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Assignment on
Study on Communication
at
SHARMA PHARMACEUTICAL LTD.
Prepared by,
7. References
About Sharma Group
instruments which are being produced by different engineering methods. Offers a wide
range of orthopedic products which include locked plates & locked screws, bone plates
& bone screws, interlocking nail & locking bolts, spinal implants, Pins & wires etc.
We offer a wide & growing range of the highest quality orthopedic implants &
instrumentation along with other associated product sat reasonable cost. We have got a
sound and firm position in the orthopedic industry by having a sturdy network of
distributors domestically & around the globe. We are having the most modern
technologies and are one of the leading manufacturers (since 1992) with pinnacle
The company operates under a quality system that complies with ISO 9001:2008, ISO
supplying orthopedic implants in Titanium and stainless steel to more than 80 countries.
Many reputed companies in Europe and USA regularly buy orthopedic implants from us.
C.E.O
Factory Manager
Production manager
In Process Store
RM Store Incharge
Incharge
ElectroPolishing
Manual Incharge
Incharge
Communication Channels within Sharma Pharmaceutical
Ltd?
Face-to-Face
Face-to-face or personal communication is one of the richest channels of
communication that can be used within an organization. Physical presence, the tone of
the speaker's voice and facial expressions help recipients of a message interpret that
message as the speaker intends. This is the best channel to use for complex or
emotionally charged messages, because it allows for interaction between speaker and
recipients to clarify ambiguity. A speaker can evaluate whether an audience has
received his message as intended and ask or answer follow-up questions.
Mobile
A mobile communication channel should be used when a private or more complex
message needs to be relayed to an individual or small group. A mobile channel allows
for an interactive exchange and gives the recipient the added benefit of interpreting the
speaker's tone along with the message. Some within an organization may opt to use
this channel versus a face-to-face channel to save on the time and effort it would take to
coordinate a face-to-face meeting.
Electronic
Electronic communication channels encompass email, Internet, intranet and social
media platforms. This channel can be used for one-on-one, group or mass
communication. It is a less personal method of communication but more efficient. When
using this channel, care must be taken to craft messages with clarity and to avoid the
use of sarcasm and innuendo unless the message specifically calls for it.
Written
Written communication should be used when a message that does not require
interaction needs to be communicated to an employee or group. Policies, letters,
memos, manuals, notices and announcements are all messages that work well for this
channel. Recipients may follow up through an electronic or face-to-face channel if
questions arise about a written message.
Communication According to Direction at Sharma
Pharmaceutical Ltd.:
Downward Communication:
Identified Live Elements of Downward Communication:
2. Information designed to produce understanding of the task and its relation to other
organizational tasks; job rationale.
Upward Communication:
Upward Communication is divided into four categories on the basis of what employee
says:
Perceptual Barriers:
The most common problem faced these days is that of the difference in opinion
between two people. The varied perceptions of every individual give rise to a need for
effective communication.
Emotional Barriers:
Another main barrier is the fear and mistrust that form the roots of our emotional barrier
which stop us from communicating effectively with our co-workers.
Language Barriers:
Language that describes what we would want to express and communicate to others,
may at times, serve as a barrier to them. In todays global scenario, the greatest
compliment we can pay to another person is by speaking and effectively communicating
to them in their local language. We need to understand that the native language of
employees can be different from anyone elses.
To overcome the barriers
The only way one can improve effective organizational communication is by changing
ones thoughts and feelings with ones colleague. In this way, we dont just break down
communication barriers, but also build relationships that work successfully for long.
Overcome language barriers, learn at least the basics of your employees language and
communicate with them in the same. Translating communication aids (such as emails)
and training materials into the respective languages will also help. You can also train
employees on the English language and help them use it effectively.
References:
http://blog.commlabindia.com/elearning-design/barriers-
to-communication
http://www.yourarticlelibrary.com/business-
communication/
http://sharmaortho.com/