Eugene LigerJr

Proposal Tool Smokin Honey House

832-213-7306
eliger@bluetigermarketing.net

Your Solutions
Your proposal is summarized below with a list of the products you have chosen to purchase. The information in this proposal is based on current
market analysis, trends, and seasonality, and the reliability is diminished after 10 days of the date of this proposal.

Population Based

Search (6 Cycles) $1,500.00

1 x Search $1,500.00

Retargeting (6 Cycles) $500.00

1 x Retargeting $500.00

Display (12 Cycles) $1,000.00

1 x Behavioral $500.00
1 x Premium $500.00

4 $3,000.00 $3,000.00
Solutions P roduct Fees per C ycle Total*

P roduct Fees per C ycle reects the approximate Budget per C ycle.
Your Targets
Your Target details are shown below. This includes the category and subcategory selections, and the top 10 cities in your target by population size.

Target 1 Radius of 15 Miles

Target Categories Cities Covered Est. Population*

Restaurants & Food

Primary Category
Houston 2,195,914 2,656,104
Pasadena 152,735
Restaurants
Primary Subcategory Pearland 100,065

Deer Park 33,237

Channelview 31,086

Bellaire 17,849

South Houston 17,397

Spring Valley 17,387

West University Place 15,369

Aldine 13,859

*Population estimates are based on available information and are not guaranteed to be accurate.

Your Budget Recommendations

The statistics provided below are estimated expectations for the products that you have chosen. Each product youve chosen is listed below with the
targeting and category selection. These expectations should be used as a benchmark for your campaign.

Comparable Statistics for Search - Target 1

Selected Categories Campaign Statistics* Campaign Statistics* Campaign Statistics*
Restaurants & Food $1,500.00 1.67% 83 - 100
Primary Category Your Budget Average Click-Thru-Rate Average Monthly Contacts

Restaurants 64,704.02 $1.39 $15 - $18

Primary Subcategory Average Impressions Average Cost per Click Average Cost per Contact

1,078.70
Average Site Visits

Specialties
Barbecue American
Comparable Statistics for Retargeting - Target 1
Selected Categories Campaign Statistics* Campaign Statistics*
Restaurants & Food $500.00 0.07%
Primary Category Your Budget Average Click-Thru-Rate

Restaurants 52,920.47 $9.45

Primary Subcategory Average Impressions Average Cost per Thousand
Impressions

Specialties
Barbecue American

Comparable Statistics for Behavioral - Target 1

Selected Categories Campaign Statistics* Campaign Statistics*
Restaurants & Food $500.00 0.05%
Primary Category Your Budget Average Click-Thru-Rate

Restaurants 74,338.93 $6.73

Primary Subcategory Average Impressions Average Cost per Thousand
Impressions

Specialties
Barbecue American

Comparable Statistics for Premium - Target 1

Selected Categories Campaign Statistics* Campaign Statistics*
Restaurants & Food $500.00 0.03%
Primary Category Your Budget Average Click-Thru-Rate

Restaurants 89,248.89 $5.60

Primary Subcategory Average Impressions Average Cost per Thousand
Impressions

Specialties
Barbecue American

*Data is derived from historical campaigns, but past performance is no guarantee of future performance. A number of factors inuence campaign
performance, including market pricing and advertiser-specic factors, so future campaign performance will vary.