Love Knows No Bounds

FINAL REPORT
December 10, 2015
Team Leader: Samantha Ampel, Charlotter Robertson
Consultants: Katie Orr, Max Rankin, Natalie Bertsch, Samantha
Mendiguren, Stephanie Waite, Dante DeNault
 Love Knows No Bounds
December 10, 2015

TABLE OF CONTENTS

Executive Summary.............................................................................................................................................3

Introduction ..............................................................................................................................................................4

Overview .......................................................................................................................................................4

SWOT Analysis ............................................................................................................................................4

Problem Statements .................................................................................................................................5

List of Recommendations .......................................................................................................................6

Recommendations ..................................................................................................................................................8

Lacks adequate numbers of volunteers ............................................................................................8

Benefits of Using S.M.A.R.T Goals ......................................................................................................12

Grant Analysis ..........................................................................................................................................18

Increasing community recognition through Social Media .....................................................18

Conclusion ...............................................................................................................................................................22

References ................................................................................................................................................................23

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_________________________________________________________________________________________________________

EXECUTIVE SUMMARY

_________________________________________________________________________________________________________

Love Knows No Bounds (LKNB) is a non-profit organization based in Ithaca, NY. LKNB was
first established in 2006 in response to the disastrous state of New Orleans after Hurricane
Katrina. Here they established a focus which remains important to the organization to this
day: catching the people whom others let fall through the cracks. They focused their work
in the 7th ward and developed loving personal relationships with many of the people and
families they were working with.

In addition to sending volunteers and carpenters down to New Orleans, LKNB also began
working with more local disasters in 2011. Teams of volunteers were sent to Owego, NY in
response to the flood produced by Tropical Storm Lee and to both Brooklyn and Staten
Island after Hurricane Sandy. In 2014, LKNB also began work in Haiti where they are
helping the people who remain displaced following the hurricane in 2010.
Finally, in 2015, LKNB, launched their Neighbor-to-Neighbor program to help ensure that
the residents of Tompkins County who are currently living in property are not neglected of
their basic needs for shelter and living. It is this launch that brought 180 Degrees
Consulting into contact with Mike Ellis and Love Knows No Bounds.

After a meeting between Mike Ellis and our team leads, Charlotte Robertson and Samantha
Ampel, the team got to work analyzing the current status of Love Knows No Bounds, finding
out where the problems are within the organization, determining which of these problems
were the most financially viable and impactful given Love Knows No Bounds budget, and
brainstorming and researching solutions to the problems we chose to focus on.
After a mid-term meeting with Mike Ellis and brief research into our potential areas of
focus, the problems we chose to focus on are:

What is the best way for Love Knows No Bounds to gain volunteers within the
community
How can developing S.M.A.R.T. goals help Love Knows No Bounds to better organize
their company and move forward in their new Neighbor to Neighbor initiative
What grants are currently available that Love Knows No Bounds is eligible for?
How can Love Knows No Bounds most effectively use social media to their advantage

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_________________________________________________________________________________________________________

INTRODUCTION

________________________________________________________________________________________________________

1. Overview

Love Knows No Bounds is a non-profit organization located in Ithaca, NY whose new

Neighbor to Neighbor program is being launched this year. Our contact within Love Knows
No Bounds, Michael Ellis, works with a team of seven other unpaid board members to
support LKNB and its programs and to keep it running. They each have full time jobs of
their own and work for Love Knows No Bounds out of their own pure passion for the cause.
Though the premise behind the Neighbor to Neighbor program is strong, LKNB is having a
hard time with its start up, getting the word out, and coordinating all of the aspect
necessary to make this program a success.

2. SWOT Analysis

The first stage of our consulting process involved taking all of the information we gathered
from our initial client meeting, combining it with the basic research conducted by our
consultants in regards to the company, and using this information to develop a list of the
strengths, weaknesses, opportunities, and threats facing Love Knows No Bounds.

Strengths
Good mission
Strong donor database
Established history of Success
Community connections
Mike Ellis and the passionate people that work with them
Know what they need
Partnership with the Re-Use Center (Recycle sinks, furniture, lumber, etc.)
Accept all applicants- willing to help
Weaknesses
Lack of Funding
Lack of structure for organization
Outdated contacts
Lack of volunteers
Little means of outreach to volunteers/clients

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Poor social media presence

Must centralize their focus. Addressing too many issues and problems
Ineligibility for certain grants because of their involvement in multiple sectors and
locations.
Opportunities
Develop name throughout the community
Brand Opportunities
Student Clubs in High Schools/College
o Honor Society, Service Requirements
Unpaid Intern (Infrastructure needed)
Grant options
Corporate Sponsorships
Current Connections (Professional Networking)
Church and Religious affiliations
Threats
Non-Profit Competitors
Time and Length of existence

3. Problem Statements

After the SWOT analysis was completed, we broke each of our observations down in a logic
tree which allowed us to find the base of any issues as well as recurring patterns of any of
what may be causing these problems. The logic tree is provided below.

How can LKNB better exist as an organization?

Fundraising
o grants
o donors
inviting to volunteer
updates on what their money is going toward
news letter
personalization
Develop a focus
o develop image
brand personality
differentiate themselves from other non-profits
recognizable logo
o mission statement
shorter
updated and localized
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easy to communicate
o localizing
o staff- designated roles and task
o establish a time frame
o develop SMART (specific, measurable, attainable, realistic, timely)
Project oriented, sponsor oriented, donor oriented, volunteer oriented
Gain Volunteers
o reach out to schools
student orgs
fraternities and sororities at Cornell
bulletin boards, intercom, etc.
school ambassador
intern
o fix link on website (utilize online platform)
o utilize local facebook and alternate social media groups
givegab (and alternate volunteer apps)
o utilize volunteer programs that already exist
o structured volunteer initiatives- what these volunteers can and will be doing
Awareness
o Community engagement (local)
events, partnerships and teaming with other companies
take advantage of pre-existing events where there are already
a lot of people but they dont have to dish out money
utilize local businesses
volunteering, spreading the word, money????
Improve online communications
o website
managing/editing site
third parties that can help with this
update content
modernize
o social media
update info
modernize
o stakeholder newsletter
increase number of people receiving it
send out more than once a year; increase frequency

4. List of Recommendations

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From our logic tree we selected the issues that we believe to be the most financially viable
for Love Knows No Bounds while still making a significant impact. The areas we chose to
focus on are as follows:

1. The second area that we focused on in our research was how LKNB can best gain
volunteers. We believed that having volunteers would not only allow LKNB to begin
their projects and get a start on the Neighbor to Neighbor program but would also
create a word of mouth awareness of LKNB and the work they do within the
volunteer community.
2. Our third initiative for Love Knows No Bounds was developing S.M.A.R.T. goals. We
believed that though this seems a simple task, it would help LKNB better organize
their next move every step of the way in order to ensure that they are always
moving forward and avoid stagnation within the company.
3. Our fourth and final are of focus for our work with Love Knows No Bounds was
finding grants. LKNB was in a bit of a limbo state between local and national grants
given their involvement in various initiatives at once. We believed that aiding LKNB
in finding grants which they are eligible for would not only gain them access to
these grants so as to earn money for their program but would also free up their time
so they could continue to focus on Neighbor to Neighbor and not searching for
grants.
4. The first thing our team agreed to address was Love Knows No Bounds approach to
social media. We saw this as an easy and inexpensive platform for LKNB to spread
their brand and mission into the community.

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_________________________________________________________________________________________________________

RECOMMENDATIONS

________________________________________________________________________________________________________

1. Lacks adequate numbers of volunteers

[A] High School Community Service Outreach

Love Knows No Bounds can reach out to high school students, specifically members
of National Honor Society or other organizations that require community service
hours

Considerations for High School Community Service Outreach:

All high schools in the surrounding area can be considered, including but not
limited to Ithaca High School, Dryden High School, Newfield Central School
and various alternative schools in the area

Pros for High School Community Service Outreach:

Number of volunteers for projects will increase

The word of mouth between these students will create more awareness for
the organization and attract more volunteers
Young people are motivated by the incentives that volunteering provides,
such as meeting others or fulfilling a youth service requirement

Cons for High School Community Service Outreach:

High school students times is more limited to the school year

They may not be as committed to a long term volunteering experience

Implementation of High School Community Service Outreach:

Compile a list of high schools the organization wishes to contact

Write, edit and distribute newsletter about organization to schools
May consider reaching out to specific students or administrators the
organization already knows to advocate for the organizations need for
volunteers
Gain student contact information, such as emails, to regularly keep them
informed about volunteer opportunities

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Suggested Success Criteria for High School Community Service Outreach:

75% of high school students involved in these organizations will receive the
announcement
50% of these students will contact the organization for volunteer
opportunities
Within the next five years, 40% of LKNBs volunteers will be high school
students
These percentages can be found by keeping a log of all people who contact
and volunteer for the organization

[B] Become involved with Alternative Spring Break programs

Many colleges, such as Ithaca College, participate in Alternative Spring Break
programs that focus on community service activities. Love Knows No Bounds would
benefit from being a part of these programs

Considerations for become involved with Alternative Spring Break programs:

For these programs, LKNB would benefit from reaching out to non-area
colleges as well, because typically Alternative Spring Break allows for college
students to volunteer outside of the local community

Pros for become involved with Alternative Spring Break programs:

LKNB would gain volunteers for certain projects

College students who are involved in these programs are typically
enthusiastic and passionate about community service and would be positive
volunteers
This would increase word of mouth and awareness of the organization

Cons for become involved with Alternative Spring Break programs:

Time and effort needed to apply or become a part of these programs

Implementation for become involved with Alternative Spring Break programs:

Contact choice colleges student affairs offices. Different schools may have
different processes for applying to be part of these programs.

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For Ithaca College Contact Don Austin, the assistant director of community
services at Ithaca College (607-274-3222, austin@ithaca.edu)
Execute Neighbor to Neighbor projects or some other project with the group
Advocate organizations mission throughout entire week to establish rapport
Gain student contact information, such as emails, to regularly keep them
informed about volunteer opportunities
Create a survey that students can take at the end of the break to rate their
experience

Suggested Success Criteria for become involved with Alternative Spring Break
programs:

The majority of volunteers expressed having positive experiences with LKNB

More than 50% of volunteers said they would volunteer for LKNB again

[C] Creating a partnership with Ithaca Colleges Service Saturday program

Ithaca College gives students the opportunity to participate in more than 1,700
hours of community service annually. They provide all students with transportation
and offer prizes to encourage students to volunteer for multiple different projects.

Considerations for creating a partnership with Ithaca Colleges Service Saturday

program

LKNB would benefit from joining a program that is easily accessible to Ithaca
College students

Pros for creating a partnership with Ithaca Colleges Service Saturday program

Increase LKNB organization awareness

Promote Ithaca College students who are part of the program to volunteer on
different projects in LKNB
It is an easy way for students to learn about LKNB and get involved

Cons for creating a partnership with Ithaca Colleges Service Saturday program

Unknown volunteer behavior/skill set

Implementation for creating a partnership with Ithaca Colleges Service Saturday
program

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Contact Don Austin, the assistant director of community services at Ithaca

College (607-274-3222, austin@ithaca.edu)
Discuss the Neighbor to Neighbor program
Include how many volunteers the projects will require

Suggested success criteria for creating a partnership with Ithaca Colleges Service
Saturday program

Service Saturday provides a sufficient amount of student volunteers for every

project LKNB intends to pursue (that they have informed the program of)

[D] Reaching out to Greek Life at Cornell University

Members of fraternities and sororities at Cornell are dedicated towards fundraising
and volunteering for many local and national non-profit organizations of their
choice.

Considerations for reaching out to Greek Life at Cornell University

Representing projects that LKNB does for the local community will reach out
to the hearts of the leaders of the fraternity/sorority and create missions to
help fundraise/volunteer for the Neighbor to Neighbor project.

Pros for reaching out to Greek Life at Cornell University

Encouraging just one fraternity or sorority to participate in an LKNB project

means involvement from almost every member in it
Greek life creates great fundraisers that they do on campus and could bring
in a lot of money for LKNB
Members who become involved with LKNB projects will likely volunteer
again or promote it to a friend if they have a good experience

Cons for reaching out to Greek Life at Cornell University

Time and effort put towards reaching out to the different fraternities and
sororities
Ensuring that they are reliable
Possible outcome of not getting a fraternity or sorority to become a part of
LKNB projects

Implementation for reaching out to Greek Life at Cornell University

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Contact one of the 34 fraternities, 13 sororities, or 12 multi-cultural Greek-

letter associations until you find one that is willing to work with LKNB
Describe Neighbor to Neighbor project and how the fraternity or sorority can
be involved with achieving future goals of LKNB

Suggested Success Criteria for reaching out to Greek Life at Cornell University

Gain volunteers/fundraising from at least one committed sorority/fraternity

Have projects ready/set fundraising goal

2. Benefits of Using S.M.A.R.T Goals

Currently, Love Knows No Bounds is at a cross roads for how to maintain their non-profit
organization as well as how to get volunteers and donations. They want to shift their focus
to new goals such as the Neighbor to Neighbor project while maintaining their current
image. By wanting to accomplish all of these things, Love Knows No Bounds should
prioritize their to-do list and zoom in on key issues.

[A] Creating Specific Goals

When looking at specific goals, you often think about what those goals are trying to
accomplish. To make this goal happen, Love Knows No Bounds needs to think of a
specific goal rather than making vague goals. To set a specific goal, it needs to
answer the six Ws: who, what, where, when, which, and why. By answering all of
these questions, it allows Love Knows No Bounds to know exactly what to do to fix
the problem rather then just saying they need volunteers for instance.

Considerations for creating specific goals

Looking at where to begin can be a challenge

Planning can take longer than expected
Make sure these goals are specific and can answer all questions before
working on the goal itself
Resources such as time, money, volunteers, etc.

Pros for specific goals

Allows you to know exactly what to do to fix the problem

Answers all six Ws: who, what, where, when, which, and why.
(Donohue,2015).

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Tune in on exactly where to begin instead of going back and forth on what to
look at
Vague goals are ignored goals. Specific goals are monitored goals. (Walter,
2012)

Cons for specific goals

It can take longer to plan

Doesnt always lead you to success because of getting bogged down with
trying to answer all Ws (HR, 2001)
Can become overwhelming when planning out every detail

Implementation of creating specific goals

Address all aspects of Love Knows No Bounds and think about everything
that needs improvement or anything that should be included
Rank them on how important they are
Choose the most important problem/issue
Begin to answer the Ws
With planning, keep in mind how much time it will take to accomplish these
goals

Suggested Success Criteria for creating specific goals

Plan out exactly what to accomplish first as well as how to accomplish each
goal
Create a weekly schedule to monitor the success towards a goal

[B] Creating Measurable Goals

For a goal to be measurable, it needs to be able to be tracked along the way. As you
work on your specific goal, you should be able to tune in on exactly what to work on
each week to accomplish that goal.

Considerations for creating measurable goals

Accurately depicting how much, how long, etc. can be hard to see
Whether Love Knows No Bounds should start now or later when looking at a
specific goal to accomplish
Resources such as time, money, volunteers, etc.

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Pros for measurable goals

Allows you to know exactly what to do to fix the problem

Focuses on answering questions such as how much? How many? How will I
know when it is accomplished? (Donohue, 2015)
Love Knows No Bounds will be able monitor how the organization is doing
week by week and tune in on what to accomplish each week
Goals should be measurable so that you have tangible evidence that you
have accomplished the goal. (Walter, 2012).

Cons for measurable goals

It can take longer to plan

Doesnt always lead you to success because of getting bogged down with
trying to answer all questions (HR, 2001)
Can become overwhelming when planning out every detail
Doesnt take into consideration any back plans if anything unexpected occurs

Implementation of creating measurable goals

Address all aspects of Love Knows No Bounds and think about everything
that needs improvement or anything that should be included
Rank them on how important they are
Choose the most important problem/issue
Begin to answer the questions such how much? how much time? etc.
Develop things to do for each week to allow for measuring the success of
Love Knows No Bounds

Suggested Success Criteria for creating measurable goals

Plan out exactly what to accomplish first as well as how to accomplish each
goal
Create a weekly schedule to monitor the success towards a goal

[C] Creating Attainable Goals

Attainable goals are one of the most important parts of planning S.M.A.R.T. goals
because it allows the organization to tune on what they can accomplish. By make
attainable goals, you are able to be realistic and think about how much it will cost,
what can each member bring to the table, and what is a more realistic goal to
accomplish in the time frame.
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Considerations for creating attainable goals

Defining what exactly is attainable to the organization

What each board member can bring to the table
What things Love Knows No Bounds would like to accomplish
Resources such as time, money, volunteers, etc.

Pros for attainable goals

Small, intermediate goals are easier to see and achieve, and as more
intermediate goals are accomplished, the smaller the distance to the final
goal remains to navigate. (Walter, 2012).
Find the easiest ways to accomplish a goal
Allows for realistic goals
Goals should be achievable; they should stretch you slightly so you feel
challenged, but defined well enough so that you can achieve them.
(UVA,2010)

Cons for attainable goals

Looking for the easiest way to accomplish a goal may make it harder down
the line due to restrictions on things such as time and money
Planning can be longer

Implementation of creating attainable goals

Address all aspects of Love Knows No Bounds and think about everything
that needs improvement or anything that should be included
Rank them on how important they are
Choose the most important problem/issue
Begin to look resources and think about realistic steps to achieve the goal

Suggested Success Criteria for creating attainable goals

Plan out exactly what to accomplish first as well as how to accomplish each
goal
Create a weekly schedule to monitor the success towards a goal

[D] Creating Realistic Goals

When thinking about how to make a goal realistic, you have to think about how you
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can accomplish that goal and whether you are willing to work on it.

Considerations for creating realistic goals

Defining what exactly is realistic to the organization

What each board member can bring to the table
What things Love Knows No Bounds would like to accomplish
Resources such as time, money, volunteers, etc.

Pros for realistic goals

Allows Love Knows No Bounds to focus on one part of a goal because they
put all of their energy in something they are willing to work on rather than
focusing on ten things at once

Cons for realistic goals

May not be the fastest or easiest way to accomplish something

Planning can take longer than usual

Implementation of creating realistic goals

Address all aspects of Love Knows No Bounds and think about everything
that needs improvement or anything that should be included
Rank them on how important they are
Choose the most important problem/issue
Look at resources and decide how to realistically accomplish the goal at hand
Develop things to do for each week to allow for measuring the success of
Love Knows No Bounds

Suggested Success Criteria for creating realistic goals

Plan out exactly what to accomplish first as well as how to accomplish each
goal
Create a weekly schedule to monitor the success towards a goal

[E] Creating Timely Objectives

Without a timeline, you could be working on one task for a very long time rather
than give yourself a target timeframe to finish that goal. By focusing in a certain,
specific goal, this organization will be able to accomplish what they want and get it
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done in a timely matter.

Considerations for creating timely objectives

Defining what exactly is needs to be done and how much time you have/want
to put into the goal
What each board member can bring to the table
Resources such as time, money, volunteers, etc.

Pros for creating timely objectives

With so many things to accomplish, creating a timeline can allow Love Knows
No Bounds to become organized and prioritize their time
Can accomplish what they want in a timely manner

Cons for creating timely objectives

Can become unrealistic due to outside issues and events

May not be the most feasible way

Implementation of Creating Timely Objectives

Address all aspects of Love Knows No Bounds and think about everything
that needs improvement or anything that should be included
Rank them on how important they are
Choose the most important problem/issue
Look at resources and decide how to realistically accomplish the goal at hand
in a timely manner
Create a timeline for each goal
Develop things to do for each week to allow for measuring the success of
Love Knows No Bound

Suggested Success Criteria for Creating Timely Objectives

Plan out exactly what to accomplish first as well as how to accomplish each
goal
Create a weekly schedule to monitor the success towards a goal

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3. Grant Analysis
One opportunity that will have significant impact on the growth and productivity of Love
Knows No Bounds is the utilization of grants. The shifting focus of Love Knows No Bounds
may offer untapped prospects for funding. Although this may be a time consuming process,
the funds generated will have the ability to support the growth and ventures of the
organization. Pursing grants is therefore a fruitful area of possible development.

Considerations for grants:

There may be some prerequisites to applying for grants such as needing to
have a member of a university on staff to be eligible
Pros for applying for grants:
Unlocking an untapped area of finical growth
Abundant services offering grants
Free to apply
Cons for applying for grants:
Significant amount of time needed to apply and hear back
Competitive process
Implementation for grants:
Create accounts for each grant application sight
Write proposal and submit other required information
Success Criteria for Grant Process
Apply to 10 or more grants over the course of the year
Receive 25% of the grants applied for

4. Develop Social Media to Better Serve New Company Direction

Implementing social media as a tactic will increase community recognition of and funding
for Love Knows No Bounds. We chose to focus on social media because it is a free tool and
easily accessible by a wide variety of people.

[A] Implementing a Donor of the week and highlighting them on Facebook and
Twitter

Considerations for donor of the week program

Ensure you have enough donors in mind to sustain the program

Do not release any information that could be considered private

Pros for donor of the week program

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The people highlighted will likely share their highlight with friends which spreads
LKNB's name and information about the work they stand for
Makes donors a part of your story
Shows your respect and appreciation of their help

Cons for donor of the week program

Have to remember to post and ensure that your process of choosing "donor of the
week" is fair and evenly distributed

Implementation of donor of the week program

Collect information on your donors

Format posts
Set up each week or use Hootsuite (see section F for details)

Suggested Success Criteria for donor of the week program

Remember to post a "donor of the week" at least every other week for 2 months

[B] Interact with already established Social Media groups in the community who
support/share a similar mission to your own

Considerations for social media interaction

Make sure that your Facebook page accurately reflects the mission of LKNB
Local pages are best but also can be difficult to find
Pages do not have to be volunteer based- larger companies who are simply
supportive of volunteer efforts could potentially have more outreach

Pros for social media interaction

Exposes LKNB's name and mission to people who may not have heard any other way
Introduces the potential of working with and establishing relationships with new
groups within the community

Cons for social media interaction

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Reciprocating with other companies information on your own page could lead to
confusion from your followers

Implementation of social media interaction

Develop preset posts with LKNB's name, mission, and any eye catching photos or
videos
Search local pages and contact page admins asking if they would be willing to post
your information

Suggested Success Criteria for social media interaction

Develop relationships with at least four local pages

Gain page followers
See an increase in the number of "likes" and "shares" on posts

[C] Create behind the scenes videos/ stills to share with your followers so they feel
connected to the experiences and services that Love Knows No Bounds Provides

Considerations for behind the scenes footage

Dont be afraid to share content more than once or bring old content back to life
Dont feel limited to Facebook and twitter - use blogs & videos to share stories as
well

Pros for behind the scenes footage

Tagged volunteers will likely share the story with friends which spreads LKNB's
name and information about the work they stand for
Makes the volunteers a part of your story
Shows LKNB's respect and appreciation of their help
Humanizes LKNB's cause and puts a face behind the effort you are trying to make

Cons for behind the scenes footage

Have to consider the violation of privacy of those in the footage

Implementation of behind the scenes footage

A combination of short text with visuals increase noticeability of your post

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Post to various forms of social media (ie. Facebook, Twitter, Instagram, blog, etc)
Tag volunteers that show up to events
o this will allow all of their followers and friends to see the kind of work they
did with Love Knows No Bounds which will continue to spread awareness of
your work

Suggested Success Criteria for behind the scenes footage

Ask at each project/build if the volunteers and the person being helped mind if you
take pictures or record some video
Interview at least one person helped by Neighbor to Neighbor each month
Share pictures of builds (old or new) weekly

[D] Utilize bulk social media services such as Hootsuite

Considerations for Hootsuite

There is a free version which allows you to post to all of your forms of social media from one
site, schedule when content will post, and measure your social media growth based on followership
Allow you to produce a bulk amount of social media posts over multiple forms of
social media platforms
Sends out your pre-written posts over a designated period of time

Pros for Hootsuite

Allows you to sit down and write out your social media posts all at once
Do not have to think about it every day
You can see which of your posts gain the most attention so you know what content
Is connecting with your followers

Cons for Hootsuite

Must consider relevance of posts for when they will actually be posted versus when
they are being written
Must take the time to write out the posts that will come out
Must know when you need to begin writing posts again because your old ones will
end soon

Implementation of Hootsuite

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Go to their website
Create a free account with LKNB's information
Follow the links to connect your account to your existing social media accounts

Suggested Success Criteria for donor of the week program

Create a designated social media schedule for one month in which all posts are
loaded into and distributed by Hootsuite

________________________________________________________________________________________________________

CONCLUSION

________________________________________________________________________________________________________

Working with Love Knows No Bounds over the course of this past semester has been an
honor and a privilege, to work with such a passionate group is truly inspiring. Over the
course of these short four months that we have been working together, we have already
seen LKNB grow as an organization and we look forward to seeing its continued growth for
years to come. We hope that our analysis and recommendations will aid in this growth and
allow Love Knows No Bounds to continue to move forward to reach its full potential.

We believe that the work we have done throughout the semester has allowed us to develop
suggestions for Love Knows No Bounds that are both reasonable and beneficial. We hope
that LKNB will allow these suggestions to help them better organize and establish
themselves as an organization as well as help them to develop a name within the
community. We hope that the integration of these suggestions combined with the launch of
LKNBs new Neighbor to Neighbor program will allow this program to truly take off within
Tompkins County.

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REFERENCES

_________________________________________________________________________________________________________

Donohue, G. (2015). Creating S.M.A.R.T. Goals. Retrieved October 31, 2015.

Ellis, M. (2011, April 4). Love Knows No Bounds. Retrieved October 31, 2015.

Hootsuite - The Best Way To Manage Social Media. (n.d.). Retrieved November 25, 2015.

HR. (2001, September 9). Pros and Cons of Goal Setting. Retrieved December 3, 2015.

UVA. (2010). Writing S.M.A.R.T. Goals. Retrieved October 31, 2015.

Walters, C. (2012, January 3). Benefits of Setting S.M.A.R.T. Goals. Retrieved October 31, 2015.

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