GCSE Media Studies Controlled All assessments objectives must be met in each of the tasks met in Unit 2.

of the tasks met in Unit 2. This unit is marked out of 90 and has
broken down below in the table for you as well as all the briefs set by the exam board. The marks you have obtained
Assessment Grid for Unit 2 in each of the units, will be added together to give you a total mark for your controlled assessment.
Assessment 1 Assessment 2 Assessment 3
AO2: Analyse and respond AO3: Demonstrate AO2: Analyse and respond to AO3: Demonstrate AO3: Demonstrate AO4: Construct and
to media texts/topics using research, planning and media texts/topics using research, planning and research, planning and evaluate their own
media Key concepts and presentation skills. media Key concepts and presentation skills. presentation skills. products using creative and
appropriate terminology. 5 marks appropriate terminology. 10 marks 15 marks technical skills.
10 marks 20 marks 30 marks
Brief: Analyse the front Brief: Design the cover of Brief: Compare two Brief: Present your ideas for Brief: A trailer of approximately two-minute duration for
cover two magazines. How one edition of a magazine. advertisements for the same advertising a single product a feature film aimed at specific audience.
do the covers engage the The publication should be product across two different or service across two
interest of their audience? aimed at a specific media platforms a different media platforms
audience television advert and an a ten frame storyboard for
Must be approximately advertisement for a a television advertisement
500-700 words magazine, billboard or and a mock-up design for
newspaper an advertisement for a
Must be approximately 1000- magazine, newspaper or
1200 words billboard
RECORDING OF MARKS
AO2 MARKS AO3 MARKS AO2 MARKS AO3 MARKS AO3 MARKS AO4 MARKS

COMPONENT ASSESSMENT 1 ASSESSMENT 2 ASSESSMENT 3 TOTAL MARKS GRADE

UNIT 2: UNDERSTANDING
THE MEDIA /90