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This Navigator belongs to:
z
About WPP Business builders
Our mission 2 Group credentials 10
Group strategy 2 Magic Modem 10
Role of the parent company 2 Partnership in Practice case studies 10
Fast facts 2 Procurement services 10
WPP Board of directors 2 Space Program 11
WPP proprietary brand tools 11, 73
WPP Corporate Responsibility
WPP initiatives and resources Report 11, 189
People programs
Atticus Awards 4, 145 Published thinking
Marketing Fellowships 4, 95 Atticus Journal 12
Professional development programs 4 Essays and speeches 12
Right to Speak service 5 WPP Annual Report 12, 125
SparkLab communications workshops 5 WPP bookstore 13, 69
Spring Board job board 5 WPP creative books 13
Worldwide Ownership Plan 6 Creative showcase 13
Worldwide Partnership Program 6, 151
WPP policies 7 A-Z directory of WPP companies
WPPerks 7 Companies listed in
alphabetical order 14-15
Information zones Companies listed by sector 16-17
e.wire 8 A-Z directory 18-191
FactFiles 8 Other Group members
Group events 8 and associates 192-195
Group intranet 8
Knowledge Communities 9 Worldwide company locations
The WIRE 9 Company offices
www.wpp.com 9 listed alphabetically
by country 196-266
Getting connected
Notepad 267-279
Hotlinks to WPP 280-281
Contact points 282
This Navigator handbook was compiled and edited from information submitted by WPP companies. The information
is also available on the Group intranet at www.insidewpp.com/directory. The directory is updated by companies
regularly and is therefore the most accurate resource open to WPP people.
In addition, key office details and contacts are accessible from the Group company directory on WPP’s public website
at www.wpp.com/directory.
© WPP 2006 3
WPP initiatives and resources
As a member of WPP, you can benefit from a surprising number of services,
ventures and opportunities that are not available to competitors. These
Group initiatives and resources are summarised on the following pages.
People programs
In parallel with Group companies’ own recruitment and career development
schemes, WPP has created programs and initiatives that encourage
new talent, build skills and acknowledge outstanding achievements.
Marketing Fellowships
Why not WPP’s unique graduate recruitment
Atticus Awards
enter? program offers graduates and MBAs
Open exclusively to professionals unrivalled career opportunities in
working in WPP companies, the communications services; and offers
annual Atticus Awards honour original Group companies the opportunity
thinking in communications services. to work with some of the world’s
Prize money of up to US$55,000 is brightest new talent. After three years’
shared by winning individuals for the practical work experience in one-year
best original work in nine categories. rotations across WPP companies,
Winning entries are published in WPP’s Fellows take up a permanent position
annual marketing journal, the Atticus within a Group company.
Journal. The winners’ full submissions www.wpp.com/fellowships
are also available on the Group intranet.
www.insidewpp.com/atticus Professional development programs
WPP’s program of cross-company courses
and workshops include the building
of skills in creative leadership, client
relationships and managing global
account teams, as well as a mini
MBA program.
www.insidewpp.com/development
The Atticus
Awards trophy
4
Right to Speak service
S
SparkLab workshop brings together
This confidential telephone service professionals at all management
is available to people in all WPP levels from up to 12 WPP companies.
companies. Employees can speak For more information on these
in confidence about any concerns workshops, please contact Feona
they have about their company or McEwan fmcewan@wpp.com
employment issues which they feel www.insidewpp.com/sparklab
they cannot take to a line manager.
www.insidewpp.com/howwebehave Spring Board job board
WPP’s job board provides the chance
Speak up! of career development for those at
junior to mid-level in the Group who
SparkLab communications are jobseeking, by posting openings
workshops and opportunities in sister companies.
Open to WPP people in the UK, and At the time of going to press, this
internationally on request, SparkLab scheme is being piloted in the UK,
behavioural workshops aim to refresh with further markets to follow.
everyday working habits and to polish www.insidewpp.com/jobboard
presentation and communication skills,
using the techniques of performing
arts professionals. Typically, a one-day
20
05
En
Marketing Program
try
for MBAs
Marketing
WPP companies and across different marketing
Information, insight & consultancy, Public relations & disciplines. Excellent long-term career prospects
public affairs, Branding & identity, Healthcare within a WPP company.
communications, Direct, promotion & relationship
marketing and Specialist communications: disparate
disciplines with two common factors.
Fellowships
For further information contact:
visit our website and apply online at Trish Shortell,
www.wpp.com WPP, NY
F (1-212) 632 2249
Deadline for entry: 12 November 2004 mba05@wpp.com
Illustration by Allan Sanders, winner of a WPP-sponsored Royal College of Art competition.
5
People programs
Activities that encourage, develop
and reward talent.
c
Partnership in Practice case studies.
www.insidewpp.com/casestudies
1
WPP Worldwide
Partnership Program
6
WPP policies
WPP’s codes of conduct are laid out
in the WPP Policy Book and related
Control Bulletins and are mandatory
WPPerks
h
People working in WPP companies in
many regions are entitled to a range of
discounts, exclusive offers and special
for all employees. They set out promotions which are publicised on
WPP’s general business principles the Group intranet and in The WIRE.
and document how WPP companies www.insidewpp.com/wpperks
and their people should conduct
their business. These documents are
available as downloadable files on
the Group intranet for local printing
Don’t miss out!
and circulation.
www.insidewpp.com/policybook
7
Information zones
As a member of WPP, you have
access to a wealth of shared
information and a worldwide
network to tap into. When you
need fast facts or in-depth
intelligence, you can usually
find answers using the
Group’s information services.
The WIRE
8
policies and initiatives, and classifieds.
E
Share your news!
It carries news and stories about
If you have content you’d like to post, company and Group developments,
e-mail editor@insidewpp.com people profiles, personal insights,
www.insidewpp.com creative work, client news, industry
trends and issues, new offers and
Want to meet...? products. If you’ve got something
Knowledge Communities to tell the WPP world, e-mail
Across the Group, there are news/ideas/stories to wire@wpp.com
professional knowledge communities, www.insidewpp.com/thewire
working in specific sectors – retail
(The Store, page 174) and media www.wpp.com
(The Channel, page 46) – or with WPP’s public website is a mine of
specific skills, which share non- information, from breaking news to
confidential insights, case studies and interviews, think pieces and industry
best practice, as well as providing insights. It carries comprehensive
support for pitches and presentations. information about the parent company
www.insidewpp.com/insights and its initiatives, hotlinks to all
WPP companies, key WPP documents,
The WIRE information for share owners, the
Written by WPP people for WPP media and financial community,
I
people and their clients, The WIRE e-mail subscription services and
is the Group’s global newspaper with much, much more.
a worldwide circulation. www.wpp.com Stay tuned!
www.wpp.com
www.insidewpp.com
9
Business builders
WPP makes significant investments
in proprietary services and initiatives
that help Group companies and their
clients develop their businesses and
create competitive advantage.
Procurement
newsletter
Partnership in Practice
case studies
10
h
Space Program
Designed for all those involved in real
estate transactions and management,
this award-winning website sets out
WPP policies and provides step-by-step
guidelines on the real estate process,
Exclusively yours... so use ‘em!
R
WPP
Corporate Social
Responsibility
Report
11
Published thinking
Nothing contributes more to the
reputation of communications
services companies than consistent
publication of original thinking. WPP
showcases the best work of Group
professionals: in print and online.
What we
think
Atticus Journal Essays and speeches
WPP’s annual Atticus Journal features Senior executives and professionals
award-winning new marketing from WPP companies are often asked
thinking from Group professionals on to share their insights and opinions
topical issues facing clients. Now in its at industry forums, on conference
twelfth year of publication, the Journal platforms, and in the trade and business
is distributed to WPP companies, media. A number of these presentations
clients and the media and demonstrates are available in print and online.
the collective resources and talents www.insidewpp.com/viewpoints
available within the Group. Copies
are available from Vanessa Edwards WPP Annual Report
vedwards@wpp.com WPP’s multi-award winning Report
www.insidewpp.com/atticus carries a full business review and
comprehensive information on the
Group’s financial performance, as
Valua well as in-depth commentary on
clients ble insights the issues and challenges facing the
– why f
not givor your communications services industry
a copy? e them and its clients.
www.wpp.com/annualreports
Atticus Journal,
VOLUME
VOLUME
vols. 10 and 11
The WPP Journal of original thinking in communications services The WPP Journal of original thinking in communications services
12
WPP bookstore
This online ‘bookstore’ features
Authors this way!
home-grown books on a broad
b
range of communications services
topics written by or relating to
WPP professionals, past and present,
with fulfilment by Amazon.
www.insidewpp.com/books
Branding and
identity book
13
Company listing
A-Z
Pages 18 to 195 feature an A-Z directory, profiling Group companies
in alphabetical order. Each company defines itself, tells its own story,
lists its services, main contacts and offices.
A CommonHealth 51 G
Added Value 18 Communique PR 52 G2 78
Addison Corporate Consumer Health Sciences 190 GCI Group 80
Marketing 20 Contract Advertising 53 Gel 81
A. Eicoff & Company 21 The Geppetto Group 81
AGB Nielsen Media D Geometry 251
Research 22 David Communications Glendinning 82
Alliance 23 Group 54 Glendinning Direct 82
Asatsu-DK (ADK) 24 Dentsu Y&R 188 Glendinning Insights 82
Atlas Advertising 192 Dialogue Marketing Group 193 Glendinning Management
Diamond Ogilvy 55 Consultants 82
B Digit 56 Global Sportnet 84
Banner Corporation 26 Direct Impact 57 Goodtechnology 85
Bates Asia 27 Dovetail 58 Grass Roots 86
Bates PanGulf Advertising 28 DR Added Value 105 Grey Healthcare 87
Bates PanGulf Group 28 Grey Worldwide 88
Bates PanGulf PR 28 E GroupM 90
BDG McColl 29 Einson Freeman 59 G Whiz 91
BDGworkfutures 30 Enterprise IG 60
The BEN Marketing Group 31 Enterprise IG Brand H
BJK&E 32 Engagement 62 Headcount Worldwide
BKSH 33 Enterprise IG Information Field Marketing 92
Blanc & Otus 34 Design 63 Healthworld PanGulf 28
BMRB 35 The Event Union 64 Henley Centre
BPRI 36 Everystone Group 65 HeadlightVision 93
BrandBuzz 37 EWA Bespoke HighCo 94
The Bravo Group 38 Communications 66 Hill & Knowlton 96
Brierley+Partners 39 Home 67
Brouillard 40 F
Buchanan Communications 41 Facts + Fiction 64 I
Burson-Marsteller 42 The Farm 67 IBOPE 108
B|W|R 147 The Farm Group 67 icon Added Value 105
Feinstein Kean Healthcare 147 imap Research 190
C Finsbury 68 IMRB International 98
campaign palace/red cell 192 FIPRA 68 IPAN 99
Cannondale Associates 44 Fitch 70
Center Partners 45 Focalyst 72 J
The Channel 46 The Focus Network 74 JFC Informatique 108
Chime Communications PLC 193 The Food Group 75 Joshua 251
Clarion Communications 47 Forward 76 JWT 100
Clever Media 48 FullSIX 77 JWT Education 102
Cohn & Wolfe 49 Fusion 5 105 JWT Employment
Coley Porter Bell 50 Communications 102
JWT Mature Market Group 102
14
A-Z
If you’re looking for a WPP company in a particular discipline or specialist
service, use the sector listings on pages 16 and 17 as a guide.
JWT Specialized O S
Communications 102 Ogilvy & Mather S,C,P,F 194
Worldwide 140 The Shed 67
K Ogilvy Healthworld 144 SicolaMartin 188
Kang & Lee 103 Ogilvy Primary Contact 148 Soho Square 170
Kantar 104 Ogilvy Public Relations Spafax 171
Kinetic 106 Worldwide 146 Squash 67
KMR Americas 108 OgilvyOne Worldwide 142 The Store 172
KMR Group 108 ohal 152 Sudler & Hennessey 173
KMR Software 108 141 Worldwide 150 Syzygy 174
KnowledgeBase The Operations Centre 105
Marketing 109 Oracle Research 18 T
KR MEDIA 110 Outrider 130 Timmons and Company 175
L P U
Lambie-Nairn 111 Pace 154 Uncle 67
Landor Associates 112 PanGulf Media 28 UniWorld Group 176
LG Ad 114 The Partners 155
Lightspeed Research 115 PCI Fitch 156 V
Peclers Paris 157 VML 177
M Penn, Schoen & Berland 158 The Voluntarily United
Malone Advertising 194 Performance SportEnt Group of Creative
Management Ventures 116 Worldwide 159 Agencies 178
Mando Brand Assurance 117 Premiere PanGulf 28
Marktest 108 Premiere Sponsorship W
Marsteller 118 Marketing 160 WalkerGroup 180
Mattson Jack Group 120 PRISM 161 Warwicks 181
MAXUS 122 Pro Deo 64 WebSurveyResearch 190
Maxx Marketing 124 Wexler & Walker
MEC Interaction 130 Q Public Policy Associates 182
MEC Sponsorship 131 Quinn Gillespie WINGLATINO 183
MediaCom Worldwide 126 & Associates 162 Wunderman 184
Mediaedge:cia 128
Mediafax/SKA 108 R X
MEDIAPRO Group 132 red cell 163 XM Asia Pacific 195
Metro Group 133 Research International 164 XM London 195
Millward Brown 134 RMG Connect 166
MindShare 136 RMS Instore 167 Y
MJM 138 Robinson Lerer Y&R 186
MosaicaMD 139 & Montgomery 168 Young & Rubicam Brands 188
MRB Hellas 108 RSMB 108
RTC Relationship Z
Marketing 169 Ziment Group 190
15
Company listing
sector
Here, WPP companies are grouped by discipline. You can also access
WPP company information online at www.insidewpp.com/directory.
16
sector
Fitch 70 RMG Connect 166 Face-to-face/event
Geometry 251 RTC Relationship marketing
Lambie-Nairn 111 Marketing 169 Clever Media 48
Landor Associates 112 Wunderman 184 The Event Union 64
MJM 138 – Facts + Fiction 64
The Partners 155 Specialist communications – MJM 138
Peclers Paris 157 Communications services – Pro Deo 64
WalkerGroup 180 Young & Rubicam Brands 188 PCI Fitch 156
Warwicks 181 Chime Communications PLC 193
Foodservice
Corporate/B2B The Food Group 75
Healthcare
Brouillard 40
CommonHealth 51 Media & production services
Ogilvy Primary Contact 148
Consumer Health Sciences 190 The Farm Group 67
Feinstein Kean Healthcare 147 Custom media – The Farm 67
Grey Healthcare 87 Forward 76 – Home 67
Healthworld PanGulf 28 Spafax 171 – The Shed 67
imap Research 190 – Squash 67
Demographic marketing
Ogilvy Healthworld 144 – Uncle 67
The Bravo Group 38
Sudler & Hennessey 173 MEDIAPRO Group 132
JWT Mature Market Group 102
WebSurveyResearch 190 Metro Group 133
Kang & Lee 103
MosaicaMD 139 Sports marketing
Direct, promotion &
UniWorld Group 176 Global Sportnet 84
relationship marketing
WINGLATINO 183 Performance SportEnt
A. Eicoff & Company 21
Worldwide 159
The BEN Marketing Group 31 Digital communications
Premiere PanGulf 28
Brierley+Partners 39 Digit 56
Premiere Sponsorship
Dialogue Marketing Group 193 Goodtechnology 85
Marketing 160
Einson Freeman 59 Outrider 130
PRISM 161
EWA Bespoke Syzygy 174
Communications 66 VML 177 Real estate
FullSIX 77 XM Asia Pacific 195 Pace 154
G2 78 XM London 195
Technology
Grass Roots 86
Employer Banner Corporation 26
Headcount Worldwide Field
branding/recruitment
Marketing 92 WPP Knowledge community
JWT Employment
HighCo 94 The Channel 46
Communications 102
Joshua 251 The Store 172
JWT Specialized
KnowledgeBase Marketing 109
Communications 102 Youth Marketing
Mando Brand Assurance 117
Gel 81
Maxx Marketing 124 Entertainment marketing
The Geppetto Group 81
OgilvyOne Worldwide 142 Alliance 23
G Whiz 91
141 Worldwide 150
17
Added Value
Information, insight & consultancy
www.added-value.com
6 Lower Teddington Road Paul McGowan
Hampton Wick CEO Global Clients
Surrey KT1 4ER p.mcgowan@added-value.com
UK
T +44 (0)20 8614 1500
F +44 (0)20 8614 1600
• Future direction
• Identifying market opportunities
• Strengthening brand equity
• Creating innovation
• Idea evaluation
• Optimising communication
• Monitoring performance
18 A Kantar company
Added Value
Information, insight & consultancy
www.added-value.com
19
Addison Corporate Marketing
Branding & identity
www.addison.co.uk
2 Cathedral Street Tom Robinson David Williams
London SE1 9DE CEO New Business Director
UK tom.robinson@addison.co.uk david.williams@addison.co.uk
T +44 (0)20 7403 7444
F +44 (0)20 7234 0206
Addison is one of Europe’s leading Our clients value solutions that provide
corporate marketing consultancies. a powerful combination of strategic
We help our clients to articulate their understanding, creative design and
corporate positioning and strategy, strong project management.
understand their stakeholder audiences,
and design relevant communication
programmes that engage through
effective dialogue.
• Corporate reporting
• Corporate communications
• Corporate brand management
• Internal communications
• CR communications
20 B to D Group company
A. Eicoff & Company
Direct, promotion & relationship marketing
www.eicoff.com
401 North Michigan Avenue Ronald Bliwas William McCabe
Chicago IL 60611 President & CEO Senior VP, Account Services
USA ron.bliwas@ogilvy.com bill.mccabe@ogilvy.com
T +1 312 527 7100 Richard D. Sangerman Steven Miller
F +1 312 527 7192 Senior VP, Senior VP,
Director of Client Services Director of Marketing Services
rick.sangerman@ogilvy.com steve.miller@ogilvy.com
• Peoplemeters
• Digital solutions
• Database services
• Analysis software
22 A Kantar company joint venture
Alliance
Entertainment marketing
www.alliance-agency.com
The Townhouse Jarrod Moses
211 East 48th Street President & CEO
New York NY 10017 jmoses@alliance-agency.com
USA
T +1 212 546 1800
F +1 212 546 1820
25
Banner Corporation
Technology
www.b1.com
Harbour Yard Rod Banner Paul Gordon
Chelsea Harbour Chairman Managing Director
London SW10 0XD rod.banner@b1.com paul.gordon@b1.com
UK
Steven Elliott
T +44 (0)20 7349 2200 Business Development Director
F +44 (0)20 7349 2300 steven.elliott@b1.com
• Brand strategy
• Advertising
• Direct marketing
• Interactive
• Media planning & buying
• Public relations
• Analyst relations
• Events
26 A Young & Rubicam Brands company
Bates Asia
Advertising
www.batesasia.com
18th Floor, The Lee Gardens Jeffrey Yu
33 Hysan Avenue President
Causeway Bay jeffrey.yu@batesasia.com
Hong Kong
T +852 2103 6203
F +852 2527 4086
Contacts
Norman Tan
Regional Executive Creative Director
norman.tan@batesasia.com
Matthew Godfrey
COO
matthew.godfrey@batesasia.com
Regional Offices
Bates PanGulf Kuwait Bates PanGulf PR
Acico Tower, 5th & 6th Floors Floor 5, HSBC Tower
Opposite Behbehani Complex PO Box 22810
Ahmed Al Jaber Street, Sharq Corniche
Kuwait City Doha
Kuwait Qatar
Bates PanGulf Bates PanGulf Group
Level 2, Office #2005 Gulf Business Centre
El-Khereiji Center PO Box 47359
Madina Road Abu Dhabi
Jeddah United Arab Emirates
Saudi Arabia
• Advertising
• Integrated marketing
communications
• Public relations
• Media planning & buying
• Sponsorship marketing
• Healthcare communications
28
BDG McColl
Branded environments
www.bdg-mccoll.com
124-125 Princes Street Nick Kemp Ian Stewart
Edinburgh EH2 4AD Managing Director Technical Director
UK nkemp@bdgmccoll.com istewart@bdgmccoll.com
T +44 (0)1312 203 322
F +44 (0)1312 204 454
• Sales promotion
• Strategic planning
• Customer marketing
• Direct/database marketing
• Event marketing
• Graphic design
An Ogilvy company 31
BJK&E
Media investment management
www.bjke.co.uk
24-28 Bloomsbury Way Tim Irwin Tim Howett
London WC1A 2SL Joint Managing Director Business Development Director
UK tirwin@bjke.co.uk thowett@bjke.co.uk
T +44 (0)20 7025 3900 James Jennings Nicky Bradley
F +44 (0)20 7025 3901 Joint Managing Director Marketing Executive
jjennings@bjke.co.uk nbradley@bjke.co.uk
BJK&E was formed in 1992 and More often than not, this will involve
is a media specialist. creative and innovative communication
Our approach is simple – business solutions, delivered at the lowest cost.
1st. Before we start developing media We always remember that creativity,
solutions for clients, we ask: innovation and negotiations are all
“What are our clients’ business goals?” means to an end, most definitely not
Once we are certain we understand ends in themselves.
these, we seek to provide the most
appropriate programme to achieve this.
Contacts
Valerie Judd
General Manager, Austin
vjudd@blancandotus.com
Sharon Barclay
General Manager, Boston
sbarclay@blancandotus.com
Simon Glazer
Managing Director, London
sglazer@blancandotus.com
Blanc & Otus is one of the most technology, Blanc & Otus people are
resourceful, tenacious public relations self-motivated communicators who love
agencies you will ever work with. to compete – and win.
With a 20-year history in the fiercely Whether you need more creative
competitive world of high-tech PR, our thinking at the top, more tenacious
people’s expertise extends across execution on the frontlines or simply
business-to-business, consumer and a smarter use of your PR budget,
emerging technologies. Blanc & Otus is your PR agency.
Our mission is to change the opinion
and buying behaviour of our clients’
customers, investors, partners and • Technology public relations
employees. But more than just knowing • Blogger relations
• Technology analyst relations
• Messaging & positioning
• Spokesperson training
• Conference strategies/speakers
& shows
• Awards & reviews programs
• Writing services
• Competitive intelligence
& media monitoring
34 A Hill & Knowlton company
BMRB
Information, insight & consultancy
www.bmrb.co.uk
Ealing Gateway Richard Asquith
26-30 Uxbridge Road Managing Director
Ealing, London W5 2BP richard.asquith@bmrb.co.uk
UK
T +44 (0)20 8433 4000
F +44 (0)20 8433 4001
Contacts
Andy Brown Liz McMahon
Chairman Media Research
andy.brown@bmrb.co.uk liz.mcmahon@bmrb.co.uk
Sue Brooker Bob Salmons
Social Research Omnibus Research
sue.brooker@bmrb.co.uk bob.salmons@bmrb.co.uk
Richard Poustie Sandy Livingstone
TGI UK Enlightenment Consultancy Services
richard.poustie@bmrb.co.uk sandy.livingstone@enlightenment-uk.com
Lynne McClymont
Stakeholder Research
lynne.mcclymont@bmrb.co.uk
BMRB provides high quality research BMRB is one of the largest and
solutions in six specialist areas, bulleted best resourced agencies in Europe
below. We offer a range of approaches and is part of the KMR Group,
including bespoke proprietary research a global research information and
and consultancy, syndicated data and software group.
cost-effective omnibus research.
• Media research
• Social & public sector research
• Stakeholder relationships,
including customer
& employee satisfaction
• Omnibus surveys
• TGI marketing & media surveys
• Consultancy services
A Kantar company 35
BPRI
Information, insight & consultancy
www.bprigroup.com
Waterloo Court Jonathan Shingleton
10 Theed Street Chairman
London SE1 8ST jonathan.shingleton@bprigroup.com
UK
T +44 (0)20 7261 9990
F +44 (0)20 7401 8000
Contacts
Helen Davies
CEO
helen.davies@bprigroup.com
David Willan
Director
david.willan@bprigroup.com
John Rogers
US Director
john.rogers@bprigroup.com
• Brand planning
• Digital
• Direct marketing
• Lifestyle marketing
• Media
• Promotions
• Public relations
A Young & Rubicam Brands company 37
The Bravo Group
Hispanic marketing
www.thinkbravo.com
20 Cooper Square Gary Bassell Linda DeJesús-Cutler
New York NY 10003 Chairman & CEO President & COO
USA gary.bassell@brvo.net linda.dejesus@brvo.net
T +1 212 780 5800 Mark Sadowski
F +1 212 780 0936 CFO
mark.sadowski@brvo.net
• Advertising
• Research & strategic planning
• Interactive marketing
• Direct marketing & CRM
• Retail promotional & event
marketing
• Media buying & planning
• Public relations
• Branded entertainment
38 A Young & Rubicam Brands company
Brierley+Partners
Relationship marketing
www.brierley.com
8401 N. Central Expressway Hal Brierley Billy J. Payton
Suite 1000, LB-37 Chairman & CEO Senior VP, Business Development
Dallas TX 75225 hbrierley@brierley.com bpayton@brierley.com
USA
Martin White Bill Swift
T +1 800 899 8700 President Senior VP, Chief Technology Officer
F +1 214 743 5511 mwhite@brierley.com bswift@brierley.com
• Global customer
Relationship Management®
• Loyalty program
design/implementation
• Database/technology services
Associate 39
Brouillard
Corporate/B2B
www.brouillard.com
466 Lexington Avenue William C. Lyddan Jr Betsey Locke
New York NY 10017 President & CEO Sr. Partner, Managing Director
USA bill.lyddan@brouillard.com betsey.locke@brouillard.com
T +1 212 210 8660
F +1 212 210 8607
• Advertising
• Public relations
• Direct marketing
• Events & promotions
• Interactive media
• Collateral
• Internal communications
40 A JWT company
Buchanan Communications
Public relations & public affairs
www.buchanan.uk.com
45 Moorfields Richard Oldworth
London EC2Y 9AE CEO
UK richardo@buchanan.uk.com
T +44 (0)20 7466 5000
F +44 (0)20 7466 5001
Contacts
Tim Anderson
New Business Director
tima@buchanan.uk.com
Claire Fargeot
Head of Investor Relations
clairef@buchanan.uk.com
Buchanan is one of the UK’s leading financial press and capital markets
financial communications advisors. audiences. Buchanan is the leading
Our directors have diverse IPO advisor in the UK market,
backgrounds including journalism, having advised on over 70 IPOs
investment banking, accountancy in the last three years alone. We are
and stockbroking. also active in the secondary offerings
Based in the City of London with market with substantial experience
an office in Leeds, Buchanan’s core in domestic and cross-border activities,
business centres on retained clients including contested takeovers.
– typically companies quoted on We have also established an
the London Stock Exchange – and institutional-focused investor relations
financial institutions. department, specialising in board-level
Our principal activity is strategy and advisory counsel.
representing these clients to the
• Financial media relations
• Investor relations
• Financial roadshows
& presentations
• IPOs
• M&A activity
41
Burson-Marsteller
Public relations & public affairs
www.burson-marsteller.com
230 Park Avenue South Mark Penn
New York NY 10003-1566 Worldwide CEO
USA markjpenn@bm.com
T +1 212 614 4000
F +1 212 598 6942
Burson-Marsteller companies
Marsteller (Advertising/design/interactive/
production, page 118)
BKSH & Associates (Government relations,
page 33)
Direct Impact (Grassroots public affairs and
marketing, page 57)
Communique PR (Public relations, page 52)
Regional Headquarters
USA Europe & Africa
230 Park Avenue South 24-28 Bloomsbury Way
New York NY 10003-1566 London WC1A 2PX
USA UK
T +1 212 614 4000 T +44 (0)20 7831 6262
F +1 212 598 6942 F +44 (0)20 7430 1033
Latin America Asia Pacific and Middle East
Courvoisier Center II 35th Floor, MLC Tower
601 Brickell Key Drive 248 Queen’s Road East Wanchai
Suite 900 Hong Kong
Miami FL 33131-2620 T +852 2880 0229
USA F +852 2856 1101
T +1 305 347 4300
F +1 305 347 4301
43
Cannondale Associates
Information, insight & consultancy
www.cannondaleassoc.com
11 River Road, Suite 200 500 Davis Street, Suite 1004 Jack Ryder
Wilton CT 06897 Evanston IL 60201 CEO
USA USA ryderj@cannondaleassoc.com
T +1 203 834 2800 T +1 847 864 7900
F +1 203 761 0660 F +1 847 864 7920
• Category management
• Trade promotion effectiveness
• Frequent shopper card data
• Customer & consumer research
• Foodservice
• Industry benchmarking
• Trade channel development
• Software applications
44 A Kantar company
Center Partners
Information, insight & consultancy
www.centerpartners.com
4401 Innovation Drive David Geiger
Fort Collins CO 80525 CEO
USA davidg@centerpartners.com
T +1 800 519 3532
F +1 970 206 8464
Contacts
Chris Kneeland
COO
chrisk@centerpartners.com
Alane Urban
Sr. Vice President Operations
alaneu@centerpartners.com
Clarion is a leading UK public relations You get the best of both worlds
agency specialising in consumer and with Clarion – the creative buzz
trade communication. and client care of a small agency,
Clarion’s experienced PR team act combined with the top-level strategy
quickly and intelligently in servicing and brand-building capabilities
our big-brand clients or in responding of a big player.
to new business briefs.
Clever Media is all about unravelling interactive/digital but are not restricted
complex issues and providing joined-up by boundaries between disciplines.
solutions that are all about meeting Our reputation is for creativity,
communication objectives with intelligence, professionalism and high-
measurable effectiveness. end quality wrapped up in enthusiastic,
Our executional specialisms are in passionate commitment.
live events, film and video and
• Public relations
• Consumer
• Corporate & technology
• Healthcare
A Young & Rubicam Brands company 49
Coley Porter Bell
Branding & identity
www.cpb.co.uk
18 Grosvenor Gardens Vicky Bullen Beth Barry
London SW1W 0DH CEO Head of Planning
UK vicky.bullen@cpb.co.uk beth.barry@cpb.co.uk
T +44 (0)20 7824 7700 Alexandra Overton-Wood
F +44 (0)20 7824 7701 Business Development Director
alex.overtonwood@cpb.co.uk
• Brand identity
• Innovation
• Packaging
• Point of decision
• Digital media
• Naming
50
CommonHealth
Healthcare communications
www.commonhealth.com
30 Lanidex Plaza West Matt Giegerich Jim Clifford
Parsippany NJ 07054 President & CEO Group Company Chairman
USA mgiegerich@commonhealth.com jclifford@commonhealth.com
T +1 973 884 2200
F +1 973 884 2487
Contacts
Guy Dess
Managing Partner
gdess@commonhealth.com
David Chapman
Managing Partner
dchapman@commonhealth.com
Stacey Singer
Managing Partner
ssinger@commonhealth.com
• Advertising
• One-to-one & CRM solutions
• Design & identity solutions
• Business & marketing consulting
• OTC & ethical pharmaceutical
communications
A JWT company 53
David Communications Group
Advertising
www.david-ap.com
2611-2612, The Center Digby Richards
99 Queen’s Road Central Regional Director
Hong Kong digby.richards@david-ap.com
T +852 2884 8485
F +852 2569 2941
• Advertising
• Media management
• Outdoor media
• Interactive media
• Sponsorships & sports marketing
• Public relations
An Ogilvy company 55
Digit
Specialist communications
www.digitlondon.com
6 Corbet Place 825 Seventh Avenue Andy Chambers
London E1 6NH New York NY 10019 Managing Director
UK USA andy@digitlondon.com
T +44 (0)20 7377 4000 T +1 212 474 0000
F +44 (0)20 7377 4001 F +1 212 474 0003
Contacts
Daljit Singh
Creative Director
daljit@digitlondon.com
Rob Tripas
Business Development Director (US)
rob.tripas@digitny.com
Scott Lyons
Commercial Director
scott@digitlondon.com
Digit is an award-winning design informs our clients and ensures that their
agency providing creative and effective communication goals are fully addressed.
brand communication solutions. Based on 10 years of experience,
Our work spans all digital channels research and collaborative development,
and, increasingly, physical interactive Feed identifies fundamental success
work in museums, retail outlets and criteria which simplify and humanise
for brand launches and events. the role of technology in people’s lives
We work within a strategic design and, in doing so, successfully connects
framework called Feed which guides them to brands through memorable
our creative approach, educates and and engaging experiences.
• Web design
• Interaction design
• Interactive retail solutions
• Digital strategic solutions
• Online advertising – moving
image/rich media
56 A GroupM company
Direct Impact
Public relations & public affairs
www.directimpact.com
99 Canal Center Plaza Dennis Whitfield
Suite 400 Chairman
Alexandria VA 22314 dennis.whitfield@directimpact.com
USA
T +1 703 684 1245
F +1 703 684 1249
Contacts
Jack St. Martin
Senior Vice President
jack.stmartin@directimpact.com
Dave DenHerder
COO
dave.denherder@directimpact.com
Nicole Perez
Vice President of Client Service
& New Business Development
nicole.perez@directimpact.com
• Offline/online grass-roots
community development
& mobilization
• Grass-roots marketing
• Customized public education
• Database development
& management
A Burson-Marsteller company 57
Dovetail
Commercial interiors
www.dovetailfurniture.com
8 St Johns Lane Ian Weddell
Clerkenwell Managing Director
London EC1M 4BF iweddell@dovetaillondon.com
UK
T +44 (0)20 7868 9000
F +44 (0)20 7868 9009
Contacts
Simon Vernon
London Sales Manager
svernon@dovetaillondon.com
Chris Fox
Regional Sales Manager
cfox@dovetailbristol.com
Regional Office
The Old School
1 St George’s Court
Bristol BS1 5UG
UK
• Strategy
• Design
• Engagement
60 B to D Group company
Enterprise IG
Branding & identity
www.enterpriseig.com
61
Enterprise IG Brand Engagement
Internal communications/internal engagement
www.enterpriseig.com/be
11-33 St John Street Peter Bell Craig Fabian
London EC1M 4PJ Global CEO UK Practice Head
UK peter.bell@enterpriseig.com craig.fabian@enterpriseig.com
T +44 (0)20 7559 7000
F +44 (0)20 7559 7001
Regional Headquarters
Americas Middle East & Africa
5th Floor The Design Centre
570 Lexington Avenue 19 Tambach Road
New York NY 10022 Sunninghill Sandton
USA Private Bag X16
T +1 212 755 4200 Sunninghill 2157 Johannesburg
F +1 212 755 9474 South Africa
T +27 (0)11 319 8000
Asia Pacific
F +27 (0)11 319 8001
23rd Floor
The Center
99 Queen’s Road Central
Hong Kong
T +852 2568 0255
F +852 2169 0203
Regional Headquarters
Americas Middle East & Africa
5th Floor The Design Centre
570 Lexington Avenue 19 Tambach Road
New York NY 10022 Sunninghill Sandton
USA Private Bag X16
T +1 212 755 4200 Sunninghill 2157 Johannesburg
F +1 212 755 9474 South Africa
T +27 (0)11 319 8000
Asia Pacific
F +27 (0)11 319 8001
23rd Floor
The Center
99 Queen’s Road Central
Hong Kong
T +852 2568 0255
F +852 2169 0203
• Document design
• Language
• Digital media
• Wayfinding
• Research
B to D Group company 63
The Event Union
Face-to-face/event marketing
www.theeventunion.com
11-33 St John Street John Birger Maggie Selby
London EC1M 4PJ MJM, London MJM, New York
UK john.birger@theeventunion.com maggie.selby@theeventunion.com
T +44 (0)20 7559 7550 Jörg Krauthäuser Guillaume Muller
F +44 (0)20 7559 7563 Facts + Fiction, Köln Pro Deo, Paris
joerg.krauthauser@ guillaume.muller@
theeventunion.com theeventunion.com
Facts + Fiction
Facts + Fiction is one of Germany’s largest
agencies for live communication.
Our expertise lie in consultation, creation, planning
and realization of events, road shows, trade shows,
film and video productions, media productions,
promotions, exhibitions and museum designs.
We offer authors, conceptioners, designers, graphic
artists, architects, film directors, dramatic advisors
and project managers through all stages of
strategic consulting, conceptual design through
final realization and evaluation.
www.factsfiction.de
Contacts
Julie Gray
IT & Communications Director
julie.gray@ewagroup.com
Bronia Thomas
Business Development Manager
bronia.thomas@ewa.ltd.uk
Suzanne Davison
Communications Manager
suzanne.davison@ewa.ltd.uk
Fitch is one of the world’s best-known Recognising how much the global
design companies. Totally consumer- retail landscape is changing, our skills lie
focused, our purpose, through in putting into context and circulation,
design, is to deliver experiences that ideas and experiences of products,
enhance people’s lives at every point services and environments to consumers
of interaction. in an innovative and convincing way.
Founded in 1972, Fitch offers an With studios in 11 countries, working
integrated, multi-disciplinary approach across all time zones, Fitch produces
with a unique focus on retailing in all vivid consumer experiences that deliver
its forms. meaningful results to clients worldwide.
71
Focalyst
Demographic insights
www.focalystresearch.com
909 Third Avenue Mike Irwin Heather Stern
9th Floor President & CEO Director of Marketing
New York NY 10022 mike.irwin@focalystresearch.com & Client Development
USA heather.stern@focalystresearch.com
T +1 212 548 7271
F +1 630 799 4979
• Focus groups
& one-on-one interviews
• Recruiting (consumer/
professional/medical/children)
• In-store or location projects
• Intercept interviews
& mystery shopping
• Mock jury projects
• Usability testing
• Product taste tests
& product placements
• Video conferencing & streaming
74 A Kantar company
The Food Group
Foodservice
www.thefoodgroup.com
14497 N. Dale Mabry Hwy Bob Hager
Suite 220 CEO
Tampa FL 33618 bob.hager@thefoodgroup.com
USA
T +1 813 933 0683
F +1 813 932 1232
Since 1986, Forward has been experts – we believe these functions are
responsible for some of the most fundamental to creating an effective
innovative and successful customer publishing strategy.
publishing programmes in the UK. Our programmes deliver quantifiable
Forward has always maintained results, both in terms of soft measures
that a customer publishing programme (brand warmth) and hard measures
should contribute to our clients’ (customer value).
bottom lines. Which is why we were It’s by evoking emotion that we
the first agency to hire direct marketers, inspire action.
as well as in-house planners and data
Regional Offices
FullSIX France FullSIX Portugal
123, rue Jules Guesde Galerias Alto da Barra
92309 – Levallois Perret Av. das Descobertas,
France nº 59 F – Piso 1
2780-053 Oeiras
FullSIX UK
Portugal
Applause House
67/68 Long Acre FullSIX España
London WC2E 9JG Calle alcalá, 265, edif 2,
UK 2dna planta
28027 Madrid
FullSIX US
Spain
825 Seventh Avenue
New York NY 10019
USA
• E-business consultancy
• Online & offline creation
• Technology services
• Direct response media planning
• Research
Investment 77
G2
Integrated marketing
www.g2.com
777 Third Avenue Joe Celia John A. Lynn
New York NY 10017 Chairman/CEO President, G2 EMEA
USA jcelia@grey.com john.lynn@greyeu.com
T +1 212 546 2695 Peter Darroch
F +1 212 546 2669 President, G2 Asia-Pacific
pdarroch@greynz.co.nz
t’s never been more important to consumers to the next step: action.
• Relationship marketing
• Interactive marketing
• Point-of-decision marketing
• Branding & design
78 A Grey Global Group company
G2
Integrated marketing
www.g2.com
79
GCI Group
Public relations & public affairs
www.gcigroup.com
825 Third Avenue Jeff Hunt Susan Pagano
24th Floor CEO & President SVP, Marketing/Business
New York NY 10022 jhunt@gcireadpoland.com Development
USA spagano@gcigroup.com
T +1 212 537 8000
F +1 212 537 8050
Regional Office
GCI Europe
New Bridge Street House
30-34 New Bridge Street
London EC4V 6BJ, UK
T +44 (0) 20 7072 4000
F +44 (0) 20 7072 4010
www.gcieurope.com
Jonathon Shore
Chairman & CEO, GCI UK
jshore@gciuk.com
Andrea Krug
EMEA Information Manager
akrug@gcieurope.com
• Healthcare
• Corporate
• Consumer marketing
• Technology
• Media relations
80 A Grey Global Group company
The Geppetto Group
Youth marketing
www.geppettogroup.com
95 Morton Street Julie Halpin Christopher McKee
8th Floor CEO Chief Creative Officer
New York NY 10014 jhalpin@geppettogroup.com cmckee@geppettogroup.com
USA
Rachel Geller
T +1 212 462 8140 Chief Strategic Officer
F +1 212 462 8197 rgeller@geppettogroup.com
The Geppetto Group and Gel are consumer cultures. Both an advertising
two full-service advertising agencies agency and a consultancy, we are one
dedicated to marketing to kids and of the only youth marketing resources
young adults respectively. to place equal emphasis on strategic
With over 40 years of in-market planning and creative execution.
experience, we are motivated by our Inspired by real insights, we
founding principle that the youth generate marketing solutions that have
and young adult markets are unique real integrity and yield real results.
83
Global Sportnet
Sports marketing
www.globalsportnet.com
Feldbrunnenstrasse 9 Thomas Martens Morgan Chenneour
20148 Hamburg CEO COO
Germany tmartens@globalsportnet.com mchenneour@globalsportnet.com
T +49 (0)40 45 011 20 Fredrik Ulfsäter
F +49 (0)40 45 011 230 Head of Associative Marketing
fulfsaeter@globalsportnet.com
• Distribution of TV rights
• Distribution of panel
advertising rights
• Creation & marketing
of sponsorship programs
• Creation & commercializing
of broadband TV channels
• Sports & entertainment
consulting (via Performance
SportEnt, see page 159)
84
Goodtechnology
Digital communications
www.goodtechnology.com
15-19 Great Titchfield Street Xanthe Arvanitakis Simon Johnson
London W1W 8AZ Managing Director New Business &
UK xanthe@goodtechnology.com Marketing Manager
T +44 (0)20 7299 7000 simon.johnson@
Almira Mohamed
F +44 (0)20 7299 7070 goodtechnology.com
New Business Director
almira@goodtechnology.com
Regional Headquarters
North America Asia Pacific
Grey Worldwide North America Grey Worldwide Asia Pacific
777 Third Avenue 19/F Devon House
New York NY 10017 Taikoo Place
USA 979 King’s Road
T +1 212 546 2000 Quarry Bay
F +1 212 546 1495 Hong Kong
T +852 2510 6888
Europe, Middle East & Africa
F +852 2510 7402
Grey Worldwide Europe,
Middle East & Africa Latin America
215-227 Great Portland Street Grey Worldwide Latin America
London W1W 5PN Maipu 1252, 5th Floor
UK C 1006 ACT – Buenos Aires
T +44 (0)20 7636 3399 Argentina
F +44 (0)20 7637 7473 T +54 (0)11 5555 1800
F +54 (0)11 5555 1801
PO Box 10 10 51
40001 Duesseldorf
Corneliusstrasse 12-36
40215 Duesseldorf
Germany
T +49 (0)21 13 807 0
F +49 (0)21 13 807 367
89
GroupM
Media investment management
www.groupm.com
825 Third Avenue 825 Seventh Avenue Irwin Gotlieb
20th Floor New York NY 10019 Chairman & CEO
New York NY 10022 USA irwin.gotlieb@groupm.com
USA T +1 212 297 8601 Rupert Day
T +1 212 537 8400 F +1 212 297 8120 CFO
F +1 212 537 8450 rupert.day@groupm.com
GroupM, the world’s leading full- Worldwide and MAXUS. The focus of
service media investment management GroupM is the intelligent application
operation, was created by WPP to of volume and scale in trading,
oversee its assets in this sector. These innovation and quality of services,
assets include MediaCom Worldwide, in order to bring benefit to clients
Mediaedge:cia Global, MindShare and the companies it operates.
• Analytics
• Communications & media strategy
• Tactics & implementation
• Stewardship
• Content development
• Sponsorship
• Sports & entertainment marketing
90
G Whiz
Youth marketing
www.thinkgwhiz.com
825 Third Avenue Barbara Martino Dawn Dec
20th Floor President & CEO SVP Business Development
New York NY 10022 bmartino@thinkgwhiz.com ddec@thinkgwhiz.com
USA
T +1 212 537 8400
F +1 212 537 8450
• Youth marketing
• Advertising
• Media planning & buying
• Promotion development
• Strategic brand planning
• Packaging/logo design
• Website design
• Interactive advertising
A Grey Global Group company 91
Headcount Worldwide Field Marketing
Field marketing
www.headcount.co.uk
Kestrel Court, Pound Road Lynda Edge Julia Collis
Chertsey CEO Sales & Marketing Director
Surrey KT16 8ER lyndaedge@headcount.co.uk juliacollis@headcount.co.uk
UK
T +44 (0)1932 560 650
F +44 (0)1932 560 550
• Corporate
• Healthcare & pharmaceuticals
• Marketing communications
• Netcoms
• Public affairs
• Technology
• Financial communications
• Media relations
• Litigation communications
• Business-to-business
• Sports marketing & sponsorship
• Crisis management
96
Hill & Knowlton
Public relations & public affairs
www.hillandknowlton.com
97
IMRB International
Information, insight & consultancy
www.imrbint.com
A Wing, Mhatre Pen Building Thomas Puliyel Jasojit Mookerjea
Senapati Bapat Marg President Senior VP & Executive Director
Mumbai 400 028 thomas.puliyel@imrbint.com jasojit.mookerjea@imrbint.com
India
Bhupendra Mathur Nikhil Rawal
T +91 (0)22 2432 3500 Senior VP & Executive Director Senior VP & Executive Director
F +91 (0)22 2432 3600 bhupendra.mathur@imrbint.com nikhil.rawal@imrbint.com
• Custom research
• Syndicated databases
• Marketing consultancy
• Software development
• Qualitative research
• Data processing
98 A Kantar company
IPAN
Public relations & public affairs
www.ipan.com
Ashoka Estate, 10th Floor Vivek Sengupta
24 Barakhamba Road President
New Delhi 110 001 vsengupta@ipan.com
India
T +91 (0)11 5249 2100 and 2375 5192
F +91 (0)11 2371 4713 and 2335 3379
Regional Offices
Mumbai Chennai
Lakshmi Building, 2nd Floor Fagun Mansion
P M Road, Fort 26 Commander-in-Chief Road
Mumbai 400 001 Chennai 600 105
India India
Rajeshree Naik Shah, General Manager Anu Lakshman, Manager
Bangalore Kolkata
Devatha Plaza 30 Bondel Road
131 Residency Road Kolkata 700 019
Bangalore 560 025 India
India Mohan Nair, Manager
Aparna Datta, Manager
• Corporate counselling
• Public affairs
• Media relations
• Marketing communications
• Crisis communications
• Technology
• Financial communications
• Research
A JWT company 99
JWT
Advertising
www.jwt.com
466 Lexington Ave Bob Jeffrey Michael Maedel
New York NY 10017 Chairman & CEO President
USA bob.jeffrey@jwt.com michael.maedel@jwt.com
T +1 212 210 7000
F +1 212 210 7299
JWT, the fourth largest advertising network. Its legacy is one of spotting
agency brand in the world, has more the seismic shifts on the horizon
than 8,500 employees in 300-plus and moving in with well-packaged
offices in 87 countries, serving over solutions that clients can buy and use.
1,200 clients. Today, JWT’s ultimate goal
Since the agency’s founding in is to embrace the empowered
1864, passion for innovation has consumer – one who can opt out
led JWT to invent copy and layouts, of commercials, self-publish on the
pioneer ad careers for women, web and download music anytime –
produce the first sponsored TV and entice him or her to spend time
program, develop account planning with its clients’ brands through big
and forge the first international media-neutral marketing ideas.
101
JWT Specialized Communications
Recruitment/mature market/education marketing
www.jwtsc.com
466 Lexington Avenue Tim Gibbon
New York NY 10017 President & CEO
USA tim.gibbon@jwt.com
T +1 212 210 1092
F +1 212 210 1099
• Employer branding
• Strategic marketing planning
• Recruitment advertising
• Employment communications
• Mature market communications
• Education & enrollment marketing
102 A JWT company
Kang & Lee
Multicultural marketing
www.kanglee.com
20 Cooper Square Cynthia Park Saul Gitlin
4th Floor EVP & Managing Director EVP – Strategic Services/
New York NY 10003 cynthia_park@kanglee.com New Business
USA saul_gitlin@kanglee.com
T +1 212 375 8111
F +1 212 375 8255
• Strategic planning
• Advertising
• Direct marketing
• Media planning & buying
• Retail communications
• Promotions
• Market research
• Multicultural web design
A Young & Rubicam Brands company 103
Kantar
Information, insight & consultancy
www.kantargroup.com
4 Grosvenor Place 501 Kings Highway East Eric Salama
London SW1X 7HF 4th Floor Chairman & CEO
UK Fairfield CT 06825 eric.salama@kantargroup.com
T +44 (0)20 7656 5700 USA
F +44 (0)20 7656 5701 T +1 203 330 5200
F +1 203 330 5201
105
Kinetic
Media investment management
www.kineticww.com
121-141 Westbourne Terrace Eric Newnham
London W2 6JR Global CEO
UK eric.newnham@kineticww.com
T +44 (0)20 7544 4600
F +44 (0)20 7544 4601
107
KMR Group
Information, insight & consultancy
www.kmr-group.com
Ealing Gateway Andy Brown
26-30 Uxbridge Road CEO
Ealing, London W5 2BP andy.brown@kmr-group.com
UK
T +44 (0)20 8433 4010
F +44 (0)20 8433 4001
Contacts
Dennis Kooker
COO
dennis.kooker@kbm1.com
Raelyn Wade
Senior VP, Sales
raelyn.wade@kbm1.com
Mary Wall
VP, Marketing Communications
mary.wall@kbm1.com
• Consumer data
• Data processing
• Strategic consulting & analytics
• Database marketing services
• Email marketing services
A Young & Rubicam Brands company 109
KR MEDIA
Media investment management
Contacts
Martin Lambie-Nairn
Chairman & Creative Director
m.lambie-nairn@lambie-nairn.com
Gary Holt
Executive Creative Director
g.holt@lambie-nairn.com
Anna Gorman
Business Development Director
a.gorman@lambie-nairn.com
113
LG Ad
Advertising
www.lgad.co.kr
32F West LG Twin Towers Seung-Hun Lee
20 Yoido-dong President
Youngdungpo-gu, Seoul shlee@lgad.lg.co.kr
Korea 150-721
T +82 2 3777 2179
F +82 2 786 1325
• Advertising
• Media planning & buying
• Integrated communications
• Interactive
• PR
• Exhibitions
• Outdoor
114 Associate
Lightspeed Research
Information, insight & consultancy
www.lightspeedresearch.com
180 Mt. Airy Road Anne Hedde Andrew Cayton
Suite 100 President/CEO SVP, Business Development Europe
Basking Ridge NJ 07920 ahedde@lightspeedresearch.com acayton@lightspeedresearch.com
USA
Bonnie Breslauer Sejal Patel
T +1 908 630 0542 Global Development Director VP, Business Development
F +1 908 630 9436 bbreslauer@lightspeedresearch.com Asia Pacific
spatel@lightspeedresearch.com
Regional Office
Berger House
38 Berkeley Square
London W1J 5AJ
UK
T +44 (0)20 7031 0258
• Subscription-based training
on retail organizations & issues
• Data & insights on the world’s
major retail organizations
• Consulting on retail issues
116 A Kantar company
Mando Brand Assurance
Direct, promotion & relationship marketing
www.mando.co.uk
The Corner Building Becky Munday
Faraday Road, Aylesbury Managing Director
Buckinghamshire HP19 8TY becky.munday@mando.co.uk
UK
T +44 (0)1296 717 900
F +44 (0)1296 394 273
We are cross-media experts who help For over 50 years, we have been
shape the issues of our time by the visual face of Burson-Marsteller,
uncovering and telling those stories that helping clients enhance their images
highlight the best of public and private and exceed their goals. You are the
enterprises. We differentiate a client’s story. We are the storytellers.
message and carry it to the right
audiences, using the right medium.
• Advertising
• Interactive
• Production/events
• Design
118 A Burson-Marsteller company
Marsteller
Integrated marketing
www.marsteller.com
119
Mattson Jack Group
Healthcare consulting
www.mattsonjack.com
11960 Westline Richard W. Martin
Industrial Drive President & COO
Suite 180 richardm@mattsonjack.com
St. Louis MO 63146
USA
T +1 314 469 7600
F +1 314 469 6794
Mattson Jack Group staff work with • Make drug development decisions
pharmaceutical and biotechnology based on expert product, market
clients in brand management, assessment and market modeling skills.
commercial planning and corporate • Fill pipeline gaps or optimize the
development to help them: value of a compound or product
• Optimize brand sales and through licensing and valuations
profitability through empirically support.
derived marketing spending/mix • Develop business planning and
recommendations. commercialization strategies to
• Optimize portfolio marketing accelerate revenue and profit growth.
investments across brands. • Provide market information resources.
• Healthcare consultancy
• Patient & consumer health insights
• Brand analysis & development
120 A Kantar company
Mattson Jack Group
Healthcare consulting
www.mattsonjack.com
121
MAXUS
Media investment management
www.maxusglobal.com
MindShare London Dominic Proctor
40 The Strand CEO, Worldwide
London WC2N 5RF
UK
T +44 (0)20 7969 4040
F +44 (0)20 7969 4000
• Consumer insights
• Strategic media planning
• Media buying
• Media placements
• Evaluation
• Reporting
122 A GroupM company
MAXUS
Media investment management
www.maxusglobal.com
123
Maxx Marketing
Direct promotion & relationship marketing
www.maxx-marketing.com
8383 Wilshire Boulevard Michael Kwan Ann Wong
Suite 333 President Executive Vice President
Beverly Hills CA 90211 michael.kwan@ ann.wong@maxx-marketing.com
USA maxx-marketing.com
Annie Kwan
T +1 323 297 8388 Regional Director – The Americas
F +1 323 658 6016 annie.kwan@maxx-marketing.com
Regional Offices
Hong Kong – Asia HQ Shanghai London
37th Floor, MLC Tower Room 1804-1805 Gantai Plaza 10 Cabot Square
248 Queen’s Road East 700 Yan An East Road Canary Wharf
Wan Chai Shanghai 200001 London E14 4QB
Hong Kong China UK
T +852 2523 2093 T +86 (0)21 6351 3355 T +44 (0)20 7345 3690
F +852 2977 5794 F +86 (0)21 5385 0898 F +44 (0)20 7345 3689
• Research-based media
investment management
• Strategic & tactical planning
• Negotiating, buying & monitoring
of media placement
• Event, direct & interactive marketing
• Retail, sponsorship
& entertainment marketing
• Creative & guerilla communications
126 A Grey Global Group and GroupM company
MediaCom Worldwide
Media investment management
www.mediacom.com
127
Mediaedge:cia
Media investment management
www.mecglobal.com
1 Paris Garden 825 Seventh Avenue Charles Courtier
London SE1 8NU New York NY 10019 Executive Chairman, Global
UK USA charles.courtier@mecglobal.com
T +44 (0)20 7803 2000 T +1 212 474 0000
F +44 (0)20 7803 2001 F +1 212 474 0003
Communications planning
and implementation
Communications planning is the art of taking a
holistic view of a client’s business and marketing
needs and then developing a powerful idea to
change consumers’ behaviour.
These ideas are brought to life using a combination
of disciplines and channels to create a solution
which meets a client’s brand objectives and
engages consumers.
129
MEC Interaction
Media investment management
www.mecinteraction.com
1 Paris Garden 825 Seventh Avenue Rob Norman
London SE1 8NU New York NY 10019 CEO, Global
UK USA rob.norman@mecglobal.com
T +44 (0)20 7803 2000 T +1 212 474 0000
F +44 (0)20 7803 2001 F +1 212 474 0003
Contacts
David Morgan
CEO, Asia Pacific
david.morgan@mecglobal.com
Jeff Hyams
Managing Director, Europe, Middle East & Africa
jeff.hyams@mecglobal.com
Michael Jones
CEO, Latin America
michael.jones@mecglobal.com
Alan Schanzer
Managing Partner, North America
alan.schanzer@mecglobal.com
• Interaction
• Direct response
• Digital marketing
• Search
130 A Mediaedge:cia company
MEC Sponsorship
Media investment management
www.mecsponsorship.com
1 Paris Garden 825 Seventh Avenue Rob Norman
London SE1 8NU New York NY 10019 CEO, Global
UK USA rob.norman@mecglobal.com
T +44 (0)20 7803 2020 T +1 212 474 0000
F +44 (0)20 7803 2087 F +1 212 474 0003
Contacts
David Morgan
CEO, Asia Pacific
david.morgan@mecglobal.com
Jeremy Clark
Managing Director, Europe, Middle East & Africa
jeremy.clark@mecsponsorship.com
Michael Jones
CEO, Latin America
michael.jones@mecglobal.com
Richard Yaffa
Managing Partner, North America
richard.yaffa@leveragegroup.com
• Sponsorship consultancy
• Rights negotiation
• Programme management
• Activation
• Evaluation
A Mediaedge:cia company 131
MEDIAPRO Group
Media and production services
www.mediapro.es
IMAGINA Jaume Roures Jaume Ferrús
c/ Gaspar Fàbregas, 81 jroures@mediapro.es jferrus@mediapro.es
08950 Esplugues de Llobregat
Tatxo Benet José Luis Rubio
Barcelona
tatxo@atascorp.com jrubio@mediapro.es
Spain
T +34 93 476 1551 Gerard Romy Juan Ruiz de Gauna
F +34 93 476 1552 gromy@mediapro.es jlruizdegauna@mediapro.es
135
MindShare
Media investment management
www.mindshareworld.com
498 Seventh Avenue 40 Strand Dominic Proctor
New York NY 10018 London WC2N 5RF CEO, Worldwide
USA United Kingdom dominic.proctor@mindshareworld.com
T +1 212 297 7000 T +44 (0)20 7969 4040
F +1 212 297 7777 F +44 (0)20 7969 4000
Regional Headquarters
North America Latin America
498 Seventh Avenue Avenida Ejercito Nacional
New York NY 10018 216 Colonia Veronica Anzures
USA CP 11590
T +1 212 297 7000 Mexico
F +1 212 297 7777 T +52 55 8503 8300
F +52 55 5250 2365
Europe
Corso Vercelli 40 Asia Pacific
20145 Milan 4 Shenton Way
Italy #08-01 SGX Centre 2
T +39 02 4805 4301 Singapore 068807
F +39 02 4805 4391 Singapore
T +65 6395 0800
F +65 6227 2025
137
MJM
Face-to-face/event marketing
www.mjmcreative.com
71 Fifth Avenue Maggie Selby Michael Wolkowitz
New York NY 10003 Co-CEO Co-CEO
USA selby@mjmcreative.com wolkowitz@mjmcreative.com
T +1 212 924 7070
F +1 212 627 2910
• Advertising development
& production
• Strategic planning
• Research
• Media planning & buying
• Uno-a-uno marketing: providing
DM, CRM, digital/interactive
& branded entertainment
• Promotions & retail marketing
• Public relations
A Young & Rubicam Brands company 139
Ogilvy & Mather Worldwide
Marketing communications
www.ogilvy.com
Worldwide Plaza Shelly Lazarus Steve Goldstein
309 West 49th Street Chairman & CEO CFO
New York NY 10019 shelly.lazarus@ogilvy.com steve.goldstein@ogilvy.com
USA
Steve Hayden
T +1 212 237 4000 Vice Chairman
F +1 212 237 5123 steve.hayden@ogilvy.com
• Advertising
• Relationship & interactive
marketing
• Public relations
• Sales promotion
• Healthcare communications
• Design
• Brand consulting
140
Ogilvy & Mather Worldwide
Marketing communications
www.ogilvy.com
Bill Gray Daniel Sicouri Miles Young
Co-CEO, North America CEO, Europe, Middle East Chairman, Asia Pacific
bill.gray@ogilvy.com & Africa miles.young@ogilvy.com
daniel.sicouri@ogilvy.com
Carla Hendra Marcos Golfari
Co-CEO, North America Regional Director, Latina
carla.hendra@ogilvy.com marcos.golfari@ogilvy.com
Regional Headquarters
Asia Pacific Latina
23rd Floor Sarmiento 700
The Center Capital Federal
99 Queen’s Road Central 1041 Buenos Aires
Hong Kong Argentina
T +852 2568 0161 T +54 (0)11 4323 7000
F +852 2535 9920 F +54 (0)11 4323 7001
Europe, Middle East & Africa North America
40 Avenue George V Worldwide Plaza
Paris 75008 309 West 49th Street
France New York NY 10019
T +33 (0)1 20 5323 3000 USA
F +33 (0)1 20 5323 3030 T +1 212 237 4000
F +1 212 237 5123
141
OgilvyOne Worldwide
Interactive, direct, promotion & relationship marketing
www.ogilvy.com/o_one
Worldwide Plaza Brian Fetherstonhaugh
309 West 49th Street Chairman & CEO
New York NY 10019 brian.fetherstonhaugh@ogilvy.com
USA
T +1 212 237 6000
F +1 212 237 5123
• Strategic consultancy
• Creative & design services
• Digital marketing
• Database management
• Branded content
• Online/offline integration planning
• Customer care
• Fast-track implementation
142 An Ogilvy company
OgilvyOne Worldwide
Interactive, direct, promotion & relationship marketing
www.ogilvy.com/o_one
Carla Hendra Kent Wertime
President, North America President, Asia Pacific
carla.hendra@ogilvy.com kent.wertime@ogilvy.com
Paul O’Donnell Renato de Paula
Chairman, EAME Regional Director, Latina
paul.o’donnell@ogilvy.com renato.de_paula@ogilvy.com
Regional Headquarters
New York Bangkok
Worldwide Plaza 14th Floor, The Offices at Centralworld
309 West 99th Street 999/9 Rama 1 Road
New York NY 10019 Patumwan, Bangkok 10330
USA Thailand
London São Paulo
10 Cabot Square Av. Nacoes Unidas, 5777
Canary Wharf 05477-900 São Paulo – SP
London E14 4QB Brazil
UK
143
Ogilvy Healthworld
Healthcare communications
www.ogilvyhealthworld.com
100 Avenue of the Americas Steven Girgenti
New York NY 10013 Worldwide Chairman & CEO
USA steven.girgenti@ogilvyhealthworld.com
T +1 212 625 4000
F +1 212 925 5965
• Professional communications
• Consumer promotion/DTC
• Medical education
• Public relations
• Relationship marketing
• Disease management programs
• Global integration
• Brand development
• Clinical trial recruitment
144 An Ogilvy company
Ogilvy Healthworld
Healthcare communications
www.ogilvyhealthworld.com
145
Ogilvy Public Relations Worldwide
Public relations & public affairs
www.ogilvypr.com
825 8th Avenue Marcia Silverman
24th Floor CEO
New York NY 10019 marcia.silverman@ogilvypr.com
USA
T +1 212 880 5200
F +1 212 682 8548
• Corporate
• Consumer marketing
• Entertainment
• Healthcare
• Public affairs
• Social marketing
• Technology
146 An Ogilvy company
Ogilvy Public Relations Worldwide
Public relations & public affairs
www.ogilvypr.com
Paul Hicks Christopher Graves
CEO, The Americas CEO, Asia Pacific
paul.hicks@ogilvypr.com christopher.graves@ogilvy.com
Martin Liptrot
CEO, EAME
martin.liptrot@ogilvypr.com
Regional Headquarters
EAME Asia Pacific
10 Cabot Square 23rd Floor, The Center
Canary Wharf 99 Queen’s Road Central
London E14 4BA Hong Kong
UK T +852 2884 8572
T +44 (0)20 7309 1000 F +852 2535 9920
F +44 (0)20 7309 1001
147
Ogilvy Primary Contact
Corporate/B2B
www.primary.co.uk
5 Theobalds Road Gareth Richards
London WC1X 8SH CEO
UK gareth.richards@primary.co.uk
T +44 (0)20 7468 6900
F +44 (0)20 7468 6950
• Brand planning
• Advertising
• Media planning & buying
• Direct marketing
• Interactive services
• Design
• Salesforce & channel activation
148 An Ogilvy company
$55,000 for saying
what you think
Have you published a report, a speech, a blog, a presentation, an article,
a book, a thinkpiece on any aspect of marketing and communications services?
Why not enter it for the annual WPP Atticus Awards?
Full details at www.insidewpp.com/atticus.
Regional Headquarters
Asia Pacific Latin America
18/F The Lee Gardens Praia de Botafogo, 228 – Ala B
33 Hysan Avenue Salas 706/707
Causeway Bay Botafogo, Rio de Janeiro
Hong Kong 22359-900, RJ
T +852 2103 6666 Brazil
F +852 2527 4086 T +55 21 2141 2501
F +55 21 2141 2520
Europe, Middle East & Africa
121-141 Westbourne Terrace North America
London W2 6JR Worldwide Plaza
UK 825 Eighth Avenue
T +44 (0)20 7706 2306 New York NY 10019
F +44 (0)20 7479 0355 USA
T +1 212 297 8000
F +1 212 297 8006
151
ohal
Information, insight & consultancy
www.ohal-group.com
5-11 Lee Road Paul Baker
London SE3 9RQ CEO
UK paul.baker@ohal-group.com
T +44 (0)20 8318 7321
F +44 (0)20 8318 5300
Contacts
Bryan Smith
Category Brand Managing Partner – Econometrics
Understanding Accountability bryan.smith@ohal-group.com
Joe Abruzzo
Managing Partner – Econometrics New York
joe.abruzzo@ohalny.com
Specialist Optimal
Consultancy Planning
• Strategic planning
• Brand/product positioning
• Graphic design & packaging
• Direct marketing
• Public relations & publicity
154
The Partners
Branding & identity
www.thepartners.co.uk
Albion Courtyard Jim Prior Aziz Cami
Greenhill Rents Managing Partner Chairman
London EC1M 6PQ jim@thepartners.co.uk aziz@thepartners.co.uk
UK
Claire Robinson
T +44 (0)20 7608 0051 Marketing Partner
F +44 (0)20 7250 0473 claire@thepartners.co.uk
The Partners deliver brand strategy others fail to see. Which is why Ford
and design for clients who require asked us to redesign their famous blue
outstandingly creative solutions. oval and why NatWest, McKinsey and
We create new brands, rejuvenate many WPP companies including Hill
existing brands and work across the & Knowlton and Mediaedge:cia trust
full range of their communication us with their brands.
challenges. It’s also helped us to be voted the
Our unique approach combines UK’s No. 1 creative agency for 16 of
creative thinking, collaboration and the last 19 years.
personalisation to create solutions that
• Brand strategy
• Naming
• Corporate & brand identity
• Communication design
• Brand management
A Young & Rubicam Brands company 155
PCI Fitch
Event marketing
www.fitch.com
G4 Harbour Yard Peter Cowie Richard McHardy
Chelsea Harbour Managing Director Head of Business Development
London SW10 0XD peter.cowie@pcifitch.com richard.mchardy@pcifitch.com
UK
T +44 (0)20 7544 7500
F +44 (0)20 7352 7906
• Brand strategy
• Creative coaching
• Retail buying guide
• Product development consulting
• Communication & promotional tools
• Visual merchandising
A Fitch company 157
Penn, Schoen & Berland
Public relations & public affairs
www.psbresearch.com
1120 19th Street NW Mark Penn Jonathan Gardner
Suite 700 President COO
Washington DC 20036 markjpenn@ps-b.com jgardner@ps-b.com
USA
T +1 202 842 0500
F +1 202 289 0916
• Analysis/defining role
of sponsorship
• Building & developing strategies
• Recommending sponsorship areas
• Negotiating rights
• Activating & implementing projects
• Evaluating effects
Joint venture 159
Premiere Sponsorship Marketing
Sports marketing
www.premiere.co.uk
Axtell House Jim O’Toole David Farrow
23-24 Warwick Street Chief Executive Consulting Services Director
London W1R 5RB jotoole@premiere.co.uk dfarrow@premiere.co.uk
UK
Will Oscroft
T +44 (0)20 7494 4999 Client Services Director
F +44 (0)20 7494 9444 woscroft@premiere.co.uk
PRISM turns insight into action with • Product launches – Our award-
specialties including: winning work for global brands
• Sponsorship consultancy – our in telecoms, performance fuels
Brand Sponsorship Valuator 6.0 and automotive prove we can
gives quantifiable results for drive launch momentum.
sponsorship investments for blue- • Brand experiences – The PRISM-
chip brands around the world. created G4 Challenge and The
• Sports marketing and PR – we Greatest Race on Earth exemplify
have been active in F1, NASCAR, our work with international brands
Champions League football and to create the ultimate connection
the Olympics since 1993, delivering with consumers.
impact for brands globally.
• Sponsorship leveraging
measurement & evaluation
• Sports marketing
• Public relations
• Internal communications
• Brand experiences
& event creation
• Product launches
161
Quinn Gillespie & Associates
Public affairs
www.quinngillespie.com
1133 Connecticut Avenue, NW Jack Quinn Richard C. Powell
5th Floor Principal Managing Director
Washington DC 20036 jquinn@qga.com rpowell@qga.com
USA
Ed Gillespie
T +1 202 457 1110 Principal
F +1 202 457 1130 edgillespie@qga.com
• Government relations
• Public policy strategy
• Political development plans
• Issue & crisis management
• Message & materials development
• Reputation building
• Media campaigns
• Spokesperson training
162
red cell
Advertising
Regional Offices
Europe Testardo/red cell Batey Taiwan
Warszawa, Poland Taipei, Taiwan
Aha Puttner/red cell
Vienna, Austria red cell Glasgow Batey China
Glasgow, Scotland Beijing, People’s Republic
Bates/red cell
of China
Copenhagen, Denmark Bates/red cell
Helsingborg, Sweden Equus/red cell
Norgaard Mikkelsen
New Delhi, India
Reklamebureau Stenstrom/red cell
Odense, Denmark Stockholm, Sweden Equus/red cell
Mumbai, India
red cell Germany
Düsseldorf, Germany Asia Batey PR Columbo
Sri Lanka
Hunter/red cell Batey Group HQ
Dublin, Ireland Singapore
red cell Milan Batey Singapore
Milan, Italy Singapore
red cell Turin Batey Thailand
Turin, Italy Bangkok, Thailand
Sharpen Troughton Batey Couldrey Jones
Owens Response Hong Kong
London, UK Wanchai, Hong Kong
red cell Not Just Film
Amsterdam, The Netherlands
163
Research International
Custom market research
www.research-int.com
6/7 Grosvenor Place Roger Banks
London SW1X 7SH CEO
UK r.banks@research-int.com
T +44 (0)20 7656 5500
F +44 (0)20 7235 0202
Research International is the world in more places than any other agency
leader in custom market research and we are also the only agency that
services. offers a complete innovation journey
We work as partners to help clients from insight to ideation to testing
gain a better understanding of and monitoring. All our work is
consumers and customers, solve supported by our continual investment
problems, and develop knowledge to in knowledge management systems, in
create successful brands and businesses. quality at every stage of our operations,
Experts in research into all aspects of and in innovative research solutions
market strategy, innovation and developed by our global network of
branding, from consumer and market Marketing Science Centres and Research
analysis to idea generation, concept International Qualitatif, the world’s
development and concept testing, brand largest qualitative research group.
equity, brand positioning, and customer Research International, inspiring
satisfaction. We listen to more people businesses across the world.
165
RMG Connect
Relationship marketing
www.rmgconnect.com
466 Lexington Avenue Philip Greenfield Nelly Andersen
New York NY 10071-3176 Worldwide CEO CEO EMEA
USA philip.greenfield@rmgconnect.com nelly.andersen@rmgconnect.com
T +1 212 210 7018 Paul Davies Regional Office
F +1 212 210 5678 Regional Director, Asia Pacific 1 Knightsbridge Green
paul.davies@rmgconnect.com London SW1 7NW
UK
R is a strategic communications
firm that provides counsel to
senior management of national and
international companies in a broad
range of industries.
We support our client’s business
objectives by identifying and
delivering effective messages to all key
audiences. We work with the client
to create and execute comprehensive
campaigns that integrate – as necessary
and appropriate – all of the client’s
communications functions.
• Brand development
• Strategic planning
• Interactive
• Brand identity
• Media
170
Spafax
Custom media
www.spafax.com
The Pumphouse Niall McBain Raymond Girard
13-16 Jacob’s Well Mews Chief Executive Executive Vice-President
London W1U 3DY nmcbain@spafax.com rgirard@spafax.net
UK
Pam Ryan Lum Kit Wuan
T +44 (0)20 7906 2001 MD Entertainment Worldwide Managing Director
F +44 (0)20 7906 2003 pryan@spafaxca.com kitwuan@spafaxsg.com
• In-flight entertainment
programming
• Custom TV production & brand
identity creation
• Multi-lingual custom publications
• Electronic newsletters
• Product placement, branded
content, TV, print & ambient
advertising
171
The Store
WPP’s Retail Practice
www.insidewpp.com
Berger House Maureen Johnson Gwen Morrison
38 Berkeley Square CEO President, The Americas
London W1J 5AJ mjohnson@wpp.com gmorrison@wpp.com
UK
Jo Thomson
T +44 (0)20 7318 4900 Marketing & Communications
F +44 (0)20 7499 1537 Manager
jthomson@wpp.com
• Consultation on retail/FMCG
initiatives
• Support for pitches
& strategic projects
• Database of presentations
& industry papers
• Global retail workshops
& conferences
• Customer development
& shopper insights
172
Sudler & Hennessey
Healthcare communications
www.sudler.com
230 Park Avenue South Jed Beitler Louisa Holland
New York NY 10003 Chairman & CEO Co-President
USA jed_beitler@nyc.sudler.com louisa_holland@nyc.sudler.com
T +1 212 614 4100 Jim Metropoulos, MD
F +1 212 598 5327 Co-President
jim_metropoulos@nyc.sudler.com
Contacts
Massimo Vergnano
President, Europe
massimo_vergnano@it.sudler.com
Geert Van Loocke
General Managing Director, Europe
geert_van_loocke@it.sudler.com
Rob Rogers
President, Asia Pacific
rob_rogers@au.sudler.com
• Government relations
• Individual lobbying programs
• Policy development tracking
• Intelligence gathering
& issues monitoring
A Hill & Knowlton company 175
UniWorld Group
Demographic marketing
www.uniworldgroup.com
100 Avenue of the Americas Byron Lewis Chuck Morrison
New York NY 10013 Chairman/CEO Senior VP/GM/UWG Detroit
USA blewis@uniworldgroup.com cmorrison@uniworldgroup.com
T +1 212 219 1600 Josefina Penzes Mark Robertson
F +1 212 226 5970 General Manager Director/New Business
jpenzes@uniworldgroup.com Development
mrobertson@uniworldgroup.com
• Multicultural advertising
• Broadcast & print production
• Media planning & buying
• Event management
• Public relations
• Interactive
176 Associate
VML
Digital marketing
www.vml.com
250 Richards Road Matt Anthony Chris Shirling
Kansas City MO 64116 CEO Managing Partner, COO
USA manthony@vml.com cshirling@vml.com
T +1 816 283 0700 Scott McCormick Jon Cook
F +1 816 283 0954 President Managing Partner, Chief Client
smccormick@vml.com & Integrated Services Officer
jcook@vml.com
178
The Voluntarily United Group of Creative Agencies
Advertising
www.group-united.com
Offices
Berlin Cameron United Cole & Weber United Les Ouvriers du Paradis United
100 Avenue of Americas 308 Occidental Avenue South 28 bis, rue de Bourgogne
2and Floor Suite 500 75007 Paris
New York NY 10013 Seattle WA 98104-2840 France
USA USA T +33 (0)1 5359 5370
T +1 212 824 2000 T +1 206 447 9595 F +33 (0)1 5359 5372
F +1 212 268 8454 F +1 206 233 0178 Thierry Consigny
Andy Berlin Mike Doherty CEO
Chairman Co President
Sra Rushmore United
Ewen Cameron Brad Harrington
Gran Via, 33 8 Derecha
CEO Co President
28013 Madrid
BR United United London Spain
Corso Vercelli 40 The Griffin Building T +34 91 209 0333
20145 Milan 83 Clerkenwell Road F +34 91 209 0334
Italy London EC1R 5AR Roberto Lara
T +39 02 7722 981 UK President
F +39 02 7821 26 T +44 (0)20 7436 3333
WM United
Alberto De Martini F +44 (0)20 7436 2677
Costa Rica 5732
CEO Jim Kelly
(C1414BTH) Buenos Aires
Managing Partner
BTS United Argentina
Robert Campbell
Holbergsgate 21 T +54 (0)11 4777 7877
Managing Partner
PO Box 7064 St Olavs Plass Dylan Williams
N-0130 Oslo LDV United General Director
Norway Rijnkaai 99, Hangar 26/27
T +47 22 87 97 00 2000 Antwerp
F +47 22 87 97 70 Belgium
Paal Traelvik T +32 (0) 3 229 2929
CEO F +32 (0) 3 229 2930
Harry Demey
CEO
179
WalkerGroup
Branding & identity
www.walkergroupdesign.com
95 Morton Street Randall Ng
8th Floor President
New York NY 10014 rng@wgcni.com
USA
T +1 212 462 8000
F +1 212 645 0461
Contacts
Jay Valgora
Design Principal
jvalgora@wgcni.com
Suzanne M Chan
Marketing Director
schan@wgcni.com
• Architecture
• Branding & identity
• Interior design
• Industrial design
• Graphics & packaging design
• Multimedia
• Store & merchandise planning
• Masterplanning
180 B to D Group company
Warwicks
Specialist communications
www.warwicks-uk.com
Blondvil Street Patrick Plant Keith Doherty
Coventry CV3 5QX Managing Director Creative Director
UK patrick@warwicks-uk.com keithd@warwicks-uk.com
T +44 (0)24 7650 5339
F +44 (0)24 7650 3135
• Creative design
• Retouching
• Photography
• Multimedia
• Pre-press
• Illustration
B to D Group company 181
Wexler & Walker Public Policy Associates
Public affairs
www.wexlerwalker.com
1317 F Street NW Dale Snape
Suite 600 General Manager
Washington DC 20004 snape@wexlerwalker.com
USA
T +1 202 662 3700
F +1 202 638 7045
• Direct lobbying
• Strategic planning
• Coalition building
• Grass-roots communications
182 A Hill & Knowlton company
WINGLATINO
Hispanic marketing
www.winglatino.com
114 Fifth Avenue Jackie Bird Tony Dagnery
11th Floor President/CEO VP/Business Development
New York NY 10011 jbird@winglatino.com adagnery@winglatino.com
USA
T +1 212 500 9400
F +1 212 500 9483
WINGLATINO is a full-service
specialized Hispanic marketing
communications company. We see
the Hispanic consumer as a “moving
target” ever-evolving in terms of
geography, levels of acculturation,
values and language use. It is our job
to help our clients connect their brands
with this target, anytime, anywhere.
At WINGLATINO, we believe that
the best and most effective creative
ideas are born from true insights into
Hispanic consumers’ lives and their
interactive relationships with brands.
Our proprietary tool, WINGPULSO,
is the first and only ongoing, online
proprietary survey by a Hispanic
advertising agency that monitors
the changing behavior patterns
of intercultural Hispanics.
• Strategic planning
• Creative development & production
• Media services: MediaComLatino
• Public relations
• Promotions & event planning
• Direct marketing
A Grey Global Group company 183
Wunderman
Direct, promotion & relationship marketing
www.wunderman.com
285 Madison Avenue Daniel Morel
New York NY 10017-6486 Chairman & Global CEO
USA daniel.morel@wunderman.com
T +1 212 941 3000
F +1 212 627 8342
185
Y&R
Advertising
www.yr.com
285 Madison Avenue Ann Fudge Gordon McLean
New York NY 10017 Chairman & CEO CEO, North America;
USA ann.fudge@yrbrands.com President, Global Client Services
T +1 212 210 3000 gordon.mclean@yr.com
F +1 212 210 5396
• Advertising
• Multi-channel communications
186 A Young & Rubicam Brands company
Y&R
Advertising
www.yr.com
Massimo Costa Eddie Gonzales Hamish McLennan
Chairman & CEO, Europe, Chairman & CEO, Latin America Chairman & CEO,
Middle East & Africa eddie_gonzales@yr.com Young & Rubicam Brands
massimo_costa@it.yr.com Australia/New Zealand
Chris Jaques
hamish_mclennan@au.yr.com
CEO, Asia
chris_jaques@ap.yr.com
187
Young & Rubicam Brands
Communications services
www.yrbrands.com
285 Madison Avenue Ann Fudge Gordon McLean
New York NY 10017 Chairman & CEO President, Global Client Services
USA ann.fudge@yrbrands.com gordon.mclean@yrbrands.com
T +1 212 210 3000 June Blocklin John Gerzema
F +1 212 687 1393 Vice Chairman Chief Insights Officer
june.blocklin@yrbrands.com john.gerzema@yrbrands.com
Young & Rubicam Brands include: Banner Corporation, BKSH, BrandBuzz, The Bravo Group,
Burson-Marsteller, Cohn & Wolfe, Communique Partners, Dentsu Y&R, Direct Impact, Kang & Lee,
KnowledgeBase Marketing, Landor Asssociates, Marsteller Advertising, MosaicaMD, The Partners,
Pro Deo, Robinson Lerer & Montgomery, RTCRM, SicolaMartin, Sudler & Hennessey, VML, Y&R
and Wunderman
• Advertising
• Public relations
• Public affairs
• Brand identity & design
• Direct & database marketing
• Interactive
• Healthcare communications
188
The evidence
WPP’s annual Corporate Responsibility Report provides you,
your clients and prospective clients, and our investors with hard
data and evidence of activities, achievements and performance
in the corporate responsibility arena across the Group.
• Full-service pharma/healthcare
marketing research
• Qualitative & quantitative methods
• Marketing consulting
• Largest internet physician
research panel worldwide
• Worldwide pharma/healthcare
syndicated studies
190 A Kantar Group company
Ziment Group
Pharma/healthcare marketing research
www.zimentgroup.com
191
Atlas Advertising*
Advertising
www.atlasadvertising.co.uk
10 Welbeck Street Nick Clements
London WIG 9YA CEO
UK nclements@atlasadvertising.co.uk
T +44 (0)20 7467 3140
F +44 (0)20 7467 3170
* A JWT company
192
Chime Communications PLC**
Communications services
www.chime.plc.uk
14 Curzon Street Lord Bell Chris Satterthwaite
London W1J 5HN Chairman Chief Executive
UK Lord.Bell@chime.plc.uk csatterthwaite@chime.plc.uk
T +44 (0)20 7861 8515 Piers Pottinger Emma Howarth
F +44 (0)20 7861 8516 Deputy Chairman Business Development Director
ppottinger@chime.plc.uk ehowarth@chime.plc.uk
S,C,P,F
Advertising
www.scpf.com
Calatrava 71 Luis Cuesta Ignasi Puig
08017 President CEO
Barcelona lcuesta@scpf.com ipuig@scpf.com
Spain
Toni Segarra Juan Manuel de La Nuez
T +34 93 434 3434 Creative Director & Vice President CEO
F +34 93 434 3435 tsegarra@scpf.com jmdelanuez@scpf.com
194
XM Asia Pacific**
Digital communications
www.xm-asia.com
100 Beach Road Ken Mandel (XM Asia Pacific) Susana Tsui (XM China)
#26 – 00 Shaw Tower CEO/Regional Director General Manager
Singapore 189702 ken.mandel@xm-asia.com susana.tsui@xm-asia.com
T +65 6297 9088 Tham Yuen Han (XM Singapore) Patrick Tam (XM Hong Kong)
F +65 6297 9033 COO Business Director
yuenhan.tham@xm-asia.com patrick.tam@xm-asia.com
XM London**
Digital communications
www.xmlondon.com
121-141 Westbourne Terrace Belinda Mitchell-Innes Philip Tarver
London W2 6JR Managing Partner Executive Creative Director
UK belinda@xmlondon.com ptarver@xmlondon.com
T +44 (0)20 7724 7228 Simon Campbell
F +44 (0)20 7479 0876 Managing Partner
simon@xmlondon.com
directory
The following pages contain telephone Sector key
ad Advertising
and fax numbers for Group company bi Branding & identity
offices worldwide, listed alphabetically by dp Direct, promotion & relationship marketing
country, and then by city. The numbers hc Healthcare communications
ic Information, insight and consultancy
are correct at the time of going to press. mm Media investment management
The most contemporary sources pr Public relations & public affairs
of contact details are in the Directory sc Specialist communications
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Worldwide company locations
dp Grey Zest Direct – Sao Paulo dp RMG Connect Latin America BURKINA FASO
T +55 11 3845 3655 T +55 11 3065 7000 Ouagadougou
ad Ocean Burkina Faso
ic Grupo Newcomm dp Wunderman T +226 311 736
T +55 11 3049 4400 T +55 11 3026 5500 F +226 311 731
F +55 11 3841 9019 F +55 11 3026 5590
CAMBODIA
pr Hill & Knowlton Brazil ad Y&R Media Phnom Penh
T +55 11 5503 2860 T + 55 11 3026 4400 dp 141 Worldwide
F +55 11 5503 2869 F + 55 11 3022 3583 T +855 (0)23 21 1529
F +855 (0)23 21 4894
ad JWT ad Y&R Sao Paulo
T +55 11 3888 8000 T +55 11 3026 4400 ad BatesAsia Cambodia
F +55 11 3885 1868 F +55 11 3022 3090 T +855 (0)23 21 1529
F +855 (0)23 21 4894
ad Grey Brazil BULGARIA
T +55 11 3049 8282 Sofia mm MindShare
F +55 11 3049 8349 mm Champions/Y&R (Mediaedge:cia) T +855 (0)23 21 8057
T +359 (0)2 980 1721 F +855 (0)23 21 4894
ic Millward Brown F +359 (0)2 980 6092
T +55 11 3066 1599 CAMEROON
F +55 11 3898 2730 ad Grey Worldwide Douala
T +359 (0)2 920 2272 dp Ocean Ogilvy Cameroon
ad Ogilvy & Mather F +359 (0)2 920 2273 T +237 342 4580
T +55 11 3024 9000 F +237 342 5839
F +55 11 3023 0444 ad Huts/Spot Thompson
T +359 (0)2 971 7182 ad Spectrum (Grey Worldwide)
bi Ogilvy Activation F +359 (0)2 971 7178 T +237 343 3045
T +55 11 3024 9000 F +237 343 3048
F +55 11 3024 9027 pr M3 Communications Group, Inc.
(GCI) CANADA
ad Ogilvy Brasil T +359 (0)2 951 6775 Calgary
T +55 11 3024 9000 F +359 (0)2 953 0636 ic Center Partners
F +55 11 3023 0444 Specialist Communications
mm MediaCom T +1 403 220 1174
hc Ogilvy Healthworld T +359 (0)2 920 2272 F +1 403 220 1308
T +55 11 3024 9000 F +359 (0)2 920 2256
F +55 11 3023 0177 pr Hill & Knowlton Canada
mm MindShare T +1 403 299 9380
dp OgilvyInteractive T +359 (0)2 946 1534 F +1 403 299 9389
T +55 11 3024 9000 F +359 (0)2 943 3246
F +55 11 3021 7512 pr National PR/Burson-Marsteller
pr Mmd/Burson-Marsteller T +1 403 531 0331
dp OgilvyOne Worldwide T +359 (0)2 946 1855 F +1 403 531 0330
T +55 11 3024 9000 F +359 (0)2 944 4752
F +55 11 3023 0199 ad Ogilvy & Mather
ad Ogilvy & Mather T +1 403 262 6852
ic Research International T +359 (0)2 946 1534 F +1 403 264 9255
T +55 11 3066 6400 F +359 (0)2 943 3246
F +55 11 3061 2583 ad Y&R West
F +55 11 3061 3896 T +1 403 571 0940
F +1 403 571 0959
202
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203
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204
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pr Hill & Knowlton Captiva ad Prolam Y&R S.A. hc Grey Healthcare China
T +56 (0)2 372 0420 T +56 (0)2 640 8300 T +86 (0)10 8518 1988
F +56 (0)2 372 0426 F +56 (0)2 640 8340 F +86 (0)10 8518 5500
205
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217
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ad Bates Asia Hong Kong pr Hill & Knowlton Hong Kong ad Ogilvy & Mather Advertising
T +852 2103 6333 T +852 2894 6321 T +852 2568 0161
F +852 2527 4086 F +852 2576 3551 F +852 2885 3215
218
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ic Millward Brown Asia Pacific pr Feedback/Hill & Knowlton bi Ogilvy Brand Consulting
T +63 (0)2 864 8960 T +48 (0)22 842 0838 T +48 (0)22 672 6006
F +63 (0)2 884 8564 F +48 (0)22 651 6113 F +48 (0)22 672 6244
235
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sc PSM Asia ad Grey Worldwide: Soria & Grey ad Vision Factory Ltd.
T +65 6213 7899 T +421 (0)2 5762 7124 T +386 (0)1 234 5720
F +65 6779 7843 F +421 (0)2 5726 7125 F +386 (0)1 234 5728
240
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260
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ad Ogilvy & Mather pr Penn, Schoen & Berland ic Web Survey Research
T +1 212 237 4000 T +1 202 534 4000 T +1 212 647 7200
F +1 212 237 5123 F +1 202 360 7423 F +1 212 414 1154
ad Ogilvy & Mather North America hc Phase V Communications ad WING Latino Group
T +1 212 237 4000 T +1 212 886 3200 T +1 212 500 9400
F +1 212 237 5123 F +1 212 886 3271 F +1 212 500 9483
261
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263
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264
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265
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ad Ogilvy & Mather (Vietnam) Ltd. pr Michael Hogg, Y&R (PVT) Ltd.
T +84 (0)8 821 9529 T +263 (0)4 870 351
F +84 (0)8 821 9549 T +263 (0)4 870 622
T +263 (0)4 870 861
ad Y&R (Vietnam) Ltd. F +263 (0)4 870 985
T +84 (0)8 825 8351
F +84 (0)8 825 8352 pr Network PR/Burson-Marsteller
T +263 (0)4 870 351
YUGOSLAVIA F +263 (0)4 870 969
Belgrade
ad Ogilvy & Mather ic Research International
T +38 111 324 6006 T +263 (0)4 749 185
F +38 111 324 0620 T +263 (0)4 776 529
T +263 (0)4 776 063
T +263 (0)4 746 989
F +263 (0)4 776 606
266
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279
Getting connected
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280
Getting connected
www.wpp.com
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Contact points
WPP London Mark Read Scott Spirit
27 Farm Street Group Director of Strategy Business Development
London W1J 5RJ mread@wpp.com sspirit@wpp.com
UK
Feona McEwan
T +44 (0)20 7408 2204 Group Director of Communications
F +44 (0)20 7493 6819 fmcewan@wpp.com
282
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