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International Marketing Manager, Spain (2017-3375)

Fisher Investments - San Mateo, CA 94404


Posted: 1/14/2017

Are you fluent in the Spanish language, deeply understand the Spanish
culture and are looking for significant opportunities for growth here in
London? You have Direct Marketing experience, thrive in a dynamic fast paced
environment, and enjoy analytical as well as creative challenges. If you have
experience marketing to Spaniards and are looking for significant opportunities for
growth and personal development in a challenging but also fun environment,
International Marketing Manager for Spain may be just the right opportunity for
you!

The Position
The International Marketing Manager will oversee all marketing activities for the
Spanish market from our offices in London. This includes working with local,
Spanish vendors and agencies to optimize the media mix and ensure that the
strongest offer and best creative are used, while delivering on budget and
challenging goals. You will market through all the major channels, Online, Direct
Mail, Print, Radio, and DRTV. Your current skillset will be fully utilized with
ample opportunity to develop and deepen your expertise. You will work alongside
other professionals in the International Marketing department, which currently
operates in Spain, Italy, France, Germany, Austria, Switzerland, The Netherlands,
Belgium, Norway, Sweden, Denmark, Canada, and UK.

We embrace the responsibility, challenge, and analysis necessary to help Fisher


Investments better the investment universe for potential clients all over the world.
This is not for the faint of heart, but we reward those who are hungry for
ownership and bold enough to rise to the challenge.

Keys to Success
The successful International Marketing Manager will be self-motivated, hands-on,
results focused and a fast learner, with the ability to take initiative and multi-task
under tight deadlines. Those who thrive in this role will challenge themselves to
improve processes and strategies to take their career and the company to the next
level. Ultimately, the success of Spains marketing will be up to you, with the
support of the International Marketing team.

Your opportunity includes

Becoming one of the leading Spanish marketers in the finance area

Mastering and setting new standards for excellence in all channels

High visibility to senior executives in a rapidly growing company

Freedom to identify, recommend and implement upgrades of targeting,


offers and creatives

Independent management of vendors such as media agencies, list brokers


and translators

Optimizing local adaptations to meet the expectations of the most affluent


Spanish individuals

Collaborating in a team of top performers that will help you be at your best
in all areas

Managing multimillion dollar budgets while securing a consistent high ROI

Cultivating strong relationships with local Sales representatives

The Bottom Line


Fisher Investments is not your average finance firm. We are a privately-held
investment management firm, who believes its our responsibility and calling to
better the investment universe. We manage over $70 billion for high-net-worth
private clients and some of the worlds preeminent institutions, but to us thats just
a drop in the bucketwe aim for a significantly larger impact.

We believe excellence and extraordinary efforts should be well-rewarded. Our


International Marketing Team is looking for someone with superior talent and
turbo-drive to lead the progress within the Spanish market. Are you up to the
challenge? If so, APPLY NOW!
FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER.

1450 Fashion Island Boulevard


San Mateo, CA 94404

January 24, 2017

Ms. Stephanie Kuehne, Lieutenant Vice President of Global Marketing


Fisher Investments
1450 Fashion Island Boulevard
San Mateo, CA 94404

Dear Ms. Kuehne:

I am writing in response to your advertisement on Monster. Would you please consider me for the
International Marketing Manager position? I believe my knowledge of the Spanish language and business
culture from training at the University of Alcal in Madrid would be of great benefit in this position.

My education at the University of Tennessee at Chattanooga has provided me with a strong background in
Marketing. My concentration has been on integrated marketing communications and advertising. Our end
of the semester project consists of developing a creative ad strategy. It is an individual project where we
are required to write an ad copy, create an advertisement to reach our target market and buy a local media
spot.

Working at the Johnson Group has not only allowed me to apply my knowledge of marketing
communications to my position, but also for me to grow tremendously in this field. While working
extensively with several clients, I developed marketing strategies and budgets for their campaigns. In
addition, I have become very knowledgeable with various media functions such as buying media spots,
entering insertion orders, setting vendor meetings, and managing drip marketing campaigns.

The enclosed rsum provides an overview of my education and experience. Is there a time at your
convenience that we could meet to discuss the qualifications for this position? Please reach out to me at
any time at (262) 501-2129 or email me at kelseypearlman@gmail.com.

Regards,

Kelsey Pearlman
Kelsey Pearlman
7891 LexSaturno Lane
Ooltewah, TN 37403
262.501.2129
kelseypearlman@gmail.com

Integrating strong Marketing and Spanish academics with practical industry experience to impact
operational success.
EDUCATION
Bachelor of Business Administration: Marketing and Bachelor of Arts: Spanish - 5/2018

Spanish Studies Program - Universidad de Alcal at Madrid, Espaa 4/2015-8/2015

WORK EXPERIENCE
The Johnson Group
Media Assistant
12/2016-Present
Assist Media Buyers and Planners with the workload for several clients
Assist with various media functions including entering insertion orders, setting vendor meetings,
and buying media spots.
Manage drip marketing campaigns on a daily basis and conduct research projects.
Develop marketing strategies and budgets for campaigns while working extensively with clients
to meet their demands.

RE/MAX Properties
Marketing Specialist
9/2016-11/2016
Work directly with Team Owners to create marketing management systems and a marketing plan
for each month.
Brand management on social media and printed materials including the creation and production
of advertising specialties and signs.

Express
Sales Manager
7/2015- 9/2016
Motivate, train, coach and lead a team of individuals to drive top line sales.
Work through sales associates to problem solve and solve customer issues.
Schedule human resources based on weekly projected sales completing accurate paperwork and
transactions within budget abiding by company policies and procedures.
KNP Marketing Solutions
Marketing Service Consultant
4/2014-Present
Provide public relations, advertising and website services to industry through private consultant
work.

COMPUTER SKILLS
Proficient in Microsoft Office (Word, Excel, PowerPoint, Access), Publisher, Mac Pages, Adobe
Creative Cloud, and various website design software programs.