned 20.
Before we met, I had my theory
about Zendaya all fleshed out and
ready to prove. First of all, she is one
of the rarest breeds of celebritythe
kind who find their way through the
public eye while smack in the middle
of the public eye. We didnt meet
Zendaya as a woman; were watching
SHE IS POISED AND MEASURED,
ALMOST SERIOUS. SHES NOT LIKE
ANY 20-YEAR-OLD IVE EVER MET.
her become a woman. Being famous
invites scrutiny, and growing up as
youre getting really famous invites the
most intense kind of scrutiny. Its got
to be a little jarring for the celebrities
being watched. Or so youd think. But
so far, from everything Ive read about
her, Zendaya is handling her fame and
newfound adulthood with dignity and
grace and a distinct lack of DUIs. Look
for a paparazzi picture of Zendaya
giving someone the fingerit doesnt
exist. Her lack of a privileged,
obnoxious Hollywood demeanor
makes you root for her. It makes you
want your daughter to listen to her
music. It makes you happy that shes
on the cusp of something really big.
Figuratively, yes, but literally, too.
Zendaya just moved into a house
with three balconies, five bedrooms,
five bathrooms, a three-car garage,
and one truly massive kitchen. This is
where I met her recently on one of
those very sunny, very optimistic, very
California type of days.
Sorry, hes putting up my security
camera, says Zendaya, nodding
toward the man installing a device on
the side of her house. We settle down
on the ledge of her hot tub, having
come outside for purely practical
reasons (I dont have any furniture
yet). But even over the sound of
drilling and construction, she isnt
shouting to be heard. On the contrary,
her voice is calm and steady.
Zendaya, born Zendaya Coleman, is
poised and measured, almost serious.
Shes not like any 20-year-old Ive ever
met. I [dropped my last name because
I] just thought it was cool, like Cher or
Prince. The woman, you could say, is
driven, ambitious, precociousand
she has very specific plans.
A lot of them. She tells me that she
might also want to be a teacher. Or
possibly the next Oprah (Zoprah!).
As we sit overlooking her pool, an
inflatable frosted doughnut and a
giant white swan drift by. Its the
ghetto off-brand swan, not the fancy
one that was all over Snapchat and
Instagram. I dont have the Rihanna
swanbut Im getting there! she
says, almost apologizing. Zendayas
wearing her high school sweatshirt,
basketball shorts, and socks that read
Team Fuck You in big black letters.
On second thought, maybe the kid
inside isnt all that hidden.
In case its not clear, Zendaya is
going through a transition in her
life. Theres the no-furniture thing.
There is the framed artwork waiting to
be hung and the front door standing
wide open. The windows have no
signs of curtains, the walls havent
been painted, and the kitchen
reminds me of a model home where
the sink isnt actually connected to
plumbing and the refrigerator isnt
plugged in (for the record, Im sure it
is; it just looks really unused).
Its exactly the kind of housedown
to the floating doughnut and sterile
white wallsyoud use in a movie
about a young star just starting to learn
about the trappings of superstardom.
This is the blank-slate house.
So its especially fitting that Zendaya
is making her major big-screen debut
in a little production you may have
heard of, Spider-Man: Homecoming.
Sony and Marvel are keeping the
details of her role secret, but its
rumored to be a good one. Plenty
of people are like, Why is she still
on Disney Channel? says Zendaya,
who stars in K.C. Undercover. Well,
I waited and waited for the right
part, and now I get to be in Spider-
Man. She leans forward in case I
didnt totally catch that. Spider-Man.
She gives me an arch look. Doesnt
get any bigger than that.
Everything has been a climb,
says Zendaya. And Ive been able to
take my family and friends with me.
I came from humble beginnings. Her
eyes go wide and she looks around
her backyard, at the pomegranate and
lemon trees, the wooden swing, the
inflatable toys. Ive never had a pool
before, she says, making a grand,
sweeping gesture with her arm that
takes in the newly planted baby palm
trees and all of the unfurnished rooms
inside. Ive never lived in a house
this beautiful. I appreciate everything
so much more because everything
I have has been worked for.
Cotton dress by
Mugler. Makeup
colors: Shape &
Define Brow
Mascara in Black
and Colorlicious
Lipstick in
Caramel Kiss by
CoverGirl.
Details, see
Shopping Guide.
 The tomboy
Circa 1999
with the plastic
heels. Thats
me 24/7. It just 2013
sums up my
entire life. My I like when my
mom actually hair gets big
had this picture it looked really
in her phone. cool that day.
This is a And people
throwback. dont get to
see my natural
hair all that
often because
Im always
wearing wigs.

2013 2013
On Dancing At Dodger Stadium
With the Stars in Los Angeles
The most I sang the national
stressful, anthem. I used to
terrifying thing wear leather pants
I ever did in my every day, in any
life. But it was heat. Leather
a lot of fun. No, pants at the beach.
thats a lie. I Leather pants
didnt have a everywhere. It was
lot of fun. ridiculous.

2015
At the Met Gala in
New York City
My first Met Ball
was real scary.
It was my first time
going to an event
without a parent,
2015
a friend, my
stylistsomebody! With the
I went with the Zendaya
designer [Fausto Barbie in Los
Puglisi]. Angeles This
was a great
daythe
unveiling of
2014 my Barbie. It
was a big
At the BET Awards in Los Angeles Its moment. It is
still one of my favorite looks. It was the first Barbie
very 1990s, very early 2000s. [The I know of
Emanuel Ungaro outfit] was just cool. to have locs.

2016
At the Grammy Awards in Los Angeles
The mullet! It was a Bowie tribute, but it
FOR PHOTOGRAPHERS CREDITS, SEE CREDITS PAGE.

was also a confidence thing, because

theres no right or wrong way to do fashion. 2016
At the Met Gala
with Michael
Kors in New York
2015 City The dress
[by Michael
With Gigi Hadid Kors] was very
and Kendall Cher, but
Jenner I walked very futuristic.
into the party and I looked like an
they popped up android. The
beside me. I was theme was
like, Oh, snap! fashion in the
Instant photo age of
shoot right now. technology.
They were
supersweet.

hen she was a regular kid with two
names, Zendaya Coleman lived in
Oakland in a not-so-amazing
neighborhood. She was the youngest
in a big, happy family (my support
system): two sisters, two brothers,
and her parents, both teachers.
She played basketball. She
coordinated clothes with her niece.
The shirts with graffiti [Alexander]
Wang just did? We had those made
for us in the hood. Mine was pink and
had Daya on the back. In other
words, she was a good kid.
During the summers, she was
dragged to her moms second job at
a local theater. Sounds miserable. But
not for Zendayashe was paid in
I APPRECIATE EVERYTHING SO
MUCH MORE BECAUSE EVERYTHING
I HAVE HAS BEEN WORKED FOR.
chocolate-chip cookies and Snapple.
She watched every play from the
wings. The vast majority of the
performances were Shakespeare
and most of the lines sailed over her
four-year-old head. Didnt matter.
Zendaya knew she wanted to be a
part of this world.
Eight years later, the desire was
still very much there, and Zendayas
parents drove her to a Disney
audition. I just popped up out of
nowhere, she says. And I was
kicking ass. I came. I knew what I
wanted. I think they saw that. They
did. The audition was for a show
called Shake It Up, and she landed
one of the leads, Rocky Blue.
Zendaya packed up her 12-year-old
belongings, said good-bye to her
big, happy family, and moved with
her dad to Los Angeles to enter one
of the most bizarre professions in the
world: child acting. It was really
difficult, she says, and I was used
to having my mom. (Two years
later, Zendaya was making enough
that her mom could join them in L.A.)
Zendaya never went to high
school in the traditional sense.
Though you could argue she grew
up in a place where the cliques
are much worse. Im nice and cool
with everybody, but not a lot of
people know me very well, she says.
She keeps to herselfa defense
mechanism in a town where
everyone wants something. I have
a very tight-knit circle.
You wont find her out spraying
Dom with models or crashing at
Taylors for the night. And
amazinglyher goodness has been
a point of some controversy. Im just
not a social butterfly, she insists. Its
been suggested that Zendaya has
manufactured a squeaky-clean image
that panders to her fans parents (and
their wallets) and Disneys vision for
her as a wholesome role model. Her
defense? Id rather be home with my
family, she says, adding, Ive never
had a desire to drink.
Thats not to say she pretends to be
perfect. There is so much stress in my
life, she says. Ive got family, a lot of
people that depend on me and need
me. I try to take care of everybody and
sometimes that drives you crazyyou
want everybody to be OK, and youre
like, Jesus, am I OK?
Being a 20-year-old breadwinner
is excitingand stressful. Sometimes
she feels like an old lady. And
talking to her, I have to wonder: Does
she even want to be famous? Eh, I
dont know. Sometimes I do;
sometimes I dont. And then in a
characteristically honest moment:
You just see so many people who
are miserable here. Its like, Why?
She leans forward so her hair falls in
her facea habit of hersand plays
with her curls while she talks. Its OK
to be focused, but I cant get to a
point where I dont like what Im
doing. Its gotta be fun and creative
and good.
Plus there are real upsides. I love
to slay a red carpet. When I step on
one, Im a different person, she says,
like Sasha Fierce and Beyonc. She
pops up from the ledge of the hot
tub and starts clomping around,
shoulders hunched. Honestly, I walk
like an old manthe Coleman
Trudge. A second later, Zendayas
smiling, strutting, and waving coolly
for imaginary cameras. Shes five
foot nine and rail thin. If she werent
already an actress, shed be a
supermodel. On the red carpet, Im
this dainty, slow, elegant gazelle.
Shes enamored with her stylist, Law
Roach (were family), and they have
their own mantra of sorts: We dont
do pretty. Pretty is boring.
And pretty isnt getting Zendaya
the kind of attention shes after.
When young women see me go out,
with an entire world to criticize what I
put on, and do whatever the hell I
want? Its empowering [for them], she
says. Its not just about clothes. Its
never been just about clothes. She
stops talking for a second to push the
hair out of her face. We do what we
want, she says slowly, emphatically
pausing between every word.
67

ase in point: the incident of February
2015. It was Zendayas first major red
carpet. She wore an off-the-shoulder
Vivienne Westwood gown and her
hair in locs. She arrived at the Oscars
looking like a million bucks. And then
this happened: Like, I feel like she
smells like patchouli oil. Or weed,
said E!s Giuliana Rancic. Many saw it
as a moment of casual racismone
that shocked the country. This is way
bigger than a beef between us, says
Zendaya. I heard about the comment
through Twitter, and my first reaction
was angryI got really mad. Then I
realized this has nothing to do with
us. It was one small look into an
overall misconception about a large
group of people.
Zendaya sat in her room and
fought the urge to post an angry
tweet right away. She mulled things
over, wrote about prejudice, and
posted it on her Twitter and
Instagram pages. It was heartfelt. It
was well researched. It was the
opposite of Rancics off-the-cuff
remark. I gave it to my mom to
proofreadI literally cant spell to
save my lifeand that was it. Up it
went. And by the next morning,
everyone was talking about Zendaya,
and The Washington Post was asking
the question on all of our minds:
Who is Zendaya?
A relative unknown, Zendaya was
steering a national dialogue about
Watch Zendaya share her thoughts on how she
would change the world at allure.com/zendaya.
race with poise and tact. I got all of
these pictures from women wearing
locs. I made it my Twitter header, and
that became empowering, she says.
It became something very positive.
It allowed us to talk about things that
make us uncomfortable. Rancic
issued an apology. There was a little
girl for Halloween last year that was
me from the Oscars, Zendaya says
proudly. And the world got Zendaya
Barbie. I think that was a big
moment not just for me but for
women of color, she says. Its a step
in the right direction. But we have a
long way to go.
Even now, Zendaya is grappling
with guilt about her fame and has
mixed feelings about her success. I
ask myself, Would I get the same
opportunitieswould I have this role
CORNER
Zendayas done the impossible:
She made a mullet look chic.
Her secret involves risk-taking
and a whole lot of confidence.
Holy cow, puberty in the public
eyeyou must still have
nightmares. I had my rough
patcheveryone has an awkward
phase, but I dont think it was
extreme. It was just my dad and
me in L.A. When I got my period,
he was more stressed than I was,
like, My daughters becoming
a woman! He didnt know how to
deal with the stuff that I [dealt]
with as a young woman. Oh,
Ive had hair nightmares. When I
was 14 or 15, a hairstylist on a
show didnt understand African-
American hair. She ended up
burning a lot of it off. It was baaad.
It took me a long time to grow it
back, and now Im like, Dont
touch it! People dont get to see
my natural hair that often because
Im always wearing wigs.
Like taking a mullet for a spin?
That was one of my favorites.
There are a gazillion different
styles. Do whatever makes you
feel good.
or that roleif I were a darker-
skinned black women? And the
answer is no, she says. But the real
thing is how do you take what youve
been given and use it to better the
situations of people that are your
peers, your brothers and sisters?
Right now, Zendaya is filming
a second movie, The Greatest
Showman on Earth, about a circus,
with Hugh Jackman and Zac Efron.
She has a new clothing line called
Daya by Zendaya. Shes a face of
CoverGirl. And shes recording
a second album. I want people to
be impressed.
One things for sure. Well all know
how to say her name.
Still, it takes guts. I feel a
responsibility to showcase
different kinds of beauty
through hairevery woman
should be able to see herself in
me in some way. I love when I
get to wear my cornrows,
because its surprising. So many
people are like, Wow! What a
fresh, new, fun hairstyle! But no.
Its been around for a long time.
Im just whipping it out.
What about makeup? If Im in
L.A. and theres an event here,
I do my own makeup. I just use
a taupe shade on my eyes,
thin cat-eye liner, and natural
everything else. And Ive been
really into clear lip gloss, which
I think is so underrated.
I love your orange nail polish
what is it? We mixed 3,000
colors to get this color! Its, like,
four different pinks, a neon
orange, and a yellow. Nails are
my thing. Ive had crazy,
intricate, ridiculous stuff that I
designed on a piece of paper.
Ive had Michael Jackson on my
nailsMichael Jackson as a
zombie, as a regular person.
Cotton top and skirt
and mesh shoes by
Emilio Pucci.
Makeup colors: Easy
Breezy Brow Fill +
Shape + Define Brow
Powder in Rich
Brown and Outlast
All-Day Color &
Gloss in Vivid Violet
by CoverGirl. Details,
see Shopping Guide.
fat Weve banned
it from dinner. We
battle to keep it off our
stomachs (and thighs). We even
avoid clothing that possibly
approximates the look of it. But is
fat all bad? New science and
procedures are making it easier
than ever to get rid of fat

chance
or in some cases, use it
to our advantage.
By Jessica Chia
 There
are more
ways to
manipulate
fat than ever
MAISIE COUSINS

before.
 fat. The way we acquire it, the way we store it,
and the effort it takes to lose it are encoded
in our genes. The way we think about it,
however, is beyond scienceand sometimes
beyond reason. The dynamic forces of
culture, media, personality, and upbringing
within each of us make the issue completely
subjective. Fat defies generalization.
But it is nonetheless familiar, intimate. After all, it is
literally a part of us. Sometimes fat is a sympathetic old
friend, sometimes a mocking bully, sometimes a ghost
(George W. Bush, according to one family member, has
said there is a fat person inside him trying to get out, a
sentiment that anyone who has lost weight can recognize).
There were times in the not-so-distant human past when
those who were too thin might not even survive a harsh
winter or a prolonged drought. A few extra pounds,
especially around the hips and butt, signaled health and
fertility to our primate brains. Is it any wonder that
men find a voluptuous booty and large breasts irresistible?
Fat has saved us from extinction. Respect.
Few people in contemporary pop culture have explored
the nature of fat as insightfully as Girls creator Lena
Dunham. Fat is a character in her drama, right out there in
the open, and Dunham, who plays Hannah, dares you
to look away. Its shocking not because of a few extra rolls,
but because Hannah accepts them without shame. And in
a time when minor weight gain can derail the self-esteem
of a Miss Universe (Miss Universe!), that is a healthy
message to take to heart. Nevertheless, an entire industry
has grown up around the goals of reducing and managing
fat. In the last few years alone, we have found ways to
burn it off and freeze it off. That is, when were not trying
to just move it to another place on our body. (No one
accused humanity of not being fickle.) In 2017, there are
more ways to manipulate fat than ever before. And
thats all well and goodhell, greatas long as you dont
lose your identity in an effort to change some minor
contours. Lets remember one thing: Fat doesnt define
us. But the way we think about it can. DAVID DENICOLO
72
THE DEEP
FREEZE
Youve got to love 2010. Before that, there were no
effective noninvasive ways to contour the body,
says Robert Anolik, a dermatologist in New York City.
Then the world got cryolipolysisdont worry about
pronouncing it; just know that it means freezing fat to
death by suctioning it into a rectangular (and very
chilly) handpiece. When Zeltiqs CoolSculpting device
(currently the only one offering this technology) was
approved by the FDA to dissolve belly fat, it sounded
like a dream: 25 percent less fat, zapped away
during your lunch break. And its lived up to the hype.
Provided youre spot-treating on a relatively fit frame,
it really works. And now it works on more places than
everand faster. New software allows us to operate
one degree cooler than before, so we can treat an area
in 35 minutes instead of an hour, Anolik says. And
a flat applicator, about the size of a Ping-Pong paddle,
can slim areas that cant be squished between the
original machines platesspecifically the outer thighs.
Thinking even smaller? The CoolMini (a shrunken
version of the original handpiece) can treat even more
diminutive pockets of fat. Officially, its approved for
use under the chin. Unofficially, plastic surgeons such
as Glenn Vallecillos in Beverly Hills are testing it out
on bulges above the knees and next to the armpits.
Cost: $400 to $1,800 per treatment; two or three
treatments yield maximum results.
 THE HEAT WAVE
Cold isnt the only game in town; treatments that
use heat also cause fat cells to rupture, says Roy
Geronemus, a dermatologist in New York City. There
are several devices in this class: the infrared
light and radio frequencyfueled VelaShape III,
the radio frequencyleveraging Vanquish, and
SculpSure, which uses laser energy. Regardless
of the technology behind each one, the aim
is consistent across the board: to create a high
enough temperature to destroy fat. And while
they dont have the years of solid data that stand
behind CoolSculpting, these fat-heating options
are gaining ground among some doctors, like
New York City dermatologist Dennis Gross, who
favors SculpSure. It has given my patients
great results, and the new, smaller applicators that
came out last year have made it possible to
contour really tricky areas, such as the arms, he
says. The applicatorswhich lie flat on the skin
and are about the size of a Kit Katallow the device
the flexibility to treat areas that are too bony
(hips, upper abdomen) for other devices to get at,
explains Gross. Like CoolSculpting, the treatment
has moments of some discomfort but is considered
quite tolerable.
Cost: $600 to $2,500 per treatment; two or three
treatments are recommended.
Lipo:
The OG
Even with a new generation of no-scalpel fixes
available, liposuction is alive and well. It was the most
popular cosmetic surgery procedure in the U.S. in 2015, up 15
percent from the previous year, according to the American
Society for Aesthetic Plastic Surgery. Yes, noninvasive fat reducers
do a bang-up job killing fat cells, but they dont remove them, so
youre left with the detritus of your dead fat cells sloshing aroundand
causing swellingfor days, even weeks, until your body can metabolize
it. Techniques like CoolSculpting and SculpSure are a great option for
shrinking stubborn pockets of fat, but they require multiple sessions and
arent efficient at removing a large amount of weight, says Joubin
Gabbay, a plastic surgeon in Beverly Hills. And while no surgery is
without risks, liposuction is safer and more effective than ever, says
Payam Jarrah-Nejad, a plastic surgeon in Beverly Hills. One type,
called Vaser, uses an ultrasonic cannula (a stainless steel tube) to
loosen fat so a greater volume can be removed. And evidence
has shown that laser-assisted liposuction, such as SmartLipo,
may offer tighter skin as well as fat removal because of
the healing response it can trigger, Gabbay says.
Cost: $2,500 to $8,000 depending on
the level of treatment needed
Right now, my
most exciting
work is sculpting
the stomachs
six-pack
with Kybella.
A FINE POINT
If youve heard of Kybellaand if youre reading this
magazine, were going to go ahead and assume you
haveyou probably know that it dissolves fat. Heres
where we get all geeky about it: Kybella employs
deoxycholic acid, a synthetic form of the acid that
breaks down fat in the gut, to remove fat from
the chin, explains Jeannette Graf, a dermatologist
in Great Neck, New York. Its delivered in a series
of injections. But not as many as it once was: In the
nearly two years since its arrival, many dermatologists
have noticed that by spacing Kybella treatments
six to eight weeks apart, instead of the previously
accepted four, they can get the same results in
two or three appointments rather than four, says San
Francisco dermatologist Richard Glogau. And
though technically its FDA-approved only for use
under the chin, some dermatologists are
experimenting with Kybella on other areas, like
the fat that sits above your knees or hangs
over your bra. In fact, since its such a targeted
treatment, some doctors are even using Kybella
to create muscle definition. Right now my
most exciting work is sculpting the stomachs
six-pack with Kybella, says S. Manjula Jegasothy,
a dermatologist in Miami. For patients who
are within 10 to 15 percent of their ideal body
weight, Im seeing an 80 to 90 percent reduction
in fat when I use Kybella on the stomach or
back, Jegasothy says. Whatever area you treat,
though, expect it to be tender and puffy for
up to a week. Swelling is very much a part of
the process, Graf says.
Cost: $1,000 to $2,000 per treatment; two to four
treatments are often necessary.
73
 Liposuction
remains the
most popular
plastic surgery
procedure.
MAISIE COUSINS
 Looking
Back
A brief recap of our complicated history with fat.
1926 A French woman asks her doctor to cut fat out of her
knees and calves. The complications lead to amputation.
1950s Surgeons develop a way to inhibit the bodys absorption of
food. Weight loss is significant, but so are nutritional deficiencies.
1964 A German surgeon performs lipexeresis, removing fat with a
scraping instrument. The practice never becomes popular.
1969 A Brazilian surgeon gets attention for an operation that removes
unwanted fat from the buttocks (and leaves large scars behind).
1970s Doctors in Europe experiment with suctioning fat out of
the body through incisions, pioneering liposuction.
1997 Liposuction becomes the most popular plastic surgery
procedure in the country.
2010 The FDA approves CoolSculpting, a fat-freezing
device that can quickly shrink a belly pooch.
2015 Buh-bye, double chin. Kybella is FDA-
approved to shrink fat under the jawline.
ADDITIONAL REPORTING
BY JOAN KRON
THE DREAM
CREAM
Rub on a cream and watch as the unwanted fat
simply disappears from your body? Nope, this is not
a dispatch from the Pulling My Leg department.
Allergan (the company that owns Botox, Kybella, and
Juvderm) recently shelled out $85 million for the
company behind an ointment called XAF5. Like lash-
growing Latisse, its active ingredient was originally
designed to help glaucoma patients. Only this time,
the welcome side effect appears to be dissolving
undereye fat pads. The active ingredient in XAF5
(and yes, were waiting for a sexier name, too),
a prostaglandin known as latanoprost, binds to fat-
cell receptors and triggers the release of their oil
contents, causing the fat cells to shrink. Hold off on
your happy dance for a minute, though: What may
work for the thin skin under the eyes wont necessarily
work elsewhere on the body, where the skin is much
thicker and less permeable, says Anolik.
Cost: Its anyones guess because the cream
isnt available yet. When it is, though, youll need
a prescription to get it.
REDUCE, REUSE,
RECYCLE
If youve ever dreamed your extra pounds would do
the polite thing and migrate from your hips to your
breasts, well, youre in luck. Fat transplants can make
that particular dream come true. Early attempts by
unskilled practitioners earned the practice a
complicated reputation, but in recent years, a more
measured approach has made playing Mother Nature
with your figure more popular. The techniques for
fat preparation have really evolved, says Jarrah-Nejad.
We wash the fat, take out the grease, take out
the debris, and make sure its the quality we know
will survive. That way we will get a much more
predictable result. Another breakthrough in the
process: doctors understanding that sometimes the
less fat that is injected, the greater the chance that
the surrounding network of blood vessels will accept
it. Thats why doctors like Justin Yovino, a cosmetic
surgeon in Beverly Hills, use as little as 10 milliliters of
fat to smooth the back of a hand or 20 milliliters to
lift cheekbones. (As a point of reference, a cough-
syrup cup is about 15 milliliters.) Yovino also uses fat to
round breast contours or to render a derriere just
ever so slightly perkier. The idea is to make tweaks, not
dramatic transformations. And though the fat must be
procured via liposuction (often from the inner knees,
though any area the patient wants slimmed down
will work), the transplant doesnt require general
anesthesia. I give my patients a little Xanax or
laughing gas before the procedure, Yovino says.
Theyll just feel a tiny prick when I inject the
anesthetic and after that light pressure and vibrations
where Im removing the fat. Then Ill inject it back
in. But couldnt a synthetic filler (like, say, Restylane)
achieve similar results without invasive liposuction?
Not necessarily. Because its living tissue, fat wont
wear off and wont need refilling every six months.
And since it came from you in the first place, your
body cant have a reaction to it (though its rare, some
people are allergic to other fillers). As with any
procedure, researching a reputable cosmetic surgeon
(and you will need a surgeon, since the process
involves liposuction) is critical: If fat transfer is done
incorrectly, the body can reject the fat and create
a cyst or calcification that requires surgical removal.
Cost: $2,500 to $30,000 depending on the amount
of fat you need transferred
75
 Makeup in 2017 is
taking an unexpected
turn, with classic looks
veering intentionally
off-track. Potent red
lips become blurry
around the edges, rosy
blush travels toward
the temples, and
black liner wanders
aimlessly over the
lids, like a GPS with
no signal. The result
is fresh, nervy, and
strangely liberating.
Here, makeup artist
Susie Sobol and
model Lindsey Wixson
demonstrate the
art of the detour.
By Liana Schaffner

THE NEW RED LIPSTICK: BLURRY

For the softest, most natural effect, lose the lip pencil and tap on a creamy red bullet, rolling a
cotton swab along the outer edges to diffuse any sharp lines. Lip Oil-Balm in Punch Pop by
BareMinerals. These pages: Makeup, Susie Sobol; hair, Diego Da Silva; manicure, Typhaine
Kersual. Model: Lindsey Wixson. Fashion stylist: Catherine Newell-Hanson.

Photographed by Nicolas Kantor

THE NEW BLACK
EYELINER: SQUIGGLY
Hugging the curve of your
lash line is safe and precise.
A wavy, undulating wing
that extends past the outer
corner is playful and chic.
Lace top by Ellery. Earring
by Eshvi. Makeup colors:
Master Precise Curvy Liquid
Liner in Black and Color
Sensational lipstick in
Honey Pink by Maybelline
New York. Details,
see Shopping Guide.
THE NEW NUDE: GLOSSY
After applying a thin coat of nude gloss to your lips,
head north. Dabbed on cheekbones and slicked over lids,
a sheer, shimmer-free formula creates a spare, uniform
glow. Viscose coat by Off-White c/o Virgil Abloh. Wool top
by Helmut Lang. Silver earring by Shikama. Lacquer
Gloss in BE 102 by Shiseido. Details, see Shopping Guide.
THE NEW BLUE: THICK,
BOLD, AND OUT-THERE
This cool turquoise
shadow floats far above
the creases, highlighting
perfectly arched
eyebrows in a totally
new way. Knit top by
Dior. Silver earring
by Efva Attling. Colour
Gradient Eyeshadow
Palette in Blue Gradation
by Dior. Details,
see Shopping Guide.
THE NEW BLUSH: HIGHER THAN EVER
Swirling powder blush from the cheekbones to the
temples creates a bold, sculptural effect. Wool top by
Topshop Unique. Satin top by Tibi. Gold earring by
Kathleen Whitaker. Makeup colors: Infallible Paints blush
palette and Infallible Paints lip color in Nude Star by
LOral Paris. Details, see Shopping Guide.
THE NEW METALLIC:
OVER AND UNDER
Move silver shadow
from your lids to your
lashes, rimming the
eyes and saturating
the tips. Skip mascara
entirely for a cool,
metallic flash every time
you blink. Razor Sharp
Liquid Eyeliner in
Cuff by Urban Decay.
THE NEW SMOKY
EYES: COLORFUL
Leave the safety of
browns and grays for just
a second. Bright, bold
peachy-pink shadow is as
energizing as a Malibu
sunrise. Wool sweater
by Max Mara. MetalMatte
Eyeshadow Palette
by Kat Von D. Details, see
Shopping Guide.
THE TYRANNY
 OF CHOICE
PHOTO ILLUSTRATION: MATTHIEU BOUREL
(ARTWORK); ANAIRAM (PHOTOGRAPH)

In a world where a single click pulls up 3,000 different

shades of lipstick or a few hundred eye creams, is it possible
to find your perfect match? Una LaMarche asks herself
that question. And then one more: Does she even want to?
i
cant find any numerical data
on how many beauty products
exist in the world right now, so
Im going to make a
conservative estimate and
say39 bazillion. This is based
on extremely scientific
research: tipsy online shopping
trips in which I fall headfirst
into an existential crisis about
whether anyone really needs brow
gel and the Sephora Mensa
Admission Test that is telling the
difference between a lip gloss, a lip
glass, and a lip glac.
According to one recent survey,
the average woman owns 40 beauty
products. The headlines announcing
these findings expressed delighted
shock across the board, as if that
number were patently ridiculous; I
digested it with a shame that turned
my face redder than any cheek
stain I ever had, suddenly feeling
like the Wilt Chamberlain of the
cosmetics industry.
There is zero chance, if one were
to conduct an impromptu audit of
my home and/or purse, that I have
ever had fewer than 40 beauty-
related items in my possession since
approximately Y2K. I have coveted,
sampled, and subsequently
discarded thousands of formulas in
pursuit of a nebulous goal that falls
somewhere between looking like
myself but better and looking like
Beyonc in front of a wind machine.
It all started in 1992. Clinique had
relaunched its best-selling Black
Honey as an Almost Lipstick a few
years earlier, and every preteen
worth her Mysterious Ways
cassingle was dead set on wearing
the rich, raisiny shade to the first
middle-school dance. Since my
seventh-grade allowance wasnt
enough to buy the real thing, I was
forced to create my own almost
formula from my mothers off-brand
burgundy lipstick and a thick layer of
Carmex medicated balm. I set up a
makeshift vanity in my closet,
papering the walls with how-to
pages torn from magazines and
scenting them liberally with Loves
Fresh Lemon Body Mist before I set
to work attempting to transform my
12-year-old visagepale, freckled,
thickly unibrowedinto something
that I hoped would approximate
Linda Evangelista. (Incidentally, I sat
in the bleachers at the dance
while everyone else slow-danced
to November Rain.)
But that didnt stop me from
trying again. And again. And again.
With each passing year, there have
been so many more salves and
glosses and concealers at my
disposal, so many more paths to the
transformation I craved. Just how
many more, you ask? Well, Black
Honey is now also available as a
Sweet Pot Sugar Scrub & Lip Balm, a
Pop Oil Lip & Cheek Glow, a
Superbalm Moisturizing Gloss, an
eyeliner, something called a Cheek
Pop, and even a mascara.
Psychologists have posited the
theory that having more choices
actually makes us less happy, since
an abundance of options suggests
the possibility that a better match
could always be out there. And I can
get on board with thatI totally
see the joy in commitment. I mean,
I locked down my husband at 23,
back when my benzoyl peroxide
cleansers left tie-dye prints on all of
his towels. So why cant I be faithful
to one beauty routine, choose my
perfect matches, and move on?
Im 36 now, with a child and an
apartment full of clutter that would
make Marie Kondo stress-vomit.
What I want more than anything is to
be the kind of woman who owns two
or three products that will never fail
to make her look like she has just
gone on a brisk walk in good lighting
while eating a Popsicle. A woman
who can run into Rite Aid for
tampons without stopping to check
out at least half of the 400 tubes
and jars on the skin-care shelf (thats
an actual number, by the waythe
average drugstore now offers 400
different skin-care products). You
know those celebrities with creamy,
poreless skin who claim to wash
their faces with Ivory soap once a
week or who wear only some
ravishing discontinued cult lipstick
that they had the foresight to
stockpile in the early aughts? I
want to be them.
But I am me. I have the same
blemish-prone complexion I had
in high school (it has never been
reliably tamed, sort of like the
frustratingly lovable bad boy in a
90s romantic comedy). Im a
sucker for cute nail-polish names
and any anti-aging cream that
promises to make my eye folds
look less like Dumbos moms. I
mistakenly think I can pull off
things like contouring.
THIS PAGE AND OPPOSITE PAGE: LIAM GOODMAN
 The fallen beauty
soldiers in my wake include
not only designer and drugstore
brands but also tubs of pure
manuka honey and coconut oil, jars
of pungent vinegars, and a number
of ripe avocados that would have
made a nice guacamole had I not
been hell-bent on using them as a
face mask. And with each seasons
influx of seductive new recruits,
photographed in lush tableaux under
clickable headlines like 75 New
Beauty Products You Need to Snag
This Spring, the cycle continues.
Im conflicted about this. On the THE BEAUTY
COUNTER
one hand, yes, I yearn for the ascetic

1
simplicity of a parallel world in
which my makeup bag contains a We tallied it all up.
handful of essentials as opposed to
looking like it belongs to Mary
Lets just say: You have options. JESA CALAOR
Poppins moonlighting for Mary Kay.
On the other, its fun to experiment
and virtually risk-freeunless you
NUMBER OF NAIL-POLISH
factor in the slim chance of an
shades Revlon made in 1932.

110
allergic reaction and/or a terrible
photo that will haunt you on
Instagram. The seemingly endless
array of products can feel NUMBER OF
oppressive, but so would a strict
NAIL-POLISH
limit. I mean, you dont have to have
shades Revlon
emotional adolescent memories tied
offers today.
to Guns N Roses ballads to
recognize that nothin lasts forever

181
and hearts can change are truth
bombs of the highest order.
So if I never find The Oneor, THE NUMBER OF
really, The Fewamong the prestige fragrance launches

600
39 bazillion, screw it. At the end in the U.S. last year.
of the day, it truly does not
matter if a mascara sparks joy. An
embarrassment of choices means
more options for every sensitivity, NUMBER OF
skin tone, and price point. And were PRODUCTS
not likely to encounter a worldwide
in the average
shortage of BB cream anytime
drugstore
soon or a vanity-based Hunger
hair-care aisle.
Games in which we are dropped on

365
a threatening terrain, forced to
survive using only our most essential
beauty staples. Although, for the
sake of argument, if we were, I
would have you totally covered NUMBER OF LIPSTICK
with my 40-plus-plus product shades at Sephora in 1999.
stash. It includes a battery-operated

3,000
pore-cleansing device that
could prove crucial in scaring
off predators.
Just a thought.
NUMBER OF LIPSTICK
shades at Sephora today.

87
Off the Grid
Tartan has been REAWAKENEDand
REIMAGINED. Gone is the stiff, parochial
past. In its place: JOYFUL LIGHTNESS,
PLAYFUL irreverence, and MOST
unexpected of ALL, flirty SEX APPEAL.
Photographed by Nathaniel Goldberg
CHECK MATE
Black-and-white wool-
blend top (around
waist) by Christopher
Kane. White cotton-
blend sweater by
Hilfiger Collection.
Blue-and-red silk
dress by Herms.
Earring, models own.
These pages: Hair,
Vi Sapyyapy; makeup,
Georgi Sandev. Model:
Jamilla Hoogenboom.
Fashion stylist: Michael
Philouze. Details,
see Shopping Guide.
NAVY EXCHANGE
Wool-and-silk jacket
by Dior. Cotton top
by American Eagle
Outfitters. Cotton-
blend bodysuit by
Wolford. Viscose
skirt by Public School.
Polyester shoes
and earring by Stella
McCartney. Details,
see Shopping Guide.
GOSSAMER BLUES
Mohair dress by
Michael Michael Kors.
Silk dress by Marni.
Earring by Stella
McCartney. Details,
see Shopping Guide.
CLASSIC
ARCHITECTURE
Coat by Christopher
Kane. Wool top and
skirt by Prada. Boots,
stylists own. Details,
see Shopping Guide.
RUSSET GLOW
Wool-blend jacket
by Paul Smith. Knit
top by Dior. Makeup
colors: Les 4 Ombres
Quadra Eyeshadow
in Codes Subtils and
Rouge Coco Stylo
Lipshine in Lettre by
Chanel. Details,
see Shopping Guide.
CREATURE
COMFORTS
Wool-blend sweater
by Christopher Kane.
Tweed top and skirt
by Proenza Schouler.
Plastic shoes by Stella
McCartney. Details,
see Shopping Guide.
POWER LINES
Wool jacket, jersey top,
and wool shorts by
Balenciaga. Details, see
Shopping Guide.
FRINGE ELEMENT
Cotton top by Coach
1941. Jacquard
pants by Dior. Nylon-
and-elastane shoes and
earring by Stella
McCartney. Makeup
colors: Color Design 5
Shadow & Liner Palette
in Beige Brule and
Blush Subtil in Cedar
Rose by Lancme.
Details, see Shopping
Guide.
SHOPPING GUIDE
Cover: Dior silk satin dress,
$4,200. Dior stores. Table
of Contents, page 6: Cline
viscose top, $1,950. Cline,
N.YC. 212-535-3703. Alexander
Wang bikini top, $325 for
similar styles. Alexander
Wang, N.Y.C. 212-977-9683.
Efva Attling silver necklace,
$235. Efvaattling.com. Cover
Look, page 12: Mugler cotton
dress, $3,300. Neiman Marcus
stores. Versace viscose jersey
dress, $1,975. Select Versace
stores. Page 14: Dior silk satin
dress, $4,200. Dior stores.
Talking Beauty With Zoey
Deutch, page 18: Theory
cotton top, $265. Theory
stores. Veronika Borchers x
Pearl Collective silver earrings,
$515. Pearlcollective.com.
Caroline Constas cotton
top, $395. Matchesfashion
.com. Re/Done jeans, $325.
Shopredone.com. Alexander
Wang leather shoes, $575.
Alexander Wang, N.Y.C. 212-
977-9683. Beauty School,
page 24: Max Mara viscose
cotton sweater, $895. Max
Mara, N.Y.C. 212-879-6100.
Annelise Michelson earrings,
$280. Annelisemichelson.com.
Page 26: Stella McCartney
cotton jacket, $1,335. Stella
McCartney, Los Angeles. 310-
273-7051. Venus by Maria Tash
gold-and-diamond earrings,
$455 each. Venus by Maria
Tash, N.Y.C. 212-253-0921.
Page 27: Gucci wool jacket,
$2,900, and brooch, $450.
Select Gucci stores. Melissa
Joy Manning gold earrings,
$100. Melissajoymanning
.com. Elements of Style,
page 45: Erdem lace dress,
price available upon request.
Erdem.com. Gucci belt, $1,100.
Select Gucci stores. Page
46: Adidas Originals suede
shoes, $80. Adidas.com. DKNY
cotton jacket, $998. Select
DKNY stores. Protagonist
viscose pants, $550. Net-a-
porter.com. Gucci leather bag,
$2,500. Select Gucci stores.
Brock Collection cotton silk
bustier, $1,450. Amarees,
Newport Beach, California.
949-642-4423. Nehera jeans,
$450. Nehera.com. Vans
canvas shoes, $50. Vans.com.
Page 47: Nina Ricci eel-skin
coat, $7,390. By special
order at Barneys New York.
888-222-7639. Louis Vuitton
gold-and-diamond ring,
$4,100. Select Louis Vuitton
stores. Zendaya, page 61,
clockwise from top: CoverGirl
Outlast All-Day Lipcolor in
98 ALLURE JANUARY 2017
Pink Cashmere, CoverGirl So
Lashy Mascara in Very Black,
Dior Hydra Life Pro-Youth Silk
Creme, Ardell Wispies Black
lashes, and Tom Ford Jasmin
Rouge. The Evolution of a
Child Star, page 62: Versace
viscose jersey dress, $1,975,
and leather shoes, price
available upon request for
similar styles. Select Versace
stores. Page 65: Mugler cotton
dress, $3,300. Neiman Marcus
stores. Page 69: Emilio Pucci
cotton top, $265; cotton
skirt, $790; and mesh shoes,
$1,125. Emilio Pucci stores. The
New Classics, page 77: Ellery
lace top, $1,220. Ellery.com.
Eshvi earrings, $193. Eshvi,
London. 44-020-3399-9303.
Page 78: Off-White c/o Virgil
Abloh, $2,224. Off---white
.com. Helmut Lang wool
top, $195. Helmutlang.com.
Shikama silver earrings, $175.
Lascruxes.com. Page 79: Dior
knit top, $1,550. Dior stores.
Efva Attling silver earrings,
$275. Efvaattling.com. Page
81: Topshop Unique wool top,
$300. Topshop.com. Tibi satin
top, $295. Tibi.com. Kathleen
Whitaker gold earring, $240.
Kathleenwhitaker.com. Page
83: Max Mara wool sweater,
$550. Max Mara, N.Y.C. 212-
879-6100. Off the Grid, page
89: Christopher Kane wool-
blend top, $995. Christopher
kane.com. Hilfiger Collection
cotton-blend sweater, $430.
Select Tommy Hilfiger stores.
Herms silk dress, $5,550.
Herms stores. Page 90:
Dior wool-and-silk jacket,
$4,300 for similar styles.
Dior stores. American Eagle
Outfitters cotton top, $29.95.
Ae.com. Wolford cotton-blend
bodysuit, $260. Wolford.com.
Public School viscose skirt,
$525 for similar styles. Saks
Fifth Avenue stores. Stella
McCartney polyester shoes,
$995. Stella McCartney,
N.YC. 212-255-1556. Stella
McCartney earring, $650 for
similar styles. Stellamccartney
.com. Page 91: Michael
Michael Kors mohair dress,
$195. Select Michael Kors
Lifestyle stores. Marni silk
dress, $2,870. Maryam Nassir
Zadeh, N.Y.C. 212-673-6405.
Stella McCartney earring,
$650 for similar styles. Stella
McCartney, N.Y.C. 212-255-
1556. Page 92: Prada wool
top, $840, and skirt, $1,060.
Select Prada stores. Page
94: Paul Smith wool-blend
jacket, price available upon
request. Paul Smith, N.Y.C.
646-613-3060. Dior knit top, and girls pin); gorunway
$1,550. Dior stores. Page 95: .com (two models at Ashley
Christopher Kane wool-blend Williams); Jason Lloyd-
sweater, $1,495. Christopher Evans (model with boys
kane.com. Proenza Schouler pin and model with white
tweed top, $1,250, and skirt, belt); courtesy of Aveda
$1,650. Similar styles at (model with black belt);
Proenza Schouler, N.Y.C. 212- Liam Goodman (still lifes).
420-7300. Stella McCartney Italian Lessons, page 58,
plastic shoes, $880. Chuckies from top: John Huba/Art +
stores. Page 96: Balenciaga Commerce; Marco Besana;
wool jacket, $2,050; jersey John Huba/Art + Commerce.
top, $375 for similar styles; Page 59, from top: Tom
and wool shorts, $695. Craig/Trunk Archive;
Balenciaga, N.Y.C. 212-206- Bernard Touillon/courtesy
0872. Page 97: Coach 1941 of Monteverdi Tuscany.
cotton top, $295. Select The Evolution of a Child
Coach stores. Dior Jacquard Star, page 66, clockwise
pants, price available upon from top left: courtesy of
request for similar styles. subject (circa 1999 and
Dior stores. Stella McCartney in 2013 with natural hair);
nylon-and-elastane shoes, Mark Sullivan/WireImage
$685. Saks Fifth Avenue (at Dodger Stadium); Jason
stores. Autobiography, page LaVeris/FilmMagic (with
100, clockwise from top: Zendaya Barbie); Rabbani and
Elizabeth Arden The Original Solimene Photography/Getty
Eight Hour Cream Skin Images (with Michael Kors);
Protectant, Rimmel London Jason Merritt/Getty Images
WonderLash Mascara with (at the Grammy Awards);
Argan Oil in Black, and Le Pierre Suu/Getty Images (with
Labo Santal 33. Hadid and Jenner); Kevin
Mazur/BET/Getty Images
for BET (at the BET Awards);
PHOTOGRAPHERS Adam Taylor/ABC via Getty
CREDITS Images (on Dancing With the
Head Games, page 23: David Stars); Rabbani and Solimene
M. Benett/Getty Images for Photography/Getty Images
Burberry (model with updo (at the 2015 Met Gala).
ALLURE IS A REGISTERED TRADEMARK OF ADVANCE MAGAZINE PUBLISHERS INC.
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AUTOBIOGRAPHY

Rita Ora
FILLS IN THE BLANKS.

JOSEPHINE SCHIELE (STILL LIFE); AXELLE/BAUER-GRIFFIN/FILMMAGIC (ORA)

Ora is a spokeswoman for Rimmel London. For details on a

few of her favorite products (shown here), see Shopping Guide.