CHAPTER I

THEORETICAL FRAMEWORK
CHAPTER I. THEORETICAL FRAMEWORK
In Chapter II, we are going to present the theoretical support about this
monograph related to Museum Casa de Moto Mendez, but also we are
going to explain some definitions about tourism and types of tourism, and
basic concepts as culture, heritage, historical monument.

1.1. Definitions of tourism

Tourism is travel for recreational, leisure, or business purposes. The
World Tourism Organization defines tourists as people traveling to
and staying in places outside their usual environment for not more
than one consecutive year for leisure, business and other purposes. 1
Mathieson and Wall (1982) created a good working definition of
tourism as "the temporary movement of people to destinations outside
their normal places of work and residence, the activities undertaken
during their stay in those destinations, and the facilities created to
cater to their needs." 2
Tourism is an activity done by an individual or a group of individuals,
which leads to a motion from a place to another. From a country to
another for performing a specific task or it is a visit to a place or
several places in the purpose of entertaining which leads to an
awareness of other civilizations and cultures, also increasing the
knowledge of countries, cultures, and history. 3

According these concepts it can say that the tourism is displaced of group of
individuals or a person outside their residence habitual for different purposes
as business, health, adventure or leisure for more than 24 hours and less
than a year.

1 "UNWTO technical manual: Collection of Tourism Expenditure

Statistics". World Tourism Organization. 1995. p. 10. Retrieved 26 March
2009.

2What is tourism? [Electronic Version] Recover September 16, 2014 of

http://www.prm.nau.edu/prm300/what-is-tourism-lesson.htm

3Recovered September 17, 2014 of the page

http://www.discoveralex.com/GeneralDepart_EN/Description.asp

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1.2.Types of tourism
There are different types of tourism in Bolivia and all of them are very
important, but the types of tourism that have relation with this work are the
following:

1.1.1. Historical Tourism.

It is that which is made in those areas whose main attraction is its
historical value. 4

1.1.2. Cultural tourism.
These are trips made with the desire to get in contact with other
cultures and learn more about their identity. 5

1.1.3. Cultural heritage tourism.

is traveling to experience the places and activities that authentically
represent the stories and people of the past and present. It includes
historic, cultural and natural resources." 6

According these types of tourism it can say that the historical tourism, cultural
tourism and cultural heritage tourism are in relation with this topic.

1.3 Basic concepts about Tourism

1.3.1. Museum

According to the ICOM Statutes, adopted during the 21st General

Conference in Vienna, Austria, in 2007:
A museum is a non-profit, permanent institution in the service of
society and its development, open to the public, which acquires,
conserves, researches, communicates and exhibits the tangible and

4Recovered September 15,2014 of the webpage http://tiposdeturismo.blogspot.com/

5Recovered September 15, 2014 of the webpage

http://tiposdeturismo.blogspot.com/

6Recovered September 17, 2014 of the webpage

www.culturalheritagetourism.org/howToGetStarted.htm)

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 intangible heritage of humanity and its environment for the purposes of
education, study and enjoyment.7

1.3.2. Heritage

Heritage is the full range of our inherited traditions, monuments,

objects, and culture. Most important, it is the range of contemporary
activities, meanings, and behaviors that we draw from them.
Heritage includes, but is much more than preserving, excavating,
displaying, or restoring a collection of old things. It is both tangible and
intangible, in the sense that ideas and memories--of songs, recipes,
language, dances, and many other elements of who we are and how
we identify ourselves--are as important as historical buildings and
archaeological sites.8

1.3.3. Historic monument

Embraces not only the single architectural work by also the urban or
rural setting in which is found the evidence of a particular civilization, a
significant development or an historic event. This applies not only to
great works of art but also to more modest works of the past which
have acquired cultural significance with the passing of time. 9

7 Recovered September 18, 2014 of the webpage http://icom.museum/the-

vision/museum-definition/

8 What is Heritage? Official web page of the University of Massachusetts

Amherst Campus. Produced and maintained by the Center for Heritage
and Society Recovered September 19 of webpage
http://www.umass.edu/chs/about/whatisheritage.html

9 Definition of Cultutal Heritage, J. Jokilehto, pag. 18