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Andrew Yancik
Executive Summary
A.
The product that Yancik Farms is selling is high quality organic produce that can easily
be grown on a quarter of an acre of land, and meets certain criteria. These criteria are shorter
days to maturity, high yield per linear foot, higher price per pound, long harvest period, and
popularity. The focus on this type of farming is to grow the most produce possible and to make
the most money on that produce. I will find niche items that arent available to local restaurants
that I can grow exclusively for them. The size of Yancik Farms will start at a quarter of an acre,
and will expand to two acres over time. The crops that I will grow are turnips, radishes, arugula,
baby red russian kale, spinach, lettuce, mizuna, mustard greens, tatsoi mustard greens, herbs such
as dill, cilantro, and parsley, and microgreens like pea shoots, sun shoots, radish shoots, and
other niche microgreens. We will use a lot of the greens to make salad mixes to sell at farmers
markets, and also fill orders in boxes for restaurants. The other produce will be sold to
restaurants and possibly at farmers markets if thats what people are looking for. I will also sell
produce to local grocery stores if they want to provide customers with fresh, local produce.
The operation at Yancik Farms is going to be complex. To start, I will need to build a
small facility where I can start some crops indoors, and to house my walk in cooler and washing
and drying station. Part of that facility will also be dedicated to growing microgreens year round.
We will have 90 garden beds that are 50 feet long by 30 inches wide, and there will be 10 inch
walkways between each bed. The beds are not elevated, they are tilled into the ground nicely. In
these beds we will have quick and high rotation crops to grow as much as possible. Four of the
beds will be dedicated to kale that takes a bit longer to grow, but offers more variety for
customers. I will need to irrigate every garden bed, so a constant and reliable source of water is
Andrew Yancik
essential. I will have a small van to be able to deliver orders to restaurants, and to set up at
farmers markets.
The farming industry has changed greatly over the last few decades. There were once
over 100 working farms in the Dudley and Woodstock/Thompson, CT area. There are now
around 10 working farms that mainly grow corn and raise livestock. I know of only one organic
farm that grows anything close to what I am growing, and they have a large operation and a CSA
(Community Supported Agriculture) that has 250 people signed up every year. That farm is
Devon Point Farm in Woodstock, CT, and they are my largest competitor. Every year they have
several interns come in to learn how to grow organically. The amount of people that get their
produce from them is outstanding, and I will eventually need to also set up a CSA to make more
money.
My labor needs for a quarter of an acre are two people, myself and my brother. Two
people working full time are plenty to do everything on the farm. When we do expand to a half
acre or more, we will require the help of several part time employees to help with some of the
tasks. We may also need to hire someone to drive orders as we expand. For now, I will not need
to hire anybody for labor because my brother and I will share the profits and do all the work.
My marketing plan is to go out to the restaurants, grocery stores, and farmers markets and
get my name and the name of my business out there. I will see what local restaurants and see
what they would need me to grow for them, see what they are willing to pay, and arrange a
contract with them. I will go to farmers markets to see what other vendors are selling, and grow
and sell what is missing. I will go to local grocery stores and ask if they are interested in fresh,
organic, local produce at an affordable price and try to arrange something with them. I will put
out some fliers on local bulletin boards, and create a website where people can see what Yancik
Andrew Yancik
Farms is doing. Most of my marketing will be word of mouth marketing, where satisfied
customers tell their friends about the quality of my produce. I will also wear a polo with my logo
on it when meeting with new clients, and wear t-shirts with my logo on it everywhere.
season. If I am able to sell 25 flats of microgreens per week, I can sell $87,000. If I sell 50 flats
of microgreens per week, I can have sales of $102,000. If I go with the $102,000 amount of
sales, I estimate my costs will be around $40,000, so I will have $62,000 in profit before tax. My
brother and I will each split the profit and get paid $31,000 each before tax. We would each make
a little of $1,000.00 per week. After tax we may each net $800-$850 per week.
My short term goals are to start meeting with potential clients to start getting orders,
acquire land to grow on in the local area, build a facility, prepare my beds, and plant my crops.
My long term goals are to pay off my mortgage for the land and facility, lower my yearly
expenses to maximize profit, and expand my operation to make more money and to start a CSA
My financial needs are pretty high. I will need $49,500 for the land I want to purchase in
Woodstock, CT. I will also need $50,000-$75,000 to build a small facility, have a deep well
installed, and to get all of the farming equipment I need. Im looking at a total startup cost of
around $100,000 to $125,000. I am willing to give away 3% of my business for the amount of
money I am asking, and the total worth of my farm will be around $200,000 to $225,000.
B.
Expenses
Advertising $0.00 $0.00
Materials & Supplies $10,000.00 $12,000.00
Licenses, Fees & Permits $100.00 $150.00
Insurance (1% of Gross Sales) $1,020.00 $1,150.00
Office Expenses $0.00 $0.00
Mortgage $18,000.00 $18,000.00
Utilities $9,080.00 $10,000.00
Cleaning & Maintenance $0.00 $0.00
Legal & Accounting $0.00 $0.00
Salaries:
Officers -
Count 0 0
Average Annual Salary $0.00 $0.00
Total Officers Salaries $0.00 $0.00
Administrative -
Count 0 0
Average Annual Salary $0.00 $0.00
Total Administrative Salaries $0.00 $0.00
Staff -
Count 0
Average Annual Salary $0.00
Total Staff Salaries $0.00
Employee Benefits (@ 15% of Payroll) $0.00 $0.00
Payroll Tax (@ 7.5% of Payroll) $0.00 $0.00
Depreciation:
$18,000.0
Cost of Equipment Purchased 0 $1,000.00
Useful Life of Equipment (X Years) 10.00 10.00
Annual Depreciation $1,800.00 $1,900.00
$40,000.0 $43,200.0
Total Expenses 0 0
Andrew Yancik
$62,000.0 $71,800.0
Net Income (Loss) 0 0
Cash Flow
Net Income $62,000.00 $71,800.00
Depreciation $1,800.00 $1,900.00
Net Cash from Operations $63,800.00 $73,700.00
($18,000.00
Equipment Purchases ) ($1,000.00)
Net Cash Flow $45,800.00 $72,700.00
C.
Gross Profit Margin = 100%
Net Profit Margin = 62,000/102,000 = 0.607 = 61%
Our breakeven amount is $40,000. We dont sell units per day, we sell by order mainly, so
calculating the breakeven in units and the contribution margin per unit is impossible.